We Are For Good Podcast - The Podcast for Nonprofits

Latest Episodes:

331. Measuring Impact, Leveraging Data + A Crash Course on NFTs for Nonprofits - Nick Lynch Oct 05, 2022

Show notes

Meet N ick. This childhood cancer survivor and nonprofit advocate is passionate about measuring impact - for good. He's combined his savvy tech background with social media analytics and measurement software allowing global causes, influencers, and organizations to collaborate and measure their cumulative influence and impact. Plus, he's giving us a crash course in NFTs 🤔
💡Learn:

Measuring impact + key metrics to keep our eyes on
Creator Economy + flexing influencer marketing
Intersection of creating content + building community
NFTs for nonprofits (what the heck are they??)

Today’s Guest
Nick Lynch, Co-Founder and CEO, Collidescope.io
Episode Highlights

What Nick has learned since we last talked (3:00)
Changing landscape of the nonprofit sector (7:00)
Measuring Impact and Leveraging Data (11:00)
Key Metrics Organizations should be measuring (14:00)
Creator Economy + Influencer Marketing (17:00)
Powerful moment of philanthropy for Nick (36:00)
Nick’s One Good Thing: Pull up and show up. (40:00)
Connect with Collidescope (41:00)

For more information and episode details visit: www.weareforgood.com/episode/331
About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empowers you to manage constituents all while giving you the resources and support you need to connect to what matters most - your people and their passions. Learn more about how Neon One is helping nonprofits create stronger connections by visiting neonone.com/weareforgood.
About our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you both SEE and activate donors at every level, and Virtuous is the platform to help you do just that. It’s so much more than a nonprofit CRM. Virtuous helps charities reimagine generosity through responsive fundraising, volunteer management, and online giving, and we love it because this approach builds trust and loyalty through personalized engagement.

Sound like Virtuous might be a fit for your organization? Learn more today at virtuous.org.
About our Sponsor Gravyty
Gravyty is your force for good. Their ecosystem of products equips you to engage with your community authentically, increase fundraiser capacity and personalize digital fundraising efforts. Learn more at gravyty.com.

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

Learn more and save your free spot today.

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Join the We Are For Good Community—completely free.
Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

330. Tap Into the Power of Thinking Like a Futurist + Exploring Trends that Matter - Boi Carpenter Oct 03, 2022

Show notes

Meet B oi. This senior development VP at Johns Hopkins University is on a mission to get nonprofits focused more squarely on the horizon - not just on what's in front of them. She believes signals exist and that our top talent is noticing what is happening on the fringes of our work. And all of it can inform future thinking. Join us for this chat that puts Jon and Becky in the hot seat on their future visions too!
Today's Guest
Boi Carpenter, Senior Associate Vice President for Development and Alumni Relations, Johns Hopkins University
Episode Highlights

Boi’s story and journey to where she is today (3:00)
Overview of Futurism (6:50)
Adopting a disruption mindset (14:00)
Hurdles leaders run into that prevent them from thinking like a futurist (15:00)
Activating futurism (16:40)
Areas nonprofits should pay attention to (23:15)
Shifts in engagement, ease of giving and stewardship (30:35)
A powerful moment of philanthropy in Boi’s life (37:00)
Boi’s One Good Thing: Mindset Matters and Be Open to Possibility. (41:00)

For more information and episode details visit: www.weareforgood.com/episode/330
About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empowers you to manage constituents all while giving you the resources and support you need to connect to what matters most - your people and their passions. Learn more about how Neon One is helping nonprofits create stronger connections by visiting neonone.com/weareforgood.
About our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you both SEE and activate donors at every level, and Virtuous is the platform to help you do just that. It’s so much more than a nonprofit CRM. Virtuous helps charities reimagine generosity through responsive fundraising, volunteer management, and online giving, and we love it because this approach builds trust and loyalty through personalized engagement.

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

329. Habits of an Impactful Executive Director - Brooke Richie-Babbage Sep 30, 2022

Show notes

Welcome back to our Friday Series The Habits of an Impactful Fundraiser. This week we're taking on that top role with Do-Gooder (and attorney!) Brooke Richie-Babbage, founder of Bending Arc and former ED is breaking down Habits of an Impactful Executive Director. We're bringing tips, case studies and the Do's/Dont's for a modern fundraiser. Tune in ✌️
Special Guest
Brooke Richie-Babbage, Nonprofit strategist and coach + Host, Nonprofit Mastermind Podcast
Episode Highlights

Brooke’s story (3:00)
What is the big picture question we need to be asking (7:00)
Habits of an impactful Executive Director (10:00)
KPI’s and success indicators that matter and some that don’t matter (21:00)
Mental Health Minute (28:10)
How to connect with Brooke (33:55)

For more information and episode details visit: www.weareforgood.com/episode/329

About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empowers you to manage constituents all while giving you the resources and support you need to connect to what matters most - your people and their passions. Learn more about how Neon One is helping nonprofits create stronger connections by visiting neonone.com/weareforgood.
About our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you both SEE and activate donors at every level, and Virtuous is the platform to help you do just that. It’s so much more than a nonprofit CRM. Virtuous helps charities reimagine generosity through responsive fundraising, volunteer management, and online giving, and we love it because this approach builds trust and loyalty through personalized engagement.

Sound like Virtuous might be a fit for your organization? Learn more today at virtuous.org.

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

328. The Trillion-Dollar Generosity Gap + Re-Envisioning the Donor Advised Fund - Adam Nash Sep 28, 2022

Show notes

Meet Adam. He believes everyone can be a philanthropist, and he’s on a mission to reenvision donor-advised families to be a tool for everyone. After launching some seriously impressive tech innovations in top leadership positions at Dropbox, LinkedIn and eBay, he turned his sights toward the nonprofit sector. This isn’t your grandma’s donor-advised fund. Daffy is changing the landscape of giving by helping people be more generous, more often.

💡Learn

Overview of Daffy
Opportunities for nonprofits with DAFs
The Trillion-Dollar Generosity Gap
Daffy for Families (⬅️ involving kids in the gifting process - swoon!🥰)

Today’s Guest
Adam Nash, Founder + CEO, Daffy
Episode Highlights

Adam’s story and journey to where he is today (4:50)
Overview of Daffy (5:00)
Overview of Donor Advised Funds + Adam’s experience (7:30)
Impact Uprising (11:00)
Opportunity for nonprofits today (12:00)
The Trillion Dollar Generosity Gap + How Daffy is addressing it (17:00)
The Giving Goal at Daffy (22:00)
Features of Daffy (24:00)
New family feature (36:00)
A powerful story of philanthropy in Adam’s life (37:00)
Adam’s One Good Thing: If things are important to you, name them and know them. (45:00)
How to connect with Adam and Daffy (49:00)

For more information and episode details visit: www.weareforgood.com/episode/328.
About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empowers you to manage constituents all while giving you the resources and support you need to connect to what matters most - your people and their passions. Learn more about how Neon One is helping nonprofits create stronger connections by visiting neonone.com/weareforgood.
About our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you both SEE and activate donors at every level, and Virtuous is the platform to help you do just that. It’s so much more than a nonprofit CRM. Virtuous helps charities reimagine generosity through responsive fundraising, volunteer management, and online giving, and we love it because this approach builds trust and loyalty through personalized engagement.

Sound like Virtuous might be a fit for your organization? Learn more today at virtuous.org.

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

327. Making Technology More Human + Building a System of Belonging: Meet the Human Stack - Tim Lockie Sep 26, 2022

Show notes

Meet Tim. He believes digital transformation is affordable and scalable for nonprofits of all sizes. That’s why he’s leaving the tech stack behind in favor of The Human Stack - a way to make your technology more human and usable. Not only is this solution brilliant, it helps you understand how to actually operate your tech simply and efficiently (Eureka!💡😜). Tune in for this convo we believe may just hold the answer in changing the way technology companies + partners + consultants relate to nonprofits and the impact economy.

💡Learn

Defining the Human Stack
Improving nonprofit digital literacy, training + skills
How to know when technology is a problem ( ⬅️ FREE diagnostic tool)
Low hanging fruit for nonprofits

Today’s Guest
Tim Lockie, CEO and Founder of The Human Stack
Episode Highlights

Tim’s story and journey to where he is today (5:00)
The Human Stack (12:00)
Tech + Digital Literacy that nonprofits need (16:00)
Determining your tech stack and human stack vitals (28:55)
A powerful moment of philanthropy in Tim’s life (35:35)
Tim’s One Good Thing: You need one person who is tactical. Identify that person and give them all the support you can. Then have a person they report to that looks at their work and says good job. (37:00)
How people can get connected to The Human Stack (39:00)

For more information and episode details visit: www.weareforgood.com/episode/327.
About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empowers you to manage constituents all while giving you the resources and support you need to connect to what matters most - your people and their passions. Learn more about how Neon One is helping nonprofits create stronger connections by visiting neonone.com/weareforgood.
About our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you both SEE and activate donors at every level, and Virtuous is the platform to help you do just that. It’s so much more than a nonprofit CRM. Virtuous helps charities reimagine generosity through responsive fundraising, volunteer management, and online giving, and we love it because this approach builds trust and loyalty through personalized engagement.

Sound like Virtuous might be a fit for your organization? Learn more today at virtuous.org.

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

326. The Habits of an Impactful Major Gifts Officer - Julie Ordoñez Sep 23, 2022

Show notes

Welcome back to our Friday Series The Habits of an Impactful Fundraiser. This week we're taking on major gifts, and you better hold onto your britches for this conversation with one of our experts, J ulie Ordo ñ ez, founder of Courage Lab and Nonprofit Courage Lab podcast as we breakdown Habits of an Impactful Major Gift Officer. Prepare for everything you've learned about raising investment-level gifts to be upended - for good. We're bringing tips, case studies and the Do's/Dont's for a modern fundraiser. Tune in ✌️
Special Guest
Julie Ordoñez, founder of Courage Lab and Nonprofit Courage Lab Podcast
Episode Highlights

Tonesetting (1:00)
Mindset challenges that are barriers for raising major gifts (4:20)
How major gift officers can feel more confident (12:40)
Committing yourself to taking action and meeting your goals (18:50)
Actions for success that major gift officers should take (24:35)
Understand how to prioritize your relationships (29:40)
KPIs for major gift officers to track (36:20)
How to connect with Julie (43:10)

For more information and episode details visit: www.weareforgood.com/episode/326
About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empowers you to manage constituents all while giving you the resources and support you need to connect to what matters most - your people and their passions. Learn more about how Neon One is helping nonprofits create stronger connections by visiting neonone.com/weareforgood.
About our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you both SEE and activate donors at every level, and Virtuous is the platform to help you do just that. It’s so much more than a nonprofit CRM. Virtuous helps charities reimagine generosity through responsive fundraising, volunteer management, and online giving, and we love it because this approach builds trust and loyalty through personalized engagement.

Sound like Virtuous might be a fit for your organization? Learn more today at virtuous.org.

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

325. A Path to Unlocking Organizational Growth: How to Implement the 6 Levers Framework - Shaun Lee Sep 21, 2022

Show notes

Overview

Meet S haun. He believes to build healthy cultures, you have to build healthy systems. We're defining the way work works and not leaving those things to chance. This is the ops conversation you didn't know that your shop absolutely needs to have on how to build systems of integration, focus, cohesion and intention. This could be the ultimate #WorkingSmarterNotHarder convo💪

💡Learn

Building healthy operating systems
6 Levers Framework: A Path to Organizational Health
Advice for leaders to maintain principles while navigating seasons of change
Symptoms of unhealthy cultures

Today’s Guest
Shaun Lee, VP of Organizational Solutions Mission Matters Group
Episode Highlights

Shaun’s story and journey to where he is today (3:30)
Symptoms + signs of an unhealthy culture (8:45)
To build a healthy culture, you have to build healthy systems (18:00)
What makes up a healthy operating system (23:00)
Definition of an operating system (24:00)
6 Levers Framework: A Path to Organizational Health (26:00)
- Identity, Focus, Cohesion, Rhythm, Leadership + Momentum
A powerful moment of philanthropy in Shaun’s life (48:00)
Shaun’s One Good Thing: Your vitals always matter. (52:00)
How to connect with Shaun (55:00)

For more information and episode details visit: www.weareforgood.com/episode/325.
About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empowers you to manage constituents all while giving you the resources and support you need to connect to what matters most - your people and their passions. Learn more about how Neon One is helping nonprofits create stronger connections by visiting neonone.com/weareforgood.
About our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you both SEE and activate donors at every level, and Virtuous is the platform to help you do just that. It’s so much more than a nonprofit CRM. Virtuous helps charities reimagine generosity through responsive fundraising, volunteer management, and online giving, and we love it because this approach builds trust and loyalty through personalized engagement.

Sound like Virtuous might be a fit for your organization? Learn more today at virtuous.org.

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

324. How to Leverage A/B Testing to Grow Online Giving + The Psychology of Giving - Sam Baker Sep 19, 2022

Show notes

Overview
Meet Sam. She's a digital strategist who helps her clients increase revenue with A/B Testing, and she knows her stuff. In the last 10 years, she's helped companies like Abercrombie & Fitch, Under Armour, and Intercontinental Hotel Group use their website data to make more money - without increasing digital ad spend or building a new website. Don't miss this episode that will prep you well for Giving Tuesday and year-end🗓

💡Learn

Defining A/B testing & how it works
How to kick-off a successful A/B testing campaign
The link between the psychology of giving and social proof
A guide to everything that should be in your A/B toolbox

Today’s Guest
Sam Baker, Digital Strategist, Founder of Sam Baker Consulting
Episode Highlights

Sam’s story and journey to where she is today (4:00)
A/B Testing - Theory and Philosophy and why Nonprofits should be leveraging it (11:00)
Storytelling + A/B Testing (15:00)
The Psychology of Giving (17:00)
An example of this in real life (20:00)
How to implement + activate A/B testing (23:00)
A powerful moment of philanthropy in Sam’s life (29:00)
Sam’s One Good Thing: Always be curious. (32:00)

For more information and episode details visit: www.weareforgood.com/episode/324.
About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empowers you to manage constituents all while giving you the resources and support you need to connect to what matters most - your people and their passions. Learn more about how Neon One is helping nonprofits create stronger connections by visiting neonone.com/weareforgood.
About our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you both SEE and activate donors at every level, and Virtuous is the platform to help you do just that. It’s so much more than a nonprofit CRM. Virtuous helps charities reimagine generosity through responsive fundraising, volunteer management, and online giving, and we love it because this approach builds trust and loyalty through personalized engagement.

Sound like Virtuous might be a fit for your organization? Learn more today at virtuous.org.

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

323. Habits of an Impactful Board Member - Sabrina Walker Hernandez Sep 16, 2022

Show notes

Overview
Welcome back to our new Friday Series called The Habits of an Impactful Fundraiser. We're kicking off the discussion by bringing in one of our experts, Sabrina Walker Hernandez with Supporting World Hope who's talking about Habits of an Impactful Board Member. We're bringing tips and examples of who's doing it well.👊
Special Guest
Sabrina Walker Hernandez, President and CEO, Supporting World Hope
Episode Highlights

Tone setting (2:30)
What is the bigger, better question that we should be asking with our boards (5:20)
3 habits of a CEO to support an impactful board (7:45)
3 habits of an impactful board chair (9:20)
How CEOs can communicate with the board chair and with the board as a whole (11:45)
Habits of a good board member (17:45)
KPI’s that matter and don’t matter to a board member (20:25)
A piece of advice for how to be a good board member and also take care of yourself (25:45)
A board member in Sabrina’s life who embodied these habits and principles (26:50)

For more information and episode details visit: www.weareforgood.com/episode/323.
About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empowers you to manage constituents all while giving you the resources and support you need to connect to what matters most - your people and their passions. Learn more about how Neon One is helping nonprofits create stronger connections by visiting neonone.com/weareforgood.
About our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you both SEE and activate donors at every level, and Virtuous is the platform to help you do just that. It’s so much more than a nonprofit CRM. Virtuous helps charities reimagine generosity through responsive fundraising, volunteer management, and online giving, and we love it because this approach builds trust and loyalty through personalized engagement.

Sound like Virtuous might be a fit for your organization? Learn more today at virtuous.org.

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

322. How to Create an Inclusive Brand for Your Organization + The Why / When to Rebrand - Farra Trompeter Sep 14, 2022

Show notes

Meet Farra. This Co-Director and Member-Owner at Big Duck (oh you know we're going to talk about what those titles mean!), is a tireless advocate of inclusive branding and bringing your board into the branding discussion. In today’s digital world, we're chatting about the importance of branding for mission-driven organizations (and where to start!), how to ensure DEI is baked into the brand, and why branding is a team sport.

💡Learn

Weaving inclusivity & DEI into your brand
How often should orgs rebrand?
How should I brand during a big anniversary for my org?
Collaboration between Development + Communication teams
Your board's role in branding (yes, they have a purpose!)

Today’s Guest
Farra Trompeter, Co-Director and Member-Owner, Big Duck
Episode Highlights

Farra’s story and journey to where she is today (3:25)
Branding for nonprofits (9:40)
Key steps to developing and applying your brand personality (12:55)
Creating inclusive branding (17:00)
Big Duck’s shared leadership model (19:40)
Nonprofit board’s role in Marketing and Communications (22:25)
How often should nonprofits be rebranding? (27:20)
Should we change the name of our organization? (29:30)
We have an anniversary coming up - now what? (33:20)
Collaboration between Development + Communications Teams (35:00)
A powerful story of philanthropy in Farra’s life (38:20)
Farra’s One Good Thing: “Don't dream it, be it." - The Rocky Horror Picture Show (40:50)

For more information and episode details visit: www.weareforgood.com/episode/322

Sound like Virtuous might be a fit for your organization? Learn more today at virtuous.org.

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter