Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Latest Episodes:

AI citation dominance will be the new SEO leaderboard by 2026? Jan 06, 2026

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ChatGPT visits surged 90% year-over-year to nearly 6 billion. Josh Blyskal, Head of AI Strategy at Profound, reveals how his team's billion-citation research shows context-driven content and strategic FAQ implementation drive 848% higher performance in AI search results. The discussion covers fanout query analysis for identifying actual LLM search patterns, prompt volume data for strategic content planning, and practical frameworks for transitioning enterprise SEO strategies to generative engine optimization before competitors dominate AI-driven discovery.

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Blue Links Are Dead...Now What? Jan 05, 2026

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ChatGPT visits grew 90% year-over-year to nearly 6 billion. Josh Blyskal, Head of AI Strategy at Profound, reveals how enterprise teams can transition from traditional SEO to generative engine optimization before competitors gain the advantage. The discussion covers fan-out query analysis for understanding how LLMs break down complex prompts into actionable search terms, context-driven content strategies that win AI citations, and practical frameworks for implementing product feeds and structured data to capture commerce opportunities in conversational search.

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Your first move to prepare for the Direct-to-Agent era Dec 20, 2025

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AI search adoption accelerated faster than streaming TV's decade-long transition. Brian Stempeck, co-founder and CEO at Evertune, explains how mainstream consumers now encounter AI-powered results across Google AI Overviews, Amazon's Rufus, and voice assistants without actively seeking AI tools. The discussion covers strategic positioning frameworks for the "breathtaking" speed of AI-first discovery and competitive distribution strategies, including Walmart's partnership with ChatGPT to leverage their price optimization advantage in AI-mediated commerce.

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One word that describes the shift from human-first to AI-first discovery Dec 19, 2025

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AI search adoption is accelerating at breathtaking speed across all major platforms. Brian Stempeck, co-founder and CEO of Evertune, explains how consumers are already experiencing AI-powered results through Google's AI Overviews, Amazon's Rufus, and voice assistants, even without actively seeking AI tools. The discussion covers strategic positioning opportunities for retailers like Walmart's early ChatGPT partnership and how the mainstream integration of AI search is creating new competitive dynamics in e-commerce discovery.

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Optimizing for AI agents instead of traditional SERP rankings is just this year's hype? Dec 18, 2025

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AI search adoption is accelerating faster than streaming TV's decade-long transition. Brian Stempeck, co-founder and CEO at Evertune, explains how mainstream consumers now encounter AI-powered search results across Google's AI Overviews, Amazon's Rufus, and voice assistants without actively seeking AI tools. The discussion covers strategic positioning frameworks for retailers like Walmart's ChatGPT partnership to capture price-sensitive searches and the competitive advantages of early AI search optimization.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Will brand websites matter more than third party publishers by 2026? Dec 17, 2025

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AI search adoption accelerated faster than streaming TV's decade-long transition. Brian Stempeck, co-founder and CEO at Evertune, brings enterprise AI search expertise from his previous role at The Trade Desk where he witnessed major consumer behavior shifts in media consumption. The discussion explores how mainstream AI integration through Google's AI Overviews, Amazon's Rufus, and strategic partnerships like Walmart-ChatGPT are reshaping search discovery patterns. Stempeck analyzes the competitive implications of price-optimization strategies in AI-powered commerce environments.

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How will consumer discovery evolve over the next 12 months? Dec 16, 2025

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AI search adoption accelerated faster than streaming TV's decade-long transition. Brian Stempeck, co-founder and CEO at Evertune, explains how mainstream consumers now encounter AI-powered results across Google, Amazon's Rufus, and Siri without actively seeking AI tools. The discussion covers strategic partnerships like Walmart's early ChatGPT integration to capture price-conscious searches and how retailers can leverage AI discovery tools to compete in commodity consumer goods categories.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How brands can prepare for the Direct-to-Agent era of AI discovery Dec 15, 2025

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AI agents process 2.5 billion daily prompts, fundamentally reshaping discovery. Brian Stempeck, CEO of Evertune, runs 1.2 million AI prompts monthly for Fortune 500 clients, delivering measurable insights into generative engine optimization across 40+ countries. In this episode, Brian reveals three critical frameworks: baseline establishment across geographies and personas to map AI recommendation patterns, dual-track optimization targeting both core language models for long-term influence and search-enhanced responses for immediate impact, and comprehensive content coverage strategies that provide agents with detailed product specifications rather than traditional consumer-focused messaging.

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How to set up Gen AI workflows while future-proofing for what comes next Dec 13, 2025

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78% of enterprises struggle with implementing scalable GenAI workflows. Eric Enge, founder of Pilot Holding and former Stone Temple Consulting CEO who built one of the industry's most respected technical SEO agencies, shares proven frameworks for enterprise AI integration. The discussion covers systematic prompt engineering methodologies for content teams, risk mitigation strategies for AI-dependent workflows, and future-proofing architectures that adapt to evolving AI capabilities without rebuilding core systems.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

One word that captures where we really are with Gen AI adoption in SEO Dec 12, 2025

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Enterprise SEO teams struggle with unclear GenAI adoption strategies. Eric Enge, founder of Pilot Holding and former Stone Temple Consulting leader who built one of the industry's most respected technical SEO practices, shares his framework for evaluating AI tool implementation. The discussion covers strategic assessment criteria for ChatGPT-5's enterprise potential and methodologies for breaking through AI's walled garden limitations to preserve organic traffic channels.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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