Vigor Life Podcast

Latest Episodes:

EP091: A Little about the “What” and a Lot about the “How” of Results-Based Nutrition Coaching Oct 08, 2019

Show notes

We live in a time when there's more information than ever on nutrition and fitness readily available at our fingertips. Despite that, obesity rates are on the rise and overall health is declining. If you're interested to learn about nutrition for transforming your body—or an individual you are coaching—you could go online and study the many reputable sources available and know just about everything about it in as little as 2 weeks. I’m talking about the calories to eat for certain goals, the macro breakdowns, the foods that make sense and align with your goals, etc. Sure, you may say there's more to it than that. But in that time you would know more than enough about "what" is needed to achieve your desired transformation results. Where things get fuzzy is in the "how". This goes for coaching too. To help you crack the code, the focus of this episode—and the next couple ones—is going to be the "how" of nutrition coaching. In particular, HOW to get people to move the needle and eat their "what" more frequently and consistently. While this episode may talk to the coach, it’s very powerful for anyone looking to make a change in their lifestyle and nutrition in general. So if you're interested in nutrition, and want to learn how to crack the "how" code, this is the episode that will help you get results for yourself and your clients. Let's go. IN THIS EPISODE YOU’LL LEARN: Some of the most common “what's” when it comes to nutrition, that you may already know, but probably don’t doWhy some people continue to look deeper into the “what" of nutrition to get better results when the answer actually lies in the “why" and "how”The 6-steps of results-based coaching and why things aren’t as easy as 1,2,3How to gather the right data and “build a story” around the client – the missing piece in any successful long-term transformation “As a _____, I want to ______ so that I can ______.” Why this is a template to help you find out what a client wants most right now, and why knowing the blanks in this statement is crucial when helping anyone achieve resultsHow to build a next step for each individual client into the plan and avoid a common mistake that almost everyone makesWhy there are no “should’s" in nutrition coaching, only “what is” and the reason you should use OBDM (I tell you what this is in this episode)The missing key to finding expectations and trade off’s and how it can eliminate a lot of roadblocks to keep things moving aheadThe 4-step process to move clients from thinking about outcomes/end results, to the behaviors that will lead them to their goalsWhy identifying small wins and bright spots is SO important and how rigid plans can lead to short and long-term failure The A-B-C list and how discovering limiting factors takes away the stress of changing nutritionFiguring out the RIGHT type of action for you And so much more. LINKS AND RESOURCES: Blog: Detox From Diets (The Truth About Why Diets Fail And What To Do About It): http://vigorgroundfitness.com/detox-diets-truth-diets-fail/ Why Diets Fail And How To Achieve Fat Loss Forever Seminar: https://www.youtube.com/watch?v=u2qomf1JiDU&t=785s 7 Nutrition Principles To Keep The Weight Off And Insight On Vigor Ground Nutrition Coaching: https://www.youtube.com/watch?v=LbHy4DxDKnQ&t=695s Vigor Ground Fitness and Performance: www.VigorGroundFitness.com Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/ Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

EP090: How to Turn Your Passion for Health and Fitness into a Powerful Purpose and a Wildly Successful Career w/ John Berardi Oct 01, 2019

Show notes

Dr. John Berardi co-created the number one nutrition coaching program and certification in the world, Precision Nutrition. He is responsible for shifting the fitness industry's perception of nutrition coaching, and is the reason many coaches are better equipped to help their clients succeed. I’ve been fortunate to call John a friend and mentor for over a decade. I watched him take Precision Nutrition from an idea to an industry leader, and learned so many things from him along the way. The majority of Precision Nutrition was sold not long ago for $200 million. After the sale, JB turned his sights to helping others in the industry that gave him so much – which led to writing of his new book, “Change Maker” and the launch of the Change Maker Academy. This podcast was recorded during my my fireside conversation with John at the Vigor Ground Fitness and Business Summit this past September. We went deep into his thoughts on... 1. The fitness industry, how it has changed—and continues to—and the things new coaches MUST think about to become successful 2. The fast track to success and how to get on it. (John shares his tips for coaches who have been in the industry for a while and are having a hard time navigating this confusing time) 3. The 3 most important things you have to figure out before copying others "success" – that few people do 4. John's “squint the eyes” strategy to figuring out the principles of success, and why he uses it 5. The best marketing principles wrapped out into 3-steps - the Tripod Marketing Model 6. A powerful method to get constructive feedback and why nothing worth doing can be done alone 7. How to build a great content machine like Precision Nutrition and why you shouldn’t! 8. Why coaches should be paid more appropriately for the important work that they/we do, and how to change it so that they/we are 9. Why teaching business and entrepreneurship is NOT the best thing to do for coaches 10. What lane should you be in when it comes to your career and why this is the FIRST decision you must make 11. Having an origin story, and why having one is foundational to your career—in fitness and anything 12. The “Sports Bracket Strategy” to deciding priorities and which one wins 13. The T-shaped model of skillsets you must develop to become the best at your craft 14. And SO much more… LINKS AND RESOURCES John Berardi website: https://www.johnberardi.com/ Precision Nutrition: www.PrecisionNutrition.com John Berardi Instagram: https://www.instagram.com/drjohnberardi/ Change Maker Free Resources: www.changemakeracademy.com/downloadable-forms/free-download Book: Change Maker - Turn Your Passion for Health and Fitness into A Wildly Successful Career (John Berardi): https://www.amazon.com/Change-Maker-Passion-Powerful-Successful/dp/1948836556/ref=sr_1_1?keywords=change+maker&qid=1569955645&sr=8-1 Vigor Ground Fitness and Performance: www.VigorGroundFitness.com Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/ Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

EP090: How to Turn Your Passion into a Powerful Purpose and Successful Career w/ John Berardi Oct 01, 2019

Show notes

Dr. John Berardi co-created the number one nutrition coaching program and certification in the world, Precision Nutrition. He is responsible for shifting the fitness industry's perception of nutrition coaching, and is the reason many coaches are better equipped to help their clients succeed. I’ve been fortunate to call John a friend and mentor for over a decade. I watched him take Precision Nutrition from an idea to an industry leader, and learned so many things from him along the way. The majority of Precision Nutrition was sold not long ago for $200 million. After the sale, JB turned his sights to helping others in the industry that gave him so much – which led to writing of his new book, “Change Maker” and the launch of the Change Maker Academy. This podcast was recorded during my my fireside conversation with John at the Vigor Ground Fitness and Business Summit this past September. We went deep into his thoughts on: 1. The fitness industry, how it has changed—and continues to—and the things new coaches MUST think about to become successful 2. The fast track to success and how to get on it. (John shares his tips for coaches who have been in the industry for a while and are having a hard time navigating this confusing time) 3. The 3 most important things you have to figure out before copying others "success" – that few people do 4. John's “squint the eyes” strategy to figuring out the principles of success, and why he uses it 5. The best marketing principles wrapped out into 3-steps - the Tripod Marketing Model 6. A powerful method to get constructive feedback and why nothing worth doing can be done alone 7. How to build a great content machine like Precision Nutrition and why you shouldn’t! 8. Why coaches should be paid more appropriately for the important work that they/we do, and how to change it so that they/we are 9. Why teaching business and entrepreneurship is NOT the best thing to do for coaches 10. What lane should you be in when it comes to your career and why this is the FIRST decision you must make 11. Having an origin story, and why having one is foundational to your career—in fitness and anything 12. The “Sports Bracket Strategy” to deciding priorities and which one wins 13. The T-shaped model of skillsets you must develop to become the best at your craft 14. And SO much more… LINKS AND RESOURCES John Berardi website: https://www.johnberardi.com/ Precision Nutrition: http://www.precisionnutrition.com/ John Berardi Instagram: https://www.instagram.com/drjohnberardi/ Change Maker Free Resources: http://www.changemakeracademy.com/downloadable-forms/free-download Book: Change Maker - Turn Your Passion for Health and Fitness into A Wildly Successful Career (John Berardi): https://www.amazon.com/Change-Maker-Passion-Powerful-Successful/dp/1948836556/ref=sr_1_1?keywords=change+maker&qid=1569955645&sr=8-1 Vigor Ground Fitness and Performance: http://www.vigorgroundfitness.com/ Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2" Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/

EP089: From Overcoming an Eating Disorder to Helping Thousands Take Control of Their Body through Online Coaching w/ Kelsey Heenan Sep 24, 2019

Show notes

Kelsey Heenan and her husband Dennis are amazing humans. I met them over a year ago, and was so happy that they were able to present at this year's Vigor Ground Fitness and Business Summit. At the Summit, I got the chance to learn more about Kelsey's story, and how it led her to the work she now does with HIITBURN. We talk about it in this episode, but Kelsey went from being a college athlete, to a serious eating disorder—which she overcame, and discusses in this episode—to becoming a teacher, to now helping people take control of their body through the online coaching work she does with HIITBURN – the business she started with her husband Dennis. HIITBURN has since evolved into a worldwide phenomenon. It helps thousands and thousands of people globally reach their goals with a series of different coaching programs that are designed and led by Kelsey and Dennis. We talk about everything from how to recognize an eating disorder—or disordered eating—and how to address it. To what led Kelsey to online coaching—in particular, how they got started and all the obstacles they overcame—and how to develop your own voice, build your brand, and a whole lot more. This is a must listen to podcast if you’re looking to transform your body and/or build your business and brand. Let's go. IN THIS EPISODE YOU’LL LEARN: Kelsey’s dedication to basketball and how her focus on being the best athlete led to an eating disorderThe crucial conversations that led Kelsey into getting help and how she overcame the eating disorderThe catalyst that got Kelsey into coaching and the steps her and Dennis took to be able to grow their online businessWhy a good relationship with food is key before getting into too much X’s and O’s and what diet is bestThe KEY to unraveling your voice to help you create your own brand online How to find out what content you should create to increase your audience and engagement Kelsey’s top 3 insights on building a successful online coaching business that stands the test of timeThe best way to get results in advance and have prospects wanting to work with you and join your programIf you’re running a challenge, what type should it be and what you NEED to know before you start itThe reason many programs won’t stand the test of time and become a successful online business, and how to keep it from happening to youWhat Kelsey does to stay in great shape (it’s less training than you’d think) LINKS AND RESOURCES Kelsey Heenan Instagram: https://www.instagram.com/thedailykelsey/ HIITBURN Instagram: https://www.instagram.com/hiitburn/ Intuitive Guide: https://thedailykelsey.com/intuitive-eating Vigor Ground Fitness and Performance: www.VigorGroundFitness.com Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/ Eating Disorder Resources: UCSD Eating Disorders: www.EatingDisorders.UCSD.edu The Center Of Balanced Living: www.CenterForBalancedLiving.org Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

EP089: Overcoming an Eating Disorder to Helping People Take Control of Their Body w/ Kelsey Heenan Sep 24, 2019

Show notes

Kelsey Heenan and her husband Dennis are amazing humans. I met them over a year ago, and was so happy that they were able to present at this year's Vigor Ground Fitness and Business Summit. At the Summit, I got the chance to learn more about Kelsey's story, and how it led her to the work she now does with HIITBURN. We talk about it in this episode, but Kelsey went from being a college athlete, to a serious eating disorder—which she overcame, and discusses in this episode—to becoming a teacher, to now helping people take control of their body through the online coaching work she does with HIITBURN – the business she started with her husband Dennis. HIITBURN has since evolved into a worldwide phenomenon. It helps thousands and thousands of people globally reach their goals with a series of different coaching programs that are designed and led by Kelsey and Dennis. We talk about everything from how to recognize an eating disorder—or disordered eating—and how to address it. To what led Kelsey to online coaching—in particular, how they got started and all the obstacles they overcame—and how to develop your own voice, build your brand, and a whole lot more. This is a must listen to podcast if you’re looking to transform your body and/or build your business and brand. Let's go. IN THIS EPISODE YOU’LL LEARN: 1. Kelsey’s dedication to basketball and how her focus on being the best athlete led to an eating disorder 2. The crucial conversations that led Kelsey into getting help and how she overcame the eating disorder 3. The catalyst that got Kelsey into coaching and the steps her and Dennis took to be able to grow their online business 4. Why a good relationship with food is key before getting into too much X’s and O’s and what diet is best 5. The KEY to unraveling your voice to help you create your own brand online 6. How to find out what content you should create to increase your audience and engagement 7. Kelsey’s top 3 insights on building a successful online coaching business that stands the test of time 8. The best way to get results in advance and have prospects wanting to work with you and join your program 9. If you’re running a challenge, what type should it be and what you NEED to know before you start it 10. The reason many programs won’t stand the test of time and become a successful online business, and how to keep it from happening to you 11. What Kelsey does to stay in great shape (it’s less training than you’d think) LINKS AND RESOURCES Kelsey Heenan Instagram: https://www.instagram.com/thedailykelsey/ HITTBURN Instagram: https://www.instagram.com/hiitburn/ Intuitive Guide: https://thedailykelsey.com/intuitive-eating Vigor Ground Fitness and Performance: http://www.vigorgroundfitness.com/ Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/ Eating Disorder Resources: UCSD Eating Disorders: http://www.eatingdisorders.ucsd.edu/ The Center Of Balanced Living: http://www.centerforbalancedliving.org/

EP088: How to Structure Results-Based Training Programs and Fat Loss Program Design | Part 1 Sep 20, 2019

Show notes

Methods are many, principles are few. Methods change, but principles never do. This is one of my favorite sayings. It also drives the direction of successful program design – for both your clients, and yourself. When it comes to program design, it's great to have as many tools in your toolbox as possible. BUT, those tools will only be effective when they’re used with the principles that shaped them in mind. In this episode, I dive into this concept deeper – discussing program design and some of the principles I use to build body transformation programs. I also give some strength training program examples. The episode is also the first part of my masterclass on program design and building results-based training programs. Both of which I will do more of—in addition to answering more questions about training programs. Dive in and extract as much value as you can to build your own training programs for both you, and your clients. Let's go IN THIS EPISODE YOU’LL LEARN: 1. How working with a wide group of people—from all walks of life and fitness levels—built my skillset of coaching and program designer 2. The program design rules of the road, and the principles that should guide the design of any program 3. How to discover goals, use assessments, and other variables to get the best starting point for your program design 4. Whether or not you can use templates to design programs, and if you can individualize programs using them 5. Why you should write programs, not workouts, and how to reverse engineer to create the best program for your clients 6. Different periodization models you can use and different frequency of training templates for best results 7. The hierarchy of fat loss training and what to do if a client only has a certain amount of time to training each week 8. The R7 system and how a 60-minute session may break down into different components 9. Fat loss and the general population, and athletic population templates for adding power training 10. How to program in energy system training/cardio in a simple and smart way And much more. This episode is a must listen if you're a coach or train people in some capacity. LINKS AND RESOURCES Vigor Ground Fitness and Performance: http://www.vigorgroundfitness.com/ Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/

EP088: How to Structure Results Based Training Programs, Fat Loss Program Design, and Training Insights | Part 1 Sep 19, 2019

Show notes

Methods are many, principles are few. Methods change, but principles never do. This is one of my favorite sayings. It also drives the direction of successful program design – for both your clients, and yourself. When it comes to program design, it's great to have as many tools in your toolbox as possible. BUT, those tools will only be effective when they’re used with the principles that shaped them in mind. In this episode, I dive into this concept deeper – discussing program design and some of the principles I use to build body transformation programs. I also give some strength training program examples. The episode is also the first part of my masterclass on program design and building results-based training programs. Both of which I will do more of—in addition to answering more questions about training programs. Dive in and extract as much value as you can to build your own training programs for both you, and your clients. Let's go. IN THIS EPISODE YOU’LL LEARN: How working with a wide group of people—from all walks of life and fitness levels—built my skillset of coaching and program designerThe program design rules of the road, and the principles that should guide the design of any programHow to discover goals, use assessments, and other variables to get the best starting point for your program designWhether or not you can use templates to design programs, and if you can individualize programs using themWhy you should write programs, not workouts, and how to reverse engineer to create the best program for your clientsDifferent periodization models you can use and different frequency of training templates for best resultsThe hierarchy of fat loss training and what to do if a client only has a certain amount of time to training each weekThe R7 system and how a 60-minute session may break down into different components Fat loss and the general population, and athletic population templates for adding power trainingHow to program in energy system training/cardio in a simple and smart wayAnd much more This episode is a must listen if you're a coach or train people in some capacity. LINKS AND RESOURCES Vigor Ground Fitness and Performance: www.VigorGroundFitness.com Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/ Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

EP087: Achieving the Impossible & Challenging Your Limits of Peak Performance, Potential and Experience with Matt Dawson Aug 15, 2019

Show notes

I met Matt Dawson through a mutual friend and it didn't take me long to realize that we were cut from the same cloth. Like me, Matt is trying to achieve a goal that some would deem "crazy". And I knew I needed to get him on the podcast to talk about it. Matt’s journey started much like my own – as an athlete. Following his athletic career, he then entered the fast-paced world of investment banking – where he worked 80-100 hour work weeks and created a lot of success for himself. But life, as it so often does, threw him some curve balls which led him to discovering his purpose and the creation of two endeavours: the Dawson’s Peak Organization, and Project Seven for Soldiers; when he will attempt to break seven world records with all proceeds going to charity. Matt's goal is both simple and inspiring: to make a positive impact on others. In this episode of the podcast we talk about how taking on your own personal challenges can help you create the best version of yourself; while elevating those around you. This is an inspiring and impactful episode that is a must to listen to if you want to get fired up about achieving the peak of your performance. With that said, let's go. IN THIS EPISODE YOU’LL LEARN: What led Dawson’s from sports to investment banking – where he became a high performer Why despite Matt's success as an investment banker, he felt something was missing in his life – which led him to find purposeWhat made Matt decide at the age of 37 to take on the challenge of breaking world records in mountaineering, along with some other wild recordsWhat purpose means to Matt and what he believes you should do as an individual and as a businessCreating Dawsons Peak and inspiring transformations through pushing the boundaries of human capabilityThe personal mountain you must climb to achieve a transformation in your life. We talk about the limits that we impose on ourself, our goals and dreams, and how to break through themThe importance of creating social impact aside from profits (or making money) in your lifeHow you redirect your fears to make you as successful as possibleWhat you can and can’t control and how to drop your stress and anxieties so that you can achieve the impossibleWhy the hardest thing for most is to sit quietly with themselves and why the mountains and adventure can help you be alone and discover yourselfTraveling and how it changes you from the inside out (ie. giving up control and working on things you can control)Why as a society we’ve become too comfortable and how we can truly feel our best when we’re pushing and challenging ourselvesWhat “Bathing in the fire” and “Getting the evil out of me” mean and how it can help you become your bestAnd so much more. This episode is true gold. LINKS AND RESOURCES: Dawson’s Peak: https://dawsonspeak.com/ Matt Dawson Instagram: https://www.instagram.com/dawsonspeak/ Vigor Ground Fitness and Performance: www.VigorGroundFitness.com Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/ Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

EP087: Achieving the Impossible & Challenging Your Limits of Performance, Potential and Experience Aug 15, 2019

Show notes

I met Matt Dawson through a mutual friend and it didn't take me long to realize that we were cut from the same cloth. Like me, Matt is trying to achieve a goal that some would deem "crazy". And I knew I needed to get him on the podcast to talk about it. Matt’s journey started much like my own – as an athlete. Following his athletic career, he then entered the fast-paced world of investment banking – where he worked 80-100 hour work weeks and created a lot of success for himself. But life, as it so often does, threw him some curve balls which led him to discovering his purpose and the creation of two endeavours: the Dawson’s Peak Organization, and Project Seven for Soldiers; when he will attempt to break seven world records with all proceeds going to charity. Matt's goal is both simple and inspiring: to make a positive impact on others. In this episode of the podcast we talk about how taking on your own personal challenges can help you create the best version of yourself; while elevating those around you. This is an inspiring and impactful episode that is a must to listen to if you want to get fired up about achieving the peak of your performance. With that said, let's go. IN THIS EPISODE YOU’LL LEARN: 1. What led Dawson’s from sports to investment banking – where he became a high performer 2. Why despite Matt's success as an investment banker, he felt something was missing in his life – which led him to find purpose 3. What made Matt decide at the age of 37 to take on the challenge of breaking world records in mountaineering, along with some other wild records 4. What purpose means to Matt and what he believes you should do as an individual and as a business 5. Creating Dawsons Peak and inspiring transformations through pushing the boundaries of human capability 6. The personal mountain you must climb to achieve a transformation in your life. We talk about the limits that we impose on ourself, our goals and dreams, and how to break through them 7. The importance of creating social impact aside from profits (or making money) in your life 8. How you redirect your fears to make you as successful as possible 9. What you can and can’t control and how to drop your stress and anxieties so that you can achieve the impossible 10. Why the hardest thing for most is to sit quietly with themselves and why the mountains and adventure can help you be alone and discover yourself 11. Traveling and how it changes you from the inside out (ie. giving up control and working on things you can control) 12. Why as a society we’ve become too comfortable and how we can truly feel our best when we’re pushing and challenging ourselves 13. What “Bathing in the fire” and “Getting the evil out of me” mean and how it can help you become your best 14. And so much more. LINKS AND RESOURCES: Dawson’s Peak: https://dawsonspeak.com/ Matt Dawson Instagram: https://www.instagram.com/dawsonspeak/ Vigor Ground Fitness and Performance: http://www.vigorgroundfitness.com/ Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/

EP086: 10 Biz Lessons with Social Impact & 11 Evolved Enterprise Models That “Bake In” Impact into Every Sale You Make Jul 16, 2019

Show notes

Maslow’s Hierarchy of Needs is clear – altruism matters! I’ve shared a lot about how much it means to me – in particular, and how it drives my decisions in business and life. When it comes to the importance/power of of living selflessly, one of the people I look up to is Scott Harrison. Who is the founder of Charity: Water. Like myself, Scott's past includes a firestorm of heavy partying, late nights, drugs, and a merry-go-round of banal hedonism. Rising from the ashes, he made a massive change to his life – which led him to to the innermost villages of the poorest regions of Africa. There he learned of the world's striking water crisis – which led him to dedicating his life to finding a solution to that very problem. In this podcast I share 10 lessons that I have learned from Scott in the building one of the most widely known and efficiently run charities on the planet. The latter part of the show I share 11 models of evolved enterprises that for profit businesses can employ to “bake in” impact into every sale. Including examples, as well as how I'm currently using the Evolved Enterprise Model to build my social calling: The Vigor DREAM Project. Let's go. IN THIS EPISODE YOU’LL LEARN: Why fast cars, big houses, pretty acquaintances and partying, will NOT lead to fulfillment or happiness. And the question to ask yourself when seeking purpose.Why you should never burn bridges because you never know which connection will become a collaboration or a helping hand when you need it most. My tips and lessons to building great connections. Why you need to be willing to risk some money to make money. Why if you want to earn freedom, you to risk some of your time. What you truly need to succeed, and why you need to lose your ego to become a master.Why people don’t buy with their minds, they buy with their hearts, and how Scott told stories people connected with.How to use radical transparency in your business to not only create trust and more social impact, but grow your business.The perspective you need to take and things you need to do when you fail so that you can come out on the other side a winner.The secret to VIP’s and how to treat people.The 11 impact models of “baking in” impact with every sale including buy one give one, direct impact, all in, give what you want, and 7 others that you can use for your for profit business to make a difference in your community, while differentiating yourself in your marketplace and increasing sales. LINKS AND RESOURCES: Charity: Water: https://www.charitywater.org/ Book: Thirst - A Story of Redemption, Compassion, and a Mission to Bring Clean Water to the World (Scott Harrison): https://www.amazon.com/Thirst-Story-Redemption-Compassion-Mission/dp/1524762849/ref=sr_1_1?keywords=thirst&qid=1563161949&s=gateway&sr=8-1 Vigor Ground Fitness and Performance: www.VigorGroundFitness.com Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

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