Unbreakable Business

Latest Episodes:

Data-based pricing strategies with Ashlyn Carter Apr 02, 2025

Show notes

Ready to get clearer on your pricing strategy? Your own data might be the key! Copywriter Ashlyn Carter joins us to share her foolproof formula for how business owners can set up their pricing. Listen in to hear the common pricing mistakes that business owners make and how instead, they should be using data to determine their prices.

The Unbreakable Business podcast is powered by HoneyBook, the AI-powered CRM platform for anyone with clients. Scale yourself and your business with all your leads, clients, projects, and payments in one place. Use the code PODCAST to get 20% off your first year as a new member.

Important sections of the conversation

[2:12] Should you charge your worth?
[4:21] Fact-based pricing versus feeling-based pricing
[6:45] Top three pricing mistakes
[16:27] How to figure out your hourly rate
[18:36] Is it time to raise your prices?
[24:18] The foolproof pricing formula
[32:01] How to feel confident about your prices
[37:04] Learn how to do a proper sales call
[38:36] Ashlyn’s personal pricing challenges
[40:55] Rapid fire questions
[48:30] What does having an unbreakable business mean to you?

Resources mentioned

Connect with the guest

Website: ashlynwrites.com
Instagram: instagram.com/ashlynscarter

Hosted on Acast. See acast.com/privacy for more information.

Owning your power & success with Priscilla Presley Mar 19, 2025

Show notes

Have you truly accepted the fact that you deserve everything you want in your business and your life? If not, this episode is for you. Joining us is the CEO of Forward Female Priscilla Presley, who helps women build and optimize successful brands.

Listen in as Priscilla teaches us how to build businesses that are successful and aligned. She walks us through the steps to casting a vision for the future and staying committed to that vision no matter what happens. She is an absolute powerhouse and you’re going to learn so much from her story and wisdom.

The Unbreakable Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Important sections of the conversation

[3:01] Priscilla’s journey with Forward Female
[13:12] Learn to stand in your power and gain confidence as a leader
[21:54] How women are struggling to grow their businesses
[27:44] How to stay committed to your vision
[51:20] What does having an unbreakable business mean to you?

Connect with the guest

Website: forwardfemale.com

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

Building wealth beyond your business with April Stewart Mar 05, 2025

Show notes

Ready to get one step closer to your money goals and build wealth through your business? Finance coach April Stewart joins us on this episode of the Unbreakable Business podcast to teach us how to do exactly that.

Listen in to learn exactly what you need to have in place in your business before you can start building wealth. If you’ve been wondering how you can use your money to make more money, this episode is for you.

This episode is part of our Money Talks series, brought to you by our Tax Filing Checklist to get you ready for tax season!

Important sections of the conversation

[3:03] The number one thing business owners can do to build wealth
[4:25] April’s money story
[8:08[ How to build financial security
[13:16] Can you build wealth and pay off debt at the same time?
[15:53] Building wealth after you’ve paid off debt
[31:36] Start where you are
[34:11] Rapid fire questions
[37:37] What does having an unbreakable business mean to you?

Resources mentioned

Connect with the guest

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

Earning predictable profits through memberships with Stu McLaren Feb 26, 2025

Show notes

Are you curious about starting your own membership and creating recurring revenue? Stu McLaren, membership expert and cofounder of Membership IO, joins us to share what 20+ years of entrepreneurship taught him, along with how he’s pivoted over the years as technology and business shifted.

We also discuss his latest book, Predictable Profits, which breaks down how to create recurring revenue with a membership. This conversation is so inspiring and will have you seriously considering starting your own membership.

Resources mentioned

Connect with the guest

Membership IO: membership.io
Instagram: instagram.com/stumclaren
Website: stu.me
Stu’s book: Predictable Profits

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

Simplify Your Tax Season with Dawn Patton Feb 24, 2025

Show notes

Are you prepared to do your 2024 taxes? It’s every independent business owner’s favorite time of year! Just kidding, but there are ways you can make tax seasons easier on yourself.

In this episode of The Unbreakable Business podcast, we’re chatting all about taxes with Dawn Patton, CEO of Patton Accounting. Listen in as she breaks down how business owners can make sure their tax strategies are up to par this year.

This episode is part of our Money Talks series, brought to you by our Tax Filing Checklist to get you ready for tax season!

Mentioned in this Episode:

Tax Filing Checklist

Connect with the guest

Website: pattonaccounting.net
Instagram: instagram.com/patton.accounting

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

Creating your own opportunities with Tasha McCaskiel Feb 19, 2025

Show notes

If you aren’t given a seat at the table, you need to create your own. Tasha McCaskiel did exactly that when she founded Black Girls in Media, a networking organization that is dedicated to uplifting and supporting minority women within the media industry. Listen in to hear how you can start creating your own opportunities, what media trends you should jump on this year, and how to create an engaged community!

Connect with Guest

Tasha’s Instagram: instagram.com/tashjmackk
Black Girls in Media: blackgirlsinmediainc.com

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

The power of storytelling on your money mindset with Katherine Pomerantz Feb 18, 2025

Show notes

Is your relationship with money impacting your money mindset? What if you could reframe the stories you tell yourself about money? In this episode, accountant and money coach Katherine Pomerantz joins us to discuss how our relationship with money impacts our lives and businesses.

Through powerful storytelling tactics, Katherine shares how we can strengthen our relationship with money. Having a positive money mindset is crucial to building a successful business with confidence.

This episode is part of our Money Talks series, brought to you by our Tax Filing Checklist to get you ready for tax season!

Connect with the guest:

Website: katherinepomerantz.com
LinkedIn: linkedin.com/in/katherinepomerantz

Mentioned in this Episode:

Tax Filing Checklist

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

Building a community fueled by loyalty around your brand with Mike Cassara and Lauren O’Brien Feb 12, 2025

Show notes

Want to know the secret to building a thriving and loyal community around your brand? This episode is for you. Mike Cassara and Lauren O’Brien of The Vendor Table share how they built a community for their podcast by keeping it real and listening to their audience.

Listen in as they share the exact strategies they used and get completely transparent about their journey. They do not hold back and I know you’re going to find their honesty so refreshing.

Resources mentioned

Akua’s guest episode of The Vendor Table

Connect with the guest

Lauren’s website: laurenobrienphoto.com
Lauren’s Instagram: instagram.com/laurenobrienphoto
Mike’s website: michaelcassara.me/home
Mike’s Instagram: instagram.com/michaelcassaraphoto
The Vendor Table website: thevendortable.com
The Vendor Table Instagram: instagram.com/thevendortablepod

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

Your guide to converting Instagram followers into customers with Michelle Gifford Feb 05, 2025

Show notes

Having a social media strategy that leads to real results for your business has never been more important. In this episode, Instagram expert Michelle Gifford joins us to talk about all things social media. We process the TikTok ban and how business owners should respond to it, plus we dive into how we can use Instagram to convert followers into customers.

Listen in for Michelle's social media strategy tips and content creation hacks. She reminds us that you can be successful on social media if you go all in, lead with intention, and take action.

Resources mentioned

Connect with the guest

Instagram: instagram.com/iammichellegifford
Podcast: iammichellegifford.com/podcast
YouTube: youtube.com/channel/UC-QeCSTrGMTmkg9GJt0aMBQ/videos

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

Bonus: 5 lessons business owners can learn from the TikTok ban Jan 30, 2025

Show notes

A lot has happened with the possibility of a TikTok ban and the impact it has on so many businesses. There are over 7 million businesses on TikTok, and 45 percent of small businesses say that it is very critical to their business success. Today on the podcast, we are going to be talking about the five lessons business owners can learn from the TikTok ban and how we can use this to propel our business forward.

The Unbreakable Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, and get paid faster. Use the code PODCAST to get 20% off your first year as a new member.

Mentioned in this Episode