Through the Noise

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499 Susan Matthews Apgood, President & CEO of News Generation Oct 22, 2019

Show notes

Susan has been in public relations since opening the doors of News Generation in 1997. She is active in a number of public relations associations, including the Public Relations Society of America- National Capital Chapter (PRSA-NCC) and Washington Women in Public Relations (WWPR) of which she is currently Treasurer. Apgood is an adjunct professor in the Kogod School of Business at American University.

News Generation is an issue-driven media relations services company specializing in using broadcast media techniques — from satellite media tours and radio media tours to audio bite lines and public service announcements — to earn media placements for associations, non-profits, government agencies, and clients of public relations firms. Since 1997, their number one goal is to pitch credible, newsworthy information to stations and networks seeking high quality content. Their award-winning expertise lies in matching the appropriate services to maximize their clients' exposure on the best possible stations and networks.

498 Shawn E. Boynes, Executive Director of the American Association for Anatomy Oct 17, 2019

Show notes

Shawn E. Boynes, FASAE, CAE, has over 20 years association management experience and since 2013 serves as Executive Director of the American Association for Anatomy in Rockville, MD. In 2019 he led the organization through a name change and comprehensive rebranding which required not just Board support but membership approval. The former name of the organization was the American Association of Anatomists. The name change better positions the organization to represent the scientific discipline of anatomy compared to its former name which focused on individuals who identified as anatomists. The organization has 132 years of history so the name change was significant.

AAA serves as the professional home for an international community of biomedical researchers and educators focused on the discipline of anatomical sciences.

497 Mark Parkinson, President & CEO of the American Health Care Association Oct 15, 2019

Show notes

Mark Parkinson is the President and CEO of the American Health Care Association (AHCA). He previously served as the 45th Governor of the State of Kansas, and prior to that was the owner and operator of long term care facilities in Kansas and Missouri.

As the nation's largest association of long term and post-acute care providers, the American Health Care Association represents over 13,700 skilled nursing facilities and assisted living centers, advocating for quality care and services for frail, elderly, and disabled Americans.

496 Dr. Arthur Evans, CEO of the American Psychological Association Oct 10, 2019

Show notes

Scientist-practitioner, clinical and community psychologist and health care innovator Arthur C. Evans Jr., PhD, is CEO of the American Psychological Association, the leading scientific and professional organization representing psychology in the United States. He assumed this post in 2017 after spending 12 years as commissioner of Philadelphia's Department of Behavioral Health and Intellectual disAbility Service, a $1.2 billion health care agency that is the behavioral health and intellectual disabilities safety net for 1.5 million Philadelphians.

The American Psychological Association, in Washington, D.C., is the largest scientific and professional organization representing psychology in the United States. APA's membership includes nearly 118,400 researchers, educators, clinicians, consultants and students. Through its divisions in 54 subfields of psychology and affiliations with 60 state, territorial and Canadian provincial associations, APA works to advance the creation, communication and application of psychological knowledge to benefit society and improve lives.

495 Alicia Juarrero, Co-Founder & CEO of VectorAnalytica Oct 08, 2019

Show notes

Dr. Alicia Juarrero is Co-Founder and CEO of VectorAnalytica, a tech startup that develops platforms for epidemiological surveillance worldwide. She is also the author of MIT-published Dynamics in Action, Intentional Behavior as a Complex System, one of the foundational texts exploring philosophical implications of complexity and chaos theories.

VectorAnalytica designs and develops IT solutions to monitor, track, anticipate, and contain mosquito- and other vector-borne diseases worldwide. Find out more here.

494 Dr. Jerry Penso, CEO of the American Medical Group Association Oct 03, 2019

Show notes

Jerry Penso, M.D., M.B.A., is president and chief executive officer at AMGA, a trade association leading the transformation of health care in America. As a physician-executive, Dr. Penso uses his experience from the front lines as a primary care provider and from the boardroom as a C-Suite executive to direct AMGA's advocacy, clinical, research, consulting, and membership efforts.

The American Medical Group Association is a national trade association representing multispecialty medical groups and integrated systems of care that are responsible for delivering care to one in three Americans.

493 Jeffrey DeBoer, President & CEO of the Real Estate Roundtable Oct 01, 2019

Show notes

Jeff DeBoer is the founding President and CEO of The Real Estate Roundtable. The Roundtable represents the leadership of the nation's top 150 privately owned and publicly-held real estate ownership, development, lending and management firms –- as well as the elected leaders of the 17 major national real estate industry trade associations –- before policymakers in Washington, DC.

The Real Estate Roundtable brings together leaders of the nation's top publicly-held and privately-owned real estate ownership, development, lending and management firms with the leaders of major national real estate trade associations to jointly address key national policy issues relating to real estate and the overall economy with policymakers in Washington, DC. By identifying, analyzing and coordinating policy positions, The Roundtable's business and trade association leaders seek to ensure a cohesive industry voice is heard by government officials and the public about real estate and its important role in the global economy.

492 David Labuskes, CEO of the Audiovisual and Integrated Experience Association (AVIXA) Sep 26, 2019

Show notes

David Labuskes is the CEO of the Audiovisual and Integrated Experience Association (AVIXA). David works to promote industry professionalism, expand global programs, and raise awareness of the association's offerings.

AVIXA, the Audiovisual and Integrated Experience Association, is the international trade association for the professional audiovisual industry. The association produces trade shows around the world and is a resource for AV standards, certification, training, market intelligence, and thought leadership.

491 Abigail Ross Hopper, President & CEO of the Solar Energy Industries Association Sep 24, 2019

Show notes

Abigail Ross Hopper is the President and CEO of the Solar Energy Industries Association, the national trade organization for the U.S. solar industry.

The Solar Energy Industries Association is the national trade association for the U.S. solar energy industry, which employs more than 242,000 Americans and represents all U.S. organizations that promote, manufacture, install and support the development of solar energy.

Edit at 06:33: Since 2006, solar energy deployment has increased by more than 10,000%.

490 Sam Horn, Founder & CEO of The Intrigue Agency Sep 20, 2019

Show notes

Sam Horn, Founder/CEO of the Intrigue Agency, is on a mission to help people create a quality life-work that adds value for all involved. Sam is a 3 time TEDx speaker, has been featured in NY Times, Fast Company and on NPR and her books - including Tongue Fu!, POP!, Washington Post bestseller Got Your Attention, and SOMEDAY is Not a Day in the Week have been endorsed by Seth Godin, Dan Pink and Marshall Goldsmith.

Intrigue Agency works with organizations and individuals to create compelling, one-of-a-kind communications that add value for all involved. Clients include Intel, Cisco, Four Seasons Resorts, Nationwide, NASA and Accenture.

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