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    Business

    Through the Noise

    Through the Noise is a podcast that explores the hurdles, solutions, and the process of cultivating success for organizations, through conversations with CEOs, executive directors, entrepreneurs, authors, and consultants.

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    Latest Episodes:
    #9 Verto Solutions - John Cox Oct 27, 2013
    Show notes

    John is a lawyer, a communicator, and an association executive, bringing passion and expertise to all three roles. He manages several key functional areas at Verto Solutions and holds leadership positions with several client associations.

    Verto Solutions offers professional management and scientific testing to food associations, and also offers and maintains social media campaigns for their clients.


    #8 PCI Communications - Jennifer Matta Oct 20, 2013
    Show notes

    Jennifer Matta's multi-faceted marketing and media relations skills make her a valuable asset to PCI's many government, non-profit, and corporate clients. With a proactive style and dedication to innovative strategies, Jennifer works on national and regional campaigns, preparing comprehensive communications plans and reports, leading media relations, pitching stories, conducting market research, and assisting in coalition building and community outreach. She also provides support for events, special promotions, and webinars, and prepares press releases, PSAs and feature articles.

    PCI Communications is a marketing and creative production agency. PCI's clients include corporate businesses, nonprofits and government agencies.


    #7 Simply Leap - Lauree Ostrofsky Oct 13, 2013
    Show notes

    Lauree Ostrofsky is a speaker, author, coach, PR strategist and marketer for government agencies, high tech start-ups and women-owned businesses. Clients include the U.S. Department of Heath & Human Services, the U.S. Department of Transportation, GovLoop, IBM, Canonical / Ubuntu, LogMeIn, Fodors Travel, Liz Claiborne, and Girl Scouts of the USA. She often use my marketing and communications expertise when coaching clients who want to start and grow their own business, and when designing corporate coaching programs.

    Simply Leap, LLC offers coaching to get clear on what you want, and how to go after it. Uniquely suited for individuals seeking personal growth and career change, entrepreneurs starting their own businesses and groups wanting to build a strong community.


    #6 Carousel 30 - Greg Kihlström Oct 06, 2013
    Show notes

    Greg is an award-winning creative director, digital strategist, writer and motion graphics artist. He is also a regular contributing writer for The Washington Business Journal, Search Engine Watch and iMedia Connection. He serves as the Vice President on the board of the DC Ad Club, and also speaks at colleges in the D.C. area about DC Ad Club.

    Carousel 30 is a digital agency that helps brands translate business objectives into strategies that incorporate tactics such as advertising and marketing campaigns, websites, mobile apps and more. Carousel30 has worked with top brands around the world, including Toyota, AOL, Geico, CQ Roll Call, The Nature Conservancy, United Nations, National Audubon Society, AARP and MTV.


    #5 InTheCapital - Reid Snyder and Carl Pierre Sep 29, 2013
    Show notes

    General manager Reid Snyder and writer Carl Pierre from InTheCapital, talk about what it takes to cover the DC Tech scene. Carl gives us some insights to how his inbox fills up every morning with pitches. Reid talks about their InTheCapital events and covering new beats around the Washington, DC area. Between style, education, and technology, these guys are looking to shake things up.

    InTheCapital combines a fast, edgy, and opinionated editorial staff with an open community publishing platform to reinvent the model of local news online. InTheCapital believes hearing from innovators in the city will allow for a range of perspectives on the growth intelligent innovation in the District.


    #4 Story Store Media - Corey Petree Sep 22, 2013
    Show notes

    Corey Petree is an award winning, innovative producer, editor, and motion graphic designer with over 20 years of experience in film and video production. Corey creates marketing and promotional video, broadcast programs and commercials, as well as high-end corporate video designed for live audiences. He believes that the core of visual media production is storytelling - getting the point across clearly and memorably.

    Story Store Media provides high-quality video production services from concept, planning and shooting, through all phases of post-production. The company's products are high production value, custom-crafted productions for discerning producers and other clients who want an impressive, attention-getting product to build energy at large gatherings, increase visitor involvement on websites, and create buzz over broadcast media.


    #3 Women Grow Business - Tinu Abayomi-Paul Sep 15, 2013
    Show notes

    Tinu Abayomi-Paul is the editor of Women Grow Business. Tinu rescues web sites from obscurity and shows business people how to generate leads and traffic from the web. Founder of Free Traffic Tips and Ask Tinu, she is widely published online as an ever-effective, end-to-end website promotion specialist — on Web Pro News, Search Engine Guide, AGBEAT and more.

    Women Grow Business is a blog community focused on leadership, marketing, operations (especially in tough economic times), benefits of social cause partnership, talent retention, online presence, entrepreneurship, social technology, mentor-ship, failure and success.


    #2 Brightline Interactive - Quin Woodward Pu Sep 08, 2013
    Show notes

    Quin Woodward Pu is the Director of Public Relations for Brightline Interactive. Quin explains what Brightline's experiential marketing services are versus tradition marketing. Think of integrating digital into live events and you start to get the right idea. Think of karaoke and green screens at live sporting events and now you got a party. But this is really about tracking raw data through the use social media, the kind of stuff brands like Nascar and Pepsi are looking for.

    Brightline Interactive is a digital services agency that designs, produces, promotes, and installs fun social machines and digital experiences for national brands and agencies at sporting and entertainment events, mobile tours, museums, retail stores, lobbies, and conventions.


    #1 Green Buzz Agency - Tod Plotkin Sep 01, 2013
    Show notes

    Tod Plotkin produces online and broadcast video content that help large organizations tell their story. His production experience includes national broadcast with ABC, Discovery Channel, and the Style Network. However my company focuses on corporate video storytelling for clients like Blackboard, Sears, Hilton Worldwide, Monster.com, BlueCross BlueShield, and Under Armour. Tod hosts the "What's Next DC" marketing and communication conference annually, where he and other speakers discuss viral videos, video marketing strategy and video SEO.

    Green Buzz Agency is a strategic digital media company specializing in high quality video production services for organizations of all sizes. The Green Buzz team uses storytelling techniques from their experience in the feature film industry to guarantee the highest quality product for corporate clients.


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