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    Marketing

    The UnNoticed Entrepreneur

    Fellow entrepreneurs share their stories so that us so that we can build a better business.

    Hi – mine name is Jim James and I’m your host. In 2019 I started this podcast to help entrepreneurs learn from one another. When I started the Entrepreneurs Organization chapter in Beijing, I realized that the best insights came from people who had already done the work.

    If you’re running a business; this show is my gift to you. It’s hard enough as it is, and I hope that this podcast solves just one problem to help you on your way.

    Connect with me here:

    https://www.jimajames.com

    https://www.linkedin.com/in/jimajames

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    Latest Episodes:
    95% of B2B SaaS companies do content marketing the wrong way, it should be like this. May 20, 2021
    Show notes

    Get Noticed! Send a text.

    Ugi Djuric has helped generate over US$5m in revenue for his clients who book him for content strategy and implementation. This Serbian entrepreneur is on a mission to help B2B SaaS companies get FAST Google rankings with Content Marketing via ContentHorse and Podino.io for podcast guests.

    Content marketing is one of the best drivers of growth for B2B SaaS companies. You can see powerful examples everywhere e.g. Check HubSpot, Drift, Privy, lemlist. But the sad truth is - 95% of B2B SaaS companies do the content marketing on the wrong way. They write their content for Google and its' algorithm. They don't write their content for their users. Well-researched, user-centric and of course, SEO Friendly content is the future of content marketing.

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    https://www.theunnoticedentrepreneur.com/

    Just how can you improve the sound of your voice before you hop onto the next zoom call? May 18, 2021
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    As babies we know instinctively how to do it, but as we get older we over ride our natural inclination to breath fully and as a result start to impact how we sound. At least that is just one of the learnings from this audio full episode with voice coach Jimmy Cannon., as he shares exercises on air for everyone to do which help to restore a relaxed and full bodied tone to your voice.
    Check out his great sounding courses here: https://www.jimmycannon.com/

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    Why saying SHHH and making lip trills will make you sound more confident. May 17, 2021
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    Get Noticed! Send a text.

    As babies we know instinctively how to do it, but as we get older we over ride our natural inclination to breath fully and as a result start to impact how we sound. At least that is just one of the learnings from this audio full episode with voice coach Jimmy Cannon., as he shares exercises on air for everyone to do which help to restore a relaxed and full bodied tone to your voice.
    This is a trailer the full show to follow.

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    https://www.theunnoticedentrepreneur.com/

    Which 3 key elements need to be present to create a successful virtual community for anxious parents? May 13, 2021
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    Nitin Pandey has over 3,000,000 Indian parents as part of the Parentune virtual community. They are answering the need for a replacement to the village, and the traditional ways in which anxious parents could find answers to the problems facing their loved ones. We talk on the show about how he has built the platform, how he solved the issue of experts and no patients, and the use of micropayments on mobile during COVID-19 to keep the community online.

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    Where do over 3 million Indian parents find the answers to their family problems? May 13, 2021
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    Nitin Pandey has over 3,000,000 Indian parents as part of the Parentune virtual community. They are answering the need for a replacement to the village, and the traditional ways in which anxious parents could find answers to the problems facing their loved ones. We talk on the show about how he has built the platform, how he solved the issue of experts and no patients, and the use of micropayments on mobile during COVID-19 to keep the community online.

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    Michelle Griffin shares the 5C's of personal branding, and only one of them is content. May 10, 2021
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    Who wants to be a personal brand? In truth not many people do but in practice we all have to now think about the impact of remote working and a portfolio career on how we position ourselves to continue getting employed. All the way from Pensacola Florida, the founder of
    BRANDthority.com and Michelle Griffin Media joins me on the show..wearing her trademark sunshine yellow earrings!
    Personal Brand Marketing/PR Strategist • B2B LinkedIn Branding & Content Marketing • StoryBrand Guide • Speaker/Trainer • 🎙️ Host of "Business of You" Podcast (launching soon) and mother of 3, Michelle Griffin, shares the 5 C's of personal branding. What's great is that these don't cost any money and are both a process and a cycle; meaning that one can learn them and that they are self sustaining.

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    Michelle Griffin shares the 5C's of personal branding, and only one of them is content. May 09, 2021
    Show notes

    Get Noticed! Send a text.

    Personal Brand Marketing/PR Strategist • B2B LinkedIn Branding & Content Marketing • StoryBrand Guide • Speaker/Trainer • 🎙️ Host of "Business of You" Podcast (launching soon) and mother of 3, Michelle Griffin, shares in this trailer for the full show how entrepreneurs can build personal brands.

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    Should you make your interviewer laugh, and when a doctor freezes on the mic what happens next? May 06, 2021
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    We were so busy laughing I had to remember to stop the show, as Alex Greenwood,
    veteran PR professional, expert in media relations, crisis communications planning, business development, content creation, e-publishing, podcasting et al explains how to leave an impression on the interviewer to get invited back onto the show.
    Alex Greenwood runs AlexPR, is an award-winning writer, public relations consultant, podcaster, speaker, and former journalist. He is the host/producer of the Mysterious Goings On podcast and the PR After Hours podcast. Alex is a recognized expert in the fields of public relations, crisis communications, publishing, and writing.

    This was the UnNoticed show with Jim James and produced by EASTWEST Public Relations.

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    Should you make your interviewer laugh, and when a doctor freezes on the mic what happens next? May 05, 2021
    Show notes

    Get Noticed! Send a text.

    We were so busy laughing I had to remember to stop the show, as Alex Greenwood,
    veteran PR professional, expert in media relations, crisis communications planning, business development, content creation, e-publishing, podcasting et al explains how to leave an impression on the interviewer to get invited back onto the show.
    Alex Greenwood runs AlexPR, is an award-winning writer, public relations consultant, podcaster, speaker, and former journalist. He is the host/producer of the Mysterious Goings On podcast and the PR After Hours podcast. Alex is a recognized expert in the fields of public relations, crisis communications, publishing, and writing.
    The UnNoticed Alex Greenwood - trailer for the upcoming show.

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    How can entrepreneurs get ready now for the future on digital platforms like Uber Eats and Amazon? May 04, 2021
    Show notes

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    The future of business is on a platforms like Uber Eats, Amazon or in China Taobao or JD.com Even in the B2B segment trading platforms and market places are transforming how companies can find, market and close deals. The question is how can an entrepreneur compete in these hyper commercial environments where proximity is no longer a condition of success? Arvind Murali spends his days as Chief Data Strategist at Perficient on "Why & How" Organizations can become Digitally competitive using Data & AI and how to get there quickly. We talk about the importance of content, demonstrating transactions and where AI will take us.

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