Stay ConnectedGet your creative juices flowing with The Startup Ideas Podcast. Published twice a week, we bring you free startup ideas to inspire your next venture. Hosted by Greg Isenberg, CEO of Late Checkout and former advisor to Reddit and TikTok. Subscribe so you don’t miss out.
For more startup ideas, we created a database of 30+ startup ideas you can take at https://gregisenberg.com/30startupideas
Copyright: © The Startup Ideas Podcast
Join me as I chat with The Boring Marketer to demonstrate how non-technical marketers can use AI tools like Cursor and Claude Code to build programmatic SEO strategies without coding knowledge. He walks through a complete workflow from keyword research to deploying a live comparison page for AI tools, showing how this approach can potentially generate thousands of targeted pages to capture search traffic. The demonstration highlights how AI is blurring the line between marketers and developers.
Timestamps:
00:00 - Intro
01:35 - Cursor Overview
03:50 - Claude Code Overview
09:47 - Using FireCrawl MCP scrape website data
13:13 - Programmatic SEO Explained
15:25 - Benefits of Claude 4 Opus Max
17:48 - Using Perplexity MCP to find AI tool comparison keywords
22:44 - Creating a PRD for the project
24:58 - Using Claude Code for Programmatic SEO
29:21 - Why learn to use tools like Cursor
30:58 - Cursor + Claude Code vs n8n
40:06 - Cost of Claude Code
42:51 - Deploying the page to Vercel
45:28 - Reviewing Deployed Page
Get Your Complete Financial OS at https://www.brex.com/sip
Key Points:
• James (The Boring Marketer) demonstrates how to use Cursor and Claude Code to build programmatic SEO pages without coding knowledge
• The workflow combines MCPs (Model Control Protocols) like FireCrawl and Perplexity for research with Claude Code for implementation
• James shows how to create a comparison page template for AI tools that can be replicated for thousands of keywords
• The entire process from research to deployment happens within the Cursor environment using natural language prompts
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: https://www.thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND THE BORING MARKETER ON SOCIALX/Twitter: https://x.com/boringmarketer
LinkedIn: https://www.linkedin.com/in/jadickerson/
On this episode, I provide an unsponsored review of GenSpark, testing its capabilities across multiple business applications. I evaluate the platform's ability to create investor decks, product demos, customer personas, and marketing strategies. While I was impressed with GenSpark's research capabilities and business-oriented content, the product had significant limitations in design quality and occasional content confusion.
Timestamps:
00:00 - Intro
00:55 - Genspark Super AI Agent Overview
03:28 - Building Fundraising Deck
07:33 - Building Product Demo
10:46 - Generating Social Media Strategy
16:26 - Building Fundraising Deck Pt2
17:17 - Building Data Room
18:59 - Researching Ideal Customer Persona
21:52 - Mapping/Researching Distribution Channels
24:05 - Final Thoughts on Genspark
25:43 - Genspark does not have Self Service Subscription Cancellation
Key Points:
• GenSpark is a new AI agent platform that reached $36 million ARR in 45 days, adding almost $1 million daily
• Greg tests multiple use cases including creating investor presentations, product demos, customer research, and distribution strategies
• The platform shows strengths in research and content creation but weaknesses in design and image generation
• At $25/month, GenSpark offers value for specific use cases but isn't a complete replacement for other AI tools
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
The exact MCP system to make Claude 10x more powerful : https://www.gregisenberg.com/claude-mcp
Join me as I chat with Riley Brown about how to enhance Claude's capabilities with MCPs. He demonstrates practical applications including accessing Notion databases for content creation and using Glyph for automated thumbnail generation. While acknowledging the current setup process is somewhat technical, Riley emphasizes the significant productivity benefits and predicts these integrations will become more streamlined in the near future.
Timestamps:
00:00 - Intro
01:08 - MCP Explained
04:36 -Why MCP’s matter?
08:42 - Docker's MCP Toolkit
10:34 - Notion - Claude MCP Integration
22:56 - Demo of Glyph Workflow for Thumbnail Creation
28:17 - How to be an AI Agent Orchestrator
Key Points:
• Riley explains how to use MCP (Model Context Protocol) to give AI agents like Claude access to external tools
• Demonstrates integration with Notion databases and Glyph workflows through Docker
• Shows how to create automated workflows for content creation and thumbnail generation
• Discusses the importance of providing good examples and context to AI agents
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND RILEY ON SOCIAL
Vibe Code App: https://apps.apple.com/us/app/vibecode/id6742912146
X/Twitter: https://x.com/rileybrown_ai
Youtube: https://www.youtube.com/@rileybrownai
Join me as I chat with Jonathan Courtney to discuss the mechanics of a successful sales funnel. He explains how funnels work to transform cold prospects into customers by warming them up through a strategic sequence of offers. The conversation covers both self-liquidating funnels (where initial purchases cover ad costs) and webinar funnels, with practical advice on implementation for different business models.
Timestamps:
00:00 - Intro
01:01 - Why Funnels matter
02:26 - Demo of Facebook Ad Library to find competitors' funnels
04:00 - Walkthrough of the actual funnel pages and sales process
20:35 - Discussion of webinar funnels for software products
Key Points:
• Jonathan shares details of a self-liquidating funnel that generated $180,000 upfront and approximately $300,000 on the backend in just two weeks
• The funnel structure includes a low-cost entry product ($6.99 book) with strategic upsells that qualify potential customers for sales calls
• Jonathan explains how to reverse-engineer funnels by identifying customer transformation goals and creating irresistible offers
• Live webinar funnels are presented as an effective strategy for selling software products without requiring heavy discounting
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND JONATHAN ON SOCIAL
X/Twitter: https://twitter.com/Jicecream
LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/
AJ&Smart: https://ajsmart.com
I explorePerplexity Labs, the AI agent product from Perplexity. I test its capabilities across multiple use cases including creating film storyboards, generating sales leads, developing content strategies, and performing financial analysis. Throughout the demo, I am surprised at the quality and depth of the outputs, particularly the tool's ability to create visual storyboards and comprehensive business dashboards.
Timestamps:
00:00 - Introduction to Perplexity Labs
01:18 - Film director AI Agent
07:04 - Salesperson AI Agent
11:11 - Content strategy Consultant AI Agent
20:13 - Financial Analyst AI Agent
24:08 - Salesperson AI Agent (pt2)
Key Points:
• I test Perplexity Labs' AI agents against other AI tools like ChatGPT, demonstrating its capabilities for various business functions
• Perplexity Labs ($20/month) can create detailed film storyboards, sales lead lists, content strategies, and financial analysis
• The tool generates comprehensive dashboards with actionable information, including contact details for potential clients
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
I share 17 practical methods for generating viable startup ideas in the AI era. The strategies focus on identifying pain points, tedious workflows, and manual processes that could be automated or improved with AI. These techniques can help both aspiring entrepreneurs seeking new ventures and established startup founders looking to expand their product offerings.
Timestamps:
00:00 - Intro
01:48 - Method 1: Using ChatGPT to identify tedious workflows
06:08 - Method 2: Analyzing your ChatGPT history
09:11 - Method 3: Searching Reddit for tool requests
12:00 - Methods 4-7: Finding friction points and using Idea Browser
15:08 - Methods 8-11: Exploring niche groups and software review sites
19:13 - Methods 12-15: Learning from agency owners and job titles
24:06 - Methods 16-17: Finding opportunities in low-rated but high-usage plugins
Key Points:
• Use ChatGPT to identify tedious workflows in specific professions that AI could automate
• Analyze your own ChatGPT history to find repeated prompts that could become products
• Search online platforms (Reddit, Facebook, Discord) for people asking about tools that don't exist
• Examine where you copy/paste between tools as these friction points represent startup opportunities
• Browse service marketplaces like Upwork and Fiverr to find manual tasks ripe for AI automation
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
Join me as I chat with Jack Friks to discuss driving free traffic to mobile apps through organic social media marketing on Instagram and TikTok. He details a specific approach that involves creating a fresh account, studying successful content in your niche, and consistently posting while iterating on formats until finding one that generates significant views. Jack emphasizes that success requires patience, often taking 30-100 posts before finding a winning formula.
Timestamps:
00:00 - Introduction and overview
01:52 - What viewers will learn from the episode
03:21 - Explanation of organic social media marketing approach
05:30 - How to find content ideas and formats
10:53 - Account warming and posting strategy
18:29 - Converting attention into actual app users
20:15 - Using AI to generate content ideas
Key Points:
• Jack Friks shares his journey from making zero to $20k/month using organic social media marketing for his mobile apps
• The strategy involves creating a new account, finding viral content formats in your niche, and consistently iterating
• Properly "warming up" a new account is crucial before posting content to avoid algorithm penalties
• Converting views to app downloads requires strategic calls-to-action without making content feel like advertisements
Link to Jack’s Guide: https://x.com/jackfriks/status/1856013303169847470
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND JACK ON SOCIAL
X/Twitter: https://x.com/jackfriks
Instagram: https://www.instagram.com/jackfriks
Youtube: https://www.youtube.com/@jackfriks0
Join me as I chat with Meng To, Founder of Aura, to discuss how to elevate AI-generated designs beyond generic templates by using proper prompting techniques. He demonstrates how providing AI with specific context about layouts, typography, colors, and animations results in more professional and unique designs. The conversation highlights how thoughtful design creates user trust and can be a competitive advantage for startups.
Timestamps:
00:00 - Intro
00:32 - Giveaway Winner 1 Announcement
02:37 - Problem with generic AI-generated designs
03:22 - Developer-focused vs designer-focused AI tools
05:03 - Explanation of design framing and styling elements
08:06 - Demonstration of prompt builder and results
19:17 - Advice for product builders
26:18 - Meng's journey building Aura
Key Points:
• Current AI tools like V0 and Lovable create generic designs that lack uniqueness and taste
• Using prompt builders with specific design vocabulary helps create more professional, unique designs
• Understanding design elements (typography, layout, colors, animations) is crucial for effective AI prompting
• Better design increases user trust and allows creators to charge more for their products
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND MENG ON SOCIAL
Aura: https://aura.build
X/Twitter: https://x.com/MengTo
Join me as I chat with Sherry Jiang to discuss her journey creating Peek, an AI-native personal finance app. She explains her development process from rapid prototyping to user testing, and how building in public on social media drove significant user acquisition. The conversation highlights how AI can be leveraged not just within products but also for marketing and content creation.
Timestamps:
• 00:00 - Intro
• 03:58 - Behavioral science principles applied to app design
• 06:13 - AI Chat/Peek for X
• 12:05 - User Testing/Feedback
• 14:00 - Building/Launching App
• 23:04 - Building in Public
• 24:42 - Format for posts
• 35:14 - Content Buckets
• 38:47 - Making Meme's with ChatGPT
• 47:33 - Final Thoughts
Key Points:
• Sherry Jiang shares how she built Peek, an AI-powered personal finance app that uses behavioral science principles to improve user engagement
• The app was developed through "vibe coding" a prototype in just three hours, followed by user testing with a "rule of six" methodology
• Building in public on Twitter/X was crucial to Peek's growth, helping it gain thousands of users within a month
• AI tools (Claude, Gemini) were used both for app development and marketing content creation
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND SHERRY ON SOCIAL
Peek Money: https://peek.money
X/Twitter: https://x.com/SherryYanJiang
Join me as I chat with Jordan Mix to discuss a comprehensive 35-step playbook for building profitable companies in the AI age. The conversation covers everything from finding niches and building audiences to leveraging AI tools for product development and scaling through automation. They emphasize the importance of creating a business ecosystem rather than isolated products and maintaining a culture of shipping new ideas consistently.
Timestamps:
00:00 - Intro
0:41 - Finding and Validating Idea
03:04 - Building an Audience
05:55 - Vibe Code MVP
07:37 - v1 vs v2
09:09 - Marketing and Partnerships
13:07 - Pricing Strategy
13:48 - Building Enterprise Value for your Startup
19:42 - Don’t Forget to Have FUN
20:38 - Building a Portfolio of Cash Flowing Businesses
Key Points:
• Build a business on the back of a trend by finding an underserved niche and understanding their pain points
• Use AI tools like Manus, V0, Bolt, and Cursor to build your product while keeping your team small
• Create an audience on one platform first before expanding, and partner with creators for distribution
• Focus on retention before growth, and consider building a portfolio of businesses that complement each other
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/
Startup Empire - a membership for builders who want to build cash-flowing businesses [https://www.startupempire.co](https://www.startupempire.co/)
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND JORDAN ON SOCIAL
X/Twitter: https://x.com/jrdnmix
LinkedIn: https://www.linkedin.com/in/jordan-mix1/
Our TOPPODCAST Picks 
