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    News

    The Smartest Amazon Seller

    Scott Needham is the Founder of SmartScout. An Amazon software developer for 10 years his company BuyBoxer has done over $300m in sales on Amazon. Scott has accumulated a deep knowledge about selling product online, and in the podcast he shares his knowledge with you to help you become a better Amazon seller.

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    Copyright: © SmartScout

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    Latest Episodes:
    Episode 168: Increase conversion on your Amazon products and ads with Philip Li Aug 16, 2022
    Show notes

    Join Scott as he chats with Philip Li about how to increase conversion on your Amazon ads and products.
    (1:51 - 4:22) How Philip got involved in the Amazon industry
    (4:22 - 12:21) Different types of PR and how you can leverage PR to increase your conversion rate
    (12:21 - 15:57) How to capitalize on getting featured in PR
    (15:57 - 21:19) Results Philip has seen through PR and Amazon video ads
    (21:20 - 22:39) How to effectively use Amazon video ads
    (22:39 - 29:43) What User-Generated Content (UGC) is and how to effectively use it
    (29:43 - 33:01) SMART HACK! Philip's smart hack to life and business
    Website: https://blackcompass.digital/
    Reddit Posts: https://www.reddit.com/r/FulfillmentByAmazon/


    Episode 167: How to manage the unsexy side of selling on Amazon with Vanessa Hung Aug 09, 2022
    Show notes

    Join Scott as he chats in-person with Vanessa Hung, Amazon Account Manager and founder of Online Seller Solutions.
    (1:16 - 5:59) Introduction to Vanessa and what she does
    (5:59 - 9:48) How the Amazon catalog works and hierarchy of listings
    (9:48 - 12:09) How to separate yourself to earn contribution rights
    (12:10 - 18:17) How to break the hierarchy and manage hijackers
    (18:17 - 20:07) How to do defensive work on your listings and make them bulletproof
    (20:08 - 22:51) How Vanessa got started into account management optimization
    (22:51 - 27:42) How often and how big of a problem is ASINs getting yanked
    (27:42 - 33:25) How your Amazon business can manage the unsexy with Online Seller Solutions
    (33:25 - 34:38) SMART HACK! Vanessa's smart hack to life and business
    Online Seller Solutions: https://www.onlinesellersolutions.com/
    Vanessa's LinkedIn: https://www.linkedin.com/in/vanessaamazonproblemsolver/


    Episode 166: Capturing the lightning on Prime Day with Victor Dwyer of Pirawna Aug 02, 2022
    Show notes

    Join Scott as he chats with Victor Dwyer of Pirawna about Prime Day!
    (1:00 - 2:07) Pirawna's background and how Victor got involved
    (2:07 - 6:02) How Prime Day did in 2022
    (6:02 - 8:58) What is the best strategy for your business on Prime Day? Lightning deals, promotions, or coupons
    (8:58 - 10:12) How do people discover products on Prime Day?
    (10:12 - 15:27) What is the most effective way to advertise on Prime Day?
    (15:28 - 21:54) On Organic and Sponsored Advertising: The Halo Effect - What is it? Is it effective?
    (21:54 - 23:55) Is there products you shouldn't promote on Prime Day?
    (23:55 - 27:28) Pirawna's product innovation
    (27:28 - 30:33) SMART HACK! Victor's smart hack to life and business


    Episode 165: An Amazon Seller turned lawyer. Jeff Schick has covered fraud, suspensions and more. Jul 26, 2022
    Show notes

    Join Scott as he chats with Jeff Schick, Amazon seller turned lawyer. Jeff has covered a variety of different topics, such as fraud and suspensions. Listen in to learn more!
    (2:09 - 8:30) Jeff's story from an Amazon Seller to Lawyer
    (8:30 - 19:31) Discussion about Buyer Fraud
    (19:31 - 25:22) Discussion about Amazon Seller Suspension
    (25:22 - 28:25) Is Amazon getting better or worse for sellers?
    (28:25 - 31:59) How to write a proper appeal to Amazon
    (32:00 - 34:31) What Jeff can offer you as an Amazon seller! (For cheap!?)
    (31:41 - 39:24) What Jeff is currently up to and how you can get involved with him
    (39:24 - 41:14) SMART HACK! Jeff's smart hack to life and business
    jeffschick.com
    Follow and Review on Spotify: https://open.spotify.com/show/0l9e3DVX6L9afSFDC6LOOL


    Episode 164: How to live like a Million Dollar Seller Jul 19, 2022
    Show notes

    Join Scott as he chats with Nick Shucet from Million Dollar Sellers to talk about the Million Dollar Seller group and how it can help your amazon business
    (0:57 - 8:32) Nick's start in selling on amazon and his tips for starting up
    (8:32 - 9:47) How Nick came across MDS
    (9:47 - 15:28) What MDS is and how it functions
    (15:28 - 21:24) What are interactions like with MDS
    (21:24 - 23:00) How does MDS help it's members progress their business?
    (23:00 - 26:24) How big is MDS?
    (26:24 - 27:45) What is the process like to join MDS?
    (27:45 - 29:41) What Nick is focusing on in his Amazon business
    (29:41 - 31:32) SMART HACK! Nick's smart hack to life and business
    MDS Website: https://www.milliondollarsellers.com/


    Episode 163: How to easily track lifetime value of your Amazon customers with the new tech platform Nozzle Jul 12, 2022
    Show notes

    Join Scott and Rael Cline from Nozzle as they dive into how to easily track lifetime value of your Amazon customers with the new tech platform Nozzle.
    (0:58 - 6:13) Rael's background and how lifetime value of a customer works
    (6:13 - 12:22) How Nozzle works and what it can do for you
    (12:22 - 17:24) What Nozzle recommends as some of the best things to sell
    (17:24 - 21:36) Numbers and data that Nozzle tracks and how it impacts lifetime value
    (21:36 - 24:07) Nozzle's Amazon software and what it provides
    (24:07 - 28:51) SMART HACK! Rael's smart hack to life and business
    Nozzle's Website: https://www.nozzle.ai/
    Rael Cline: https://www.linkedin.com/in/raelcline/


    Episode 162: Picking winning products with Ashley Kinkaid Jul 05, 2022
    Show notes

    Picking winning products with Ashley Kinkaid and Scott Needham.
    (1:55 - 10:23) Ashley's success story and her strategy selling on Amazon
    (10:23 - 14:56) "Photon Method" for picking winning products on Amazon
    (14:56 - 16:28) Launching with top suppliers
    (16:28 - 20:10) How outsourcing can be an integral part to your business
    (20:10 - 24:23) Successful automation and delegation
    (24:23 - 25:52) What led to Ashley writing her book "Million Dollar E-Com Secrets"
    (25:52 - 26:50) SMART HACK! Ashley's smart hack to life and business
    Website: https://ashleykinkead.com/welcome
    Ashley's Book: https://www.amazon.com/Million-Dollar-Com-Secrets-Extraordinary-ebook/dp/B09WRPPBBT


    Episode 161: Design your own product for selling with Engineers at Gembah Jun 28, 2022
    Show notes

    Join Scott this week as he discusses how to design your own product for selling with Engineers at Gembah with John DiBlanda.
    (1:08 - 1:57) What is Gembah?
    (4:23 - 8:46) What Gembah can offer to you as an entrepreneur
    (8:46 - 9:49) What is a DFM (Design for Manufacturing)
    (10:27 - 11:27) Gembah's Market Research
    (12:27 - 14:20) Complications around the designing
    (14:20 - 15:00) What is an NNN?
    (15:00 - 18:19) Gembah's protection to entrepreneurs working overseas
    (18:19 - 20:30) What's it like working with other countries?
    (20:25 - 23:46) What does Gembah do for Amazon Sellers
    (25:04 - 26:35) SMART HACK! John's smart hack for life and business
    Sign-up to Gembah and speak to a product expert!
    https://marketplace.gembah.com/sign-up?LeadSource=Website


    Episode 160: Going omnichannel the right way with speed with Paul Capriolo of Zentail Jun 21, 2022
    Show notes

    Going omnichannel the right way with speed with Paul Capriolo of Zentail and Scott Needham.
    (00:49 - 1:11) What does Zentail do
    (2:12 - 6:59) What the omnichannel / multichannel space is and how you can use it an an Amazon seller
    (8:32 - 18:20) Challenges of omnichannel and multichannel selling and what Zenatail's approach is to solving them
    (18:20 - 25:41) How can you make the multichannel transition from Amazon to Walmart?
    (25:41 - 26:55) What Zentail's main offering is to you
    (26:55 - 32:28) Final hook how Zentail can help you
    (32:28 - 34:55) SMART HACK! What's Paul's smart hack for life and business


    Episode 159: 3D Rendered Images will help your click through with the help of AMZ One Step Jun 14, 2022
    Show notes

    3D Rendered Images will help your click through with the help of AMZ One Step with Kamaljit Singh and Scott Needham.


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