The Rich Somers Report

Latest Episodes:

He’s a Retired Pro Skater Who Had a $70M Exit & Now Builds Large Apartment Buildings | Mikey Taylor E348 May 20, 2025

Show notes

On today’s episode, Rich sits down with Mikey Taylor – Serial entrepreneur and former professional skateboarder. Mikey Taylor is the President and Managing Principal of Commune Capital, a private equity firm that invests in commercial real estate. After a successful 14 year skateboarding career, Mikey began the transition into entrepreneurship and business building, when he recognized an opportunity in the emerging craft beer industry. He utilized his marketing experience from skateboarding to co-found Saint Archer Brewery.

Rich and Mikey start off by discussing the updates to Mikey’s life since they last met, their experiences in the skating world, how Mikey met his wife, Mikey campaign plan to became a city council member in Thousand Oaks, backlash in communities today, the difference between A and C students, and teaching personal finance to students. They then reflect on Rich’s experience with the Big Brother program, developing communication skills, what Mikey’s schedule typically looks like, Mikey’s methods to fundraising through social media, and building trust through long form content.

Lastly, they talk about Mikey’s experiences with real estate investing in California, current market trends, the risks to real estate investing, their recommendations to investing in 2024, Mikey’s favorite real estate locations, cap rates, cashflow vs appreciation, investing in red and blue states, the safest way to invest in real estate, Rich’s experience with real estate in Turkey, Rich’s case for San Diego, their market forecasts and bad policies.

Connect with Mikey on Instagram: @mikeytaylor

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.

Connect with Rich on Instagram: @rich_somers

Full Guide to Start Your Personal Brand in 2025 | Rich Somers Saturday Edition E347 May 17, 2025

Show notes

If you want more leads, more money, and more opportunity in 2025—this is your blueprint.

In this solo episode, Rich breaks down the exact playbook he used to grow his personal brand from 4,000 Instagram followers to over 400,000 across platforms in just three years. Whether you're in real estate, business, or just starting a side hustle, Rich explains why building your personal brand is the single most valuable thing you can do in the next 12 months—and exactly how to do it.

He shares the hard-won lessons that helped him scale his audience, land partnerships with industry leaders like Grant Cardone and Dan Martell, and attract consistent inbound deal flow, brand deals, and elite team members—all through the power of content and podcasting.

Inside the episode:

Why the podcast is the secret weapon every entrepreneur should be using
The proven content flywheel Rich uses to test ideas and generate viral content
Growth hacks top creators like Hormozi, Cody Sanchez, and Dan Martell use to stay ahead of the algorithm
How to create systems that help you post daily without burning out
Why undervalued attention = unfair advantage

If you’re serious about building authority, driving revenue, and expanding your network in 2025, this episode is a must-listen.

For those ready to go all-in, Rich also shares how to apply to join his private mastermind: The 7 Figure Creator.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

All In or Nothing: Building a $200M/yr Wellness Brand from Scratch | Durana Elmi & Shahab Elmi (Cymbiotika) E346 May 15, 2025

Show notes

Can you really bootstrap a health brand from your garage to $200M+ in revenue—with zero outside capital? In this episode of The Rich Somers Report, Rich sits down with Durana and Shahab Elmi, the powerhouse husband-and-wife duo behind Cymbiotika, to break down how they built one of the most successful supplement companies in the U.S. by going all in, hiring A-players, and refusing to compromise on quality.

Rich and the founders discuss:

Why “no plan B” is the only strategy for bootstrapped entrepreneurs
How they scaled from packing orders in Big Bear to 150+ employees and Petco Park partnerships
Why top talent stays loyal—and how to create a culture people want to move across the country for
The overlooked power of product packaging, testing, and customer feedback loops
How liposomal delivery is disrupting the supplement industry and why they’re betting big on it

They also share the real behind-the-scenes lessons on leadership, failure, and staying focused while competitors chase trends. If you're building a brand, leading a team, or looking for proof that a values-driven business can scale without VC money, this one’s a masterclass in going all in.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Put Yourself in Situations Where the Hard Way is The Only Way | Brad Rice E345 May 13, 2025

Show notes

Rich is interviewed by Brad Rice on the The Blueprint podcast where they discuss how Rich got started in the real estate business, the importance of a personal brand, and the various life challenges he had to overcome in the past that lead him to where he's at today.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Exposing Credit Card Hacks They Don't Want You To Know | Jack McColl E344 May 10, 2025

Show notes

On today’s episode Rich sits down with Jack McColl “The King of Debt” - Entrepreneur, Founder of Credit Stacking, and Business Credit Coach. Jack, better known as “The King of Debt,” has been featured on Market Watch, Disrupt Magazine, Yahoo Finance, and Forbes. He is a self-made mogul who went from having zero dollars in business credit to being approved for $500,000 in a little more than a year. Jack has mentored thousands of entrepreneurs, helping them get access to hundreds of thousands of dollars of 0% interest capital to start, scale, and finance their businesses.
Rich and Jack start off by discussing Jack’s first episode with Rich (Episode 68), Jack’s 5 week trip to South America, Columbia and kitesurfing, skydiving in Venezuela, Jack’s passion for sports and hobbies, Jack’s favorite automated business services, optimizing business, and Jack joining the 800 club for testosterone levels and credit scores.
They then reflect on their favorite exercises, the importance of physical fitness, what it’s like showering on planes, comparing first class airlines, accumulating credit card points at different banks, Jack’s experience helping clients secure $150,000 0% interest business credit, the AmEx Business Gold and Platinum cards, and the Wells Fargo’s Autograph Journey Card.
Lastly, they talk about buying assets with business credit, the AmEx business card pros and cons, which cards Jack recommends using, the Bilt Credit Card, tools to keep track of debt payments, the Wheels Up AmEx Travel experience, Private Jets, Set Jet, Elon Musk’s Starlink Satellites, Jack’s big move to Utah, Rich’s experience as a pilot, and Kris Krohn.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

From Prison to Prosperity: Inspiring Rags to Riches Success Story | Frank Benton E343 May 08, 2025

Show notes

What does it take to turn five and a half years in prison into a thriving business, a real estate portfolio, and a personal brand built to inspire? In this episode of The Rich Somers Report, Rich sits down with Frank Benton—entrepreneur, investor, and co-host of Streets to Success—to unpack his journey from incarceration to becoming a leader in business and life.

Rich and Frank discuss:

How Frank used his time in prison to rebuild his mindset, routine, and personal mission
Why most people underestimate the power of focus, structure, and delayed gratification
The step-by-step path from Craigslist gigs to launching a 22-person renovation company
How he bought his first house, flipped properties, and reinvested into multifamily real estate
Why brand building, community impact, and staying around the right people changed everything

Frank shares the highs and lows of his transformation—from waking up in his sister’s basement to becoming a full-time business owner and investor. His story is proof that where you start doesn’t determine where you’ll end up—your discipline, circle, and mindset do.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Stay Ahead of the Curve: Embracing AI in Your Business | Rob Stadnick and Nate Parsons E342 May 06, 2025

Show notes

AI isn’t the future—it’s the now. In this episode, Rob and Nate from AI Explained dive into how businesses can practically and profitably integrate AI tools today without getting lost in the hype. From streamlining workflows to building entire sales funnels with just a few prompts, we break down how to think about AI the right way—and how to use it to win.

We talk about:

How to stay competitive as AI accelerates
Using tools like Claude and ChatGPT to automate 80% of your workflow
Why human connection still matters—and how to build trust with AI in the mix
The dangers of getting distracted by “shiny object” AI tools

If you’re ready to cut through the noise and apply AI where it counts, this one’s a must-listen.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Unlocking the Power of YouTube, Rumble, and Twitch for Brand Scaling | Michael Sartain Saturday Edition E341 May 03, 2025

Show notes

Think social media's rigged? You’re not wrong. In this episode, we sit down with content strategist and podcast host Michael Sartain to unpack the real rules of engagement on platforms like YouTube, Rumble, Twitch, and TikTok—and how to use them to scale your brand without getting banned or buried.

We dive into the art of the livestream, the reality behind shadowbans, and why some creators (and messages) get throttled while others explode. Michael breaks down viral content strategy, the dark side of affiliate growth models, and what actually converts when you’re selling high-ticket offers. Whether you're building a podcast, coaching business, or content machine, this episode pulls back the curtain on monetization, algorithm myths, and how to create content that lasts.

If you're building in public—or planning to—this one’s a playbook.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Stop Wasting Your Life: I Asked Dan Martell How to Go From Broke to Rich in 2025 | Dan Martell E340 Apr 30, 2025

Show notes

What if the only thing standing between you and a seven-figure life was taking action—before you had the perfect plan? In this episode of The Rich Somers Report, Rich brings back best-selling author and entrepreneur Dan Martell to unpack the mindset, discipline, and strategies that separate those who stay stuck from those who win big.

Rich and Dan dive into:

Why most people never get rich—and how to break the cycle of inaction
How Dan went from overweight and introverted to shredded, wealthy, and confident
The secret advantage of betting on yourself even when you don’t feel “ready”
How to use AI, media, and personal brand to dominate in 2025 and beyond
The difference between amateurs and professionals—and how to start operating like the latter

Dan also shares what he learned from billionaires like Richard Branson, why the “bicep vein” is the new McLaren, and how to fire yourself from your business the right way. This episode is a no-fluff wake-up call to get in the game, go all-in, and start building the life you’ve been waiting for.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Inside the Wallet: NFL Stars' Spending Habits & Distractions | Golden Tate E339 Apr 29, 2025

Show notes

What really happens when a 21-year-old NFL rookie suddenly gets millions of dollars? In this episode of The Rich Somers Report, Rich sits down with Super Bowl champion and Pro Bowler Golden Tate to pull back the curtain on the financial realities, spending habits, and mindset shifts that come with making it to the league—and why building true wealth is a totally different game.

Rich and Golden discuss:

How Golden managed the pressures and distractions that come with early success
The real reasons so many pro athletes go broke—and how he avoided the traps
Spending habits inside the NFL locker room (private jets, luxury watches, $5K dinners)
Why wealth is built through smart investing, not flashy purchases
How shifting from “me first” to “family first” transformed his relationship with money and purpose

Golden also opens up about the emotional challenges athletes face after retirement, what he's learned about stewardship, and why faith, humility, and accountability are the keys to building a life that lasts beyond the game. Whether you’re chasing big goals or navigating newfound success, this episode is a masterclass on staying grounded, focused, and financially smart.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

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