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    Business

    The Pro Organizer Studio Podcast

    Pro Organizer Studio is a business building resource for professional organizers. We are here to help you launch & grow the professional organizing business of your dreams! Hosted by Melissa Klug, who is a master certified professional organizer and founder of home organization business Home By Eleven in the Minneapolis/St. Paul metro area, and who is a business coach for pro organizers on 5 continents!

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    Latest Episodes:
    50 | All About Email List Marketing Apr 08, 2020
    Show notes

    Today, I am sharing an episode that was pulled from a new Facebook Live Series I am doing all about online business topics. Rigth now feels like the right time to share everything I know about this topic freely.

    I will not be selling a single thing through this side-venture, just teaching for free and sharing resources, tutorials, and breaking things down step-by-step so that you can 1) know what options you have and what they look like, and 2) avoid getting burned by someone trying to sell you information that is actually freely available. So, the content today is not specific to professional organizers but it may relate to projects you are thinking of working on for your business while we are temporarily slowed down from in-home client work.

    Join our free Facebook group for podcast insiders to get notified about new episodes (plus get behind-the-scenes access and other goodies weekly)!

    Get on our waiting list for more information about the Inspired Organizer® course.

    Download the Professional Organizer's Roadmap to Success.

    The rest of the show notes can be found at https://proorganizerstudio.com/blog/email-marketing


    BONUS | Adapting Quickly To Market Changes Apr 07, 2020
    Show notes

    Hi everyone, it's Jen with a time-sensitive update recorded Monday, April 6th, 2020. As you're well aware, the COVID-19 pandemic is affecting every industry in the world in different ways. Today I'm sharing a conversation with Samantha Smith, the founder of an app called Vishion which is a color search engine created for the interior design world. Interior designers and professional organizers are closely related enough to be siblings, so it's really worth a listen to understand what is happening in their businesses right now, too.

    In case you didn't know, the High Point Market is the largest furnishings industry trade show in the world, bringing more than 75,000 people to High Point, North Carolina, every six months. Serious retail home furnishings buyers, interior designers, architects, and others in the home furnishings industry can be found in High Point twice a year because if you can't find it in High Point…it probably doesn't exist.

    Originally scheduled this spring for April 25-29, a hopeful postponement was announced for June. This condensed Market will run for 3 days instead of the typical 5 and will likely include minimal programming, keeping the focus on appointments and sales meetings within the showrooms.

    What this means is that a huge gap is left right now where designers typically cherish the opportunity to travel to High Point to shop, be inspired, learn from industry experts, and spend time socializing with their dear friends and community. You're about to meet my friend Sam who stepped up to fill this need by creating a virtual market week for April 13th-15th. I'm also excited to be contributing a session on adapting to virtual project management as part of the event her company is hosting.

    I hope that you'll be intrigued by this opportunity to connect and learn from experts in the home services industry and share it with your network of both designers and pro organizer friends who could benefit. If nothing else, Sam's hustle and heart will hopefully inspire you to not wait to step up and be creative in adapting to the changing needs of this unique time in history.

    See the schedule and register for sessions:

    https://vishion.co/virtualsessions/

    Download the Vishion app (iPhone and iPad): https://apps.apple.com/us/app/vishion/id1444176806

    https://www.instagram.com/vishionco/

    https://www.facebook.com/vishionco

    https://twitter.com/vishionco

    https://www.linkedin.com/company/vishion/

    https://www.pinterest.com/VishionCo/

    The rest of the show notes are at https://proorganizerstudio.com/blog/virtual-market


    49 | How To Slow Down And Get More Done With Hiddy & Co. Mar 25, 2020
    Show notes

    As female entrepreneurs, who are often also moms & wives, it is so easy to fall into the trap of overwhelm and overwork. How do we find a way to manage our businesses and our goals, and also make time to be present for our families and for our own personal growth?

    Hiddy Fletcher of Hiddy & Co. joins me on the podcast today to dig deep into the inner work that needs to happen to slow down and get more done, and why it is so important for women to become more financially savvy.

    Hiddy is an absolute gem with so much valuable insight about acknowledging what is truly important. In this time of uncertainty we are facing, this episode is sure to get you thinking about how you can position your business to work for you and not against you, so that you can truly live and work within your purpose, and find fulfillment in it. What We Talk About(00:00) - Introduction to the Episode

    (01:27) - Introducing Hiddy Fletcher of Hiddy & Co.

    (02:27) - Hiddy shares the background of her journey that led her start Hiddy & Co.

    (05:29) - Hiddys philosophy behind slowing down to get more done, and living large with less

    (11:46) - How to implement this philosophy to impact your life now

    (16:30) - Tips for slowing down when it does not come naturally

    (20:09) - Why women need to be more financially savvy

    (26:48) - Money mindset shifts from living in a caravan for a year

    (33:24) - What to do if you feel stuck in your negative money mindset

    (37:31) - How Hiddy has influenced her children's money mindset

    (42:42) - Hiddy's courses, resources and promo code!

    (44:54) - Hiddy's closing message to our community

    (46:16) - Episode Wrap-up

    Hiddy & Co. Links: Website | Facebook | Instagram

    Join our free Facebook group for podcast insiders to get notified about new episodes (plus get behind-the-scenes access and other goodies weekly)!

    Get on our waiting list for more information about the Inspired Organizer® course.

    Download the Professional Organizer's Roadmap to Success.

    The rest of the show notes can be found at

    https://proorganizerstudio.com/blog/hiddy-fletcher


    48 | Creating A Scalable Offer with Haley Burkhead Mar 18, 2020
    Show notes

    It never fails that my private coaching clients will say to me that one of their bucket list items is something like writing their own book someday, creating an online program to help people get organized, or even put out their very own organizing method into the world to become the next Marie Kondo.

    This episode is for you if you are really excited by the idea of building an online business to make an impact far beyond what you can do with hands-on organizing clients one at a time. My guest today is Haley Burkhead who helps service-based businesses create that online offer out of your expertise and then implement all of the technical pieces that go into enrolling people into your organizing course or membership site. Buckle up for this one and prepare to have your mind blown.

    What We Talk About(00:00) - Introduction to the Episode

    (01:27) - Introducing Haley Burkhead

    (03:58) - Figuring out whether or not an online offer is the right next step for you

    (05:09) - Molly the Coach

    (07:22) - Mia the Leader

    (09:16) - How a scalable offer could ensure a longterm career

    (11:33) - How to help people without doing the work for them

    (21:20) - Reaching a broader audience with an online course or program

    (23:57) - Running the revenue numbers

    (27:18) - Haley explains the 4 parts to her proven sales machine

    (34:12) - How to bring in leads to your sales machine

    (39:44) - How Haley can help you get started

    (41:37) - Episode Wrap-up

    Join our free Facebook group for podcast insiders to get notified about new episodes (plus get behind-the-scenes access and other goodies weekly)!

    Get on our waiting list for more information about the Inspired Organizer® course.

    Download the Professional Organizer's Roadmap to Success.

    The rest of the show notes can be found at https://proorganizerstudio.com/blog/haley-burkhead


    BONUS Q&A: How To Continue Marketing During A Crisis Mar 17, 2020
    Show notes

    We are sharing some bonus content on the podcast about the Coronavirus and how it is affecting professional organizers.

    Here is the second episode about how to continue marketing your business during a national (or worldwide) crisis.

    To join the conversation, head over to our free Facebook group for TPOP Insiders here: https://www.facebook.com/groups/proorganizerstudiopodcast


    BONUS Q&A: Working With Clients During Quarantine Mar 16, 2020
    Show notes

    We are going to share some bonus content on the podcast about the Coronavirus and how it is affecting professional organizers.

    Here is the first short episode about deciding how to work with clients during a voluntary quarantine.

    To join the conversation, head over to our free Facebook group for TPOP Insiders here: https://www.facebook.com/groups/proorganizerstudiopodcast/


    47 | Networking with Local Influencers with Carly Adams Mar 11, 2020
    Show notes

    Ep 47 - Networking with Influencers with Carly Adams

    Professional organizer Carly Adams is joining me on the podcast today. Carly is a student of the Inspired Organizer® course, and the owner of Tidy Revival in Sacramento, California. Today, we're chatting about her business story, and about her experiences networking with influencers. If you love using social media to market your business, or even if you are new to the game, this episode should give you some fresh ideas on how to collaborate with influencers locally to spread awareness and continue scaling your organizing business.

    What We Talk About

    (00:00) - Intro to the Episode

    (01:17) - Carly shares about her journey into professional organizing

    (07:09) - Carly's experience with tapering off her corporate jobs as her business has grown

    (13:50) - The benefits of working with The Blog Bloc or other local influencer groups

    (19:27) - Some ideas for collaborating and partnering with influencers

    (22:40) - Social Media marketing and lead conversion as a result of influencer networking

    (25:36) - How to decide what to charge and when to give away free work to an influencer

    (29:12) - How to start connecting with influencers from scratch

    (32:20) - Some ideas on what kinds of influencers to look for

    (36:49) - Gaining followers vs. direct client referrals

    (39:57) - Episode Wrap-up

    Resources Mentioned:

    Influence - https://influence.bloglovin.com/

    Trove - https://www.trovebusiness.com/

    Join our free Facebook group for podcast insiders to get notified about new episodes (plus get behind-the-scenes access and other goodies weekly)!

    Get on our waiting list for more information about the Inspired Organizer® course.

    Download the Professional Organizer's Roadmap to Success.

    The rest of the show notes can be found at https://proorganizerstudio.com/blog/collaborate-with-influencers


    46 | 3 Relating Styles You Need To Know About Feb 26, 2020
    Show notes

    For those of you who are into personality types or the 5 love languages, I think you'll enjoy this quick episode today on 3 styles of relating to others: Auditory, Visual, and Kinesthetic. Being able to recognize these styles in yourself and in your clients will help you quickly assess how they like to communicate and how they will best learn and grow in your work together.

    (00:00) – Intro to the Episode(01:00) – 3 Styles of relating to one another(01:57) – Auditory Relating Style(06:37) – Visual Relating Style (10:28) – Kinesthetic Relating Style (12:55) – Share your biggest takeaway with us!(13:10) – Episode Wrap-up

    Join our free Facebook group for podcast insiders to get notified about new episodes (plus get behind-the-scenes access and other goodies weekly)!

    Get on our waiting list for more information about the Inspired Organizer® course.

    Download the Professional Organizer's Roadmap to Success.

    The rest of the show notes can be found at https://proorganizerstudio.com/blog/personality-types/


    45 | Life Coaching As A Professional Organizer Feb 12, 2020
    Show notes

    Today, I am interviewing a professional organizer and life coach, Carly Tizzano. Carly launched her organizing business fresh out of college, and within her first year of working with clients, she realized she had taken on a coaching role in their lives to work through the mental clutter along with the physical stuff. Carly took an interest in life coaching and decided to become certified through Brook Castillo's Life Coaching School.

    Today, she is sharing her journey into life coaching, and she'll explain just how relevant and beneficial this avenue of life coaching is to the professional organizing industry. I hope you enjoy and come away from this conversation feeling inspired!

    Join our free Facebook group for podcast insiders to get notified about new episodes (plus get behind-the-scenes access and other goodies weekly)!

    Get on our waiting list for more information about the Inspired Organizer® course.

    Download the Professional Organizer's Roadmap to Success.

    The rest of the show notes can be found at proorganizerstudio.com/blog/carly-tizzzano


    44 | Sharing Your Personal Journey with Sarah Brent Jan 29, 2020
    Show notes

    My guest today is Sarah Brent of Practical Harmony Professional Organizing. Sarah is a very successful student of the Inspired Organizer® program who has recently stepped up to serve in a mentor role inside our course community. Sarah's past experiences have a strong impact on the way that she serves her clients, and she is joining me on the show today to share her origin story and why her mission is so important to her personally.

    Join our free Facebook group for podcast insiders to get notified about new episodes (plus get behind-the-scenes access and other goodies weekly)!

    Get on our waiting list for more information about the Inspired Organizer® course.

    Download the Professional Organizer's Roadmap to Success.

    The rest of the show notes can be found at proorganizerstudio.com/blog/personal-journey


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