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    Christianity

    The Pro Church Tools Show with Brady Shearer

    Helping your church navigate the biggest communication shift in 500 years. Hosted by Brady Shearer and Alexander Mills.

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    Copyright: © Pro Church Tools Inc. 2021

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    Latest Episodes:
    Why Your Church Should Never Use Copyrighted Material | Ep. #010 Jan 18, 2018
    Show notes

    Many people in the church community are unaware of copyright laws and consequences. Brady and Alex share some insight.

    Pro Church Daily is brought to you by Storytape.com. Unlimited stock video downloads on a single monthly subscription. For the month of January, join Storytape Unlimited and use the coupon code "daily" to get a 10% forever discount, along with Brady's private vault of 25 proven video templates.

    What's In This Session?

    • Do not steal. A Biblical mandate. (0:36)
    • James' story (1:11)
    • Streaming culture changed the music industry forever (2:52)
    • Alex's experience (3:25)
    • Companies that create royalty free content (5:05)

    Show Notes & Resources Mentioned

    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram
    • Unsplash.com
    • Soundstripe.com
    • Iconfinder.com
    • Lightstock.com

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/church-never-use-copyrighted-material-ep-010/.


    The Endless Struggle Between Attention & Artistry | Ep. #009 Jan 17, 2018
    Show notes

    There's consistent tension between wanting to create beautiful art online, and also wanting to attract attention. Brady discusses the struggle.

    Pro Church Daily is brought to you by Storytape.com. Unlimited stock video downloads on a single monthly subscription. For the month of January, join Storytape Unlimited and use the coupon code "daily" to get a 10% forever discount, along with Brady's private vault of 25 proven video templates.

    What's In This Session?

    • Justin Dean's story of posting a screenshot of a tweet on Instagram and calling the practice out (0:43)
    • Jon Acuff's Instagram posts of tweet screenshots are his highest performing posts of the year (1:13)
    • Every person has their own line they won't cross (1:36)
    • Brady almost delayed the launch of Pro Church Daily because the Pro Church Tools website is not what he would like it to be (4:54)
    • Know yourself and push your own boundaries (7:07)

    Show Notes & Resources Mentioned

    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram
    • Justin Dean on Instagram
    • That Church Conference
    • Jon Acuff's Best 9 Post on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/endless-struggle-attention-artistry-ep-009//.


    How To 4X Your Church's Facebook Engagement In 2018 | Ep. #008 Jan 16, 2018
    Show notes

    Brady talks about how you can 4Xs the engagement on your church's Facebook page by using your existing audience in new ways.

    Pro Church Daily is brought to you by Storytape.com. Unlimited stock video downloads on a single monthly subscription. For the month of January, join Storytape Unlimited and use the coupon code "daily" to get a 10% forever discount, along with Brady's private vault of 25 proven video templates.

    What's In This Session?

    • How a church increased their Facebook engagement (0:35)
    • How this church leveraged their social media team (1:24)
    • How Storytape used a similar social media team during its launch (3:13)

    Show Notes & Resources Mentioned

    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/4x-churchs-facebook-engagement-2018-ep-008/.


    How Much Time Each Generation Spends On Social Media | Ep. #007 Jan 15, 2018
    Show notes

    Brady shares some surprising statistics on which generations are spending the most time on social media.

    Pro Church Daily is brought to you by Storytape.com. Unlimited stock video downloads on a single monthly subscription. For the month of January, join Storytape Unlimited and use the coupon code "daily" to get a 10% forever discount, along with Brady's private vault of 25 proven video templates.

    What's In This Session?

    • Adults 18-35 are spending 6 hours and 19 minutes on social media each week (1:07)
    • Gen X spends 39 more minutes per week on social than Millennials (Source: Nielsen) (1:19)
    • Adults age 35-49 are spending 6 hours and 58 minutes on social media each week (1:32)
    • Adults over 50 are spending 4 hours and 9 minutes on social media (1:40)
    • The average Sunday service is a little over one hour in length - so even adults 50+ are spending about 4X as much time on social media as they are in church - and that's assuming the attend every week (1:59)

    Show Notes & Resources Mentioned

    • Nielsen Social Media Report
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/much-time-generation-spends-social-media-ep-007/.


    Scheduling Prophecies, 2 Campuses 2 Demographics & Duplicating Content | #AskBrady Episode 48 Jan 14, 2018
    Show notes

    Watch the video version of this episode of The #AskBrady Show here: https://www.youtube.com/user/ProChurchTools

    #TIMESTAMPS: 2:57 - What are some posts that you would maybe see on aworship ministry page that would get good engagement? 13:17 - The focus for my church is our local area but for my Pastors ministry, it's international.I am interested in how you would approach marketing being this, is it together or separately? 18:05 - What should we do with prophecies in relation with service order? They're hard to just "schedule in". 24:46 - What is best way to communicate with our main campus that is a more older generation, and the new campus that is predominately millennials? Brady Shearer is the CEO of Pro Church Tools Inc., a company helping churches communicate better. Through weekly videos, podcasts, and articles, Pro Church Tools reaches more than 25,000 churches every month. Brady is the host of The #AskBrady Show, a church communications focused Q&A video show and podcast, as well as the Pro Church Podcast, a weekly interview audio podcast. Follow Me Online Here: Instagram: http://instagram.com/bradyshearer Facebook: http://facebook.com/prochurchtools Website: http://prochurchtools.com Twitter: http://twitter.com/bradyshearer

    The Best Social Media Platform For Churches | Ep. #006 Jan 13, 2018
    Show notes

    Go where the attention is - with most North Americans using social media daily, churches have an incredible opportunity. Brady shares which platform your church should be on.

    Pro Church Daily is brought to you by Storytape.com. Unlimited stock video downloads on a single monthly subscription. For the month of January, join Storytape Unlimited and use the coupon code "daily" to get a 10% forever discount, along with Brady's private vault of 25 proven video templates.

    What's In This Session?

    • 68% of all American are active on Facebook (Pew)(0:38)
    • Go where the attention is (1:04)
    • Imagine a giant shopping plaza is put in your community… (2:04)
    • Facebook targeting (4:24)
    • If there was a public place in your community where 7 out of every 10 people visited daily, would you as a church have a presence there? (5:07)

    Show Notes & Resources Mentioned

    • Pew Research Center Study
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/best-social-media-platform-churches-ep-006/.


    The Biggest Communication Shift In The Last 500 Years | Ep. #005 Jan 12, 2018
    Show notes

    Communication has shifted drastically in the last several years with the introduction of the internet and social media. Brady talks about this shift and how it's changing the world.

    Pro Church Daily is brought to you by Storytape.com. Unlimited stock video downloads on a single monthly subscription. For the month of January, join Storytape Unlimited and use the coupon code "daily" to get a 10% forever discount, along with Brady's private vault of 25 proven video templates.

    What's In This Session?

    • In 2006 I was 15 years - just a little over ten years ago...here's a list of things that didn't exist at the beginning of 2006: Facebook, Twitter, Instagram, Snapchat, iPhones, Uber, Airbnb, Dropbox, Spotify, Netflix, and it goes on...(0:36)
    • The communication shift (2:21)
    • This is just the beginning - how are you going to react? (3:50)
    • Every industry is being disrupted; churches are not immune (4:10)
    • Point of contact (5:52)

    Show Notes & Resources Mentioned

    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram
    • Snapchat
    • Uber
    • Airbnb
    • Dropbox
    • Spotify
    • Netflix
    • Warner Bros.
    • Lionsgate
    • Lyft
    • Frank and Oak

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/biggest-communication-shift-last-500-years-ep-005/.


    Why Pastors Are Too Old | Ep. #004 Jan 11, 2018
    Show notes

    Storytelling is the most important skill you can learn to help your church grow, succeed, and accomplish your vision and mission. In this episode Brady shares his 3 step storytelling formula.

    Pro Church Daily is brought to you by Storytape.com. Unlimited stock video downloads on a single monthly subscription. For the month of January, join Storytape Unlimited and use the coupon code "daily" to get a 10% forever discount, along with Brady's private vault of 25 proven video templates.

    What's In This Session?

    • In 1992, the average age of a Protestant lead pastor was 44 years old. In 2016, the average age was 54 years old - a full decade older (Barna) (0:42)
    • Millennials are the largest living generation in North America (1:36)
    • In 1968, 55% of pastors were under the age of 45. In 2017, just 22 percent are under the age of 45 (Barna) (2:32)
    • Give every decade a voice (3:49)
    • Two way problem: More Millennials need to step up (do it yourself if you need to Millennial); More older pastors need to step aside (or watch your legacy crumble) (3:12)

    Show Notes & Resources Mentioned

    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram
    • Barna - The Aging of America's Pastors

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/pastors-old-ep-004/.


    3 Ways To Instantly Supercharge Your Stories | Ep. #003 Jan 10, 2018
    Show notes

    Storytelling is one of the most important communication skills. Brady gives 3 tips on how to make your stories more engaging.

    Pro Church Daily is brought to you by Storytape.com;. Unlimited stock video downloads on a single monthly subscription. For the month of January, join Storytape Unlimited and use the coupon code "daily" to get a 10% forever discount, along with Brady's private vault of 25 proven video templates.

    What's In This Session?

    • Be specific: He was tall vs. He was 6 foot 5 inches tall - adds credibility and helps audience see in their mind's eye what you saw with your real eyes (1:00)
    • Dialogue: He said and she said; dialogue is more powerful than narration - people want to be in the moment, not hear about the moment (2:14)
    • Five senses: sight, sound, touch, smell, taste - The chilly barn smelled like fresh sawdust as sun rays slipped through the cracks of the walls and the floor boards creeped beneath me with every step (3:24)
    • Summary (6:02)

    Show Notes & Resources Mentioned

    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/3-ways-instantly-supercharge-stories-ep-003/.


    Why Millennials Scare Me | Ep. #002 Jan 09, 2018
    Show notes

    Millennials are currently the largest living generation. Brady discusses the facts, and how this affects everyone - including churches.

    Pro Church Daily is brought to you by Storytape.com;. Unlimited stock video downloads on a single monthly subscription. For the month of January, join Storytape Unlimited and use the coupon code "daily" to get a 10% forever discount, along with Brady's private vault of 25 proven video templates.

    What's In This Session?

    • Millennials are the largest living generation in the United States (Pew)(0:55)
    • 79.8 million people between the ages 20 and 37; 74.1 million Boomers (1:44)
    • Millennial population expected to continue growing until 2036 because of immigration and top out around 81 million (2:32)
    • 1 in 3 American workers is a Millennial (3:11)
    • 26 year olds are the single largest age cohort in North America (Wall Street Journal) (3:21)
    • Why Millennials scare me (4:50)

    Show Notes & Resources Mentioned

    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram
    • Pew Research Center
    • Wall Street Journal article

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/millennials-scare-ep-002/.


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