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    Christianity

    The Pro Church Tools Show with Brady Shearer

    Helping your church navigate the biggest communication shift in 500 years. Hosted by Brady Shearer and Alexander Mills.

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    Copyright: © Pro Church Tools Inc. 2021

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    Latest Episodes:
    The #1 Goal Of Every Church Website | Ep. #056 Mar 13, 2018
    Show notes

    Having, and knowing, the main goal for your church website can help clarify what should and should not be included on it. Brady discusses what your website goal should be.

    If you haven't already, head over to ProChurchTools.com/Nucleus to download our 7 Church Website Page Templates. Pre written copy structured the exact way we would if we had these pages on our websites.

    What's In This Session?

    • Your church website's number one goal is to make a great first impression (0:58)
    • Brain science & snap impressions (1:23)
    • NBA draft story (3:14)
    • The stats (5:12)
    • 1st impressions stick (5:53)

    Show Notes & Resources Mentioned

    • The Most Important Marketing Tool For Every Church | Ep. #037
    • Sunk Costs in the NBA: Why Draft Order Affects Playing Time and Survival in Professional Basketball
    • The 11-Part Church Website Homepage Formula
    • Your Business Needs To Get Social, Local And Mobile--Fast
    • 16 Stats That Prove the Importance of Local SEO
    • A New Study Reveals the Power of First Impressions Online
    • The Good Place
    • Report: 96% Of Church Websites Fail The First Impression Test [Case Study]
    • 7 Church Website Page Templates
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/1-goal-every-church-website-ep-056/.


    Affordable Audio For iPhone X, Instagram Follow Backs & Social Media Links | #AskBrady Episode 56 Mar 11, 2018
    Show notes

    Watch the video version of this episode of The #AskBrady Show here: https://www.youtube.com/user/ProChurchTools

    #TIMESTAMPS:

    1:01 - I have a question for you in regards to staffing assignments, is Nucleus going to include any kind of scheduling software?

    3:35 - Best (affordable/under $300) audio set up for iPhone X?

    9:10 - On a church Instagram account, should you follow back those that follow you or only a select few.

    12:10 - How many social media links do you recommend on a church website and what order would list them in?17:29 - How should I be using email effectively for church?

    Brady Shearer is the CEO of Pro Church Tools Inc., a company helping churches communicate better. Through weekly videos, podcasts, and articles, Pro Church Tools reaches more than 25,000 churches every month.

    Brady is the host of The #AskBrady Show, a church communications focused Q&A video show and podcast, as well as the Pro Church Podcast, a weekly interview audio podcast.

    Follow Me Online Here:

    Instagram: http://instagram.com/bradyshearer

    Facebook: http://facebook.com/prochurchtools

    Website: http://prochurchtools.com

    Twitter: http://twitter.com/bradyshearer


    The Anatomy Of A Perfect Kids Ministry Website Page | Ep. #054 Mar 10, 2018
    Show notes

    One of the most necessary pages on your website is the kids ministry page. When done correctly this page will put parents' minds at ease when attending your church for the first time. Brady breaks the parts of the page down.

    If you haven't already, head over to ProChurchTools.com/Nucleus to download our 7 Church Website Page Templates. Pre written copy structured the exact way we would if we had these pages on our websites.

    What's In This Session?

    • Part #1 - Introduction (1:12)
    • Part #2 - Your First Visit: (1:52)
    • Part #3 - How Check-In Works (3:50)
    • Part #4 - Parent's Viewing Room (4:52)
    • Part #5 - Meet Our Kids Director (5:45)
    • Part #6 - Got Questions? (7:08)

    Show Notes & Resources Mentioned

    • Nucleus
    • 7 Church Website Page Templates
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/anatomy-perfect-kids-ministry-website-page-ep-054/.


    5 Easily Forgotten Elements Every Church Website Needs | Ep. #053 Mar 09, 2018
    Show notes

    In Brady's experience with church websites there are some necessary pieces of information that are often left off otherwise great websites. He discusses what these are and why they are important.

    If you haven't already, head over to ProChurchTools.com/Nucleus to download our 7 Church Website Page Templates. Pre written copy structured the exact way we would if we had these pages on our websites.

    What's In This Session?

    • #1 - Search (1:06)
    • #2 - New Visitor Info (2:16)
    • #3 - Service Times & Address (4:46)
    • #4 - Phone Number & Email (5:24)
    • #5 - Social Links (6:06)

    Show Notes & Resources Mentioned

    • Nucleus
    • Report: 96% Of Church Websites Fail The First Impression Test [Case Study]
    • The 2-Part Church Website Headline Formula | Ep. #051
    • 7 Church Website Headlines We Can All Learn From | Ep. #052
    • Eye-Tracking Studies: First Impressions Form Quickly On The Web
    • 2015 B2B Web Usability Report
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/5-easily-forgotten-elements-every-church-website-needs-ep-053/.


    7 Church Website Headlines We Can All Learn From | Ep. #052 Mar 08, 2018
    Show notes

    Brady shares 7 great church website headlines and what makes them so good, while demonstrating how they use the 2 part website headline formula.

    If you haven't already, head over to ProChurchTools.com/Nucleus to download our 7 Church Website Page Templates. Pre written copy structured the exact way we would if we had these pages on our websites.

    What's In This Session?

    • Example #1 (0:59)
    • Example #2 (2:03)
    • Example #3 (2:39)
    • Example #4 (3:44)
    • Example #5 (5:35)
    • Example #6 (6:30)
    • Example #7 (6:59)

    Show Notes & Resources Mentioned

    • Nucleus
    • Hill City
    • Grace Hills Church
    • Bridgetown Church
    • The Village Church
    • Fellowship Church
    • Cornerstone Community Church
    • 12Stone Church
    • 19 Perfect Church Website Main Headline Examples
    • 7 Church Website Page Templates
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/7-church-website-headlines-can-learn-ep-052/.


    The 2-Part Church Website Headline Formula | Ep. #051 Mar 07, 2018
    Show notes

    Statistically 5X more people will read the headline on your website compared to the body copy. Brady discusses how to make the most of your headline by writing for your audience, not yourself.

    If you haven't already, head over to ProChurchTools.com/Nucleus to download our 7 Church Website Page Templates. Pre written copy structured the exact way we would if we had these pages on our websites.

    What's In This Session?

    • The facts (0:56)
    • A bad example (2:10)
    • The formula (3:07)
    • Example #1 (4:30)
    • Example #2 (7:00)
    • Example #3 (7:42)
    • Testimonial example (8:08)

    Show Notes & Resources Mentioned

    • Nucleus
    • David Ogilvy's 7 Tips For Writing Copy That Sells
    • Crossroads Church
    • Action Church
    • Enjoy Church
    • Good News Church
    • 7 Church Website Page Tamplates
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/2-part-church-website-headline-formula-ep-051/.


    The 7-Part "Plan A Visit" Church Website Page Framework | Ep. #050 Mar 06, 2018
    Show notes

    The "Plan A Visit" page on your church's website is one of the most important pages you have. Brady discusses the information that should be included on this page in his 7-part framework.

    If you haven't already, head over to ProChurchTools.com/Nucleus to download our 7 Church Website Page Templates. Pre written copy structured the exact way we would if we had these pages on our websites.

    What's In This Session?

    • Part #1 - Getting To Know Each Other (1:02)
    • Part #2 - Service Times (2:07)
    • Part #3 - Location & Directions (2:14)
    • Part #4 - What Can I Expect? (2:33)
    • Part #5 - What About My Kids? (3:58)
    • Part #6 - Let Us Know You're Coming (6:06)
    • Part #7 - Testimonial (7:32)

    Show Notes & Resources Mentioned

    • Part #1 - Getting To Know Each Other (1:02)
    • Part #2 - Service Times (2:07)
    • Part #3 - Location & Directions (2:14)
    • Part #4 - What Can I Expect? (2:33)
    • Part #5 - What About My Kids? (3:58)
    • Part #6 - Let Us Know You're Coming (6:06)
    • Part #7 - Testimonial (7:32)

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/7-part-plan-visit-church-website-page-framework-ep-050/.


    How To Use Mobile Apps To Grow Your Church | Ep. #049 Mar 05, 2018
    Show notes

    With people spending such a large portion of their time on apps, churches are often tempted to build their own. Brady discusses the stats and investment.

    If you haven't already, head over to ProChurchTools.com/Nucleus to download our 7 Church Website Page Templates. Pre written copy structured the exact way we would if we had these pages on our websites.

    What's In This Session?

    • The data (1:26)
    • There is nothing a church app can do that either your website or social cannot do (3:02)
    • Let's get logical (3:20)
    • This isn't Nucleus vs. Apps (7:30)
    • Limited resources need to be wisely spent (8:09)

    Show Notes & Resources Mentioned

    • Nucleus
    • 5 Reasons Church Apps Are Vastly Overrated | Ep. #041
    • How To Send Push Notifications For Free (Without A Church Mobile App) | Ep. #042
    • The 2017 U.S. Mobile App Report
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/use-mobile-apps-grow-church-ep-049/.


    When To Release Promos, Different Events In One Ministry & Effective Email | #AskBrady Episode 55 Mar 04, 2018
    Show notes

    Watch the video version of this episode of The #AskBrady Show here: https://www.youtube.com/user/ProChurchTools

    #TIMESTAMPS:

    0:59 - How do you navigate different regular events inside one ministry grouping? Is it just "Ministry Category" & "Event Name"?

    3:05 - When you make a good / funny promo video intended for showing in a service, do you wait until after its shown live before you post it online? Or do you use it to drive people to your social media / newsletter (or whatever) before the service its originally shown?

    12:04 - How early do you suggest to start promoting your church events on social media?

    17:29 - How should I be using email effectively for church?

    Brady Shearer is the CEO of Pro Church Tools Inc., a company helping churches communicate better. Through weekly videos, podcasts, and articles, Pro Church Tools reaches more than 25,000 churches every month.

    Brady is the host of The #AskBrady Show, a church communications focused Q&A video show and podcast, as well as the Pro Church Podcast, a weekly interview audio podcast.

    Follow Me Online Here:

    Instagram: http://instagram.com/bradyshearer

    Facebook: http://facebook.com/prochurchtools

    Website: http://prochurchtools.com

    Twitter: http://twitter.com/bradyshearer


    How Much Money ($$) A Church Should Spend On A Custom Website | Ep. #046 Mar 01, 2018
    Show notes

    Brady has tons of experience with building websites. In this episode he talks about custom websites - what to expect to pay, and the question you need to ask to determine if your site is truly custom.

    If you haven't already, head over to ProChurchTools.com/Nucleus to download our 7 Church Website Page Templates. Pre written copy structured the exact way we would if we had these pages on our websites.

    What's In This Session?

    • Brady's experience with building websites (0:45)
    • What is a custom website? (1:29)
    • Finding an agency is very difficult (2:36)
    • If you're quote is between $1,000 and $3,000 . . . (4:09)
    • If you're quote is between $5,000 and $10,000 . . . (5:01)
    • The Nucleus Blog cost about $15,000. For just a blog. (6:48)
    • Church expense story (7:58)

    Show Notes & Resources Mentioned

    • Nucleus
    • Wordpress
    • Squarespace
    • 7 Church Website Page Templates
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/much-money-church-spend-custom-website-ep-046/.


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