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    Christianity

    The Pro Church Tools Show with Brady Shearer

    Helping your church navigate the biggest communication shift in 500 years. Hosted by Brady Shearer and Alexander Mills.

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    Copyright: © Pro Church Tools Inc. 2021

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    Latest Episodes:
    IGTV For Churches: 15 Things Your Ministry Needs To Know | Ep. #150 Jul 10, 2018
    Show notes

    IGTV is the newest part of the Instagram platform. Brady and Alex discuss what IGTV is, the features it includes, and how to use it as part of your ministry's communication strategy.

    What's In This Session?

    • What is IGTV? (0:32)
    • Stat #1: Teens are watching 40% less TV than 5 years ago (3:52)
    • Stat #2: Instagram users are watching 60% more videos than last year (4:08)
    • Video must be vertical (4:38)
    • IGTV has a stand alone app (6:51)
    • Comments (7:06)
    • Autoplay without audio (7:35)
    • How do I use it? (8:28)

    Show Notes & Resources Mentioned

    • IGTV guide from Instagram
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/igtv-for-churches-15-things-your-ministry-needs-to-know-ep-150/.


    13 Premium Font Resources For Churches | Ep. #149 Jul 09, 2018
    Show notes

    Sometimes when you're wanting to go all in on a project, or rebrand, you want the best of the best when it comes to typography choices. Our designer, Eric, has compiled a list of premium font resources.

    What's In This Session?

    • #1: Klim(2:06)
    • #2: Lineto(3:16)
    • #3: Optimo(3:43)
    • #4: Typotheque(4:31)
    • #5: Production Type(4:34)
    • #6: SwissType Faces(4:36)
    • #7: Typography(4:43)
    • #8: Darden Studio(4:57)
    • #9: 205 TF(5:02)
    • #10: HVD Fonts(5:10)
    • #11: Fonts In Use(5:50)
    • #12: Type Wolf(7:13)
    • #13: Foster Type(8:02)

    Show Notes & Resources Mentioned

    • 7 Free Summer Fonts For Churches | Ep. #139
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/13-premium-font-resources-for-churches-ep-149/.


    7 Indispensable Photography Tools For Churches | Ep. #148 Jul 06, 2018
    Show notes

    Real photos of real people at your church are incredibly important when it comes to branding on your website and social media. Alex discusses his recommendations when it comes to gear.

    What's In This Session?

    • DSLR Camera Body (1:38)
    • 6D Mk II(3:30)
    • 5D Mk II(3:40)
    • Fast Lens(4:02)
    • Lens Pen(5:14)
    • Pelican Case(5:56)
    • Neewer Glass Prism(6:45)
    • Backdrop Kit(8:50)
    • Editing software - GIMP/Lightroom/Photoshop(9:46)

    Show Notes & Resources Mentioned

    • The Nucleus Playbook
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/7-indispensable-photography-tools-for-churches-ep-148/.


    How To Quickly Accelerate Growth At Your Church | Ep. #147 Jul 05, 2018
    Show notes

    Every one of our churches want to grow and the best way to do that is to increase next steps. Brady discusses how to make this happen in your church.

    What's In This Session?

    • Quick wins (2:05)
    • The lie (2:36)
    • The paradox (3:05)
    • The study (3:25)
    • Less announcements (7:03)
    • Connect cards (7:31)
    • A single call to action (8:17)

    Show Notes & Resources Mentioned

    • Nucleus Church
    • The 50% Rule For Church Announcements | Ep. #146
    • Why "Next Steps" Are The Best Metric For Tracking Church Growth | Ep. #145
    • The New Rules For Measuring Church Growth | Ep. #144
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/how-to-quickly-accelerate-growth-at-your-church-ep-147/.


    The 50% Rule For Church Announcements | Ep. #146 Jul 04, 2018
    Show notes

    Churches often struggle with having too many announcements, but being unsure about which ones to cut while keeping the peace. Brady shares his 50% rule that allows you to limit announcements without favouritism.

    What's In This Session?

    • Announcements promote first steps (2:25)
    • The 50% Rule (3:16)
    • Reason #1: Conditioning (4:02)
    • Reason #2: Removes conflict (5:25)
    • Reason #3: Reduces announcements (6:35)
    • More next steps (8:05)

    Show Notes & Resources Mentioned

    • The New Rules For Measuring Church Growth | Ep. #144
    • Why "Next Steps" Are The Best Metric For Tracking Church Growth | Ep. #145
    • The Nucleus Playbook
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at https://prochurchtools.com/the-50-rule-for-church-announcements-ep-146/.


    Why "Next Steps" Are The Best Metric For Tracking Church Growth | Ep. #145 Jul 03, 2018
    Show notes

    Brady discusses why next steps are such a beneficial metric for your church and the steps you need to follow to begin tracking them.

    What's In This Session?

    • Ep. #144 (1:05)
    • Every church mission statement (1:55)
    • Next steps (2:18)
    • Step #1: Audit (5:04)
    • Step #2: Assign value (5:45)
    • Step #3: Set your baseline (6:47)
    • Step #4: Work to improve (7:49)
    • Nucleus (9:37)

    Show Notes & Resources Mentioned

    • The New Rules To Measuring Church Growth | Ep. #144
    • The Nucleus Playbook
    • Nucleus
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/why-next-steps-are-the-best-metric-for-tracking-church-growth-ep-145/.


    The New Rules For Measuring Church Growth | Ep. #144 Jul 02, 2018
    Show notes

    With church attendance continuing to drop due to major cultural shifts, it is no longer the best metric for tracking church growth or health. Brady shares 3 reasons why, and some other metrics to use instead.

    What's In This Session?

    • Current attendance trends (1:04)
    • Reason #1: Millennial drop off (2:01)
    • Reason #2: Affluence (2:38)
    • Reason #3: Communication shift (3:17)
    • Weight loss analogy (4:18)
    • Determine WHY we do church (6:52)
    • Next steps (8:05)

    Show Notes & Resources Mentioned

    • 9 sobering Church Attendance Statistics | Ep. #132
    • 10 Reasons Even Committed Church Attenders Are Attending Less | Carey Nieuwhoff
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/the-new-rules-for-measuring-church-growth-ep-144/.


    Why Your Church Needs A Communications Director | Ep. #143 Jun 29, 2018
    Show notes

    Brady shares a job description and five principle concepts to help your church decide if you need to hire someone to fill the role of communications director, or why you should have one at all.

    What's In This Session?

    • The DM (0:21)
    • Job description (2:03)
    • Pillar #1: Grand vision (2:54)
    • Pillar #2: Communication shift (4:35)
    • Pillar #3: Attention (6:15)
    • Pillar #4: Seize the 167 (6:30)
    • Pillar #5: Success stories (8:15)

    Show Notes & Resources Mentioned

    • How A Church Of 90 People Grew 42% In 6 Months Using Social Media | Ep. #141
    • How A Millennial Pastor Uses Vlogging To Grow His Church | Ep. #121
    • How A Church Of 150 Spent $109 On Facebook Ads And Got 241 New Visitors | Ep. #087
    • Communications Director Job Description From Fishhook
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/why-your-church-needs-a-communications-director-ep-143/.


    The Instagram Slider Prayer Request Technique | Ep. #142 Jun 28, 2018
    Show notes

    Social media is constantly changing. Alex discusses a DM he received with story about using the slider feature on Instagram stories to encourage connection and engagement.

    What's In This Session?

    • Episode 108 review (0:21)
    • Kieran's DM (1:05)
    • The results (2:54)
    • Tool #1: PicMonkey(4:01)
    • Tool #2: WordSwag(4:46)
    • Tool #3: Photoshop/ Illustrator(6:00)

    Show Notes & Resources Mentioned

    • How To Use Instagram To Engage Spiritual Practice | Ep. #108
    • @youngzeal on Instagram
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/the-instagram-slider-prayer-request-technique-ep-142/.


    How A Church Of 90 People Grew 42% In 6 Months Using Social Media | Ep. #141 Jun 27, 2018
    Show notes

    Brady discusses a message he received from a pastor who is seeing the effects of using social media at his church first hand. EJ has seen incredible growth at his church plant, and Brady shares some principles you can apply to your church.

    What's In This Session?

    • Pastor EJ's story (1:09)
    • #1: Low-hanging Fruit (2:26)
    • #2: The Brand (2:14)
    • #3: Facebook Live Devotion (5:34)
    • #4: Ownership Over Attendance (7:30)
    • #5: Google My Business (9:11)
    • Share your stories with us! (9:56)

    Show Notes & Resources Mentioned

    • Field Of Grace Baptist Church
    • Field Of Grace on Instagram
    • Field Of Grace on Twitter
    • 9 Sobering Church Attendance Statistics | Ep. #132
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/how-a-church-of-90-people-grew-42-in-6-months-using-social-media-ep-141/.


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