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    Business

    The Playbook With David Meltzer

    Welcome to The Playbook, hosted by entrepreneur, CEO, author and keynote speaker David Meltzer. On the podcast you’ll find a mix of interviews, Q&A, fireside chats, keynotes, and exclusive conversations with the most influential CEO’s, sports icons, and successful entrepreneurs who share their personal and professional play-by-play of the “what”, “why”, and “how” to achieve anything you set your mind to.

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    Copyright: © David Meltzer Enterprises

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    Latest Episodes:
    The Key to Staying Focused on Your Goals | Interview With Denzel Perryman, Linebacker, Las Vegas Raiders Feb 10, 2022
    Show notes

    On this episode of #ThePlaybook, Denzel Perryman, Pro Bowl linebacker for the Las Vegas Raiders, sits down to chat about:


    • [:28] - The impact that Ray Lewis has had on his playing style and mindset
    • [3:34] - How he’s learned to handle the “business” of playing in the NFL and the situations that come along with it
    • [6:56] - The story of his first start NFL against Aaron Rodgers and what it means to be “one play away”
    • [17:42] - The fighter he watches in order to get psyched up for games.


    Tweet me your takeaway from today’s episode @davidmeltzer


    Email Me! david@dmeltzer.com


    Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1


    Text Me! (949) 298-2905


    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    This is How You Should Be Setting Your Goals Feb 09, 2022
    Show notes

    This choice, choosing to detach from an outcome, can seem extremely conflictual, and it is hard for people to understand. One of the common questions I get is this: “How do you have goals yet remain detached from an

    outcome?” The truth is, I’m very driven toward the goals I set.


    I try to take my ego and time, two driving factors for many, out of my goal setting. What I do is this: I set a goal, and at the same time, I detach my happiness from the goal. I do not create an immediate plan to get to my goal. My plan, when I start out, is simply to provide value toward that overall goal every single day, making sure I put forth a minimum amount of effort toward the achievements I want and “raising the bar” each day as I proceed, in order to build momentum.


    Tweet me your takeaway from today’s episode @davidmeltzer


    Email Me! david@dmeltzer.com


    Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1


    Text Me! (949) 298-2905

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    2 Traits That Lead To Success in Business | Interview With Peter Tuchman, The "Einstein of Wall Street Feb 08, 2022
    Show notes

    On this episode of #ThePlaybook, Peter Tuchman, The "Einstein of Wall Street" and the Most Iconic Stock Broker at the NY Stock Exchange, discusses:


    • [1:15] - The role that gratitude and kindness play in achieving success in business
    • [7:42] - His thoughts on “meme stocks” and the democratization of the investment community
    • [11:14] - The “rules of the game” that every young trader must understand
    • [17:59] - How to deal with the thoughts that cause the most problems in our lives


    Tweet me your takeaway from today’s episode @davidmeltzer


    Email Me! david@dmeltzer.com


    Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1


    Text Me! (949) 298-2905

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    5 Steps to Selling Anything | Road to Revenue #98 Feb 07, 2022
    Show notes

    Simply put, sales is a process to ultimately reach an agreement or understanding where all involved see the vision as beneficial. No matter what we are selling to others, whether it is a product, service,

    company, or yourself, mastering these five steps will lead you to the successes you desire.


    5 Steps To Sell Anything

    1. Stimulate Interest: Stimulate interest for availability first, meaning practice getting people to respond to your calls, texts, emails, and social media messages first. Then, focus on stimulating interest for your business or services.


    2. Transition the Interest: Emotionally connect with who you’re targeting. Then, transition their interest through professional collateral and a clear explanation of true value. Use the 100/20 Rule: be able to articulate that your customers will receive $100 of value for every $20 they spend.


    3. Share the Vision: Share the vision of true value. You want to demonstrate the value you’ll be providing in relation to the customer’s personal values, experiential values, giving and receiving values. Make them see the win-win situation in doing business together.


    4. Manage and Develop the Vision: Manage and develop a vision by providing the value that you promised. Don’t oversell, rather help them manage and develop their expectations.


    5. Thrive: When you’ve done all four previous steps correctly, consistently, and persistently, you thrive. Thrivation is, in essence, getting your customers or other people outside of your organization to sell your product or service for you. This means that you make a lot of money, help a lot of people, and have a lot of fun!


    Tweet me your takeaway from today’s episode @davidmeltzer


    Email Me! david@dmeltzer.com


    Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1


    Text Me! (949) 298-2905

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    The Economic Impact of Hosting The Super Bowl | Interview With Adam Burke, President & CEO at Los Angeles Tourism & Convention Board Feb 06, 2022
    Show notes

    On this episode of #ThePlaybook, Adam Burke, President & CEO at Los Angeles Tourism & Convention Board, shares his thoughts on:


    • [:35] - The economic impact of hosting the Super Bowl in Los Angeles
    • [5:07] - How the mix of “old and new” helps to set LA apart from other cities around the world
    • [9:25] - How the Los Angeles Tourism & Convention Board is helping people make the most of their visit for the Super Bowl
    • [18:10] - The one thing that gets him the most excited about the future of Los Angeles.


    Tweet me your takeaway from today’s episode @davidmeltzer


    Email Me! david@dmeltzer.com


    Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1


    Text Me! (949) 298-2905

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    How to Live The Life You Want | A Conversation With Bob Proctor Feb 05, 2022
    Show notes

    Bob Proctor changed my life. Seeing him on stage impacted me in so many ways, it made me realize exactly what my life’s mission was, to empower others to empower others.


    One of my greatest mentors will be missed. I love you Bob Proctor


    Tweet me your takeaway from today’s episode @davidmeltzer


    Email Me! david@dmeltzer.com


    Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1


    Text Me! (949) 298-2905

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    You Are Your Habits | The Playbook Flashback Friday With James Clear, Author, Atomic Habits Feb 04, 2022
    Show notes

    Today's episode is a flashback to my conversation with James Clear, the author of Atomic Habits. James taught me so much about effectively creating habits and why it's so important to start "voting" for what you want, not what someone else wants for you.

    Let me know if you want to hear more of these Flashback Friday episodes and if you want to see me sit down James Clear for another episode.


    Tweet me your takeaway from today’s episode @davidmeltzer


    Email Me! david@dmeltzer.com


    Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1


    Text Me! (949) 298-2905

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    The Best Advice For Early Stage Entrepreneurs | Interview With Michele Romanow, Co-Founder & President, Clearco Feb 03, 2022
    Show notes

    On this episode of #ThePlaybook, Michele Romanow, Co-Founder & President of Clearco, sits down to discuss:


    • [1:25] - Why she didn’t feel comfortable as the youngest (and “poorest”) cast member on Dragon’s Den Canada
    • [5:04] - How Clearco is able to invest $10 million in a company without meeting the founder
    • [5:47] - Why the biases that occur in venture funding are actually a “giant opportunity”
    • [10:14] - How entrepreneurs can find confidence and motivation from being underestimated by others


    Tweet me your takeaway from today’s episode @davidmeltzer


    Email Me! david@dmeltzer.com


    Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1


    Text Me! (949) 298-2905

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    The #1 Thing You Need to Do to Stay in Business Feb 02, 2022
    Show notes

    In order to be revolutionary, you have to be evolutionary. Stay in business tomorrow and continue to evolve.

    Remember, make a lot of money, help a lot of people, have a lot of fun.


    Tweet me your takeaway from today’s episode @davidmeltzer


    Email Me! david@dmeltzer.com


    Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1


    Text Me! (949) 298-2905

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Simplicity is the "Secret Sauce" To Sales | Interview With Rick Mirza, CEO, Topdot Solar Feb 01, 2022
    Show notes

    On this episode of #ThePlaybook, Rick Mirza, CEO of Topdot Solar, sits down to discuss:


    • [:30] - The secret ingredient to Topdot’s growth so far
    • [2:20] - How the correct first impression sets the tone for your customer relationships
    • [4:06] - The simple three-step process they use to train their sales staff
    • [7:14] - How advanced technology and AI can help detect problems before users realize that anything is wrong


    Tweet me your takeaway from today’s episode @davidmeltzer


    Email Me! david@dmeltzer.com


    Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1


    Text Me! (949) 298-2905

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


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