The Persistent Entrepreneur

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Go Social! Social Selling Made Easy! Marki Lemons on Path to Mastery Podcast Feb 03, 2020

Show notes

With the new year upon us, it's time for us to start our business planning for the next 12 months, and a huge part of business planning is constantly refining our sales skills and processes. How do we switch from a prospecting-heavy model, to maintaining relationships with repeat and referral based clients?

Marki discusses:

The biggest mistakes we make on social media
Finding your business in real time
How do you increase your SEO
Doing stories on Facebook and Instagram
Creating an online community

Marki Lemons Ryhal, CRS is a licensed managing broker, REALTOR®, avid volunteer, major donor, and is dedicated to all things real estate. With over 25 years of marketing experience, Ryhal has taught over 250,000 REALTORS® how to earn up to 2682% return on their marketing dollars. As a REALTOR®, she has earned several sales awards, the REALTOR ® Achievement Award, and The President's Award from the Chicago Association of REALTORS®. Five-time NAR REALTOR® Conference & Expo featured attendee, she has been one of 80 speakers selected to speak at the REALTOR® Conference & Expo three times, and an Inman closing Keynote Speaker.

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BEST OF PTM - Mel Robbins, Gary Vee, Tom Ferry, Jon Acuff, Tom Hopkins, Phil Jones on Path to Mastery Podcast Jan 13, 2020

Show notes

2020 BEST OF PATH TO MASTERY PODCAST

The perfect episode for mindset, goal planning, focus, knowing what to say, taking action and overall personal improvement.

76. Mel Robbins - The 5 Second Rule LINK TO EPISODE 103. Gary Vee - Technology & Disruption LINK TO EPISODE 106. Tom Ferry - Delivering Value LINK TO EPISODE 110. Jon Acuff - Finish Book LINK TO EPISODE 115. Tom Hopkins - Being Knowledgeable LINK TO EPISODE 132. Phil Jones - Magic Words LINK TO EPISODE

134. Harv Eker - Grow Your Millionaire Mindset LINK TO EPISODE

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Cyber Security "The 3 Things you need to know" Protecting you and your client's identity - Robert Siciliano on Path to Mastery Podcast Jan 01, 2020

Show notes

Why cyber security is so important and why it's critical to protect your clients and your own data.

SECURITY PROTECTION AND FRAUD PREVENTION

Update software
Update hardware
Password management
Social media security
Personal security

ROBERT SICILIANO CSP

#1 Best Selling Amazon.com author, CEO of Safr.Me, and the architect of the CSI Protection certification; a Cyber Social and Identity Protection security awareness training program. Robert is a security expert and private investigator fiercely committed to informing, educating and empowering people so they can protect themselves and their loved ones from violence and crime in their everyday lives, both in their physical and virtual interactions.

Safr.me

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Triple Down on the Relationship – Brandon Green on Path to Mastery Podcast Dec 17, 2019

Show notes

Our clients really care about the relationship and we need to make sure working with us was not just transactional. Learn to stay in-touch with our clients after the closing.

Along with the points below, Brendon shares with us the 6 steps to Change.

Find the fun in Real Estate again
Stay in contact with your clients
Find what you're passionate about and build your business around that
Find your hidden competing commitments
We need to keep showing up daily

Brendon Green

Brandon began his real estate career in 2001 as an agent, selling $12 million in real estate in his first year in the business. In 2004 he founded Brandon Green Residential, a nationally ranked sales team responsible for selling hundreds of millions of dollars in real estate across the Washington, D.C. area.

Under Brandon's leadership the Washington, DC office seized the No. 1 slot in office unit market share in the District and has been widely praised for its productivity and unique culture, now with three locations for more than 300 agents, and a total of eight locations with more than 1,000 agents across DC, Maryland, and Virginia.

Brandon is an expert in the regional real estate market, is a nationally top-listed real estate executive, an industry leader, top KWRI Faculty member, and noted guest speaker and instructor across North America. His unique ability to access both creative and structured thinking and his mind, body, soul approach to leadership and development have established his reputation for results-driven leadership. Brandongreen.com

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Dominate with Facebook Ads – Andrew Fogliato on Path to Mastery Podcast Dec 02, 2019

Show notes

Andrew is a former real estate agent who grew is business with Facebook ads and now coaches' agents on developing the best ads and strategies for lead generation on Facebook. For agents who are looking to leverage their advertising Andrew and his team will handle everything.

Andrew shares that to be successful with Facebook its no different than in person. People need to know, like and trust you.

Andrew's steps to grow your business with Facebook ads.

Become a specialist
Get people to like you and TRUST you to do business with you
Learn to build trust
Learn a direct response system
Create a Godfather offer
Avoid the biggest agent mistakes

Who is Andrew?

I'm Andrew and I founded Just Sell Homes in Summer of 2015 with the intention of helping real estate professionals get real results from their online marketing efforts. Really though. It was Just Sell homes that found me…

When I was selling real estate, my mentor taught me everything about the business. But he was a cold-calling kinda guy…Me? Not so much.

So I gave this whole online marketing thing a shot. Turns out, I not only had a knack for it but a genuine passion. And it wasn't long before I found myself training hundreds of agents across North America with one of the big brands.

Now —I've been asked thousands of questions throughout my journey but my former mentor asked the one that would change my life… "Can I just hire you to do it?"

And Just Sell Homes was born.

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Grow your Business Organically with Video – Kyle Draper on Path to Mastery Podcast Nov 18, 2019

Show notes

Coach Kyle is the breath of fresh air the real estate industry desperately needs. While most are just coaching Realtors to perfect their craft and buy leads, Kyle reminds Realtors that its in the organic aspect of social media where the most opportunity is being left on the table.

Kyle has helped Realtors attract millions of dollars in buyers and sellers without spending a dime and often without even having to mention real estate.

The steps to grow your business organically with video:

Just do video and get over yourself
Have fun and don't take yourself so serious
Don't apologize
Share stories
Do not always talk about real estate
Show your weakness

Who is Kyle

Kyle blends his decade as a student pastor with his experience in the social media and real estate space to create a one of a kind experience. Since hes not super smart like most techy/social media people...he prides himself on keeping it simple and helping even the most tech challenged Realtor experience their light bulb moment. Coach Kyle is passionate about empowering Realtors to discover and leverage their personal stories and experiences to attract people like you.

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From 40 to 400 with 5 Calls a Day - Nick Waldner on Path to Mastery Podcast Oct 28, 2019

Show notes

Nick Waldner has been selling real estate for 16 years. In the past 4 years alone, his team's sales jumped from 40 homes a year to over 400! He will talk about what change occurred and how he was able to grow so rapidly after what he learned!

The fortune is in the follow up. Nick shares how he grew a massive business by talking with only 5 people a day consistently.

How to be intentional about growing a stable real estate business. In order for Nick's system to work, people must first like and trust you and that starts by constantly offering value.

Nick's 5 Simple Steps

Talk with 5 people every day.
Don't apologize for not being InTouch.
Bring massive value to every contact.
Do client events.
Use Social Media and text.

Who is Nick

Nick recently starred in the hit TV series "Waterfront House Hunting" on FYI. He shot 14 episodes all over the country to find and buy their waterfront dreams! In the end, TV wasn't Nick's true passion and he turned down an offer that included a second and third season of the show. He came back to Maryland with a renewed passion and really dove back into his team (which grew even while he was shooting!!). By hiring talented people and giving them the runway to succeed, his team has really taken off! When he isn't working, Nick loves to travel and is an adventure nut! He's surfed the east coast of Australia, went sky diving and bungee jumping in New Zealand, spent a week scuba diving in Fiji, Climbed to the top of Kilimanjaro AND Machu Picchu… Nick credits his adventurous spirit with how and why he pushes himself so much in the business arena.

With all of this success, nothing compares to the recent birth of his son! A little spitting image of himself, Nick now proudly enjoys more quiet nights at home and low key adventures around the house but knows soon enough he'll have a new adventure partner to take everywhere!

The team's mission: "We are in the business of developing people, cleverly disguised as a real estate team."

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Is Passive Income a Myth? Selling Homes vs Recruiting Agents - Johnathan Dupree on Path to Mastery Podcast Oct 14, 2019

Show notes

Many Realtors today are being lured to other companies by the excitement of getting rich fast with passive income or a way to supplement their income through easy recruiting of other agents. Jonathan and I talk about the reality of recruiting and what is happening to the agent's business as they stop focusing on selling Real Estate and start focusing on Recruiting.

Do I want to Recruit Agents or Sell Homes? Passive Income 101.

What is Passive Income
Passive income vs active income
Why we must focus on our business first
Why recruiting hurts most Realtors
The myths of passive income

As a John Maxwell Certified Coach, Trainer, Speaker, Certified One Page Business Plan, and Certified Behavioral Consultant, Jonathan Dupree can offer you workshops, seminars, keynote speaking, and coaching, aiding your personal and professional growth through study and practical application of proven leadership methods. Working together, I will move you and/or your team or organization in the desired direction to reach your goals.

Jonathan can also help you grow your real estate business, dramatically increase your production, and attract more agents to your organization. He offers workshops on

Lead Generation
Scripts and Dialogues
Building and Structuring Real Estate Sales Teams
Technology and Real Estate
and much more . . .

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