The Perfectionism Project

Latest Episodes:

Ep 321: 3 Things You Need To Know About Your Perfectionism Handbrake Mar 06, 2022

Show notes

In this episode we are going to be talking about your perfectionism handbrake - what it is, how to release it and feel safe doing so. This is going to be what helps you to get out of your own way in your business so you're showing up fully, serving your customers and clients, making more money and enjoying the day to day of being in business.

For about a year now I've been talking about perfectionism being a handbrake. This emerged as a response to the mentality that society has around perfectionism - that it's a personality flaw or that it's because we don't intellectually understand that done is better than perfect.

So much of the work that I do with perfectionists is to help you understand what it is so that you're able to get your perfectionist mindset on your side and get yourself in a growth mindset. That's why this episode is all about your perfectionism handbrake and how to release it.

In This Episode You'll Learn:

How to tell whether your perfectionism handbrake on
Why everyone has a perfectionism handbrake
Where your perfectionism has 'come from'
The 3 steps to releasing your perfectionism handbrake
Why having language around your perfectionism will help you find solutions

Featured In The Episode:

Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
Follow me on Instagram @perfectionismproject
Episode 276: 5 Signs You're A Perfectionist + What It Means For Your Business

Ep 320: The Importance Of A Growth Goal + How To Tell Whether It's Working Feb 27, 2022

Show notes

In this episode I'm going to be talking about the importance of a Growth Goal and some of the signs it's working to get you out of your own way in your business. If you're a PGSDer, or you've been listening to this podcast for a while, you'll be familiar with a concept that I teach called the Impossible Goal.

The Impossible Goal is a goal that is set above what is possible for yourself. And by setting a goal in that way, we're asking ourselves to grow into the person that can achieve that goal - rather than setting a 'realistic' goal that our present day self could achieve.

This goal does wonders when it comes to taking your perfectionism work from an intellectual pursuit to a day-to-day practice. And from now on, we're going to be calling it a Growth Goal. In this episode, I share why I'm changing the name and what's normal to expect as you pursue your Growth Goal.

In This Episode You'll Learn:

Why the Impossible Goal is now called the Growth Goal
How to tell if you've set your Growth Goal too high
The 5 stages of pursuing your Growth Goal and why each one is part of the process
Why it's worth pursuing a Growth Goal even with the ups and downs

Featured In The Episode:

Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
Follow me on Instagram @perfectionismproject
Episode 307: [Planning Series] Procrasti-Planning Versus Planning Properly

Ep 319: How To Cure Your Addiction To Feeling Behind Feb 20, 2022

Show notes

While perfectionists want everything in their lives to be perfectly organised, the irony is that they actually stop themselves from creating this reality - without even realising it! And one of the reasons they do this is because of their secret addiction to feeling behind.

Most perfectionists would swear that they don't want to feel behind, so it can be confronting to realise that you might be manufacturing behindness (if that's a word!) in your life. In this episode I'm talking about why we do this, 2 signs that you're secretly addicted to chaos and what to do about it.

In This Episode You'll Learn:

Why perfectionists can become addicted to feeling behind
The sneaky ways perfectionists make themselves feel more behind
The real reason you never feel completely organised
How feeling behind is secretly serving you
Two ways that the addiction to feeling behind manifests for perfectionists
How to stop being addicted to feeling behind

Featured In The Episode:

Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
Follow me on Instagram @perfectionismproject

Ep 318: Messaging + Money Mindset with Brandon Lucero Feb 13, 2022

Show notes

In this episode I'm interviewing Brandon Lucero on how to stop being a perfectionist about your messaging.

Brandon is an online marketing expert, serial entrepreneur and host of the New Generation Entrepreneur Podcast. He teaches entrepreneurs how to build a fulfilling and profitable business by helping them master their craft, remember who they are and use the psychology of selling for good.

I know you're going to appreciate Brandon's expertise and openness as he talks about the ups and downs of his entrepreneurial journey, the money mindset lessons that have taken his business to millions and how to know when your messaging is ready to put out into the world.

In This Episode You'll Learn:

The money mindset lessons that have made Brandon millions of dollars
How to tell whether your messaging is good enough to start sharing
Why it doesn't matter if you make a bad first impression on a customer
When you should get qualified to help others and when you shouldn't
Why being one or two steps ahead of your customer is valuable
How to distinguish intuition from fear
Whether you should survey your audience about what content to create

Featured In The Episode:

Brandon's instagram - instagram.com/iambrandonlucero
Brandon's podcast - The New Generation Entrepreneur Podcast - brandonlucero.com/
Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
Follow me on Instagram @perfectionismproject

Ep 317: Behind The Scenes Of A $250k Launch (Part 2: Launch Period) Feb 06, 2022

Show notes

In this episode I'm sharing a behind the scenes look at the most recent PGSD launch. This is the second part in a two part series that will help normalise the ups and downs of launching (regardless of what kind of business you have) and show you how to get out of your own way when you're selling.

Tune in to listen to a compilation of daily, 'real time' updates from the launch period. In these updates I talk through the numbers, mindset work, strategy and more!

In This Episode You'll Learn:

What my self-coaching looks like during launch week
The mindset shifts that kept me committed to my goal
The statistics we were tracking and why
Why mindset is more important than strategy
What our final numbers were (sign ups, revenue, podcast ep downloads etc)

Featured In The Episode:

Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
Follow me on Instagram @perfectionismproject

Ep 316: Behind The Scenes Of A $250k Launch (Part 1: Pre-Launch Period) Jan 30, 2022

Show notes

In this episode I'm sharing a behind the scenes look at the most recent PGSD launch. This is the first part in a two part series that will help normalise the ups and downs of launching (regardless of what kind of business you have) and show you how to get out of your own way when you're selling.

Tune in to listen to 3 updates that I recorded during the pre-launch period (right before the doors to PGSD opened). In these updates I talk through the launch plan and strategy, the self-coaching I'm doing, our goal and more!

In This Episode You'll Learn:

What our goal is for the PGSD launch and why
The mindset work I'm personally doing to stay committed to the goal
What I'm doing differently compared with our last launches
How I decided what our launch strategy would be

Featured In The Episode:

Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
Follow me on Instagram @perfectionismproject

Ep 315: When Re-Doing Your Work Is Self-Sabotage + When It's Not Jan 23, 2022

Show notes

Our perfectionism often makes us think that the work we've produced isn't good enough and that we need to re-do it. This usually turns into us doing our work over again and again. And when we get into this habit, it's very disheartening to even approach a task so we only end up procrastinating on it and putting it off.

In this episode, I'm talking about why I wanted to re-record two podcast episodes and how I came to a decision as to whether or not to let myself do it. If you find yourself re-doing your work so it's good enough or constantly making little edits then this episode will help you figure out when re-doing your work is self-sabotage and when it's not.

In This Episode You'll Learn:

What happens if we always let ourselves re-do our work
How I was able to tell whether re-recording podcast episodes was self-sabotage
What all-or-nothing thinking has to do with re-doing our work
Why you can't listen to your brain every time it says your work isn't good enough

Featured In The Episode:

Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
Follow me on Instagram @perfectionismproject

Ep 314: How To Stop Revenge Bedtime Procrastination Jan 16, 2022

Show notes

Revenge bedtime procrastination is something most perfectionists struggle to stop. When you're not planning properly as a perfectionist, you put more business tasks on your to-do list than you have time to complete. Because you want to be productive, you put pressure on yourself to get everything done. But then you don't know what to do first…

You end up working on a random business task until it's 80% done (and then get distracted by something else) or you do nothing at all. All the while, you're feeling guilty that you're so far behind. You're thinking about all of the things you should be doing that aren't getting done (like posting consistently on social media). And you're trying to catch up on all of the life admin your past self has delegated to you.

Every day has an undercurrent of overwhelm, panic and stress. And with every unproductive day that passes, it only gets harder to trust you'll get everything done. You're burned out from all the stopping and starting. And you're beginning to wonder if you'll ever change.

But then comes bedtime. You promised yourself you'd get to bed on time but you knew you wouldn't. But why would you? The hours past bedtime are the only guilt-free time you get to yourself. In the still of the night, you can relax and unwind. Nothing is expected of you. The pressure is off. And you have the promise of a more productive tomorrow.

Here's the thing - a bedtime alarm or better nighttime routine won't stop revenge bedtime procrastination. Revenge bedtime procrastination is a symptom of a bigger problem.

Because you haven't been planning properly…

You're putting too much on your to-do list
You don't know what's important and what isn't
You can't trust yourself to follow through on your plans
You're trying to catch up on everything your past self put off
You're not getting clean rest during the day

When you start planning properly, revenge bedtime procrastination will stop. You'll be able to wake up at the time you want, without snoozing your alarm. Instead of watching Instagram stories, you'll do the things you truly want to with your time - turn a corner of your home into the most inspiring workspace for your business. And you'll finally read all of those books on your bedside table.

To plan properly as a perfectionist, sign up for PGSD today at samlaurabrown.com/pgsd. The doors close at 11:59pm New York time on 16 January 2022.

In This Episode You'll Learn:

Why perfectionists struggle with revenge bedtime procrastination
The real reason you can't get to bed on time
Why setting a bedtime alarm or a better nighttime routine won't help
How to stop revenge bedtime procrastination for good
What will change when you're planning properly as a perfectionist

Featured In The Episode:

Sign up for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
Follow me on Instagram @perfectionismproject

Ep 313: Answering Your Questions About PGSD Jan 15, 2022

Show notes

In this episode I'm answering your questions about my group program Perfectionists Getting Shit Done. Since the doors to PGSD are closing in 48 hours (11:59pm EDT on 16 January 2022), I want to make sure you have everything you need to decide whether PGSD is a good fit for you and whether joining this round is the best timing.

PGSD is my group coaching for perfectionist business owners to get them out of their own way. If you're someone who has been doing a lot of procrasti-learning and you know a lot about what you need to do to build your business but you're just not able to get yourself to do it - that is where PGSD comes in.

Tune in to learn more about PGSD, how it will help you get out of your own way and whether it's a good fit for you.

The doors to PGSD close soon. You can sign up at samlaurabrown.com/pgsd.

Questions Answered:

I'm not sure if I'm a perfectionist but I can relate to what you talk about on the podcast.
Does PGSD help me get clear about exactly what I want to do? I'm unsure about the direction I want to take and how to make it come together.
Is PGSD a good fit for me if I'm not sure about my niche yet?
Is PGSD just for coaches/other kinds of entrepreneurs or do you have members who are creatives/artists making money from their art?
Is PGSD a good fit for me if the tasks that trip me up in my business are different from the examples you share on the podcast?
How do I know PGSD won't just be more procrasti-learning?
I have ideas to start a business, but haven't started yet. Will PGSD be a good fit for me?
Can I pay for PGSD in another currency?
How much time would you recommend dedicating to PGSD per week, if I was going to join this program?
When teaching Power Planning, do you go over a framework that can be followed? Do you provide ones for us to 'try on' until we find what works best for us?
What platform is the course hosted on?
Do we have time to get to know you directly and/or others on the programme or is it mostly self study?
On the coaching calls are the participants seen on video or do they interact just by chat box? If I attend a call, will I be on video?
What is the likelihood of being selected to be coached 1-1 on the live coaching calls?
Is this a program to help someone who is already a coach stop procrastinating or is this for someone who isn't a coach learn how to be a coach as well? Is this the right program to take if I want to be a coach?
When is the next class after the one that is starting in January? How often do you open the doors of PGSD?
I am interested in PGSD and power planning, but I don't run my own business or plan to work on starting one. What would you recommend?
Do you have a short version or intensive version of PGSD? I'm not sure lifetime access is the right fit for me.
I'm specifically interested in learning more about power planning and getting assistance/ more insight into it from a shorter course.
Can you please share more information about the coaching process/experience? And the sorts of things people get coached on - is it specific to their business or moreso to their behaviors and habits?
How much is it to join PGSD?
What does lifetime access actually mean?
Do we have access to one on one Q&A for help if needed beyond the group?
I'm in another program - should I wait until it's over before I join PGSD?

Featured In The Episode:

Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
Follow me on Instagram @perfectionismproject

Ep 312: Perfectionism, Power Planning and PGSD with Kristen Cain Jan 10, 2022

Show notes

In this episode I'm interviewing Kristen Cain, a style coach and committed PGSDer, on all things perfectionism and Power Planning.

A few months ago, Kristen reached out to our team to see if there was anything she could do to help spread the word about PGSD so that more people like her can get out of their own way in their business. So I decided to interview her for the podcast!

The doors to PGSD are now open. We are open for enrollment for one week only (until 11:59pm New York time on 16 January 2022). Sign up today at samlaurabrown.com/pgsd.

In This Episode You'll Learn:

What 'getting in your own way' looked like for Kristen
The reason Kristen signed up for PGSD even though she 'couldn't afford it'
Where perfectionism work fits in when it comes to building your business
Why Kristen felt overwhelmed when she first started Power Planning
The difference between listening to this podcast and being in PGSD

Featured In The Episode:

Sign up for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
Kristen's instagram: @kristencainstyle
Kristen's website: kristencainstyle.com
Kristen getting coached - Episode 280 of The Perfectionism Project
Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
Follow me on Instagram @perfectionismproject

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