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    Education

    The Perfectionism Project

    Perfectionism makes even the smartest business owners get in their own way, which is why the Perfectionism Project is a podcast full of perfectionism advice for entrepreneurs.

    Your host is Sam Laura Brown, perfectionism coach and founder of Perfectionists Getting Sh*t Done. With her conversational podcast episodes and relatable stories, Sam will motivate you to get out of your own way and help you feel less alone as you navigate the ups and downs of business.

    Filled with practical advice, this podcast is for entrepreneurs of any kind who are ready to skyrocket their productivity levels and stop holding themselves back. Subscribe today to discover how to overcome perfectionism, escape the all-or-nothing mindset and stop procrastinating so you can become more productive and build a successful business.

    For even more perfectionism advice to help you with your business, follow Sam on Instagram @perfectionismproject or sign up for Perfectionists Getting Sh*t Done at samlaurabrown.com/pgsd.

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    Latest Episodes:
    Ep 331: [PROCRASTINATION SERIES] How To Become A Non-Procrastinator In 3 Simple Steps Apr 26, 2022
    Show notes

    Until you start thinking of yourself as a non-procrastinator, you'll always be left wondering how long your latest burst of productivity will last. That's why I'm sharing the 3 simple steps to becoming a non-procrastinator in the 5th and final part of my procrastination series.

    You don't have to wait to stop procrastinating before you start thinking of yourself as a non-procrastinator. In fact, you won't stop procrastinating UNTIL you start thinking of yourself that way. In the episode I share why this is the case and exactly what to do.

    In This Episode You'll Learn:

    • Why you need to plan properly as a perfectionist to become a non-procrastinator
    • The reason you should aim for 80% follow through (for needle movers and clean rest)
    • Why resting without guilt is part of becoming a non-procrastinator
    • How PGSD will get you out of your own way and the sign up details

    PGSD is opening to new students on 27 April 2022:

    The PGSD Process will get you out of your own way in your business and have you making more money more easily. The doors to Perfectionists Getting Shit Done will be opening at 6am New York time on 27 April and closing at 11:59pm New York time on 3 May 2022. To find out more about the program and be the first to know when the doors open, join the waitlist here: samlaurabrown.com/pgsd.

    Featured In The Episode:

    • Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
    • Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
    • Follow me on Instagram @perfectionismproject

    Ep 330: [PROCRASTINATION SERIES] The Surprising Connection Between Clean Rest + Procrasti-Working Apr 24, 2022
    Show notes

    The more clean rest you get, the less you will procrasti-work. And the less you procrasti-work, the more money you will make in your business. You'll learn exactly why this is true - and what to do if you feel resistant to clean rest - in this episode.

    This episode is for you if you work longer hours or weekends to make up for what you didn't complete during the week, you love the feeling of checking items off your to-do list but never feel 'done', a refund request or a negative review feels like a personal attack or you can't remember the last time you took a full day off your business.

    In This Episode You'll Learn:

    • Where clean rest fits in with Power Planning and when to put it in your calendar
    • Why less clean rest means more procrasti-working
    • What you must remember about clean rest when you're first getting started

    PGSD is opening to new students on 27 April 2022:

    The PGSD Process will get you out of your own way in your business and have you making more money more easily. The doors to Perfectionists Getting Shit Done will be opening at 6am New York time on 27 April and closing at 11:59pm New York time on 3 May 2022. To find out more about the program and be the first to know when the doors open, join the waitlist here: samlaurabrown.com/pgsd.

    Featured In The Episode:

    • Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
    • Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
    • Follow me on Instagram @perfectionismproject

    Ep 329: [PROCRASTINATION SERIES] What To Do When You Catch Yourself Procrasti-Working Apr 22, 2022
    Show notes

    When you're planning properly as a perfectionist, it's easy to spot procrasti-working. But what do you do once you catch yourself doing it? That's what I'm sharing in this episode - the third part in my procrastination series here on the podcast.

    In this episode you'll learn a simple tool our PGSDers use to pull themselves out of procrasti-working. It's called the Procrastination Pick Me Up. By the end of the episode, you'll know exactly how and when to use it. And you can start using it right away to make more money in your business more easily.

    I also share two incredibly recent examples of when I caught myself procrasti-working and what I did about it - as well as an example one of our PGSDers shared in the PGSD Forum. Just in case you were thinking that you're the only one who procrasti-works! Tune in today.

    In This Episode You'll Learn:

    • The difference between working on needle movers and procrasti-working
    • Why catching yourself procrasti-working is a win (even if you don't stop doing it)
    • How Power Planning helps you catch procrasti-working
    • The 3 prompts in the Procrastination Pick Me Up
    • How and when to use the Procrastination Pick Me Up to stop procrasti-working

    PGSD is opening to new students on 27 April 2022:

    The PGSD Process will get you out of your own way in your business and have you making more money more easily. The doors to Perfectionists Getting Shit Done will be opening at 6am New York time on 27 April and closing at 11:59pm New York time on 3 May 2022. To find out more about the program and be the first to know when the doors open, join the waitlist here: samlaurabrown.com/pgsd.

    Featured In The Episode:

    • Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
    • Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
    • Follow me on Instagram @perfectionismproject

    Ep 328: [PROCRASTINATION SERIES] Why Zero Procrastination Is Not The Goal Apr 20, 2022
    Show notes

    You don't need to completely stop procrastinating in order to hit your money goals and enjoy the process of doing it. In the second episode in my procrastination series I share 7 reasons why zero procrastination is not the goal…

    Procrastination is not a problem. And it's safe to let procrastination be ok (the less shame you have about procrastinating, the less desire you'll have to procrastinate). Tune into this episode to learn why.

    In This Episode You'll Learn:

    • How aiming for zero procrastination puts perfectionists in the all-or-nothing mindset
    • Why you don't have to completely stop procrastinating in order to hit your goals
    • How NOT aiming for zero procrastination is part of becoming a non-procrastinator

    PGSD is opening to new students on 27 April 2022:

    The PGSD Process will get you out of your own way in your business and have you making more money more easily. The doors to Perfectionists Getting Shit Done will be opening at 6am New York time on 27 April and closing at 11:59pm New York time on 3 May 2022. To find out more about the program and be the first to know when the doors open, join the waitlist here: samlaurabrown.com/pgsd.

    Featured In The Episode:

    • Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
    • Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
    • Follow me on Instagram @perfectionismproject

    Ep 327: [PROCRASTINATION SERIES] The 3 Types Of Procrasti-Working Apr 17, 2022
    Show notes

    Procrasti-working is when we work on our business as a form of procrastination. And if you do it, you're not alone.

    Perfectionist entrepreneurs don't procrastinate in the same ways as everyone else. Instead of avoiding work, we procrasti-work. This can look like scrambling to get all of your content created each week, moving sales tasks from one to-do list to the next or eating lunch at your desk while procrasti-learning something about marketing.

    This episode will teach you about the 3 types of procrasti-working. By the end of the episode, you'll know how to spot procrasti-working and my proven process for cutting it in half. Plus you'll learn why procrasti-working is a normal part of building a successful business (I still do it) and why zero procrastination is not the goal.

    In this episode I dissect procrastination advice from some of the top ranked articles on google and explain why this advice doesn't work for perfectionists. The episode is worth listening to for this alone. All you need to do is hit play…

    In This Episode You'll Learn:

    • The difference between working and procrasti-working
    • The hidden reasons that perfectionists procrasti-work
    • What happens when we cut our procrasti-working in half
    • Why common procrastination advice doesn't work for perfectionists
    • The 3 types of procrasti-working and how to tell whether you're doing them

    PGSD is opening to new students on 27 April 2022:

    The PGSD Process will get you out of your own way in your business and have you making more money more easily. The doors to Perfectionists Getting Shit Done will be opening at 6am New York time on 27 April and closing at 11:59pm New York time on 3 May 2022. To find out more about the program and be the first to know when the doors open, join the waitlist here: samlaurabrown.com/pgsd.

    Featured In The Episode:

    • Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
    • Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
    • Follow me on Instagram @perfectionismproject

    Ep 326: The Power Of Your Persistence Log with Jenna Solis Apr 10, 2022
    Show notes

    In this episode I'm talking to one of our PGSDers, Jenna, all about the power of your Persistence Log. As part of planning properly as perfectionists we do a Weekly Review at the end of each week of Power Planning. And your Persistence Log in the PGSD Forum is the perfect place to share that - and I'll let Jenna tell you why!

    In This Episode You'll Learn:

    • What you miss out on if you keep your weekly review to yourself
    • How your Persistence Log can become an anchor amidst the chaos of life
    • What to do if you feel resistant to submitting your weekly Persistence Log update
    • How Jenna gets back on track when she misses a week posting her Persistence Log
    • The biggest lessons Jenna has learned from one year of Persistence Log updates

    PGSD is opening to new students on 27 April 2022:

    The PGSD Process will get you out of your own way in your business and have you making more money more easily. The doors to Perfectionists Getting Shit Done will be opening at 6am New York time on 27 April and closing at 11:59pm New York time on 3 May 2022. To find out more about the program and be the first to know when the doors open, join the waitlist here: samlaurabrown.com/pgsd.

    Featured In The Episode:

    • Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
    • Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
    • Follow me on Instagram @perfectionismproject
    • Jenna's instagram - @quevivavulnerability
    • Jenna's podcast - Que Viva Vulnerability Podcast (Apple, Anchor and Spotify)

    Ep 325: My Growth Goal Quarterly Review For Q1 2022 Apr 03, 2022
    Show notes

    In today's episode, I share a chatty Growth Goal update for Quarter 1 of 2022. It's the third year I'm working towards a monetary goal and it feels so different this year. That's not because of the results I've already created, but because the way I'm thinking about it has created these results. Listen in as I chat about that shift and my personal growth in the first three months of 2022.

    In This Episode You'll Learn:

    • What my goal is for 2022 and how I've broken my quarterly milestones down
    • How I stopped putting pressure on myself to achieve my goals
    • How to be committed to your goals even though you don't feel rushed
    • What my business model looks like and why I simplified it

    PGSD is opening to new students on 27 April 2022:

    The PGSD Process will get you out of your own way in your business and have you making more money more easily. The doors to Perfectionists Getting Shit Done will be opening at 6am New York time on 27 April and closing at 11:59pm New York time on 3 May 2022. To find out more about the program and be the first to know when the doors open, join the waitlist here: samlaurabrown.com/pgsd.

    Featured In The Episode:

    • Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
    • Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
    • Follow me on Instagram @perfectionismproject
    • Episode 125: How I Transitioned From Full-Time Work To Full-Time Entrepreneurship
    • Episode 105: What A Six Figure Business *Really* Feels Like
    • Episode 316: Behind The Scenes Of A $250k Launch (Part 1: Pre-Launch Period)
    • Episode 317: Behind The Scenes Of A $250k Launch (Part 2: Launch Period)

    Ep 324: How To Stay Focused + Get Your Needle Movers Done Mar 27, 2022
    Show notes

    The process for getting out of your own way in your business is simple: plan properly as a perfectionist, follow through with your plans 80% of the time, rest without guilt and repeat. In this episode, I'm answering some of the most common questions that come up for perfectionist entrepreneurs when they start following this process. It's all about how to stay focused and get your needle movers done without burning out.

    In This Episode You'll Learn:

    • How to stay focused on what matters most
    • How to overcome resistance to following through with your plans
    • When productivity is an act of self-care and when it isn't
    • Going with the flow vs structuring your day - how to find the balance that works for you
    • How to feel fulfilled in your business on a daily basis

    PGSD is opening to new students on 27 April 2022:

    The PGSD Process will get you out of your own way in your business and have you making more money more easily. The doors to Perfectionists Getting Shit Done will be opening at 6am New York time on 27 April and closing at 11:59pm New York time on 3 May 2022. To find out more about the program and be the first to know when the doors open, join the waitlist here: samlaurabrown.com/pgsd.

    Featured In The Episode:

    • Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
    • Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
    • Follow me on Instagram @perfectionismproject

    Ep 323: Why You Keep Putting Off Content Creation Mar 20, 2022
    Show notes

    Is there a part of your business that you keep saying you're going to work on, but you secretly know you won't? It could be adding new client testimonials to your website, finalising and posting your updated pricing or creating your marketing funnel to reach your perfect client.

    You know how to do these tasks (maybe you've even done them for others in the past) - and yet a part of you is resistant to doing them for yourself. When you sit down to do them, you just don't feel like it. They feel too hard to complete. It's easier to avoid them altogether and tackle something else.

    Why is it so hard to take action on some business tasks, when you easily complete the same tasks for others? Why do you keep putting off content creation, even though you know what you need to do and you've done it before.

    In today's episode, we share a snippet of a PGSD coaching call addressing this struggle and more. Heather (@thewriterremedy on Instagram) submitted to get coached because she wasn't sure when it was a good time to change things in her business (and when not to change them).

    She also noticed that she was procrastinating on the tasks related to the changes she wanted to make. She had easily done the same tasks for others, yet it felt so hard to follow through on these tasks for her own business.

    PGSD Coach Michelle helped her figure this out, as well as:

    • How her self-worth can get entangled with her work
    • What making a three month commitment to changing a part of her self-image looks like
    • How to use Power Planning as a tool to release her perfectionism handbrake

    Note: Thank you Heather for giving me permission to share this call on the podcast. We appreciate you!

    Tune in to learn why you keep putting off content creation and exactly what to do about it.

    In This Episode You'll Learn:

    • Why we feel resistant to doing the business tasks we know we need to do
    • How to use Power Planning to create consistent content
    • The mistakes you're making with Power Planning that are making it hard to follow through
    • Why procrastination isn't a problem

    Featured In The Episode:

    • Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
    • Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
    • Follow me on Instagram @perfectionismproject

    Ep 322: How To Stay Motivated To Work On Your Business Mar 13, 2022
    Show notes

    In this episode I'm going to be showing you how Power Planning and Clean Rest will keep you motivated to show up in your business. If you've been wondering how to stay motivated and show up consistently, week after week after week - this episode will help you understand how following the PGSD Process will help you stay motivated as you build your business. Especially if you've been in the all-or-nothing cycle of showing up perfectly for a few weeks and then abandoning your goals and your content calendar.

    In This Episode You'll Learn:

    • What we can learn from children about staying motivated
    • Why the goal isn't getting your entire to-do list in your calendar
    • Why it's important to make plans for your unmotivated self
    • The hidden benefits of resting without guilt

    Featured In The Episode:

    • Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd
    • Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power
    • Follow me on Instagram @perfectionismproject

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