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    Business

    The Official SaaStr Podcast: SaaS | Founders | Investors

    The Official SaaStr Podcast is the latest and greatest from the world of SaaStr, interviewing the most prominent operators and investors to discover their tips, tactics and strategies to attain success in the fiercely competitive world of SaaS. On the side of the operators, we center around getting from $0 to $100m ARR faster, what it takes to scale successfully and what are the core elements of hiring. As for the investors, we learn what metrics they hone in on when examining SaaS business, what type of metrics excites them and what they look for in SaaS founders.

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    Latest Episodes:
    SaaStr 779: 5 Things That Are Actually Working and 5 Things That Aren't in B2B SaaS AI with Ironclad's CEO and a16z Dec 11, 2024
    Show notes

    SaaStr 779: 5 Things That Are Actually Working and 5 Things That Aren't in B2B SaaS AI with Ironclad's CEO and a16z

    Ironclad CEO and co-founder Jason Boehmig joined Seema Amble, Partner at Andreessen Horowitz at SaaStr Annual to share their observations on what's currently working – and what's not quite there yet – for Artificial Intelligence (AI) in SaaS. With Ironclad's journey from an AI-first concept in 2014 to a Series E+ company and a16z's extensive portfolio view, their insights offer a valuable perspective on the current state of AI in SaaS.

    --------------------------------------------------------------------------------------------

    SaaStr hosts the largest SaaS community events on the planet.

    Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code JASON50 for an extra discount on our very best pricing.

    --------------------------------------------------------------------------------------------

    This episode is sponsored by: Anrok

    A question for SaaS finance leaders, do you know where your customers are? Anrok tracks where your sales are creating exposure, and automates tax calculation and filing worldwide. Built for high-growth software companies, Anrok protects your revenue and saves you time. Visit anrok.com/saastr to learn more.


    SaaStr 778: How to Leverage Pricing and Packaging to Drive Growth, Revenue, and Profit with Miro, Loom, OpenAI, and Splunk Dec 04, 2024
    Show notes

    SaaStr 778: How to Leverage Pricing and Packaging to Drive Growth, Revenue, and Profit with Miro, Loom, OpenAI, and Splunk

    Pricing is more than just a number on a contract — when used thoughtfully, it can become a strategic tool for your SaaS product that can drive product adoption, customer satisfaction, and business growth. At this year's SaaStr Annual AI Summit, Akshay Sharma, Head of Pricing and Monetization at Miro, chats with a panel of experts, including Janie Lee, Head of Product at Loom, Alison Harmon, Head of Growth at OpenAI, and Carsten Holm, VP of Pricing and Monetization at Splunk, about their nuanced approach to pricing and monetization.

    --------------------------------------------------------------------------------------------

    SaaStr hosts the largest SaaS community events on the planet.

    Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code JASON50 for an extra discount on our very best pricing.

    --------------------------------------------------------------------------------------------

    This episode is sponsored by: Anrok

    A question for SaaS finance leaders, do you know where your customers are? Anrok tracks where your sales are creating exposure, and automates tax calculation and filing worldwide. Built for high-growth software companies, Anrok protects your revenue and saves you time. Visit anrok.com/saastr to learn more.


    SaaStr 777: The Rise of Vertical SaaS: Achieving 110% NRR from SMBs with Mangomint's CEO Nov 27, 2024
    Show notes

    SaaStr 777: The Rise of Vertical SaaS: Achieving 110% NRR from SMBs with Mangomint's CEO

    Join SaaStr CEO and Founder, Jason Lemkin, and CEO of Mangomint, Daniel Lang, as they dive into the booming world of vertical SaaS. Discover why software tailored for niche industries like salons and spas is gaining traction. Daniel shares insights on the evolution of salon software, the impact of embedded financial services, and the challenges and strategies around customer onboarding and retention. Learn about Mangomint's impressive growth and the importance of automation and AI in small business operations. This episode is packed with valuable takeaways for SaaS enthusiasts and entrepreneurs.

    --------------------------------------------------------------------------------------------

    SaaStr hosts the largest SaaS community events on the planet.

    Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code NOVEMBER20 for an extra discount on our very best pricing.

    --------------------------------------------------------------------------------------------

    This episode is sponsored by: mmhmm.app

    Build client relationships faster with mmhmm, the app that helps you impress prospects in every meeting. Create and send recordings that help them get to know you. Try it free on Mac and Windows at mmhmm.app. That's M-M-H-M-M dot app

    --------------------------------------------------------------------------------------------


    SaaStr 776: How to Successfully Bring AI Products to Market at Scale with GitHub's CRO Elizabeth Pemmerl Nov 21, 2024
    Show notes

    SaaStr 776: How to Successfully Bring AI Products to Market at Scale with GitHub's CRO Elizabeth Pemmerl

    Join Elizabeth Pemmerl, Chief Revenue Officer at GitHub, as she shares an in-depth look at GitHub's journey with CoPilot and its growth from an internal tool to a widely adopted AI product.

    With nearly a decade of experience at GitHub, Elizabeth discusses the importance of customer feedback, iterative development, and scalable strategies for product and team growth. Learn about the challenges, successes, and key strategies employed at GitHub to reach tens of thousands of organizations and millions of users leveraging AI solutions.

    --------------------------------------------------------------------------------------------

    SaaStr hosts the largest SaaS community events on the planet.

    Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code NOVEMBER20 for an extra discount on our very best pricing.

    --------------------------------------------------------------------------------------------

    This episode is sponsored by: mmhmm.app

    Build client relationships faster with mmhmm, the app that helps you impress prospects in every meeting. Create and send recordings that help them get to know you. Try it free on Mac and Windows at mmhmm.app. That's M-M-H-M-M dot app

    --------------------------------------------------------------------------------------------


    SaaStr 775: If You Fall Off the Venture Track, At Least Stay on The PE Track with Andy Wilson CEO Logikcull and SaaStr CEO Jason Lemkin Nov 15, 2024
    Show notes

    SaaStr 775: If You Fall Off the Venture Track, At Least Stay on The PE Track with Andy Wilson CEO Logikcull and SaaStr CEO Jason Lemkin

    In this episode of the SaaStr podcast, Jason Lemkin and Andy Wilson dive deep into the topic of selling your SaaS company to private equity.

    From initial discussions in 2012-2013 to strategic exits and lucrative sales, Andy shares valuable lessons learned from his own journey.

    Key takeaways include the impact of private equity on the SaaS industry, essential tactics for re-accelerating growth, aligning incentives, handling investment bankers, and mastering the deal process. Whether you're a founder looking to scale, exit, or just curious about the PE track, this session offers crucial insights to navigate your path to a successful sale.

    --------------------------------------------------------------------------------------------

    SaaStr hosts the largest SaaS community events on the planet.

    Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code NOVEMBER20 for an extra discount on our very best pricing.

    --------------------------------------------------------------------------------------------

    This episode is sponsored by: mmhmm.app

    Build client relationships faster with mmhmm, the app that helps you impress prospects in every meeting. Create and send recordings that help them get to know you. Try it free on Mac and Windows at mmhmm.app. That's M-M-H-M-M dot app

    --------------------------------------------------------------------------------------------


    SaaStr 774: The Vertical SaaS Rocketship: Samsara's CEO and Co-Founder Sanjit Biswas and SaaStr CEO and Founder Jason Lemkin on Samsara's Journey to $1.26 Billion in ARR Nov 13, 2024
    Show notes

    SaaStr 774: The Vertical SaaS Rocketship: Samsara's CEO and Co-Founder Sanjit Biswas and SaaStr CEO and Founder Jason Lemkin on Samsara's Journey to $1.26 Billion in ARR!

    SaaStr CEO and Founder Jason Lemkin has an exclusive conversation with Sanjit Biswas, founder and CEO of Samsara and a two-time entrepreneur with over 20 years of experience.

    Sanjit shares insights on the growth of Samsara, a leading vertical SaaS company that's disrupting the industry by growing 36% and reaching $1.26 billion in ARR. We dive into how Samsara is transforming operations across various fields including fleets, trucks, and more, by leveraging innovative AI technologies.

    Sanjit discusses the company's early days, the impact of their first startup, Meraki, and what led them to create Samsara. We also explore the importance of maintaining strong team dynamics, the role of customer feedback in product development, and how Samsara is enabling real-world AI applications. Tune in to learn about the fascinating journey and the future of Samsara directly from its visionary founder.

    --------------------------------------------------------------------------------------------

    SaaStr hosts the largest SaaS community events on the planet.

    Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code NOVEMBER20 for an extra discount on our very best pricing.

    --------------------------------------------------------------------------------------------

    This episode is sponsored by: mmhmm.app

    Build client relationships faster with mmhmm, the app that helps you impress prospects in every meeting. Create and send recordings that help them get to know you. Try it free on Mac and Windows at mmhmm.app. That's M-M-H-M-M dot app

    --------------------------------------------------------------------------------------------


    SaaStr 773: CRO Confidential: Moving Beyond Traditional Sales, Clay CEO & Co-Founder Kareem Amin on the Future of AI-Driven Growth Nov 08, 2024
    Show notes

    SaaStr 773: CRO Confidential: Moving Beyond Traditional Sales, Clay CEO & Co-Founder Kareem Amin on the Future of AI-Driven Growth

    CRO Confidential podcast host Sam Blond chats with the CEO and co-founder of Clay, Kareem Amin, about two major topics:

    1. The evolution of Go-To-Market systems: where we are today with the incorporation of AI, and where we're headed.
    2. How Clay approaches GTM itself and how they've realized their level of success in such a short amount of time.

    They also dive into how Clay is transforming the way companies approach growth by leveraging data and AI. Kareem shares his journey, from founding Frame, acquired by SailThru, to his time as VP of Product at Wall Street Journal, and now leading Clay. The episode covers the evolution of revenue systems, the role of AI in go-to-market strategies, and how Clay successfully carved out its niche in the tech landscape.

    Don't miss the insights on leveraging happy customers, creative campaigns, and innovative tactics for business growth!

    --------------------------------------------------------------------------------------------

    SaaStr hosts the largest SaaS community events on the planet.

    Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code NOVEMBER20 for an extra discount on our very best pricing.

    --------------------------------------------------------------------------------------------

    This episode is sponsored by: mmhmm.app

    Build client relationships faster with mmhmm, the app that helps you impress prospects in every meeting. Create and send recordings that help them get to know you. Try it free on Mac and Windows at mmhmm.app. That's M-M-H-M-M dot app

    --------------------------------------------------------------------------------------------


    SaaStr 772: What Really Matters in SaaS in 2025 with Jason Lemkin and Dave Kellogg Nov 06, 2024
    Show notes

    SaaStr 772: What Really Matters in SaaS in 2025 with Jason Lemkin and Dave Kellogg

    In this episode, SaaStr CEO and Founder Jason Lemkin and Dave Kellogg, Executive in Residence at Balderton Capital (+ SaaStr fan favorite) share what really matters in SaaS for 2025.

    We delve into 5 key topics in SaaS and cloud for 2025, discussing the future of AI in B2B, strategic pricing changes, the impact of moving customer success to sales, and the state of private equity deals. Dave provides a unique perspective on re-founding companies and addressing slow growth in SaaS. This episode is packed with expert opinions on navigating the evolving landscape of SaaS and cloud businesses. Don't miss the deep dive into pressing issues every SaaS founder and executive should be aware of going into 2025.

    --------------------------------------------------------------------------------------------

    SaaStr hosts the largest SaaS community events on the planet.

    Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code NOVEMBER20 for an extra discount on our very best pricing.

    --------------------------------------------------------------------------------------------

    This episode is sponsored by: mmhmm.app

    Build client relationships faster with mmhmm, the app that helps you impress prospects in every meeting. Create and send recordings that help them get to know you. Try it free on Mac and Windows at mmhmm.app. That's M-M-H-M-M dot app

    --------------------------------------------------------------------------------------------


    SaaStr 771: The Top Marketing Strategies for 2025 Growth with the CMOs of Snowflake, LinkedIn, and Carta Nov 01, 2024
    Show notes

    SaaStr 771: The Top Marketing Strategies for 2025 Growth with the CMOs of Snowflake, LinkedIn, and Carta

    Right now is one of the hardest times of the year for marketers. Most CMOs will be heads down wrapping up a year-end assessment and figuring out what to pitch for next year's budgetary spend to drive revenue, all while navigating an ever-changing environment of inconsistent metrics, lower conversion rates, and a rapid rate of change with the adoption of AI in SaaS.

    A CMO panel consisting of the CMO of Snowflake, Denise Persson, CMO of Carta Nicole Baer, and the VP of Marketing at LinkedIn for Sales, Gail Moody-Byrd all answer Carilu Dietrick's questions, CMO and advisor formerly at Atlassian, about all things growth for 2025.

    --------------------------------------------------------------------------------------------

    SaaStr hosts the largest SaaS community events on the planet.

    Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code NOVEMBER20 for an extra discount on our very best pricing.

    --------------------------------------------------------------------------------------------

    This episode is sponsored by: mmhmm.app

    Build client relationships faster with mmhmm, the app that helps you impress prospects in every meeting. Create and send recordings that help them get to know you. Try it free on Mac and Windows at mmhmm.app. That's M-M-H-M-M dot app


    SaaStr 770: How to Avoid a Bad VC Investor with SaaStr CEO and Founder Jason Lemkin Oct 30, 2024
    Show notes

    SaaStr 770: How to Avoid a Bad VC Investor with SaaStr CEO and Founder Jason Lemkin

    In our latest episode, SaaStr CEO and Founder Jason Lemkin delves into 11 ways you can identify bad investors before signing a term sheet. Use this 11-part test to avoid common pitfalls:

    1. Do reference checks
    2. Ask if they write second or third checks
    3. See how many control they want
    4. Figure out their long-term goals
    5. Ask about the lows too
    6. Ask about outside CEOS
    7. What was their worst investment?
    8. Ask what CEO they're a fan of
    9. Should you ask your potential investors to sign an NDA?
    10. The best advice if you're going from bootstrapping to venture capital to avoid a mistake
    11. If you are offered a second check, how picky should you be?

    --------------------------------------------------------------------------------------------

    SaaStr hosts the largest SaaS community events on the planet.

    Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code jason50 for an extra discount on our very best pricing.

    --------------------------------------------------------------------------------------------

    This episode is sponsored by: remote.com

    When the right person for the job is a world away, Remote Talent brings the world to you. As the top job board for remote-first companies, we give you powerful tools to post your listings and reach the world's top candidates and remote professionals. Start building your dream team from anywhere—visit Remote.com/jobs today.

    --------------------------------------------------------------------------------------------

    This episode is sponsored by: Anrok

    A question for SaaS finance leaders, do you know where your customers are? Anrok tracks where your sales are creating exposure, and automates tax calculation and filing worldwide. Built for high-growth software companies, Anrok protects your revenue and saves you time. Visit anrok.com/saastr to learn more.


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