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    Music

    The Music Industry Podcast

    The Music Industry Podcast discusses all things relevant to this modern music industry and what artists can be doing to market their music to the masses. Presented by Burstimo’s Maddy and Alex, The Music Industry Podcast delves into all areas from Spotify to live events, merchandise to social media, branding to music promotion.

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    Copyright: © 2023 The Music Industry Podcast

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    Latest Episodes:
    Have a Successful Career In The Music Industry | Burstimo Story So Far Jul 19, 2022
    Show notes

    This episode is the story of Burstimo, starting a company in the Music Industry with zero reputation and with a budget of $10 per month.
    We cover what we have learned and advice we would give ourselves if we were to start again from scratch.


    How To Break An Artist From Scratch | The Music Industry Podcast Mar 30, 2022
    Show notes

    In this episode Alex and Maddy combine all of their accumulated knowledge from all podcasts, guests and industry behind the scenes to reveal everything that is needed in each aspect of an artist's career in order to break them.


    How A&Rs Find a Hit Song | Claudia Piazza - A&R at Phrased Differently Jul 22, 2021
    Show notes

    Ever wondered how A&Rs spot hit songs and the songwriters behind them?
    We sat down with Claudia Piazza from Phased Differently, best known for her work with Little Mix, Doja Cat, Kygo and Calvin Harris. She explained to us how she, an A&R, discovers artists, musicians and songwriters and pairs them with the right team to make a hit song.
    From getting an A&R to notice you to writing a song that’ll be heard by millions, Claudia explains all.


    Trends Major Labels Follow for Artist Growth | Warner Music Jun 27, 2021
    Show notes

    Ever wondered how the major labels jump on to the latest music marketing trends?
    We had a chat with Anya Du Sauzay from Warner Music who explained to us how record labels promote their music using the latest industry trends.
    In the episode Anya explains what is trending right now and how artists are harnessing their fan base in order to create super fans allowing them to grow with each release.


    How Record Labels Grow Fanbases | AWAL Jun 11, 2021
    Show notes

    Growth in streams, following and fans is often what you see for a major label artist but how are they doing it?
    We’re joined by Lisa Young In, Audience Development Manager at AWAL, who explains how they not only market their artists to a new audience but run fan activation campaigns to ensure word of mouth marketing organically happens.


    Build Your Music Brand in Under 10 Minutes Feb 01, 2021
    Show notes

    Without a strong artist brand, how do you expect people to remember you?
    Besides creating quality music, building your artist image should be your top priority when it comes to marketing yourself.
    In this bite-size podcast, we've compiled our top tips and advice from industry professionals, including major labels, playlist curators and musicians, who discuss how you can effectively build your brand through the use of artist visuals, brand authenticity and crafting your story.
    Guests (in order of appearance):
    Joe Kentish - Head of A&R at Warner Records
    Liberty Wilson - Senior Marketing Director at Warner Music Group
    Damian Keyes - Musician/Founder at BIMM
    Adam Read - Global Playlist Curator at Deezer
    Abbie McCarthy - BBC Radio 1 DJ/Presenter
    Plastician - DJ/Producer


    The Impact TikTok Has On The Music Industry Jan 05, 2021
    Show notes

    TikTok is having a huge effect on the music industry - but is it for better or worse?
    In this bite-size podcast, we've compiled the best TikTok chat from discussions with industry experts, so you can know how to implement the platform best, or whether it's even for you at all.
    Speakers (In order)
    Damian Keyes - Musician/ Founder at BIMM
    Abbie McCarthy - BBC Radio DJ and Presenter
    Chelsea Wood - Artist Manager at VDM Music (speaking on her artist, Nina Nesbitt)
    Andy Knox - Director of Commercial and Streaming at Virgin EMI
    Liberty Wilson - International Marketing Director at Warner Music


    How Deezer Decides Which Tracks to Playlist | Deezer Global Curator Dec 29, 2020
    Show notes

    How does one of the world's top streaming services decide what gets playlisted?
    Do the labels have a say? Can you write a song specifically for streaming platforms? What are the curators really looking for?
    In this podcast, we chat with Adam Read, Global Curator at Deezer, responsible for the creation of many of the platform's top playlists, and he gives us an insight into what the ultimate goal of streaming services really is, plus what you can do to give yourself the best chance of being playlisted.


    How Major Labels Discover Their Artists | Warner Music Head of A&R Dec 08, 2020
    Show notes

    How do the biggest labels in the business find the artists they work with?
    Burstimo are joined by experienced A&R, Joe Kentish, who tells us how labels really work, where they scout their talent and how you can make yourself look more attractive as an artist.
    Now working as Head of A&R at Warner Music, Joe has built a name for himself by breaking a number of artists, including, most recently, global popstar Dua Lipa - helping her on her way to over 60 million monthly listeners in just five years.


    From Zero to Selling Out Arenas | Chat with Matthew Fletcher Nov 20, 2020
    Show notes

    The one question that all artists want answered: How do I find success?
    Experienced industry manager, Matthew Fletcher, joins Burstimo to chat about finding success in the modern world of music and why following your dream is still as important as marketing your product.
    Having worked alongside the likes of Busted and McFly, taking them from inception to worldwide acclaim, Fletch tells the inspiring story of their success and how creative ideas and quality of content can help you fulfill your potential as an artist.


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