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    Science

    The Most Important Question

    The most important question in today’s world of climate chaos, AI psychosis, and crumbling democracy is: what can I do? Your host, Quinn Emmett is completely unqualified to answer it, so he’s calling the people that already are.

    If you’ve got the news, the analysis, the outrage, but still no plan — join us as we figure it out together with long-form conversations with amazing people working on the frontlines, and quick updates responding to today’s most important headlines, and what you can do about it, tonight.

    220+ episodes. 110+ countries. A bunch of Webby and Signal Award nominations. Zero hot takes.

    Advertise

    Copyright: © Important, Not Important LLC 2023

    • Apple Podcasts
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    Latest Episodes:
    Issue #251: Moderna Made How Much? Oct 15, 2021
    Show notes

    This week: climate finance exposed; Moderna’s COVID profits are… a lot; beef’s emissions problem examined; startups for aging, and who gets to write the AI Bill of Rights?

    • Find links from this newsletter and more at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    Important, Not Important is produced by Crate Media


    Issue #250: Bye Malaria Oct 08, 2021
    Show notes

    This week: How to reduce methane; America’s out of diapers; COVID questions; A new day against malaria; Food systems examined; How you’re tracked

    • Find links from this newsletter and more at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    Important, Not Important is produced by Crate Media


    The First Black Female Space Pilot Oct 04, 2021
    Show notes

    We’re bringing back one of our all-time most popular conversations, and not just because it kicks ass.

    When this interview was recorded back in 2018, Dr. Sian Proctor was almost an astronaut. Now, in 2021, Dr. Proctor has just returned to Earth after becoming the first black, female pilot of a spacecraft. Let’s reflect back on her incredible story and it will become clear how this amazing achievement came to be.

    In Episode 42, Quinn & Brian ask: What happens when you’re almost an astronaut... and what comes next?

    Our guest is Dr. Sian Proctor, an explorer, scientist, full-time professor, STEM communicator, and almost an astronaut. Today she joins the show to tell us how we can all help get more women and more people of color into space, one way or another. If you didn’t know – and we weren’t sure – being a white, male military pilot isn’t the only way to get to space! You can be exposed to radiation and get superpowers, become an (evil?) genius who starts their own electric car and space flight companies or become a college-educated engineer, biologist, physical scientist, computer scientist, or mathematician.

    So we’re still out, but that’s still a pretty wide range of qualifications.

    Dr. Proctor was so much fun to talk to and so inspirational, and this episode will serve as the booster shot you need to not give up on your dreams (even if your dream is to be the best anti-vaxxer out there because, like most vaccines, it’s completely safe for you and your children). It’s basically like watching The Greatest Showman over and over and over again, but it only takes about an hour, and with less singing.

    Have feedback or questions? Tweet us, or send a message to questions@importantnotimportant.com

    Important, Not Important Book Club:

    • A Short History of Nearly Everything by Bill Bryson

    Links:

    • Want to be an astronaut too? Check out astronauts.nasa.gov/content/broch00.htm

    • Scared of space but still want to be an astronaut? Check out analogastronaut.com

    • Facebook: facebook.com/Dr.Sian.Proctor

    • Instagram: @sian.proctor

    • Twitter: @sianproctor

    • Watch Dr. Proctor on Strange Evidence: sciencechannel.com/tv-shows/strange-evidence/

    Connect with us:

    • Subscribe to our newsletter at ImportantNotImportant.com!

    • Follow us on Twitter: twitter.com/ImportantNotImp

    • Follow Quinn: twitter.com/quinnemmett

    • Follow Brian: twitter.com/beansaight

    • Like and share us on Facebook: facebook.com/ImportantNotImportant

    • Intro/outro by Tim Blane: timblane.com

    Important, Not Important is produced by Crate Media


    Issue #249: It's Climate Day in America (I Hope) Oct 01, 2021
    Show notes

    This week: It’s Climate Day; How to defeat the next pandemic; Telehealth in red states; Is lab-grown meat a myth; Facebook’s very bad month continues

    • Find links from this newsletter and more at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    Important, Not Important is produced by Crate Media


    #248: How We Deal With Facebook Sep 24, 2021
    Show notes

    This week: Manchin wields a dirty pen; Our new COVID rules; Fighting for expanded telehealth; 200 million climate migrants; Even more trolls

    • Find links from this newsletter and more at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    Important, Not Important is produced by Crate Media


    How We Deal With Drought: From NOVA Now Sep 13, 2021
    Show notes

    I’m very excited to share an awesome show with you today, from the fine folks at PBS! God, I love PBS.

    The show is called “NOVA Now” and I’m a longtime huge fan.

    This episode is near and dear to the moment we’re in.

    As the Western U.S. faces increasingly dry conditions, the show takes a look at the technologies and practices being developed to cope with drought — especially in vulnerable communities.

    Folks: 93% of land in seven Western states is affected by drought. We’re transitioning into desertification.

    We’ve talked about it, you’ve asked about it.

    But these increasingly dry conditions have widespread consequences, affecting everything from water quality to our national food supply.

    With the help of hydrologists on the ground and in the lab, Dr. Alok Patel digs deep — he learns about the traditional ecological knowledge of the Navajo Nation in the especially hard-hit Southwest.

    …and he talks with innovators applying advanced technology to agricultural practices, like drone surveillance and artificial intelligence, to cope with drought.

    There’s some very cool stuff in here, and these practices are going to be an instrumental part of the West’s coming decades.

    So. Please listen and enjoy today’s episode from NOVA Now, and check out the show wherever you listen to your podcasts, and hit that subscribe button to get all new episodes from Important, Not Important soon!

    Have feedback or questions? Tweet us, or send a message to questions@importantnotimportant.com

    Links:

    • Listen to more NOVA Now: pbs.org/wgbh/nova/podcast

    Connect with us:

    • Subscribe to our newsletter at ImportantNotImportant.com!

    • Follow us on Twitter: twitter.com/ImportantNotImp

    • Follow Quinn: twitter.com/quinnemmett

    • Follow Brian: twitter.com/beansaight

    • Like and share us on Facebook: facebook.com/ImportantNotImportant

    • Intro/outro by Tim Blane: timblane.com

    Important, Not Important is produced by Crate Media


    Issue #247: Close Your Rings Sep 10, 2021
    Show notes

    This week: Solar’s wilding out; $65 billion for the next pandemic; Better, cheaper, more inclusive clinical trials; Protecting farmworkers; Biden’s AI board

    • Find links from this newsletter and more at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    Important, Not Important is produced by Crate Media


    Issue #246: Is This The Metaverse? Sep 03, 2021
    Show notes

    This week: Climate tech billions; COVID goals; A new hope for neurodegenerative diseases; An IPCC for food; Facial recognition knows no bounds.

    • Find links from this newsletter and more at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    Important, Not Important is produced by Crate Media


    Mixtape Vol 2: "When was the first time you had the power of change?" Aug 30, 2021
    Show notes

    If we're going to make this world a better place, things have to change. That's why we talk with the changemakers who have the power – and the courage – to get things done.

    We wrap up every conversation with one question meant to get to the root of that superpower: when was the first time you realized you had the power of change? To make a change, we have to believe change is possible. We're going to look back at some of the responses we've received to give you all some proof that it is!

    Have feedback or questions? Tweet us, or send a message to questions@importantnotimportant.com

    Connect with us:

    • Subscribe to our newsletter at ImportantNotImportant.com!

    • Follow us on Twitter: twitter.com/ImportantNotImp

    • Follow Quinn: twitter.com/quinnemmett

    • Follow Brian: twitter.com/beansaight

    • Like and share us on Facebook: facebook.com/ImportantNotImportant

    • Intro/outro by Tim Blane: timblane.com

    Important, Not Important is produced by Crate Media


    Issue #245: Will The Levees Hold? Aug 27, 2021
    Show notes

    This week: Wind NIMBY’s; More nurses, stat; Diabetes on the rise; Evictions; Cybersecurity commitments.

    • Find links from this newsletter and more at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    Important, Not Important is produced by Crate Media


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