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    Science

    The Most Important Question

    The most important question in today’s world of climate chaos, AI psychosis, and crumbling democracy is: what can I do? Your host, Quinn Emmett is completely unqualified to answer it, so he’s calling the people that already are.

    If you’ve got the news, the analysis, the outrage, but still no plan — join us as we figure it out together with long-form conversations with amazing people working on the frontlines, and quick updates responding to today’s most important headlines, and what you can do about it, tonight.

    220+ episodes. 110+ countries. A bunch of Webby and Signal Award nominations. Zero hot takes.

    Advertise

    Copyright: © Important, Not Important LLC 2023

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Newsletter #263: Michael Scott on vaccines Feb 08, 2022
    Show notes

    This week:

    • Will the EPA's powers be gutted?

    • Don't forget your vaccines for everything else

    • PFAS can't get regulated soon enough

    • Everywhere needs more nurses

    • The database with virtually everyone's most private health info just sold (again)

    Get more:

    • Get more news, analysis, and Action Steps at newsletter.importantnotimportant.com

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    • Take a nap you deserve it


    3 Billion Shots Jan 31, 2022
    Show notes

    It's been 26 months since so many of us took our kids out of schools, downloaded an app called Zoom, and started videoconferencing our work from our kitchens and sweatpants. For many others, especially the marginalized and those working in the service industry, working from home was never an option.

    It's been 12 months since groundbreaking vaccines began to roll out across the world. You've probably got at least two, maybe three.

    And yet today, 39% of humans across the globe haven't received a single shot, and just 10% across low-income countries have received a single dose.

    Over 3 billion humans remain not only susceptible to sickness and death, but also a vector for transmission and mutations that could affect us all.

    The only way any of us is truly done with this is if we vaccinate the world. So why aren't we doing it?

    Quinn's guest this week is Dr. Madhukar Pai. Dr. Pai is not only an outspoken advocate for vaccine equity, but also the Canada Research Chair of Epidemiology and Global Health at McGill University, the associate director of the McGill International Tuberculosis Centre, the Commissioner of the Lancet Commission on Diagnostics, the recipient of the Union Scientific Prize and many others.

    If you want to understand how this ends, why it hasn't yet, and what you can do to get us there -- this conversation is for you.

    -----------

    Have feedback or questions? Tweet us, or send a message to questions@importantnotimportant.com

    New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

    -----------

    INI Book Club:

    • "How to Fight Inequality (And Why That Fight Needs You)" by Ben Phillips

    • INI Book Club: https://bookshop.org/lists/important-not-important-book-club

    Links:

    • Follow Dr. Pai on Twitter

    • Pai Global TB Group

    • Our World in Data: COVID-19 vaccination update

    Connect with us:

    • Subscribe to our newsletter at newsletter.importantnotimportant.com

    • Follow us on Twitter: twitter.com/ImportantNotImp

    • Follow Quinn: twitter.com/quinnemmett

    • Like and share us on Facebook: facebook.com/ImportantNotImportant

    • Intro/outro by Tim Blane: timblane.com

    • Artwork by Amrit Pal


    Newsletter #262: Rihanna has entered the chat Jan 28, 2022
    Show notes

    This week:

    • Gas stoves can GTFO

    • Omicron means we still need masks at schools

    • The future of "organic" food

    • Throwing cash at bigger baby brains

    • Pregnancy apps are a data nightmare which is so so great

    Get more:

    • Get more news, analysis, and Action Steps at newsletter.importantnotimportant.com

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    • Take a nap you deserve it


    Newsletter #261: How to market climate change Jan 21, 2022
    Show notes

    This week:

    • How to market climate change to the people

    • Here come the masks - are they enough? What's "enough"?

    • Kids EBT food on the wane

    • Expanding the blood donor pool

    • The IRS wants your selfie (or do they?)

    Get more:

    • Get more news, analysis, and Action Steps at newsletter.importantnotimportant.com

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp


    Newsletter #260: What "Mild" COVID Really Means Jan 14, 2022
    Show notes

    This week: Moving on from Machin; What "mild" COVID really means; How China's going plant-based; How exercise defeats anxiety; This is what happens when old senators misunderstand new tech

    • Get more news, analysis, and Action Steps at newsletter.importantnotimportant.com

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp


    129. Indigenous DNA Dec 21, 2021
    Show notes

    In Episode 129, Quinn tries to better understand data privacy, data stewardship, and what it means for Indigenous cultures in the future of biotech, how we design equity into genetic research, and who gets to make those decisions.

    His guest is Krystal Tsosie, a geneticist, bioethicist, and—first and foremost to her—a person Indigenous to the southwestern United States, specifically the Navajo nation. She is the co-founder and Ethics and Policy Director at the Native BioData Consortium, the first Indigenous-led biological data repository for tribes in the US.

    “Representation” is just the first step (and so much more than who shows up on screen in the latest Disney movie (though even things there are still embarrassingly bland).

    Next up is inclusivity: It’s about who’s in the room writing and building the future of technology, it’s about asking who makes the rules, and who benefits from them?

    But the real goal is equity, and benefit. And biotech in particular is one sector that could get out of hand real fast unless we approach it in a more inclusive and cooperative way.

    Krystal started her career with one question: Why don’t Indigenous people generally participate in genetic studies? And the dominoes fell from there.

    Representation, inclusivity, equity, benefit – we can achieve these, and also uncouple DNA from identity.

    Have feedback or questions? Tweet us, or send a message to questions@importantnotimportant.com

    New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

    Important, Not Important Book Club:

    • Native American DNA by Kim TallBear

    • Data Feminism by Catherine D'Ignazio and Lauren F. Klein

    • https://bookshop.org/shop/importantnotimportant

    Links:

    • nativebio.org

    • Twitter: @kstsosie

    Connect with us:

    • Subscribe to our newsletter at ImportantNotImportant.com!

    • Follow us on Twitter: twitter.com/ImportantNotImp

    • Follow Quinn: twitter.com/quinnemmett

    • Follow Brian: twitter.com/beansaight

    • Like and share us on Facebook: facebook.com/ImportantNotImportant

    • Intro/outro by Tim Blane: timblane.com

    Important, Not Important is produced by Crate Media


    Issue #258: What Omicron Means For You Dec 13, 2021
    Show notes

    This week: Biden's executive orders; What Omicron means for you; The future of coffee farmer migration; Telehealth lobbying on the rise; China's queer internet is being erased

    • Find links and Action Steps from this newsletter and more at newsletter.importantnotimportant.com

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    Important, Not Important is produced by Crate Media


    So We Can’t Just Blow Up Asteroids, Then? Dec 07, 2021
    Show notes

    Yes, we all know that the 1998 Michael Bay flick Armageddon is a masterpiece of cinema, but two years ago we asked ourselves this question: How much does it actually hold up as a blueprint for preventing planetary destruction?

    Let’s say it doesn’t: What can we do to keep from going the way of the dinosaurs?

    Nobody was better suited to answer our many questions than Professor K.T. Ramesh. He told us about a future test mission called DART. Armed with a spacecraft the size of a golf cart, it could have potential to save humanity.

    Two years later, DART has launched, and we thought it was a hell of a time to revisit this Best of the Best episode.

    In Episode 66, Quinn & Brian discuss: Why, apparently, we shouldn’t just blow up asteroids.

    Our guest is Professor K.T. Ramesh, who is a professor of mechanical engineering at John Hopkins, founding director of the Hopkins Extreme Materials Institute (HEMI), and our new hero. You can think of HEMI as a real-life Avengers (no, we’re not just stuck on Endgame), except every member is like Bruce Banner without all the Hulk-iness or Tony Stark if he was never kidnapped by terrorists. Every day, they’re working to protect people, structures, and the planet, exploring a number of topics that are both critically important and impenetrably complicated.

    One of their newest studies reveals that Hollywood and Atari may, in fact, have been incorrect when they repeatedly suggested that one viable way to defend the planet from an incoming asteroid would be blowing it up. We don’t know about you, but we certainly feel lied to – so it’s refreshing to have this conversation with Professor Ramesh to set the record straight.

    Today’s episode is brought to you by Avocado Green Brands, where sustainability comes first. They craft their GOTS certified organic mattresses, pillows, and bedding with natural materials sourced from their organic farms in India, in their own clean-energy powered facility in Los Angeles, where their team shares a singular purpose: To raise the bar for what it means to be a sustainable business.

    Avocado is Climate Neutral Certified for net zero emissions and donates one percent of all revenue to environmental nonprofits through its membership with 1% For the Planet.

    Find out what it means to sleep organic at AvocadoMattress.com.

    Have feedback or questions? Tweet us, or send a message to questions@importantnotimportant.com

    New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

    Important, Not Important Book Club:

    • These Truths by Jill Lepore

    • https://bookshop.org/shop/importantnotimportant

    Links:

    • Learn more about Professor Ramesh & HEMI: https://hemi.jhu.edu/the-hemi-team/leadership/k-t-ramesh/

    • “If We Blow Up an Asteroid, It Might Put Itself Back Together”: https://www.nytimes.com/2019/03/08/science/asteroids-nuclear-weapons.html

    • Twitter: https://twitter.com/jhu_hemi

    • Facebook: https://www.facebook.com/HopkinsExtreme/

    • LinkedIn: https://www.linkedin.com/in/kt-ramesh-4a9b054/

    • Listen to Radiolab’s Dinopocalypse ep: https://www.wnycstudios.org/story/dinopocalypse

    • Double Asteroid Redirection Test (DART) Mission: https://www.nasa.gov/planetarydefense/dart

    • Watch Brian’s morning show on IGS: https://www.instagram.com/importantnotimportant

    Connect with us:

    • Subscribe to our newsletter at ImportantNotImportant.com!

    • Follow us on Twitter: twitter.com/ImportantNotImp

    • Follow Quinn: twitter.com/quinnemmett

    • Follow Brian: twitter.com/beansaight

    • Like and share us on Facebook: facebook.com/ImportantNotImportant

    • Intro/outro by Tim Blane: timblane.com

    Important, Not Important is produced by Crate Media


    Issue #257: McDonald’s Is Lying To You Dec 06, 2021
    Show notes

    This week: McDonald’s isn’t trying; Biden’s test plan had to be better; Plant-based meat math is obvious; We need more biotech data scientists; We need less crime prediction software

    • Find links from this newsletter and more at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    Important, Not Important is produced by Crate Media


    128. The Best Olive Oil You’ve Never Had Nov 29, 2021
    Show notes

    In Episode 128, Quinn unpacks the most delicious olive oil in the world, how it came to be, and what it means to start a food business in the age of climate change.

    Our guest is Aishwarya Iyer, dreamer, doer, and eternal optimist. Ash is the founder and CEO of Brightland, the new gold standard in pantry essentials. They are proponents and advocates for authenticity and transparency in the food industry, starting with olive oil.

    There are something like six bajillion bottles of olive oil at your local supermarket, and that’s just the extra virgin stuff. And yet, despite the options (organic, cold-pressed, etc) you’d be hard-pressed (sorry) to find pure, quality oils – ones that aren’t blended, rancid, or worse.

    Thankfully, you don’t have to cross the Atlantic (and the Mediterranean) in order to find the good stuff. It’s available right here in California.

    Ash has been hard at work extending olive branches (you’re welcome) to local family farms, getting them to buy into the mission and the message. Brightland is also branching out into sweet and sour territory with truly addictive honey and vinegar offerings.

    Making a difference often means shopping responsibly. It’s wonderful having one more option when it comes to it.

    Today’s episode is brought to you by Avocado Green Brands, where sustainability comes first. They craft their GOTS certified organic mattresses, pillows, and bedding with natural materials sourced from their organic farms in India, in their own clean-energy powered facility in Los Angeles, where their team shares a singular purpose: To raise the bar for what it means to be a sustainable business.

    Avocado is Climate Neutral Certified for net zero emissions and donates one percent of all revenue to environmental nonprofits through its membership with 1% For the Planet.

    Find out what it means to sleep organic at AvocadoMattress.com.

    Have feedback or questions? Tweet us, or send a message to questions@importantnotimportant.com

    New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

    Important, Not Important Book Club:

    • Timeless Interiors by Axel Vervoordt

    • https://bookshop.org/shop/importantnotimportant

    Links:

    • brightland.co

    • Use code INI at Brightland to get 10% off anything you buy through 2021

    • Last day for ground shipping before Christmas: December 13

    • 3 day shipping drop-dead is December 20!

    • LinkedIn: linkedin.com/in/aishwarya-iyer-44112a19a

    • Instagram: @helloaishwarya | @wearebrightland

    • brooklyndelhi.com

    • burlapandbarrel.com

    Connect with us:

    • Subscribe to our newsletter at ImportantNotImportant.com!

    • Follow us on Twitter: twitter.com/ImportantNotImp

    • Follow Quinn: twitter.com/quinnemmett

    • Follow Brian: twitter.com/beansaight

    • Like and share us on Facebook: facebook.com/ImportantNotImportant

    • Intro/outro by Tim Blane: timblane.com

    Important, Not Important is produced by Crate Media


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