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    Management and Marketing

    The Marketing Secrets Show

    Welcome to the Marketing Secrets podcast!

    This show is for entrepreneurs and business owners who want to learn how to market in a way that lets us get our message, our products, and our services, out to the world… and yet still remain profitable.  

    Learn from Russell Brunson, the world-famous internet marketer and a co-founder of the largest funnel creation software ClickFunnels. 

    Inside each episode, Russell shares his biggest “a-ha moments” and marketing secrets with complete transparency. From tough lessons learned, to mindset, to pure marketing strategy, Russell pulls you into his world and shares his personal journey and secrets to growing a business from $0 to $100,000,000 in just 3 years, with NO outside capital!

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    Latest Episodes:
    Becoming A True Artist... Apr 17, 2019
    Show notes

    If you want to increase your happiness level, and your income; one of the biggest keys is becoming a true artist.

    On today's episode Russell talks about why he's wrestling again after nearly 20 years, and he also discusses what it means to be a true artist in your field and how it is different from just being good at what you do. Here are some of the awesome things you will hear in this episode:

    • Find out why Russell is wrestling again, and if it will still be possible for him to compete soon when he already hurt his neck.
    • See what it means to be a true artist in your business.
    • And if you aren't a true artist in your field, find out how you can become one.

    So listen here to see how Russell is a true artist of funnels and how you can become an artist in something you love as well.

    Transcript - https://marketingsecrets.com/blog/198-becoming-a-true-artist

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    Being A Chain Breaker Apr 15, 2019
    Show notes

    What negative patterns did you get from your parents that are keeping you back from success today?

    On this episode Russell talks about a couple things that happened on his Disney Cruise that made him think about breaking negative chains in his generation history to make his posterity better. Here are some of the interesting things on today's episode:

    • Find out what happens on the cruise that makes Russell think about why someone would act that way.
    • See what some of the negative traits Russell decided to break from his own life.
    • And see what some positive traits were that he received from his family that he has kept and even made better in his own life.

    So listen here to find out how you can affect future generations by discarding negative family traits, but keeping the positive ones.

    Transcript - https://marketingsecrets.com/blog/197-being-a-chain-breaker

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    The Secret To Having Your Big Ah-Ha... Apr 10, 2019
    Show notes

    As I was writing the Traffic Secrets book today, I had a big ah-ha, and I think I've reverse engineered it to show you how to have the same thing in your life.

    On today's episode Russell talks about why he's taking his family on a Disney Cruise. He also explains his secret to having a big aha while writing his newest book, Traffic Secrets. Here are some of the insightful things in this episode:

    • Find out what Russell's family's super bowl goal was for them to go on a Disney Cruise.
    • Hear why Russell thinks that immersing yourself in a topic for several days is the perfect way to receive inspiration.
    • And find out how you can follow Russell's lead by immersing yourself in any topic that you are interested in.

    So listen here to find out why Russell thinks immersion is the key to making connections that you may not see when just dabbling.

    Transcript - https://marketingsecrets.com/blog/196-the-secret-to-having-your-big-ah-ha

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    My Book Writing/Creation Process Apr 08, 2019
    Show notes

    I'm officially working on the secrets trilogy... Let me show you behind the scenes of how I'm doing it.

    On this episode Russell breaks down his process as he begins working on his Traffic Secrets book. Here are some of the informative things you will hear in today's episode:

    • See why it takes a few days of planning before Russell will actually begin to write the new book.
    • Find out why Russell is re-writing parts of both his Dotcom Secrets, and Expert Secrets books.
    • And find out how Russell is using Trello to arrange all three of his books to make sense.

    So listen here to hear Russell's awesome way of getting his framework all together before he actually begins writing.

    Transcript - https://marketingsecrets.com/blog/195-my-book-writing-creation-process

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    My Funnel Hacking Live Keynote Presentation - Part 4 of 4 Apr 03, 2019
    Show notes

    Listen to the final part of my keynote presentation from FHL. During this part of the presentation, I dive deeper into understanding and mastering hooks.

    On today's episode you will hear part 4 of 4 of Russell's first presentation at Funnel Hacking Live 2019. Here are some of the super awesome things you will hear in this part:

    • Find out why the hook is a little harder to catch onto, but why it's also the most important part.
    • Find out why you should practice different hooks, much like a comedian practices different jokes.
    • And find out how you can find examples of other hooks proven to work, and model your own after them.

    So listen here to the exciting conclusion of Russell's keynote presentation at Funnel Hacking live this year.

    Transcript - https://marketingsecrets.com/blog/194-my-funnel-hacking-live-keynote-presentation-part-4-of-4

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    My Funnel Hacking Live Keynote Presentation - Part 3 of 4 Apr 01, 2019
    Show notes

    Listen to part 3 of 4 of my keynote presentation from FHL. During this part of the presentation, I start diving deeper into how to tell stories and how those stories relate to the perfect webinar.

    On today's episode you will hear part 3 of 4 of Russell's first presentation at Funnel Hacking Live 2019. Here are some of the super awesome things you will hear in this part:

    • Find out why the story you tell is so important in order to break down false belief patterns.
    • Hear why the more complex the product, the more stories you have to have to sell it.
    • And find out what kinds of stories break specific kinds of false beliefs, and how they are different.

    So listen here to hear the third part of Russell's keynote presentation at this year's Funnel Hacking Live.

    Transcript - https://marketingsecrets.com/blog/193-my-funnel-hacking-live-keynote-presentation-part-3-of-4

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    My Funnel Hacking Live Keynote Presentation - Part 2 of 4 Mar 27, 2019
    Show notes

    Listen to part 2 of 4 of my keynote presentation from FHL. During this part of the presentation, I start diving deeper into how to create your irresistible offers.

    On today's episode you will hear part 2 of 4 of Russell's first presentation at Funnel Hacking Live 2019. Here are some of the super awesome things you will hear in this part:

    • Hear Russell give ideas for a written offer, an audio offer, and a video offer, that are all super easy.
    • Find out why it's so important to not be a commodity and how you can avoid it.
    • And see why Russell always has several things he can use to bulk up his offers.

    So listen here to hear the second part of Russell's keynote presentation at this year's Funnel Hacking Live.

    Transcript - https://marketingsecrets.com/blog/192-my-funnel-hacking-live-keynote-presentation-part-2-of-4

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    My Funnel Hacking Live Keynote Presentation - Part 1 of 4 Mar 25, 2019
    Show notes

    Listen to the first 1/4 of my keynote presentation from FHL. We talk about what funnel hackers are doing and start digging into "Hook, Story, Offer".

    On today's episode you will hear part 1 of 4 of Russell's first presentation at Funnel Hacking Live 2019. Here are some of the super awesome things you will hear in part one:

    • A little background into how Clickfunnels got started, and stats of where they are now.
    • Find out why hook, story, and offer are the keys to your success.
    • And listen to Russell show how increasing value in an offer is better than decreasing price to compete with others.

    So listen here to hear the beginning of Russell's first presentation at this year's Funnel Hacking Live about the Hook, Story, and Offer.

    Transcript - https://marketingsecrets.com/blog/191-my-funnel-hacking-live-keynote-presentation-part-1-of-4

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    You HAVE To Be Obsessed With The Game... Mar 20, 2019
    Show notes

    When you become obsessed with this game, the impact, the influence, and the money will come.

    On today's episode Russell talks about why being obsessed with the game is the key to success. Here are some of the amazing things Russell has to say in this episode:

    • Why Russell is again competing in a wrestling tournament after a 16 year absence.
    • Why the product launching phase of internet marketing was a lot harder, and Russell is relieved it changed.
    • And find out why being obsessed with the game creates a skill set that means only the best survive.

    So listen here to find out how the marketplace changed from an old boys club to only the best succeed, and why Russell is happy about the change.

    Transcript - https://marketingsecrets.com/blog/190-you-have-to-be-obsessed-with-the-game

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    Funnel Hacking Live 2019 Recap - Day 4 Mar 18, 2019
    Show notes

    Changing The World - Behind the scenes of the last day, the Lindsey Stirling concert, and so much more.

    On today's episode Russell recaps day four of Funnel Hacking Live 2019. Here are some of the amazing things you will hear in this episode:

    • Find out why Garrett White bringing an audience member onstage and getting him to purchase the Two Comma Club coaching program caused some controversy.
    • Hear what Russell's favorite part of having Lindsey Sterling at Funnel Hacking Live was.
    • And hear Russell gush over how appreciative he is of everyone involved in this year's event.

    So listen here to find out how the final day of Funnel Hacking Live 2019 went.

    Transcript - https://marketingsecrets.com/blog/189-funnel-hacking-live-2019-recap-day-4

    Learn more about your ad choices. Visit megaphone.fm/adchoices


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