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    Management and Marketing

    The Marketing Secrets Show

    Welcome to the Marketing Secrets podcast!

    This show is for entrepreneurs and business owners who want to learn how to market in a way that lets us get our message, our products, and our services, out to the world… and yet still remain profitable.  

    Learn from Russell Brunson, the world-famous internet marketer and a co-founder of the largest funnel creation software ClickFunnels. 

    Inside each episode, Russell shares his biggest “a-ha moments” and marketing secrets with complete transparency. From tough lessons learned, to mindset, to pure marketing strategy, Russell pulls you into his world and shares his personal journey and secrets to growing a business from $0 to $100,000,000 in just 3 years, with NO outside capital!

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    Latest Episodes:
    Entrepreneurial Scars - Have You Heard This One Yet? Oct 09, 2019
    Show notes

    Why these things can and should move you forward as opposed to pulling you backwards.

    On this special replay episode of Marketing Secrets podcast, Russell talks about the inner battle entrepreneurs face with past regrets. Russell shares his own experiences and observations, including:

    • Why the founding fathers gave us the gift of bankruptcy
    • Why Russell spent an hour and a half on stage talking about his failures
    • How Russell's "failures" qualified him to work with one of the world's top business consultants

    If you've ever gone through bankruptcy or messed up and done something stupid in your business, today's episode is for you.

    Transcript - https://marketingsecrets.com/blog/248-entrepreneurial-scars-have-you-heard-this-one-yet

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    Aggregate, The Secret Formula Oct 07, 2019
    Show notes

    The creation and aggregation process...

    On this episode Russell talks about what it means to aggregate information and turn it into something different, and how that is not the same thing as ripping somebody off. Here are some of the awesome things in this episode:

    • Why taking pieces of information from different people and compiling it into something you make your own is different than stealing.
    • Why studying information from several sources gives you a better overview of an entire topic.
    • And how aggregating all the information you have learned, helps others who are learning from you.

    So listen here to find out how Russell aggregates information on different topics.

    Transcript - https://marketingsecrets.com/blog/247-aggregate-the-secret-formula

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    THE TRAFFIC SECRETS BOOK IS DONE!!! Oct 02, 2019
    Show notes

    Last night I had a chance to write the forward of the book, and this one is dedicated to...

    On today's episode Russell talks about finally submitting the manuscript of Traffic Secrets so that he can never touch it or change it again. Here are some of the things you will hear about in this episode:

    • Find out why Russell rewrote the entire 2nd section before submitting the final manuscript.
    • Hear the story about why Russell is so passionate about being proud of his work.
    • And find out why Russell is hoping the Traffic Secrets book can help change millions of lives.

    So listen here to find out how the process of submitting the final manuscript of Traffic Secrets went.

    Transcript - https://marketingsecrets.com/blog/246-the-traffic-secrets-book-is-done

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    DID YOU MISS IT?!?! Sep 30, 2019
    Show notes

    The insider lessons that ONLY my hardcore funnel hackers saw.

    On this episode Russell talks about some people's reaction to the birthday launch campaign, and why they should be recognizing it for what it's worth. Here are some of the amazing things you will hear in this episode:

    • Find out why some people think that the launch was annoying, and why Russell thinks they should be looking at it all differently.
    • Why Russell believes this campaign is going to bring about hundreds of millions of dollars of valuation to Clickfunnels.
    • And why this entire campaign is history in the making, and why you should take advantage of your front row seat.

    So listen here to find out why you shouldn't be annoyed when Russell markets to you, and should instead learn from what he's doing to have the fastest growing software company probably ever.

    Transcript - https://marketingsecrets.com/blog/245-did-you-miss-it

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    The Insane Aftermath Of The Birthday Launch Sep 25, 2019
    Show notes

    The software crashed, Facebook crashed, everything crashed... yet somehow, the show still went on.

    On today's episode Russell talks about how the big birthday announcement went. Here are some of the things he talks about that happened during the launch:

    • What crashed just 30 minutes before the launch, and why they went live anyway.
    • Find out how many people watched the announcements live.
    • And find out what FunnelFlix is and how you can gain access to this amazing new thing.

    So listen here to find out some of the excruciating details of the birthday launch, and what actually changed with Clickfunnels itself.

    Transcript - https://marketingsecrets.com/blog/244-the-insane-aftermath-of-the-birthday-launch

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    The Buzz Behind The Birthday Announcement Sep 23, 2019
    Show notes

    Have you been watching the buzz that we've been creating? Listen in on my thoughts about what we're doing and why.

    On today's episode Russell recounts how an announcement he's making on Clickfunnels' 5 year birthday got so much buzz. Here are some of the exciting things you will hear in this episode:

    • How so many rumors about an upcoming announcement came from a simple two minute video.
    • What some of the rumors going around about Clickfunnels 5 year birthday announcement are.
    • And how studying the story of P.T. Barnum helped Russell see why creating buzz would be a better way to make announcements.

    So listen here to see how so much buzz was created around this announcement, and don't forget to watch Facebook Live on Monday to find out what the announcement actually is.

    Transcript - https://marketingsecrets.com/blog/243-the-buzz-behind-the-birthday-announcement

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    10 Years Ago In Fiji... Sep 18, 2019
    Show notes

    My surprising transformation from my last trip to Fiji to this trip...

    On this special episode recorded in the Namale Resort in Fiji, Russell reflects on the last time he was there, and how different his life is than he had expected. Here are some of the cool things you will hear about on today's episode:

    • Where Russell's business was when he first went to the Namale Resort ten years ago.
    • What he thought he'd be doing in ten years, and how it's different from how it actually is.
    • And why Russell and Tony Robbins both believe people overestimate what they are capable of doing in a year, and underestimate what they are capable of doing in a decade.

    So listen here to find out how Russell's expectations from ten years ago differ from his reality now.

    Transcript - https://marketingsecrets.com/blog/242-10-years-ago-in-fiji

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    Strategic Chess Moves Sep 16, 2019
    Show notes

    Are you watching the strategy behind what we're doing and why we're doing it? If not, start watching closer.

    On this episode Russell talks about making some strategic chess moves with Clickfunnels in the near future that won't make sense to people on the outside. Here are some of the awesome things to look for in today's episode:

    • When you can look forward to some announcements from Clickfunnels, and why you should look at the underlying strategies.
    • And hear an example of somebody else in the business that is also making strategic moves, and why Russell thinks they are doing it.

    So listen here to find out when Clickfunnels will be making some announcements, and find out why Russell wants you to look at the strategy behind it.

    Transcript - https://marketingsecrets.com/blog/241-strategic-chess-moves

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    Without This, You're Guaranteed To Lose Sep 11, 2019
    Show notes

    Without this one thing, he would never even let his wrestlers step on the mat.

    On today's episode Russell talks about a lesson he learned long ago from Dan Gable about knowing you're going to win, and how he applies it to his life today. Here are some of the awesome things to listen for in this episode:

    • Why his daughter's soccer team didn't believe they could win, and how that effected the game.
    • How hoping for success is giving yourself an excuse to fail.
    • And how Russell applies one Dan Gable quote to his relationships, business, and when he competes in sports.

    So listen here to see why knowing you will be successful is the key to making it happen.

    Transcript - https://marketingsecrets.com/blog/240-without-this-you-re-guaranteed-to-lose

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    Spend The Time To Make Your Art Sexy Sep 09, 2019
    Show notes

    Behind the scenes look at the creation of the art that sells the art.

    On today's episode Russell talks about the upcoming photo shoot for his Traffic Secrets book, and why we should put as much time and energy into the marketing of our art as we do into the art itself. Here are some of the fascinating things you will hear in this episode:

    • Why watching Russell's Instagram, should give you an idea of how he has been marketing his book throughout the process of writing it.
    • Why it is important for Russell to think about the marketing of his book before he has even finished writing it.
    • And what kinds of things Russell is doing and has done for the last year to prepare for the launch of the Traffic Secrets book.

    So listen here to find out why you should be spending an equivalent amount of energy on making your art sexy, as you did creating the art in the first place.

    Transcript - https://marketingsecrets.com/blog/239-spend-the-time-to-make-your-art-sexy

    Learn more about your ad choices. Visit megaphone.fm/adchoices


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