The Marketing Secrets Show

Latest Episodes:

Do It Yourself, Done With You, Done For You Jan 22, 2020

Show notes

The three step framework to move people through your upsells, as well as your value ladder.

On this episode Russell gives a brief description of how the value ladder works in very simple terms. Here are some of the awesome things to listen for on this episode:

Hear about the three tiers that are in the value ladder in simple terms.
And Hear how Peng Joon uses in his three tiers.

So listen here to hear this awesome, simple explanation of the value ladder.

Transcript - https://marketingsecrets.com/blog/278-do-it-yourself-done-with-you-done-for-you

Learn more about your ad choices. Visit megaphone.fm/adchoices

The Lens Of Curiosity Jan 20, 2020

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One of the keys of success, is breaking the pattern of frustration and rebuilding a pattern of curiosity.

On this episode Russell talks about realizing that he sees things differently than other people. Instead of getting frustrated with a situation he gets curious as to why it is that way and figures out a way to fix it. Here are some of the awesome things you will hear in this episode:

Find out what experience Russell had that helped him forego frustration and jump straight to curiosity and be able to fix a problem.
See why Russell thinks being frustrated puts the problem on someone else, whereas curiosity brings it back to you.
And find out how you too can switch your brain to look through the lens of curiosity instead of frustration.

So listen here to see how curiosity helps solve problems, while frustration puts the blame on someone else.

Transcript - https://marketingsecrets.com/blog/277-the-lens-of-curiosity

Learn more about your ad choices. Visit megaphone.fm/adchoices

How I Prep For FHL Jan 15, 2020

Show notes

Behind the scenes look at how I create 8 presentations in less than two weeks.

On this episode Russell shares how he prepares for Funnel Hacking Live, and what kind of work goes into each presentation, including:

How he organizes each presentation inside Google Drive.
How he makes each slide, and who makes it look so pretty.
And how he gets it all done in just 2 weeks time.

So listen now to find out all that goes into each of the 8 FHL presentations that Russell will be doing this year.

Transcript - https://marketingsecrets.com/blog/276-how-i-prep-for-fhl

Learn more about your ad choices. Visit megaphone.fm/adchoices

5 Years Of Training In A Weekend Jan 13, 2020

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How your message can impact more people than you ever thought possible.

On this episode Russell talks about doing a live training and how many views were consumed in just 3 days, and that it equaled out to about 5 years worth of time. Here are some of the awesome things to listen for in this episode:

How the math of views equals out to be 5 years.
And how this type of training differs from traditional schooling, or even the teachings of Aristotle.

So listen here to Russell talk about how amazing it is to be able to teach so much content in such a seemingly small amount of time.

Transcript - https://marketingsecrets.com/blog/275-5-years-of-training-in-a-weekend

Learn more about your ad choices. Visit megaphone.fm/adchoices

The Top Marketing Secrets From My Inner Circle (Part 2 of 2) Jan 08, 2020

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On this very special, two part episode Russell asks his inner circle to weigh in on the biggest marketing secrets they have learned over the past decade. You will from the following people on part two:

Daniel Den
Joe McCall
Ray Higdon
Krista Mashore
Sarah Petty
Marley Jaxx
Eric Beer
Katie Richardson
Thomas Shipley
Nicholas Bayerle
Mike Arce
Joe Marfoglio
Chris Baden

So listen here to get this amazing, valuable marketing advice from some of the top marketers out there right now.

Transcript - https://marketingsecrets.com/blog/274-the-top-marketing-secrets-from-my-inner-circle-part-2-of-2

Learn more about your ad choices. Visit megaphone.fm/adchoices

The Top Marketing Secrets From My Inner Circle (Part 1 of 2) Jan 06, 2020

Show notes

On this very special, two part episode Russell asks his inner circle to weigh in on the biggest marketing secrets they have learned over the past decade. You will hear from the following people on part one:

Peng Joon
Andrew Argue
Rachel Pedersen
Joshua Latimer
Pedro Adao
Jayme Amos
Jaime Cross
Annie Grace
Alison J Prince
Ryan Lee
Stacey Martino
Bart Miller
Julie Stoian

So listen here to get this amazing, valuable marketing advice from some of the top marketers out there right now.

Transcript - https://marketingsecrets.com/blog/273-the-top-marketing-secrets-from-my-inner-circle-part-1-of-2

Learn more about your ad choices. Visit megaphone.fm/adchoices

The One Big Domino For The Next 10 Years Jan 01, 2020

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How to shortcut 10 years of growth into one year.

On this episode Russell discusses how he has been strategically planning the big domino move to propel Clickfunnels forward 10 years. Here are some of the awesome things you'll hear in today's episode:

Find out who Russell learned the big domino technique from and how it differs from his own technique.
Why Russell had to look at the question from a new perspective to be able to find the answer he was looking for.
And see why you too should look at your business from a different lens in order to be able to find the answers you're seeking.

So listen here to find out how strategically planning for a big domino effect, Russell plans to propel his business forward in growth.

Transcript - https://marketingsecrets.com/blog/272-the-one-big-domino-for-the-next-10-years

Learn more about your ad choices. Visit megaphone.fm/adchoices

The 90 Day Funnel Structure For 2020 Dec 30, 2019

Show notes

A way to structure your funnels and your content for maximum happiness to you and your customers in 2020.

On this episode Russell talks about a new structure he is going to roll out for 2020 which allows him to be creative, but gives his team the structure they need. Here are some of the insightful things to listen for in this episode:

Find out why Russell isn't a planner, but why that can be hard for his team.
See why having everything too planned out is so hard on Russell.
And hear Russell's new plan that allows him to continue to be creative, but still gives the team structure.

So listen here to find out Russell's new plan for 2020, and see if you can adjust it to fit within your own business.

Transcript - https://marketingsecrets.com/blog/271-the-90-day-funnel-structure-for-2020

Learn more about your ad choices. Visit megaphone.fm/adchoices

After Info Products, Then What?... Dec 25, 2019

Show notes

The only way to 10X your business is this.

On this episode Russell talks about having his end of year meeting, and realizing how moving away from just info products is what allowed his business to make over 100 million dollars. Here are some of the awesome nuggets to listen for in today's episode:

Find out why all the top businesses in the community have grown by finding something outside of the info product to sell.
And hear what questions you need to ask yourself in order to figure out what your non-info product could be.

So listen here to find out why you should start thinking about stepping outside of just having an info product if you want to grow your business beyond 30 million dollars a year.

Transcript - https://marketingsecrets.com/blog/270-after-info-products-then-what

Learn more about your ad choices. Visit megaphone.fm/adchoices

How You Learned Or Earned... Dec 23, 2019

Show notes

The secret I found during my book rewrites to make sure people grasp the gold you're about to give them.

On this episode Russell talks about finishing up the rewrite for his Expert Secrets book, and what kind of changes he has been making to it, and the Dotcom Secrets book. Here are some of the amazing things to look forward to in today's episode:

Why Russell decided to rewrite his previous two books in time for the launch of the upcoming Traffic Secrets book.
Why the new versions of the book are different, and what the difference is.
And how you can use your story about learning or earning to make people buy in to what you are trying to sell.

So listen here to find out what it means to learn or earn it, and how you can use it in your own business.

Transcript - https://marketingsecrets.com/blog/269-how-you-learned-or-earned

Learn more about your ad choices. Visit megaphone.fm/adchoices

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