Stay ConnectedThe Limitless Leadership Podcast was created to help automotive repair shops learn how to lead, coach, train, and manage people better by sharing proven techniques and thought provoking interviews from industry leaders.
The key to sustainable growth and profitability lies in the perfect synergy of leadership and performance, and we’re dedicated to helping aspiring leaders in the automotive repair industry tap into unrecognized potential to achieve limitless results.
People + Process = Profit.
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In this episode, Josh Parnell is joined by Brandon Steckler, owner of Steckler Automotive Technical Services and technical editor of Motor Age Magazine. Brandon shares how he unexpectedly entered the automotive industry and developed his renowned communication and training skills. He offers candid advice for aspiring entrepreneurs, emphasizing the importance of embracing fear while being strategic. Brandon also discusses the value of training, not just from a technical standpoint, but in building technician confidence and leadership through clear communication and lifelong learning.
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I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.
For more information, please visit https://www.limitlessleadership.co.
Every great leader deserves a great beard. Be sure to visit https://www.thebeardedbrotherhood.co/LEAD15 to grab your favorite beard oils, beard balms, mustache waxes, and more, and get 15% off in the process.
In this episode, Josh is joined by Jaron Kleber, Director of Sales and Business Development at Repair Shop of Tomorrow. Jaron talks about working in his family’s Napa Auto Parts store at age 12 to becoming a leader in automotive business coaching. He says it's important to find solid processes to give shop owners back their most valuable resource—time.
Timestamps
I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.
For more information, please visit https://www.limitlessleadership.co.
Every great leader deserves a great beard. Be sure to visit https://www.thebeardedbrotherhood.co/LEAD15 to grab your favorite beard oils, beard balms, mustache waxes, and more, and get 15% off in the process.
In this episode, Josh is joined by Paul Donahue, owner of Advanced Digital Automotive Group. Today, they talk about the power of AI, and how Paul believes that artificial intelligence and robotics will replace 30% of jobs in the next decade, fundamentally changing the workforce and the nature of connection. How would this affect leadership? What are the pros and cons of this? Paul and Josh discuss.
Timestamps:
I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.
For more information, please visit https://www.limitlessleadership.co.
Every great leader deserves a great beard. Be sure to visit https://www.thebeardedbrotherhood.co/LEAD15 to grab your favorite beard oils, beard balms, mustache waxes, and more, and get 15% off in the process.
In this episode, Josh Parnell is joined by Uwe Kleinschmidt, founder of AutoTechIQ. Uwe talks through how his leadership journey started in East Germany, and how he learned things there that have help him innovate in the automotive industry. Uwe says it's critical to not get angry, but to embrace direct feedback from customers and turning it into opportunities for growth and product improvement. He also discusses how empowering customers and service advisors—with digital inspections, education, and new AI-enabled solutions—leads to increased trust, streamlined processes, and higher approval rates.
Timestamps:
I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.
For more information, please visit https://www.limitlessleadership.co.
Every great leader deserves a great beard. Be sure to visit https://www.thebeardedbrotherhood.co/LEAD15 to grab your favorite beard oils, beard balms, mustache waxes, and more, and get 15% off in the process.
In this episode, Josh is joined by Brian and Kim Walker, founders of Shop Marketing Pros. Brian and Kim share their philosophy of “top tier marketing for top tier shops,” sharing how customized, people-centric marketing builds trust with clients. They also discuss the critical role core values play in shaping company culture and making tough leadership decisions, as well as how their personal faith influences the way they lead their team and serve their clients.
Timestamps
I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.
For more information, please visit https://www.limitlessleadership.co.
Every great leader deserves a great beard. Be sure to visit https://www.thebeardedbrotherhood.co/LEAD15 to grab your favorite beard oils, beard balms, mustache waxes, and more, and get 15% off in the process.
Darrin Barney is the CEO of Elite Worldwide and co-owner of Barney Brothers Off Road. Today, he shares his journey of transitioning into leadership at Elite Worldwide and the importance of a servant leadership approach focused on people, not just metrics. Darrin and Josh talk about Elite’s commitment to personalized coaching, the power of training and follow-up, and how intentionality and continual growth are essential for effective leadership.
Timestamps:
I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.
For more information, please visit https://www.limitlessleadership.co.
Every great leader deserves a great beard. Be sure to visit https://www.thebeardedbrotherhood.co/LEAD15 to grab your favorite beard oils, beard balms, mustache waxes, and more, and get 15% off in the process.
In this episode, Josh is joined by Jeremy Hoyum, John Maxwell certified leadership coach and business owner. Jeremy shares how his journey through the military and decades in the family entertainment industry shaped his leadership philosophy. He highlights the importance of quality leadership across all industries, the need for organizations to intentionally develop leaders rather than promoting based only on task performance, and the significance of resilience and servant leadership when guiding teams through challenging times.
Timestamps:
I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.
For more information, please visit https://www.limitlessleadership.co.
Every great leader deserves a great beard. Be sure to visit https://www.thebeardedbrotherhood.co/LEAD15 to grab your favorite beard oils, beard balms, mustache waxes, and more, and get 15% off in the process.
In this episode, Josh is joined by Hunt Demarest of Paar Melis & Associates, an automotive industry accountant and educator. Hunt shares insights into the critical role that accurate financial reporting plays in helping shop owners drive profitability and business growth. He emphasizes the importance of understanding and measuring financial data—not merely delegating it—as well as the connection between communication, productivity, and strong shop leadership.
Timestamps:
00:00 Specialized Automotive Repair Consulting
04:06 Passion for Cars Over Accounting
06:32 Optimizing Financials for Business Success
10:16 Simplifying Financials for Auto Shops
13:02 Coaching Clients on Productivity Issues
17:26 Client Relations and Bookkeepers
20:00 Tracking and Auditing Business Operations
23:29 Improving Communication to Cut Business Costs
27:10 Young Talent Outshines Older Experience
30:56 Contact for Accounting Help
32:22 Tax Planning Insights for the Auto Industry
I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.
For more information, please visit https://www.limitlessleadership.co.
Every great leader deserves a great beard. Be sure to visit https://www.thebeardedbrotherhood.co/LEAD15 to grab your favorite beard oils, beard balms, mustache waxes, and more, and get 15% off in the process.
Zeb Beard is the owner of Stroker's Diesel and Automotive in Monticello, Arkansas. With nearly three decades in the automotive industry and almost 20 years as a business owner, Zeb shares hard-earned wisdom on everything from building a successful, large-scale shop to the power of networking and relationships in business. Zeb talks about overcoming challenges, the importance of community in the industry, and how he balances work and life (even when home and work are under the same roof).
Timestamps:
I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.
For more information, please visit https://www.limitlessleadership.co.
Every great leader deserves a great beard. Be sure to visit https://www.thebeardedbrotherhood.co/LEAD15 to grab your favorite beard oils, beard balms, mustache waxes, and more, and get 15% off in the process.
Tonnika Haynes is a second-generation repair shop owner of Brown’s Automotive, ASTA board member, and proud mom. Today, Tonnika and Josh talk about Tonnika's journey into leadership and how she's learned to overcome imposter syndrome. She also talks about the pressure she feels to live up to her father’s legacy, but how that also pushes her to be a better leader.
Timestamps
I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.
For more information, please visit https://www.limitlessleadership.co.
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