The Ledger Podcast

Latest Episodes:

#31 Moonpay: how to onboard billions of people into crypto (w/ I. Soto-Wright) Mar 08, 2022

Show notes

Moonpay is one of the hottest crypto projects in town. Why? Because historically the process of entering and exiting the web3 world, the so-called on and off ramps, has been crammed with frictions. But not anymore… Moonpay provides a payment infrastructure for crypto that enables you to access the realms of Web3 in a fast, simple and secure way. Or as Jimmy Fallon puts it… the Paypal for Crypto.

And the good news is: Moonpay is available on Ledger Live. What does it mean? How do you manage this tremendous complexity behind apparent simplicity and ease of use? And how will it evolve now that NFTs are overtaking crypto? Featuring Ivan Soto-Wright, Moonpay CEO and co-founder, and Jean-François Rochet, VP for International Development at Ledger, this is our new episode of On The Ledger.

Hosted on Acast. See acast.com/privacy for more information.

#30 How to build a brand in Web3? w/ J. Howard & A. Wengroff Mar 01, 2022

Show notes

Historically, brands and media companies have always been shapers and amplifiers of culture. And with every innovation that came about, the cultural landscape and its main acts were bound to change. From the TV to the internet, social media and now Web3 and digital assets, every innovation brings in new possibilities, opens the door for new players and eliminates the slow movers.

Web3 is only getting started, but we’ve already seen a glimpse of how it’ll impact brands, media and culture in general. So what exactly has changed? How are brands going to be any different? And what do they currently need to set themselves up for success?

To discuss this, we are thrilled to receive Joy Howard, former exec' at Converse, Patagonia and more, who has now started her own business, Early Majority (don't forget to check on their newsletter at https://earlymajority.substack.com/). We’re joined by Ariel Wengroff, Ledger’s VP of Comms. This is On The Ledger, the “how to be a brand in this world” episode.

Hosted on Acast. See acast.com/privacy for more information.

#29, Elrond, the Internet-scale Blockchain w/ B. Mincu Feb 22, 2022

Show notes

On this episode of On The Ledger, we talk with a man on a mission : “to onboard the next billion people onto crypto”. His name ? Beniamin Mincu. His job ? Cofounder and CEO of Elrond. He started with a team “which could literally build rockets”, and worked on creating an “Internet-scale blockchain.”

Along with Fabrice Dautriat, Head of Platform at Ledger, we discuss how to overcome crypto main UX-problems, how to solve frictions related to transaction speed and gas fees, and of course, why it was so important for Ledger users to be able to manage EGLD (Elrond’s token) on their Ledger Live app.

Hosted by our head of Communities & Education Mo El-Sayed, this is On the Ledger, the “how to get ready for web3 prime time” episode.

Hosted on Acast. See acast.com/privacy for more information.

#28 POAP, your Web3 memories w/ L. Verra (POAP) Feb 15, 2022

Show notes

Today, On the Ledger will be discussing memories in the form of tokens. If you think about it, the places we go to and experiences we live are a big part of our lives and identities and this is why we love to capture them. We have been collecting memories in the form of tickets, clothings and goodies for decades. But there’s one NFT player that’s changing the game in terms of value, visibility and utility: POAP - for Proof of Attendance Protocol.

Those nice little tokens that everyone’s after - and one can easily display and manage on Ledger Live, by the way. The protocol garnered an insane amount of adoption in 2021 through the likes of brands and events who offered them to their ever-increasing communities of crypto enthusiasts. And we have now come at a time when a Web3 event without a POAP is not a Web3 event.

So, today, we are glad to be talking to Lucas Verra, head of POAP France. This is On The Ledger, your Web3 memories episode.

Hosted on Acast. See acast.com/privacy for more information.

#27 Wilder World: Welcome to the Future of Wetaverse w/ Hypno Feb 08, 2022

Show notes

How do we onboard the next billion users to Web3? That ladies and gentlemen is the BILLION dollar question. But what if we told you that I’ve probably got the answer to that. Would you believe us? There are about 2.5 billion gamers in the world that generate aaaa lot of value, over 137 billion dollars, but that value is only captured by a limited number of companies, you and us, we get nothing but entertainment.

Digital ownership completely disrupts the traditional Web2 model by allowing users to also become financial participants. We can now own, trade and port our assets in between different environements, thanks to blockchain technology. And that changes everything. That my frens is the Metaverse.

Our guest today totally gets this. He’s building a wild Metaverse that is about to take the world by storm: Wilder World, an immersive and photo realistic 5D Metaverse that is at the intersection of car racing, digital fashion and mind-blowing architecture. A world made by and for artists. A world with which we are proud to associate. Hypno, Wilder World co-founder, is the guest of On The Ledger.

Hosted on Acast. See acast.com/privacy for more information.

#26 How to start your NFT collection? w/ Cablin & J.M. Pailhon Feb 01, 2022

Show notes

This is a question that many have asked themselves in 2021, and that many more will try to find the answer to this year - how do you start your NFT collection? Whether you are emotional, like Cabline, famous NFT curator and collector (with more than 3000 pieces on her collection), or analytical, like Jean-Michel Pailhon, Ledger Chief of Staff and compulsive NFT collector: we’ve got you covered.

How to choose your first piece, why the “buying 2, selling 1” strategy, how to manage your collection, how to secure it and to sleep at night? Mo El-Sayed and our two guests answer all of those questions and many more. Listen to On The Ledger and find out why you should look into Objkt.com, both a marketplace and a future social media platform, and how long it will take for your grandma to finally buy her first NFT.

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#25 When Fluf World meets Ledger: Get Metaverse Ready Jan 25, 2022

Show notes

What is the metaverse? Who are its participants and how is it being built? And what are its challenges? Big questions that demand big answers.

Our guest today is building one of the most impressive and innovative metaverse ecosystems out there. Aaron is the creator of Fluf World and Altered State machine. A couple of projects that were launched a few months ago but are already comfortably surfing on the NFT wave (ask Snoop Dogg).

Together we explored his vision for Flufs, their synergies with ASM brains and where they’re both heading. A fascinating conversation about Web3’s creator economy, AI and the future of the metaverse.

We’ve also dropped a bomb towards the end of the discussion, so if you’re part of the Fluf community, you’re going to want to hear this… Fluf World x Ledger collab incoming!

Hosted on Acast. See acast.com/privacy for more information.

#24 Laurence Fuller, the NFT poet Jan 18, 2022

Show notes

Laurence Fuller is an actor, a producer, a writer and a poet. It took him less than two sentences to understand how NFTs would change art for good, and he dove head-first into the non-fungible realms with all of his creativity and talent. Laurence is considered to be the first NFT poet. On this new episode of On The Ledger, we explore the world of an artist who’s been pushing the boundaries of crypto art with his poems and captivating collaborations with some of the best visual artists of the Tezos ecosystem. You’ll learn about the connection between web3 and Caravaggio, why he chose Tezos over Ethereum and what’s next for this new artistic renaissance. This on The Ledger #24, our poetic episode.

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#23 Will 2022 be the year of NFTs? w/ Gary Vee Jan 04, 2022

Show notes

In a fascinating discussion, Gary Vee discusses his background, from wine vlogging to his “crypto revelation." He shares the story behind the legendary Gary Vaynerchuk podcast, explains his massive success with VeeFriends, the occasional harsh criticisms he receives (no, they are not “3rd grade doodles”) and the exciting future(s) of NFTs.

All of that and more with Ian Rogers, our Chief Experience Officer, as his interviewer! This is On The Ledger, season 2, episode 13.

Hosted on Acast. See acast.com/privacy for more information.

#22 Sorare, Welcome to play and earn, w/ P. Duperrin Dec 28, 2021

Show notes

Sorare no longer needs to be presented. It is now more than a game: it is an economy. With your host Mo El-Sayed, Pierre Duperrin, Sorare Lead Blockchain Engineer, discusses how to build a Web2 experience with Web3 benefits, responds to the famous “When Sorare Token?” question, and explains why he prefers to talk about play and earn rather than play-to-earn: because you first have to have fun.

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