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    Arts

    The Inspiration Place

    Whether you’re looking for inspiration for your art or understand how to profit from it, you’ve come to the right place. You’ll learn the practical strategies you need to learn to sell your art plus develop a confident mindset in order to succeed. Not only is profiting from your passion possible but it’s also common. We dive into topics such as social media marketing, selling art online as well as shifting your mindset to banish your inner critic and overcome impostor syndrome and beat starving artist syndrome to the curb. Professional artist Miriam Schulman of Schulmanart.com speaks to top marketing experts and artists.

    Advertise

    Copyright: © SchulmanArt LLC all rights reserved

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    Latest Episodes:
    212: Your First Online Art Class with Amy Porterfield and Miriam Schulman Aug 30, 2022
    Show notes

    If you are an artist or identify as a creative of any kind, chances are you should probably consider how to start you first online art class. It can be a scary process that makes you question yourself, but it can also be one of the most profitable things you can do.

    Today we have Amy Porterfield, the online marketing expert herself, here with a run down on everything you need to know to get out of your comfort zone and start creating your own online course. Amy is also the host of the top ranked podcast Marketing Made Simple.

    This episode is packed with plenty of goodies for you to digest and get started.

    Biggest Mistakes of First Time Course Creators:

    • Not growing your email list ASAP
    • Giving everything you know away at once, producing overwhelm
    • Waiting too long to get started

    Amy gets into the heart of the matter and breaks down how to market to your audience. What a good advertising budget is for different stages, and how much you can charge for 3 different types of classes, all of which she explains in detail.

    Even with all of these components being planned, it's still easy to sit back with imposter syndrome wondering why anyone would want to pay for an online art class from you. Amy gives you 3 super reasons why people want and need an art class from you specifically.

    "There is absolutely a way to get your skill set and your talents into a digital course and reach far more people than you ever would in an in person workshop." - Amy Porterfield

    If you haven't begun building your online course yet, Amy warns that you need to start building your email list and prioritize it in your plans. Social media is fickle and can be in your favor one day and against you the next day because of algorithms. Amy's emphasis is that you at least own your email list.

    "If you only build your business on social media, you are building it on rented land." - Amy Porterfield

    Links Mentioned in the Episode:

    The Inspiration Place with Amy Porterfield Episode 88

    For full show notes, go to schulmanart.com/212

    ++++++++++++++++++++

    🎉FREE GOODIES!🎉

    Don't forget to check out the Inspiration Place goodie bag. Go pick up your party favor over at SchulmanArt.com/freebies. Whether you're a passionista or a passion professional, I've got something just for you.

    ++++++++++++++++++++

    🎤NEVER MISS AN EPISODE!

    If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

    ++++++++++++++++++++

    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

    ++++++++++++++++++++

    I'd love to chat with you on Instagram: http://instagram.com/schulmanart


    211: What We Can Learn from the Old Masters Aug 26, 2022
    Show notes

    What Can We Learn From the Masters?

    How do we deal with the pain in the world and still carry on? I know it feels like we're living during one of the most challenging times, but the truth is, there has always been chaos and pain and heartache in the world.

    When you feel down, poetry may help. Listen to hear the poem Musee des Beaux Arts by W. H. Auden for a bit of inspiration.

    Declare Your Identity as an Artist

    Impostor syndrome. Who am I to write a book or sell my art? I've been there, and I also realized I could figure it out.

    If you are struggling to call yourself an artist here's what I want you to do. Declare it to everyone! Share this from a place of connection. When you practice showing up in the world as an artist you begin to re-write your story.

    Get Artist Affirmations Here (Plus the bonus from Amy Porterfield)

    What Kinds of Online Classes Can You Create as an Artist

    When you are starting out in the digital course world, it's overwhelming. There are so many options, so I recommend starting with these 3 concepts:

    • A starter course like Watercolor Secrets
    • A spotlight course like Spirited Sunflowers
    • A signature course like Watercolor Portrait Academy

    This is the framework I used to grow my business. I have a great resource to help you get started: The Course Creator Starter Kit.

    For even more help you can get access to a free training from expert Amy Porterfield. Join her 5 Day Bootcamp to help you claim success when it comes to teaching your online class.

    Discover the 9 Tools Recommended by Top Artists to Create Stunning Art Videos

    When I first started creating art video tutorials, I was overwhelmed with all the options. I asked for help to get the right set up that works for me. After 10 years, I've streamlined things and I'm sharing them with you today.

    1. Digital Camcorder with a rotating view finder
    2. Tripod with multi-angle rotation
    3. Webcam for your laptop or PC
    4. Microphone
    5. Lighting (especially if you don't have lots of natural light)
    6. Cyberlink software
    7. Memory card for your camcorder
    8. Kajabi – online course platform
    9. Zoom

    Get the list of these resources here.

    Fight for Your Art Dreams

    100 years ago today, the 19th amendment was signed giving women the right to vote. It's also the anniversary of Martin Luther King's "I Have a Dream Speech."

    There are numerous women artists that inspire me. I can name so many just off the top of my head so was disappointing to hear that less than 10% of the art at the MOMA were by women artists. That was in 2002, and sadly it hasn't changed much in the past 20 years.

    We don't have to be a statistic. We can fight. I believe in you, in your art, and your dream.

    Here's a quick recap of all the free resources we talked about today- 12 Artpreneur Affirmations schulmanArt.com/AFFIRMATIONS Course Creator Starter Kit schulmanart.com/GUIDE Art Video Tech set up list schulmanart.com/tech


    210: 3 Quick Cash Strategies for Creatives with Miriam Schulman Aug 23, 2022
    Show notes

    Regardless of your creative medium, earning extra cash is a bonus no matter where you are in your artist's journey. Nothing breaks my heart more than meeting artists that want to expand their business skills and become more successful, but are stuck because they don't have the money to invest.

    Today, I'm sharing 3 quick strategies that will help creatives earn an extra $1000-$2000. These strategies don't require much time or money from you, just the willingness to show up and go after what you want.

    3 Quick Cash Strategies That Work:

    • One-day workshop
    • Easy furniture flip
    • Calendar presale for the Fall season

    The discomfort of being an artist and following your passion in a way that allows you to monetize those skills is the business side. Sales and business are a necessary part of a successful artist's business.

    In my Artist Incubator program I share the step-by-step process you'll need to execute on even more strategies that will earn more than $10K. My programs are designed to give artists the skills and strategies they will need to grow. If you want to create an online course, I've also created the Course Creation Playbook, which you can download for free and get started right away.

    Modern Cabinet Pulls https://amzn.to/3oiIvfL Modern Cabinet Handles https://amzn.to/3B3ssdt Fusion Mineral Paint in Raw Silk https://amzn.to/3yScPmo schulmanart.com/GUIDE

    Follow me at Schulman Art Instagram

    Interested in applying for the Artist Incubator Program's Masterclass Track? Apply here

    For full show notes, go to schulmanart.com/210

    ++++++++++++++++++++

    🎉FREE GOODIES!🎉

    Don't forget to check out the Inspiration Place goodie bag. Go pick up your party favor over at SchulmanArt.com/freebies. Whether you're a passionista or a passion professional, I've got something just for you.

    ++++++++++++++++++++

    🎤NEVER MISS AN EPISODE!

    If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

    ++++++++++++++++++++

    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

    ++++++++++++++++++++

    I'd love to chat with you on Instagram: http://instagram.com/schulmanart


    209: How to Recession Proof Your Art Business Aug 19, 2022
    Show notes

    Why the Goal Beyond the Goal is Important

    What is your big goal? Is it big enough? Think of a goal as your destination, and they beyond goal to keep your expectations high.

    A goal that excites you is much more likely to keep you motivated. We know that our thoughts create our feelings which in turn, determines our actions and results.

    For more info on mastering the emotional side of goal setting, check out The Inspiration Place podcast episode 175.

    Master the Emotional Side of Goal Setting

    Affirmations for Artists

    I recently moved to the upper west side in NYC, and it's got me feeling like I'm living inside a Seinfeld episode complete with our own Kramer in the building.

    A favorite episode is one where Jerry's friend George is afraid his show might be successful which can only mean something terrible is going to happen. Fear of failure is more common than you might think.

    Focus on your steps to success instead of worrying about what might (or might not) happen.

    Get the Affirmations for Artpreneur Success Here

    How to Get People to Connect with You and Your Art

    No matter the type of art you create, words will be necessary. Lean into who you are, what you believe and the why about what you do.

    If it's easier to talk about this instead of writing, have a conversation with a friend explaining these concepts about your art in general or a latest piece. Have it transcribed and use those words and phrases on your website and in social media.

    Story Sells Your Art

    Storyworthy with Matthew Dicks

    Recession Proof Your Art Business

    I recently read a report about the US economy. Part of the report talked about an expected recession, but there were bright spots as well.

    One trend that's changing is shopping activity. People are craving in-person experiences. They might be budgeting some expenses, but they are likely to continue spending for experiences.

    Hear 4 tips that you can use to entice clients who are looking for value.

    Get the Build and Sell Your First Online Art Class Free Resource Here

    Meet Artist Beverly Barkat

    I recently took a trip to Israel to visit my son. While I was there, we went to see an amazing sculpture called Earth Poetica by artist Beverly Barkat. She turned trash into art and seeing it in person was well worth it.

    Her work reminds us of the world's plastic trash problem and our connection to nature.

    Connect with Artist Beverly Barkat Here

    Master the emotional side of goal setting - episode #175-- schulmanart.com/175 Free pdf for you - schulmanart.com/AFFIRMATIONS Course Creator Starter Kit schulmanart.com/GUIDE Your Story Sells your art with Laura Belgray schulmanart.com/87


    208: Mindset Reset with Shaun Roney and Miriam Schulman Aug 16, 2022
    Show notes

    Being an artist is beautiful and rewarding while also being a challenge. Very few truly understand the spiritual journey of an artist striving towards success.

    There is a notion that the life of an artist is all struggle and mental torment, and that couldn't be further from the truth when you have the right tools and the right community and type of support that caters to your creativity and success.

    The Artist Incubator Programs offered by Schulman Art are directed to more than skill and business, they were developed with emphasis on the mindset component of the artist's journey.

    Shaun Roney has been a guest on this podcast before and is also one of our Motivational Monday coaches. In this episode I'm highlighting key mindset struggles of artists that Shaun speaks to directly.

    3 Mindset Struggles You're Probably Facing as an Artist:

    • Money and Abundance
    • Emotional Childhood versus Emotional Adulthood
    • Analysis Paralysis

    "It takes work, some energy and some intentionality to think in a different way." -Shaun Roney

    Shaun Roney is a certified ADHD and Life Coach with Revealed Path Life. She joins Miriam's Artist Incubator, which offers monthly coaching sessions, to share her wisdom, experience and solutions to the things that keep us stuck as artists. Check out her previous episodes on Inspiration Place Podcast, People Pleasing Perfectionism & Procrastination, Mothering Creativity and Why You're Still Playing Too Small

    Connect with Shaun Roney:

    Website

    Instagram

    Interested in applying for the Artist Incubator Program's Masterclass Track? Apply here

    Artpreneur Affirmations

    Tiare Smith

    Laura Yelin

    For full show notes, go to https://schulmanart.com/208

    ++++++++++++++++++++

    🎉FREE GOODIES!🎉

    Don't forget to check out the Inspiration Place goodie bag. Go pick up your party favor over at SchulmanArt.com/freebies. Whether you're a passionista or a passion professional, I've got something just for you.

    ++++++++++++++++++++

    🎤NEVER MISS AN EPISODE!

    If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

    ++++++++++++++++++++

    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

    ++++++++++++++++++++

    I'd love to chat with you on Instagram: http://instagram.com/schulmanart


    207: Are Artists Born or Made? Aug 12, 2022
    Show notes

    Finding Your Artist Spark

    Harvey Dinnerstein, Proudly Realistic Painter, passed away at 94. He documented the early days of the civil rights movement in evocative drawings. Later, his paintings examined details of the everyday life around him. Hear how current events prompted him to use art to chronicle the people in the civil rights movement.

    He had to stop teaching when the pandemic hit, but he never stopped creating. Hear his philosophy on finding the artists spark in the absence of inspiration.

    Looking for some inspiration? Listen to episode 123, Restore Your Artists Heart here

    How to Evoke Emotion with Your Descriptions of Your Artwork

    Many lingerie brands use descriptive words that connote romance, seduction, and sex to describe their products. The Natori brand went in a completely different direction, appealing to modern women who want to feel sophisticated. Their marketing copy is crafted accordingly.

    Successful brands use feeling words to describe their product. Instead of being perceived as a commodity, Natori counts on us feeling good about ourselves when we wear their brand.

    People will pay more for a product that makes them feel good and gives them pleasure. This is one of the things I break down in a chapter of my upcoming book.

    Order your copy of the book and get the bonuses now!

    Is it Worth it?

    I recently moved to a two-bedroom apartment in NYC. I love our life here, but I find myself dreaming of more windows and natural light. While preparing to move in, I found out there was an extra window that had been intentionally covered by sheet rock for a specific design aesthetic that the previous owner wanted. Is it worth knocking down a wall for the extra light?

    Is it worth it is a question I hear in my artist community. Is it worth it to create a website for my art? Is it worth it to continue painting if I'm not selling much work? Is a show in the city worth it?

    Is there a window hidden behind the wall in your life? I believe it's always worth it.

    For support to be the artist you are meant to be check out the resources ready and waiting for you in the Artist Incubator.

    Are We Born Artists?

    Arnold Skolnick designed the iconic poster for the famed festival in 1969. He actually did it in a weekend after the first design was rejected by the local merchants. He was paid $12,000, a hefty sum in 1969 to be sure.

    Skolnick is also known for his belief that "you don't become an artist, you either are or are not." I'd love to know what you think. I've shared this on Instagram and would love your insights.

    Let me know what you think on Instagram.

    Keeping Up With What's Working Now

    When I was getting ready to sell my suburban home, I had a rude awakening. I was told that my brown furniture was out of style and I was even asked to remove some of it. Then I decided if brown wasn't working then I'll paint it all white.

    A friend asked me how I knew what to do. Honestly, I didn't. I asked at the hardware store and with some painful trial and error, I figured out a method that worked for me.

    I've had 25 years of trial and error making a living as an artist. My incubator is where you can get the short cuts and insights and the benefit of the lessons I learned along the way.

    Here's a great example of keeping up with what's working or, like my brown furniture, what's not working. Check out What's Wrong with Your Instagram (and how to make it better) here.


    206: Investing in Yourself With Wildlife Artist Priya Gore and Miriam Schulman Aug 09, 2022
    Show notes

    "When you invest in yourself, the universe invests in you." -unknown

    Becoming wildly successful does not happen by chance or accident. Success isn't something most people just stumble into, but it is something many of us can make a reality. You have to be willing to put in the work it takes to achieve greatness, and it starts with investing in yourself.

    Today's guest, Priya Gore, comes from an engineering background and a family of doctors that wouldn't readily accept a career in art as a successful choice, and yet Priya is living life as a wildlife artist out of Australia.

    Key Highlights of a Successful 6-Figure Career in Art

    • Priya invested in herself with the Artist Incubator Coaching Program 1st
    • She is allowing herself to focus on a style and genre
    • Being a niched artist allows you to build series that interests collectors
    • Having an advertising budget creates higher revenue opportunities
    • You have to focus on production 80% of the time to hit new levels of success
    • Enjoying the process is a must for the ultimate experience

    "Having a niche, and really understanding what that is, and a focus style will make you more successful…"

    -Miriam Schulman

    In this episode, Priya unpacks in great detail how she's been able to generate a 6-figure income selling art to collectors through the Australian based company Blue Thumb. When you consider her advertising budget, how she's strategically increasing her individual art sales, growing her base of collectors and that she started with investing in a coaching program, her success as an artist looks less coincidental and more tactical in how she's approaching art as a business. When you invest in yourself, other people will get behind you. This is how Priya's advertising dollars with Blue Thumb are being maximized.

    "I don't think it's about easy or challenging, but it's just about that I enjoy the process."

    -Priya Gore

    Interested in applying for the Artist Incubator Program's Masterclass Track? Apply here

    For full show notes, go to schulmanart.com/206

    ++++++++++++++++++++

    🎉FREE GOODIES!🎉

    Don't forget to check out the Inspiration Place goodie bag. Go pick up your party favor over at SchulmanArt.com/freebies. Whether you're a passionista or a passion professional, I've got something just for you.

    ++++++++++++++++++++

    🎤NEVER MISS AN EPISODE!

    If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

    ++++++++++++++++++++

    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

    ++++++++++++++++++++

    I'd love to chat with you on Instagram: http://instagram.com/schulmanart


    205: Forget Perfectionism in Your Art Aug 05, 2022
    Show notes

    What Artists Can learn from the Venice Biennale Curator

    This is the world's longest running, large scale survey of contemporary art. It is looked to locally and internationally to discover the next new great artist. The curator is Cecilia Alemani, and I went to hear her share her insights about the exhibition. She went into detail about how she made the multitude of decisions involved in this exhibit.

    Hear how she uses a 3D layout and how she chose the name for the exhibition in addition to how she selected the art itself. Her strategies are something you can use as well.

    Classic Artist Mistakes

    On the upper west side in NYC, there's a "flea market" every Sunday. I have checked it out a few times and I wanted to coach some of the artists so that they could sell more art and make more money.

    1. Collect addresses to follow up – this is too not be doing it.
    2. Offer to keep in touch. I had to ask an artist multiple times how I could connect with him in the future. Make it easy!

    Download The Artists Profit Plan

    Where Can You See Bansky in New York City

    I recently saw graffiti art here in NYC by the street artist Bansky. He's from Great Britain and in addition to his art, he is also an activist. Banksy is a pseudonymous England-based Street artist, political activist and film director whose real name and identity remain unconfirmed and the subject of speculation.

    He combines existing items into his art. If you are in NY, you can see his art on the south wall on the Designer Show Warehouse at 79th street and Broadway. The owner of the building has taken steps to preserve the art, so hopefully it will be there for many more years.

    The Art World remembers Edmonia Lewis

    I love to find the most interesting stamps when I go to the post office. Nothing wrong with the flag, but why not find something more interesting? In February during black history month, I bought some stamps featuring Edmonia Lewis. Check out her story.

    She was the first sculptor of African American and Native American (Mississauga) descent to achieve international recognition. Her father was Black, and her mother was Chippewa (Ojibwa) Indian.

    She has a fascinating life story and despite a number of setbacks she never stopped creating art. You'll be inspired by her story and her tenacity.

    More on this topic: The Rise of the Black Portrait Artist

    Forget Perfectionism in Your Art

    Let's talk about the deliberate mistake. In many handmade Persian rugs and carpets, you will discover the deliberate mistake. Followers of Islam believe only Allah makes things perfectly, and therefore to weave a perfect rug or carpet would be an offence to God.

    If you are plagued with perfectionism, or find yourself being hyper critical of your work, I have a resource to help. Don't allow your inner critic stop you from creating or keep you from promoting your artwork.

    Download 9 Mantras to Silence Your Inner Critic


    204: Storyworthy with Matthew Dicks and Miriam Schulman Aug 02, 2022
    Show notes

    As artists, you're likely great with painting a story on canvas, in watercolor, through music or whatever medium you play in, but storytelling is a wonderful skill we can all benefit from improving. Telling stories well is art, and it's something that each and every one of us can do easily every day.

    Matthew Dicks is an international best seller with awards for being a nationally recognized storyteller. He joined us in Episode 203 and discussed his latest book, Someday Is Today, which I highly recommend checking out!

    In this two-part series, we're continuing the conversation around his other book, Storyworthy: Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling. So now we're diving into what the art of storytelling looks like for the average person who doesn't identify as a storyteller.

    Noteworthy points with master storyteller, Matthew Dicks:

    • Why story worthy moments on the most boring days are precious commodities
    • How Homework for Life makes you look at your days in a meaningful way
    • What Crash and Burn style writing is and how you can get started (right now!)
    • 4 strategies for dealing with negative people and why an enemy list is a superpower
    • Live a better life with more 'Yes' and get remarkable results

    "Most of the time, we allow our memories to be tossed away like trash, when they are our most precious commodities." -Matthew Dicks

    Matthew Dicks is the co-founder and artistic director of Speak Up, a storytelling organization that produces shows in New England. In addition to being an internationally bestselling author of multiple fiction and non-fiction books, he is also a 56-time Moth StorySLAM champion and 9-time GrandSLAM champion. The most important thing for you to learn today is that, given all the accolades Matthew has, his best advice for being a better storyteller is to simply become a better listener.

    "Be the last person to speak in every room you enter, and I think you'll find it's really helpful in terms of just being a better communicator and a better person." -Matthew Dicks

    Interested in applying for the Artist Incubator Program's Masterclass Track? Apply here

    For full show notes, go to schulmanart.com/204

    ++++++++++++++++++++

    🎉FREE GOODIES!🎉 Don't forget to check out the Inspiration Place goodie bag. Go pick up your party favor over at SchulmanArt.com/freebies. Whether you're a passionista or a passion professional, I've got something just for you. ++++++++++++++++++++ 🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast ++++++++++++++++++++ BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout-out over on my IG stories! ++++++++++++++++++++ I'd love to chat with you on Instagram: http://instagram.com/schulmanart


    203: Someday Is Today with Matthew Dicks and Miriam Schulman Jul 26, 2022
    Show notes

    The question we all really want to know is how to do more with the time we have. Some people crush a 2-hour window, whereas others of us struggle along and get distracted by TV series and social media.

    Matthew Dicks is an international best seller with awards for being a nationally recognized storyteller. His latest book, Someday Is Today, 22 Simple Actionable Ways to Propel Your Creative Life is highly recommended and worth checking out!

    In this two-part series, we're talking about some fun concepts and ideas that will help propel your creativity in new ways.

    Key ideas Matthew makes digestible and simple enough to implement:

    • Make your sleep sacred and honor the rest you need
    • Make the most of your work by repurposing your pieces
    • Be thoughtful about what you spend your time on
    • Consult your future self to make the best daily decisions

    "I think we solve a lot of problems unconsciously when we allow those problems to move to the back." -Matthew Dicks

    Matthew's approach is extremely well thought out. Coming close to a near-death experience has given him the motivation and perspective he needs to emphasize making the best of every day, every decision, and what he chooses to make time for.

    In the next part of this interview, Matthew will unpack eating a compliment sandwich, the enemies list, and why be a criminal and carry a burglar bag.

    Follow me at Schulman Art Instagram

    Interested in applying for the Artist Incubator Program's Masterclass Track? Apply here

    For full show notes, go to schulmanart.com/203

    ++++++++++++++++++++

    🎉FREE GOODIES!🎉

    Don't forget to check out the Inspiration Place goodie bag. Go pick up your party favor over at SchulmanArt.com/freebies. Whether you're a passionista or a passion professional, I've got something just for you.

    ++++++++++++++++++++

    🎤NEVER MISS AN EPISODE!

    If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

    ++++++++++++++++++++

    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout-out over on my IG stories!

    ++++++++++++++++++++

    I'd love to chat with you on Instagram: http://instagram.com/schulmanart


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