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    Business

    The HyperFast Agent Podcast

    Dominate your Real Estate Market and create unlimited growth in Business and Life by surrounding yourself with people who have been where you are going. The HyperFast Agent Podcast will give you access to top business leaders like Gary Vaynerchuck & Grant Cardone, along with Top Real Estate Agents, coaches and industry leaders all eager to share their knowledge to help you achieve success at your highest level. If you are ready to join eXp realty and would like Dan Lesniak Tom personally sponsor you so you have access to two nationally recognized coaching programs text 703-638-4393

    Advertise
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    • Spotify

    Latest Episodes:
    Episode #158 Buying on Terms with Chris Prefontaine Jul 22, 2020
    Show notes

    During today’s HyperFast Wealth segment, host Dan Lesniak speaks with Chris Prefontaine, an experienced investor, coach, author, and business owner. Listen to hear his smart strategy for buying properties on terms that will give you three pay days.

    Episode Highlights:

    • Chris tells us about his history with real estate, investing, and coaching.
    • He doesn't use banks after the 2008-09 recession. He buys everything on terms.
    • His company’s portfolio contains 50-60 properties at any given time and they are not on one loan.
    • With owner financing, the seller takes the first position and they don't sign personally.
    • They even bought their office building on terms.
    • With owner financing, they focus on free and clear property. With a lease-purchase, they rely on the principal pay down. Both scenarios are well protected during a recession.
    • Because many buyers can't go through banks right now, they can go through the alternate route Chris provides to get mortgage ready.
    • Their ads attract people who can't get loans during COVID.
    • They create three paydays per deal. The down payment, the monthly spread, and then the backend cash out in 2-5 years.
    • The deal flow has increased during COVID.
    • So many business owners froze during the pandemic. Those who shift will succeed.
    • On the coaching side, some people are making a major career change. They are calling Chris and asking him how to use his system aggressively.
    • In his coaching program, Chris helps brand new investors, as well as wholesalers and flippers, who want to tack this strategy onto their services.
    • When it comes to buying on terms, some people are simply afraid of the unknown and need someone to show them how to do it.
    • To find potential sellers they fish in three ponds: expired listings, FSBOs, and for rent by owners. Another category is buying a list of free and clear properties.
    • Chris provides a detailed example of how a lease-purchase works.
    • They use AppFolio, RentLinx, and Craigslist to find buyers.
    • Pre-COVID they looked for buyers who needed credit enhancement. They also looked for self-employed people who needed to establish a longer tax return history.
    • During COVID they are getting great buyers who are getting pushed out of the market.
    • His biggest advice to new investors is to manage your expectations and commit for three years.
    • In this market, you need to find a mentor who has been through similar cycles and storms.
    • Chris recalls some of his favorite family trips.
    • Chris shares their five-year plan to complete 1500 transactions with students.

    3 Key Points:

    1. You can manage a large portfolio of properties entirely on terms.
    2. You can find potential sellers by looking at expired listings, FSBOs, and for rent by owners.
    3. Many buyers are being pushed out by COVID and they are great candidates for a lease-purchase.

    Resources Mentioned:

    • Learn more about Hyperfast Academy; HyperFast Coaching
    • Dan Lesniak bio, Facebook, Twitter
    • Smart Real Estate Coach website, YouTube, Podcast
    • Real Estate on Your Terms (book) -- Get a free copy when you mention this podcast!

    Episode #157 Do 48 More Transactions with No Spend with Sam Khorramian Jul 20, 2020
    Show notes

    During today’s show, Sam Khorramian, CEO of Big Block Realty, presents at the HyperFast Agent Digital Deep Dive Event. Learn how to leverage B2B relationships and Google/YouTube to give yourself a way to do 48 more transactions with no spend.

    Episode Highlights:

    • Sam’s strategy begins with the importance of referrals.
    • Referrals are some of the best leads and business you can do, and they come with the highest amount of trust.
    • Sam wants to help you build a scenario where you're coming to businesses with a value-first proposition to help them get exposure and customers.
    • Sam's goal is to make a bunch of people feel obligated to reciprocate and refer him business.
    • Sam interviewed a local insurance agent, made a few videos, and got them ranking on the first page of YouTube and Google.
    • Sam explains the history of how he began creating content in this unique way.
    • If you make four of these videos per month and each of those participants only send you one referral per year, that's 48 referrals.
    • He realized he could build a predictable pipeline of referral business using this strategy.
    • This also gives you extra exposure when they share the content with their database.
    • The best approach is to find someone who understands the power of ranking on the internet and verify that they're doing a lot of business.
    • Go to Yelp, find the category, filter by most reviewed, then find the people who understand the importance of getting reviews.
    • Don't let the low number of reviews fool you. If you see an insurance agent with 20-30 reviews, that probably means they're doing well.
    • Position the original phone call as a call with lots of value.
    • Help them see the full picture of what you're trying to do.
    • At the end, ask them to keep you in mind when they have discussions about real estate.
    • When you upload a video, spend your time on the title, description, and tags.
    • Before you upload your video, name the video on your computer using the keyword phrase you want the video to rank under.
    • You must sell the click.
    • Depending on where you are, you can rank people in the same industry under their local area keyword, which allows you to interview multiple people in your area while helping them all rank.
    • Look at the title descriptions from the pages that are already ranking on Google. Take those, copy them into a Word document, and make them your own.
    • Use Google keyword planner and it will give you the best tags to use.

    3 Key Points:

    1. You can create high-ranking online content for local B2B partners as a way to gain referrals.
    2. Approach partners who understand the value of ranking online and are doing a high volume of business.
    3. Use best keyword practices for naming your content to please the search engines.

    Resources Mentioned:

    • Learn more about Hyperfast Academy; HyperFast Coaching; The Keri Shull Team website
    • Keri Shull: Linkedin, Facebook, Instagram
    • Sam Khorramian website, LinkedIn, Facebook
    • Video Marketing Blaster
    • Link to pdf of Sam Khorramian’s presentation slides

    Episode #156 How to Get More Investor Business with Chris Clark Jul 17, 2020
    Show notes

    During today’s episode of the HyperFast Agent Podcast, host Dan Lesniak speaks with Chris Clark, an agent and real estate investor. Chris shares three ways you can get more investor business. Listen to hear tips that will help you stand out above the competition.

    Episode Highlights:

    • Chris Clark shares how COVID-19 has affected his investment activity.
    • The first two - four weeks people were very unsettled and unsure about how the pandemic would affect the market.
    • Confidence rebuilt after the first four weeks and lenders re-entered the market.
    • Chris listed two properties in the last four weeks and will list the third tomorrow.
    • The real estate market in the DMV is very hot right now.
    • Agents are seeing multiple offers on properties.
    • Hard money was hard to get when investors saw the stock market go down.
    • Multiple lenders Chris likes to use took a five-week pause.
    • One of the big ways to meet investors is to go to meetups.
    • If you go to one meetup per week, you can meet ten new investors at each one.
    • These meetups are usually free. Some charge a nominal fee.
    • You're going to learn the basics at these meetups. You'll be able to have an intelligent conversation with investors.
    • Going to meetups will help you become more educated about the basic terms and processes involved in real estate investing.
    • If you're plugged in with your market talk to other agents and see if they have anything off-market that's distressed, that could be a good investment opportunity.
    • There are deals on the MLS if you want to take the time to go through those deals.
    • Meet with the investor, determine their criteria, figure out how to analyze it and then go find what they ask for and present it to them.
    • If you're an agent working with high-end buyers or sellers, talk to them about your work with investors and present them that opportunity. There are not many agents that provide that service so if you can, it would set you steps above anyone else.
    • Once you get in with a group, your access to investors will spread to their friends. It can multiply.
    • If you can bring a developer the deal, and some money to help finance it, you'll command loyalty.
    • Chris hopes the market stays this hot. He thinks there will be some buying opportunities. He will be looking for discounted distressed deals sometime in the fall to winter.

    3 Key Points:

    1. Attend investor meetups on a regular basis.
    2. Focus on finding deals. Ask other agents about off-market opportunities.
    3. Presenting the right people with opportunities to invest will help you stand out from other agents.

    Resources Mentioned:

    • Learn more about Hyperfast Academy
    • Get Dan’s book for free here
    • Chris Clark website, Instagram

    Episode #155 What's in Store for the Rest of 2020 with Sunil Saxena Jul 15, 2020
    Show notes

    During today’s HyperFast Wealth segment, hosts Dan Lesniak and Sunil Saxena provide insight into how their projects performed in the first half of 2020 and tell us what’s in store for the rest of the year. Hear the positive outlook for the DMV market and get the details on the status of their current projects.

    Episode Highlights:

    • Their development business wasn't affected too much by COVID-19. In general, they were still building and still getting permits.
    • Sunil thinks Q3 will be about rebuilding as the world gets back on its feet.
    • Q4 is just going to be phenomenal.
    • Dan and Sunil have seven to eight projects in the pipeline, with five more they're looking at.
    • Prices have been strong in the DMV area.
    • The Keri Shull Team is having their best month ever.
    • Dan says that the overall number of transactions went down but the ratio of buyers to sellers stayed the same or got even better for sellers.
    • Their current projects are geared towards buyers with stable jobs.
    • One project was postponed a few months, but they found some workarounds to keep building.
    • Raising money became a little more difficult for developers because people were nervous.
    • Other people thought it was a great time to invest in stock and some hard money lending dried up.
    • It's harder right now for a developer to launch a project and close on it, so that will only make the inventory problem worse for the next 6-12 months.
    • The permitting process has sped up because there are fewer projects coming into the DCRA.
    • Dan and Sunil provide a rundown of their current projects.
    • They have two very large single-family homes in the luxury area of D.C. where they are doing site work. That project is moving along very well and will deliver at the end of the year.
    • Their Capital project is four units in the Ivy City area close to the Nike store. It's an up-and-coming area. They had to revise permits but they're out there doing work. This will probably be another end of year delivery.
    • Randolph is three units near the Columbia Heights area. They had permit issues. They have four months of construction left.
    • Columbia is one of their favorite projects. They are developing eleven beautiful units.
    • The Benning Road project is in a rapidly transitioning area. They are near the end of the permitting stage for this project.
    • The Chesapeake project is closing any day. It will be ten units next to a Whole Foods and a park.
    • The final project, 10 units on the Georgia Avenue corridor, is under contract. They may hold this building for rentals.
    • It's been a busy year for everyone but they've been focused on what they do best.

    3 Key Points:

    1. Prices have been strong in the DMV area.
    2. Because it’s harder for developers to launch projects right now, there will be even less inventory in 6-12 months.
    3. Dan and Sunil have an amazing portfolio because they’ve focused on what they do best.

    Resources Mentioned:

    • Learn more about Hyperfast Academy; The Keri Shull Team website; HyperFast Wealth website
    • Dan Lesniak bio, Facebook, Twitter
    • Sunil Saxena LinkedIn

    Episode #154 Make Engaging Videos with Matt Leighton and Shawn Battle Jul 10, 2020
    Show notes

    During today’s episode, Dan Lesniak speaks with Matt Leighton and Shawn Battle, experts in video and social media marketing for real estate. They share how they gained confidence in front of the camera, where they find inspiration for engaging videos, and why video marketing is definitely not going anywhere.

    Episode Highlights:

    • Shawn and Matt share what led them to pursue careers in real estate.
    • Always remember that you'll meet people at open houses.
    • Connect with your sphere on a weekly basis.
    • Initially, Shawn felt resistant to video, but Matt knew it was a good idea.
    • As you become more comfortable in front of the camera, you’ll come up with fun ideas.
    • Shawn got into a hot tub while wearing a suit in a house for one fun video.
    • Not every video will be funny, but they can get the property some attention.
    • They share how the idea for the Valentine's Day video came about.
    • The goal with a listing video isn’t necessarily to sell the house. It’s to get attention.
    • Their gimmick is that they're always in suits.
    • Doing videos weekly will build your confidence level.
    • You can use video as a portion of your listing presentations.
    • Videos allow you to stay in constant contact with your sphere.
    • Remember to market your actual listings and not just yourself.
    • During the pandemic, more people have relied on video and 3D tours. This is a trend that is not going to go away.
    • Look at what the best agents in the country are doing and incorporate that into your business.
    • If you're doing a good job with your marketing and you impress someone, you will get a referral.
    • Your first video might be bad but it will help you make progress.
    • Don’t worry about perfection. You’ll get better each time.
    • The attention cycle is short. You have room to make mistakes and to learn from them.
    • Many agents are afraid of standing in front of the camera. Decide that you don't care what other people think of you.
    • Shawn and Matt share where they find inspiration for their videos.
    • There's not just one way to make video work for your business.
    • Get started by turning your phone around and filming yourself.
    • New agents need to develop the self-confidence to be on video.
    • A good video will keep doing work for you while you do other things.
    • New real estate agents should find a mentor.
    • Don't be scared to put your name out there.
    • It's a mistake to be too transactional. Care about people genuinely.
    • Remember to find a niche to focus on.
    • Documenting the process is huge when creating content.
    • People will watch long videos as long as they're entertained and learn from watching it.

    3 Key Points:

    1. Video can be used to target the attention of a hyper-specific local market.
    2. The key is to get in front of the camera. Just get started.
    3. When you create video on a regular basis, it’s easy to stay in front of your sphere.

    Resources Mentioned:

    • Learn more about Hyperfast Academy; Get 100 Free Tips from Dan here
    • Matt Leighton Instagram, YouTube
    • Shawn Battle Instagram, Facebook, YouTube
    • Hot Tub listing video, Valentine’s Day video

    Episode #153 A Successful Project by the Numbers with Sunil Saxena Jul 08, 2020
    Show notes

    During today’s HyperFast Wealth segment, Dan Lesniak and Sunil Saxena share a completed project while breaking down the numbers. This small two-unit project was delivered during the pandemic and still produced a huge margin. Hear what they paid to develop this project, what it sold for, what investors earned from the transaction, and more.

    Episode Highlights:

    • A lot of wrenches were thrown at Dan and Sunil through the process, but this project did well.
    • The top unit sold just before coronavirus. They got more on the top unit and got a little bit less for the second unit due to coronavirus.
    • In development, some projects will hit at an optimal time and others won't for whatever reason.
    • They experienced a black swan event with massive unemployment, but the D.C. market is resilient.
    • Their typical buyer makes six figures and their jobs are resilient in the D.C. market.
    • Dan is excited that they delivered a great project and that the numbers worked out very close to their projections.
    • Investors from all over the globe want to invest in D.C. because the federal government will continue spending money and providing jobs.
    • The jobs in D.C. tend to be high-paying jobs and they're always there.
    • This project began when they bought an old row home in poor shape in 2019 for $650k.
    • They spent a little more than $250k per unit in construction costs because it was in a higher-end area.
    • The bank loan was in the 5% range. They probably paid $70-85k in interest.
    • All-in they spent about $1.35m on the project.
    • On the sales side, the top unit got just under $900k. The lower unit sold for $730k. Total sale was $1.63m and they paid out about $50k in commissions and taxes.
    • Their net sale was $1.58m net profit. They still pulled in $230k.
    • They paid investors $60k in preferred returns.
    • This was a great project. They delivered 20% return on cost, and had a ton of margin over what they needed to pay investors.
    • Dan is excited that they still hit their numbers and delivered.

    3 Key Points:

    1. D.C. is a resilient market that attracts investors from around the world.
    2. When you buy properly and perform properly in a great market, this sets you up for success.
    3. A quality project can succeed even during trying times.

    Resources Mentioned:

    • Learn more about Hyperfast Academy; The Keri Shull Team website; HyperFast Wealth website
    • Dan Lesniak bio, Facebook, Twitter
    • Sunil Saxena LinkedIn

    Episode #152 Be Newsworthy with Christina Daves Jul 03, 2020
    Show notes

    During today’s episode, host Keri Shull speaks with public relations guru Christina Daves, founder of PR for Anyone. Christina shares her three-step formula for building your business by getting PR famous. After listening today, you’ll have an actionable plan for how to get your story on the news in the next seven days.

    Episode Highlights:

    • In 2010 Christina invented fashion accessories for medical boots. She became an expert in PR and was in 50 media outlets during her first year to promote her product.
    • She began teaching people in real estate how to be successful in PR five years ago.
    • The more visible you are to people, the easier it is for them to make a connection with you.
    • In the Get PR Famous Formula, you need to be newsworthy, you need to create great hooks, and you need to find the right journalists.
    • First, you need to create a brand. This will give you positioning and visibility.
    • Pick one place to start with your PR plan. It could be television, but could also be newspaper, radio, or social media.
    • Every person has a unique gift to offer the media.
    • First, you need to be newsworthy. Remember that the media is looking for your story.
    • If you are quoted in a major media outlet, that gives you credibility.
    • You build your digital footprint when you are in the media.
    • Newsjacking is when you take a story that is hot in the media and leverage your expertise to get into the media.
    • If you're constantly pitching stories to the media they will remember you.
    • You can affiliate yourself with a non-profit if you really believe in a cause and then tie it in with your business.
    • Another strategy is to collaborate with people. Christina shares the example of a realtor who partnered with a builder for a massive giveaway that received a lot of attention.
    • Celebrity sells. Know your property and know if there's any history to it.
    • You can also use holidays and the calendar for newsjacking.
    • Monitor social media, especially Twitter for newsjacking opportunities.
    • Check out the history of your property to see if that may be newsworthy.
    • You must create a great hook.
    • Look at magazine covers to gather inspiration for hooks.
    • You can use Google to find the right journalists.
    • When you're in the mainstream media, you can then share that on your social media.
    • Use your content to establish credibility so that when major media outlets check you out, you've demonstrated your expertise.
    • If you implement Christina's strategy, you could get media attention this week.
    • Think of one idea you could use to pitch a story to the media.
    • Make your writing easy and accessible. That will help you with your pitch.
    • Keri and Christina help live participants brainstorm brilliant pitch ideas.
    • When you're thinking about stories, think about what's next.
    • You can spend ten minutes each day pitching stories and have success.

    3 Key Points:

    1. To get media attention you must be newsworthy. You can achieve this easily by newsjacking.
    2. You need a great hook to pitch a story successfully.
    3. It’s easy to find the right journalists. Remember that they are looking for your unique story.

    Resources Mentioned:

    • Learn more about Hyperfast Academy; HyperFast Coaching; The Keri Shull Team website
    • Keri Shull: Linkedin, Facebook, Instagram
    • Christina Daves contact, website
    • Email Christina at christina@prforanyone.com
    • The DIY Guide to Free Publicity (book)

    Episode #151 Your First Investment Deal and Beyond with Reed Goossens Jul 01, 2020
    Show notes

    During this HyperFast Wealth segment, host Dan Lesniak speaks with real estate investor Reed Goossens about how he built a massive business in under a decade. Reed shares how he found his first deal and the amazing path that led from it. You’ll be inspired to eliminate your limiting beliefs to take daily action towards your big goals.

    Episode Highlights:

    • Reed Goossens grew up in Australia and moved to the U.S. in 2012. Prior to that, his experience was in structural engineering. He didn't want to spend his life in a cubicle so he became an entrepreneur.
    • He went to his first REIA event within weeks of moving to America and was blown away by the information available there at a low cost.
    • The barriers to entry here are low. Within six months, Reed bought his first triplex in upstate New York. He found this deal through small broker relationships.
    • He didn't know anything but went out and gave it a try. He was sick of reading about investing and needed to go out and do it.
    • The first deal got him going. His second deal involved a flip, and that flip helped him up his game. That's when he got into real estate syndication.
    • They now control over a quarter billion dollars of multi-family real estate in Texas.
    • Reed had an impactful conversation with a successful friend about the value of finding a mentor.
    • Finding a mentor helped him to double down on where he was going. Through that, he built his own podcast and his own brand and co-syndicated on bigger deals.
    • They buy between 15-30 million-dollar properties in Austin and San Antonio. They use third-party property management and their own asset management and construction management. They buy between 150-300 units at a time.
    • Build up an investor pool so when you do have a deal you launch to that pool.
    • They raise between 10-15 million dollars per deal, around 30-40%.
    • The key is to have a mentor. Surround yourself with people you aspire to be.
    • Know that it will take time to build your portfolio.
    • Reed talks about key mentors during his journey.
    • Be willing to face uncertainty as you pursue new opportunities.
    • Taking action is at the forefront of his mind.
    • Over time you'll be able to take bigger and bigger steps. Challenge yourself.
    • Getting rid of your limiting beliefs can take work, but it can be done when you take action consistently day after day.
    • Reed shares about his experience writing two books.
    • Reed offers his advice to a new investor.
    • A mistake he made at one point in his investment journey was trusting others too easily.
    • The best real estate investment he ever made was the first one because it got him started.
    • If Reed had to start again he would do it all again. He'd build a personal brand, build a thought leadership platform, and grow his business from there.

    3 Key Points:

    1. If you’re still in the research phase, go out and find your first deal. It can start you on an amazing path of growth.
    2. Finding a mentor can help you double down on your goals to accelerate your growth.
    3. Keep challenging yourself and be willing to fail.

    Resources Mentioned:

    • Learn more about Hyperfast Academy; Get Dan’s book for the cost of shipping here; HyperFast Wealth website
    • Dan Lesniak bio, Facebook, Twitter
    • Reed Goossens website, podcast, Facebook, Instagram, LinkedIn
    • Contact Reed at info@reedgoossens.com
    • Rich Dad Poor Dad (book)
    • Investing in the U.S.: The Ultimate Guide to U.S. Real Estate (book)
    • 10,000 Miles to the American Dream (book)

    Episode #150 Building Corporate Accounts with Ruth Krishnan Jun 26, 2020
    Show notes

    During today’s episode, host Keri Shull speaks with Ruth Krishnan at the HyperFast Digital Deep Dive event about how to land large corporate accounts. Ruth shares how she started her journey to increasing her price point. You’ll be inspired to make connections outside of your sphere as you hear how Ruth got creative about capturing large corporate accounts.

    Episode Highlights:

    • Last year Ruth's San Francisco based team did 130 million dollars in sales. Her average price point is 2.6 million.
    • Ruth tells the story of the first ask she made to land a huge financial planning firm as a key account.
    • She had a loose connection in a high-end financial planning firm. She called him and brought some coffee to his office. This was a big step out of her comfort zone.
    • You don't have to start small.
    • She began by asking what it would take to be the realtor for his company.
    • After their conversation, she called a realtor who fit his criteria and asked if she would want to do the account with them.
    • They made a beautiful marketing book together, printed them, presented the book with gifts and had them delivered to his office.
    • They go to that office every six months and have closed big deals as a result.
    • Figure out how to have access to those people. It may not be through your friends.
    • Provide tools for your clients so they have talking points so they look like they know a lot about real estate. She provides free advice on a regular basis.
    • Ruth publishes a monthly newsletter and they love that data.
    • One of Ruth's signature gifts is branded Yeti bottles that clients love.
    • Ruth also approached mastermind groups because she wanted to work with a room full of billionaires.
    • Show up, do an amazing job, and it will lead to other opportunities.
    • In the San Francisco Bay Area, many families have personal assistants. Ruth infiltrated that group.
    • Ruth created a BNI group early in her career. Keri recommends either vetting the group or creating the group and hand-selecting members.
    • Personal assistants manage all vendors for the families they work for. Ruth found out that the assistants meet regularly to discuss vendors.
    • Sometimes Ruth brings a person she knows they need to hear from as a way of providing value to them. These groups think of Ruth as a connector and as a resource.
    • Consider forming a relationship with a private school consultant in your area that serves high-income families.
    • Once you get into relationships with these people, it's not that hard.
    • When you present to a large tech corporation like SalesForce, you can educate them on demystifying the buying process. You can provide a market update and that will be fascinating to them.
    • People are really interested in hearing what's happening with the market at this moment.
    • The most referrals are done from real estate agents. Attorneys are also huge referrers. Get as many attorneys as you can in your BNI groups.
    • Think of the events in life that trigger people to buy or sell. Bring vendors connected to those events into your BNI groups.

    3 Key Points:

    1. You don’t have to start small. Figure out how to get access to the people you want to be doing business with.
    2. There are many different groups you can approach when you’re looking to connect with high-earners. Consider contacting personal assistants, mastermind groups, private school consultants, hospitals, and more.
    3. When you’re giving a presentation to a corporate account, recognize that you can demystify the buying process for them and provide them with a valuable market update.

    Resources Mentioned:

    • Learn more about Hyperfast Academy; HyperFast Coaching
    • Keri Shull: Linkedin, Facebook, Instagram
    • Get 100 Free Tips from Dan here
    • Ruth Krishnan website, Facebook, Instagram, Twitter, LinkedIn
    • DEMA Facebook group
    • PAN website

    Episode #149 Real Estate Investing During COVID-19 with Matt Fullerton Jun 24, 2020
    Show notes

    During today’s HyperFast Wealth segment, host Dan Lesniak speaks with Matt Fullerton, a real estate investor who also helps educate and train new investors. In this episode, Matt shares how real estate investing has changed during the pandemic, who is selling, and where they are finding the best deals.

    Episode Highlights:

    • Matt Fullerton is a lifelong sales guy. He began his career selling cars and left that business for private equity.
    • Then he became associated with Express Home Buyers, a real estate investment company that was specializing in flips when he joined. They now specialize in wholesale. He started his own company in late 2018.
    • Matt shares his approach to buying distressed listings from agents.
    • He also helps other established real estate companies by taking their old leads. If he gets them under contract, they split the profits.
    • Their main exit is wholesale with no marketing.
    • Because lender guidelines have tightened up during COVID, they are taking on more flips.
    • During COVID they've seen landlords and vacation rental owners reaching out to sell their properties.
    • On the buyer side, a lot of lending has tightened up. Some deals that made sense three months ago no longer make sense.
    • In Dan's observations, getting investor money has become more difficult during these times.
    • Renovated houses are in very high demand.
    • The inventory shortage encouraged Matt's company to do more flips.
    • Commercial and retail have taken a beating so there will be an opportunity there to pick up some commercial property and redevelop it.
    • They're finding more townhouses and condos than they usually do because people often hold those as rentals.
    • They think there will be a lot of opportunity in PG (Prince George County), Maryland. They're now finding great deals in the Baltimore suburbs.
    • They're always looking for new list providers. They're looking at niche lists.
    • For marketing, they use social media. They decided not to spend a ton of money on marketing during COVID.
    • They don't have a lot of overhead and they don't have debt aside from properties they're working on.
    • Dan has experienced great success with online leads.
    • They founded a REIA group, the Real Deals Real Estate Investors Group.
    • Matt tells people who are new to their REIA to get their real estate license.
    • There's tremendous value in partnering with as many realtors as possible.
    • Matt’s advice to a new investor is to not get trapped in other people’s dogma.
    • He advises experienced realtors not to get trapped in their own way of thinking.
    • When you're being rigid, consider other ways to look at the situation.
    • The biggest challenge they faced was having to generate leads without any marketing.
    • If you're a decent person and want to help people, you will succeed.
    • Matt shares his love for the outdoors and traveling.
    • In five years he wants to be setting up the companies he's part of for his exit. He will then pursue environmental work.

    3 Key Points:

    1. COVID has changed the landscape for real estate investing because getting investor money is more difficult right now.
    2. There’s high demand for renovated homes, which encourages investors to consider flipping.
    3. If you’re an investor, consider getting your real estate license to reap the benefits of referrals.

    Resources Mentioned:

    • Learn more about Hyperfast Academy; The Keri Shull Team website; HyperFast Wealth website
    • Dan Lesniak bio, Facebook, Twitter
    • Matt Fullerton Facebook, Contact him at matt@cheshousehunters.com
    • Chesapeake House Hunters website, Facebook
    • The Real Deals REIA Facebook group

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