The How of Business - How to start, run, grow and exit a small business.

Latest Episodes:

201: On-Line Messaging with Nicole Holland Aug 13, 2018

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Entrepreneurial journey & On-Line Messaging insights with Nicole Holland. Nicole is an entrepreneur, on-line marketing expert, and recognized authority on podcast guesting. She shares her unique and challenging journey, from dropping out of high school and quitting her correctional officer job, to becoming a popular podcaster. She also shares tips & advice on how to develop effective messaging online for your small business.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

200: Fixing vs. Solving Problems Aug 06, 2018

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Fixing vs. Solving small business problems, with hosts David Begin and Henry Lopez. Henry & David discuss the topic of fixing versus solving problems that arise every day in our small businesses. Fixing usually deals with just the symptoms of a deeper and larger problem within your small business. The approach of looking for the source problem applies to many aspects of our business, from physical equipment to the people on our teams. Sometimes just fixing something is acceptable, but often we tend to avoid identifying and addressing the root problem because of time and money. Helping your team learn how to solve versus fix is also a challenge.

David Begin and Henry Lopez are the hosts of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

199: 1-Page Marketing Plan with Allan Dib Jul 30, 2018

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1-Page Marketing plan for your small business with Allan Dib. Allan is a serial entrepreneur, marketing and technology expert, small business coach, and author. He shares his background and his practical approach to marketing for small business owners with his 1-Page Marketing Plan. Allan is passionate about helping small businesses find new and innovative ways to leverage technology and marketing to facilitate rapid business growth. His book is "The 1-Page Marketing Plan - Get New Customers, Make More Money, and Stand Out From The Crowd".

This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run, grow and exit your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

198: Influence & Authority with Josh Elledge Jul 23, 2018

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Building Influence & Authority to grow your small business with Josh Elledge. Josh is a serial entrepreneur and an expert on using influence and authority to grow a small business. Josh shares his long journey to success as a small business owner, and tips & advice on how to grow our influence and authority. Josh is a U.S. Navy veteran, a serial entrepreneur, speaker, and he launched UpMyInfluence.com to help turn entrepreneurs into media celebrities - increasing their authority, influence, and revenue. He also started SavingsAngel.com which has grossed more than $6 million in sales with less than $500 in advertising.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

197: Young Entrepreneur - Marc Guberti Jul 16, 2018

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Young Entrepreneurship and Online Marketing for small business with Marc Guberti. Marc is an entrepreneur and online marketing expert. He shares his story of entrepreneurship at an early age, and specific tips for online marketing for small business owners. Marc is an entrepreneur, author, blogger, podcaster, coach, educator and college student! Marc is an accomplished young man who began his entrepreneurial journey when he was a teenager. He is the author of several books, including "27 Ways to Get More Retweets on Twitter" and one of his latest, "Content Marketing Secrets - How to Create, Promote, and Optimize Your Content for Growth and Revenue." Marc is also the host of the Breakthrough Success Podcast, with 182 episodes released and counting (5 episodes per week!).

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

196: Business Insurance with Doug Groves Jul 09, 2018

Show notes

Protect your business with Insurance – what do you need to cover yourself and your assets? Doug Groves, is our guest. He is a small business owner and highly experienced commercial insurance professional. He shares how he got into the insurance industry and valuable tips & advice about commercial insurance for small business owners. Is your insurance coverage more attractive than your business assets?

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

195: Prosperity Mindset with Joan Sotkin Jul 02, 2018

Show notes

It's never about the money, it's about your mindset. A Prosperity Mindset is the holistic way to grow your small business. Joan Sotkin is our guest. She is an entrepreneur, coach, speaker, author and podcaster. We discuss Joan's insights on developing a Prosperity Mindset to help you grow you small business and make more money! She believes that there is nothing wrong with you, and that what you really need is not more money but instead you need more people in your life.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

194: Remarkable Experience Jun 25, 2018

Show notes

Remarkable Experience at the Masters, and how to apply lessons learned to our small businesses. David shares his recent experience at the Masters golfing event. David & Henry discuss the experience and how to apply the lessons learned to our small businesses.

David Begin and Henry Lopez are the hosts of this episode of The How of Business show – dedicated to helping you start, run and grow your small business.

193: Radically Referable with Brian McRae Jun 18, 2018

Show notes

Being Radically Referable to build & grow your small business with Brian McRae. Brian is a speaker, trainer, and coach who helps individuals uncover their full potential. For almost two decades, Brian has built a successful referral-driven practice in the mortgage industry and is using what he has learned to help others experience success. Passionate about professional growth and personal development, Brian helps professional service providers & small business owners across the country build better businesses through events, workshops, and coaching offerings. In 2011 he founded Mastermind St. Louis, a premier shared learning and networking event that helps small business owners and commissioned sales professionals with green networking strategies, personal leadership, and productivity. He loves sharing what he has learned and is passionate about helping others build their own Radically Referable Small Business.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

192: Buying a Business with Carl Allen Jun 11, 2018

Show notes

Buying vs. Building – why you should buy an existing small business instead of building your own, with Carl Allen. Carl is an entrepreneur, investor, and corporate deal maker. He shares his experiences in the corporate world, transitioning to entrepreneurship, and the reasons to consider buying an existing small business instead of building one. He offers a FREE Online Class: "How to Buy Your First Business Inside of 99 Days, CASH FREE!" – find the link to this free class on the show notes page for this episode at The How of Business podcast website.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

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