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The How of Business – How to start, run, grow and exit a small business. — Business
The How of Business – How to start, run, grow and exit a small business.

The How of Business – how to start, run and grow a small business – is a weekly show for aspiring Entrepreneurs and existing Small Business Owners. If you are looking for actionable advice, tips and techniques on how to start (including launching or buying your first small business), run and grow your small business, this is the podcast for you! In each episode we either discuss a business topic, or interview an existing small business owner or business service provider. The How of Business is hosted by Henry Lopez who shares the knowledge and experience he has acquired over his corporate and entrepreneurial careers.

Copyright: © Levante Business Group, LLC

Latest Episodes:

231: Mobile Apps with Sean Casto Feb 18, 2019

Show notes

Mobile Apps marketing and how to use mobile apps to help grow your small business with Sean Casto. Sean is the founder of PreApps - the premier app marketing agency. Sean also shares his entrepreneurial journey. Sean is the author of "App Secrets" an Amazon best seller. He helps his clients market their apps effectively so that they get found among the thousands of other apps that are released each day! Sean also shares his advice for small business owners who are considering developing an app to help grow and promote their business.

Henry Lopez is a serial entrepreneur and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

230: Bootstrapping with Abdo Riani Feb 11, 2019

Show notes

Bootstrapping (21:08) a small business and his entrepreneurial journey, with Abdo Riani. Abdo is an entrepreneur and founder of StartUpCircle.co - helping connect successful entrepreneurs with new founders to help them develop their business ideas. Abdo shares his personal entrepreneurial journey, and specific tips and advice on how to start a small business and grow through bootstrapping or reinvestment of profits.

229: Food Business with DeAndre Wilson Feb 04, 2019

Show notes

Launching a catering business with DeAndre Wilson. DeAndre is a young entrepreneur and the co-founder of Turn Table - a catering business serving the Evansville, Indiana area. DeAndre and his partner Chef Jeff started developing their business while they were both in college. He shares the need to be emotionally prepared for the challenges of entrepreneurship, and the value of a solid business plan.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

228: Protect Your Business with Scott Reib Jan 28, 2019

Show notes

Legally protect your small business (7:37) with Scott Reib, an attorney, popular speaker, coach and the author of "5 Proven Strategies to Shatterproof Your Business." Scott shares why he decided to study law, his small business experiences, and growing his practice to his currently leveraged model. He also shares practical tips & advice on how we can legally protect our small business (starting at 7:37).

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

227: Small-Town Business with Colby Williams Jan 21, 2019

Show notes

Building a Coffee House and (23:45) Small-Town Business opportunities with Colby Williams, a small business owner and the founder of Parengo Coffee. We chat about launching and building a coffee shop (Parengo) and then we (23:45) discuss the topic of his book "Small Town Big Money", which is about the opportunities which exist in small towns for small business. Colby founded Parengo Coffee in Sikeston, Missouri with his parents.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

226: Financial Review with Henry Lopez Jan 14, 2019

Show notes

Financial Review for your small business. Henry Lopez shares his insights and actionable tips for conducting a Financial Review of your small business. Henry explains the importance of knowing the financial metrics of your small business, and how to review your Profit & Loss Statement for potential issues and trends.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

225: Building Animoto & Video Marketing with Jason Hsiao Jan 14, 2019

Show notes

Building Animoto, developing Culture (12:00) and using Video Marketing (18:00) for your small business, with Jason Hsiao. Jason is an entrepreneur and the co-founder of Animoto - an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos. Jason shares why and how he left his corporate job to launch Animoto, and continue to explore his passion for video marketing. Jason also explains (12:00) how they have been able to develop and foster a strong culture at Animoto, and then he shares his insights and expertise on using video (18:00) to market our small businesses.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

224: Building Cyro1one with Kelly Carden Jan 07, 2019

Show notes

Launching & growing a small business with Kelly Carden, an entrepreneur and the owner and founder of Cryo1one - a provider of cryotherapy services. She shares how she transitioned from a successful corporate marketing career to starting her first small business. From one small location to soon opening her third location, she shares how she has rapidly grown her business.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

223: Goal Setting with Henry Lopez Dec 31, 2018

Show notes

Goal Setting with Henry Lopez. Henry shares his insights and actionable tips for goal setting, to help you achieve more in the coming year! He explains why goal setting so important and powerful, and how to set S.M.A.R.T. goals that are in alignment with your long-term vision for yourself and your small business. Henry Lopez is a Serial Entrepreneur and Business Coach with over 35 years of diverse business experience.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

222: Start-Up Experience with Tyler Moyer Dec 31, 2018

Show notes

Tyler's start-up experience with his travel business CooMo Travel. Tyler Moyer is an entrepreneur and the founder and CEO of CooMo Travel - a website that lets you easily plan, book and share a trip. Tyler is a veteran who served in the US Army and also in the Virginia National Guard. He shares his personal story, and the tremendous challenges he had to overcome with launching his small business.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

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