Business
**The Gutsy Podcast | Mindset, Personal Development & Entrepreneurship for Women**

The Gutsy Podcast is for women, entrepreneurs, and go-getters who are ready to stop holding back and start making gutsy moves in their lives and businesses. Gutsy is the belief and action that happens in the split second when you’re faced with a decision—but this time you choose to go for it instead of going back.

Hosted by Keynote Speaker and Coach, LauraAura, this show is your weekly guide to owning what you actually want, shifting the mind junk that’s been holding you back, and taking bold steps toward your goals.

Each week, you’ll get powerful insights, actionable strategies, and inspiring stories designed to help you break free from overthinking and overcomplicating. Whether you’re tuning in for a full episode or a quick Powerback® session, you’ll walk away with the confidence and clarity to stop fighting yourself and start going for it.

Desire drives you, but gutsy? That’s what gets it done.

Latest Episodes:

Powerback 187: You Don't Have to Fix Everything Nov 30, 2023

Show notes

It is NOT your job to fix everything!
If you are a master fixer, meaning you see a problem, you see a situation, or someone comes to you and your first instinct is to be like, “I can do it! I can fix it! I can take on all this shit that doesn't belong to me!” Then, my friend, this week's Powerback® episode is just for you.
Because while there is tremendous value in helping, guiding, and serving, there's also incredible power in harnessing and knowing when it's time to lean in, and when it's time to let things be still.
We’ll go through:

Trying to fix something can actually make things worse
Navigating when it comes to wanting to fix other people’s shit
What the instinct to fix things really is
The power of being still, surrendering, and letting things be
Some questions to help you pause and reground

Resources from this episode
LAST CALL!!! OVERWHELM TO FOCUS - Mindset Class - December 7th - In this class, you’ll learn how to simplify your to-do’s and bring focus and clarity to your goals and ideas so you know where to focus your time and energy and take grounded, simple steps forward. Find other on-demand classes like this here.
Join The Gutsy Collective Inner Circle - Gain clarity and make gusty moves with the support and energy of like-minded women. Inside the group, you’ll find deeper connection, clarity, accountability, tools, and techniques to help you get out of your own way so that you can make shifts and move forward on your goals. I’ll see you inside!
Connect with LauraAura
Facebook: @thatlauraaura
TikTok: @thatlauraaura
Instagram: @thatlauraaura
Website: LauraAura.com

Support the show

Leave a Review!
We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.
https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970

187: Shifting from Owner to CEO with Tiffany Hoeft Nov 28, 2023

Show notes

You’ve been living the entrepreneurial life – learning every aspect of growing a business, trying to figure out the balance with your life, trying to master marketing and sales, and making time to do the thing you came here to do in the first place.
There’s an important transition period in business and that’s the shift from entrepreneur and owner to CEO – and that requires a new set of skills, learning, and releasing. Today, we’re chatting with Tiffany Hoeft about making this shift and supporting your bigger vision.
In this episode, you’ll learn:

The importance of honoring your why and the season you’re in today
The biggest challenges creative entrepreneurs face in business
How operations, systems and tools can make a difference in your business
An exercise to help you discover what to delegate and where to start
The mindset shift that needs to come with bringing on a team
Navigating the hardest part of delegating: releasing control
Advice to better communicate with your team and consultants
Business is a lot more fun when you get to do it with other people

Tiffany is an Operations Consultant, Fractional COO, founder and owner of Fierce Decorum Business Management Agency, and mom of four. She’s spent the last 20-plus years working behind the scenes in businesses as a trusted leopard-loving sidekick by helping high-level creative entrepreneurs identify, strategize, and implement a solid business blueprint to focus on their zone of genius while their business runs in the background.
Resources from this episode
OVERWHELM TO FOCUS - Mindset Class - December 7th - In this class, you’ll learn how to simplify your to-do’s and bring focus and clarity to your goals and ideas so you know where to focus your time and energy and take grounded, simple steps forward. Find other on-demand classes like this here.
Join The Gutsy Collective Inner Circle - Gain clarity and make gusty moves with the support and energy of like-minded women. Inside the group, you’ll find deeper connection, clarity, accountability, tools, and techniques to help you get out of your own way so that you can make shifts and move forward on your goals. I’ll see you inside!
Connect with Tiffany Hoeft
Facebook: @tiffhoeft
Instagram: @fiercedecorum
Website: fiercedecorum.com
Connect with LauraAura
Facebook: @thatlauraaura
TikTok: @thatlauraaura
Instagram: @thatlauraaura
Website: LauraAura.com

Support the show

Powerback 186: Get Curious about Discomfort Nov 24, 2023

Show notes

Nobody wants to be uncomfortable, but what if we look at discomfort through a little bit of a different lens? What if we start thinking, “Hmm, maybe there's information in here.”
When you start to get curious about your discomfort, that shit holds an incredible wealth of information to help guide you to the next part of your path. So, instead of running away from discomfort and instead of hiding away from change, what if we started to lean into it?
On today's Powerback® episode, we are talking about discomfort, how to embrace it, and the types of information that it might be wanting to share with you.
DISCLAIMER! When I talk about discomfort here, I'm not talking about situations, circumstances, people, or surroundings that are inherently unsafe. So, if you're in a place or a situation where you do not feel safe, please take this as your cue to reach out to ask for help, to get guidance.

What happens when discomfort shows up
Temporary discomfort: the space that breaks the mold
The antidote to discomfort is curiosity
An example of how I leaned into my discomfort today
The 3 types of information discomfort is trying to communicate

Resources from this episode

OVERWHELM TO FOCUS - Mindset Class - December 7th - In this class, you’ll learn how to simplify your to-do’s and bring focus and clarity to your goals and ideas so you know where to focus your time and energy and take grounded, simple steps forward. Find other on-demand classes like this here.
You can find the TikTok video I mentioned in this episode where I share the awareness piece I learned from getting curious about my discomfort here.
Join The Gutsy Collective Inner Circle - Gain clarity and make gusty moves with the support and energy of like-minded women. Inside the group, you’ll find deeper connection, clarity, accountability, tools, and techniques to help you get out of your own way so that you can make shifts and move forward on your goals. I’ll see you inside!
Connect with LauraAura
Facebook: @thatlauraaura
TikTok: @thatlauraaura
Instagram: @thatlauraaura
Website: LauraAura.com

Support the show

186: Be seen, heard & paid as an author with Jyotsna Ramachandran Nov 21, 2023

Show notes

Whether you’re thinking of writing a book, are actively writing one, or are sitting on a book that took you a ton of time and love but now feels like it’s getting crickets this episode is for you.
Today’s chat with bestselling author and book publisher Jyotsna Ramachandran will help to breathe some new life and strategy into being seen, heard, and paid as an author.
In this episode, you’ll learn:

Don’t wait to become an expert, go for it
The transformations writing and publishing a book can lead to
Think of your book as a part of your overall marketing strategy
Traditional publishing versus Self-publishing
Strategies to convert readers into clients
Become a bestselling author (even if self-publishing)
Leverage a launch team for a successful launch
How Jyotsna became a TEDx speaker

Jyotsna is a bestselling author, book publisher, TEDx speaker, and an international Author Success Coach who helps coaches, trainers, speakers, and experts to build a super-profitable author funnel with the help of their book.
Resources from this episode
OVERWHELM TO FOCUS - Mindset Class - December 7th - In this class, you’ll learn how to simplify your to-do’s and bring focus and clarity to your goals and ideas so you know where to focus your time and energy and take grounded, simple steps forward. Find other on-demand classes like this here.
Check out Jyotsna’s first TEDx Talk: Don’t Wait to Become an Expert.
If you’re getting ready to launch your book, make sure to grab Happy Self Publishing’s guide to a successful book launch: their FREE Book Launch Checklist.
Is one of your goals for 2024 writing a book? Don’t wait until the new year to start! Get support from Happy Self Publishing with their FREE Book Strategy Session.
Join The Gutsy Collective Inner Circle - Gain clarity and make gusty moves with the support and energy of like-minded women. Inside the group, you’ll find deeper connection, clarity, accountability, tools, and techniques to help you get out of your own way so that you can make shifts and move forward on your goals. I’ll see you inside!
Connect with Jyotsna Ramachandran
Facebook: @jyotsnar
Instagram: @jyotsna.ramachandran
Website: happyselfpublishing.com
Connect with LauraAura
Facebook: @thatlauraaura
TikTok: @thatlauraaura
Instagram: @thatlauraaura
Website: LauraAura.com

Support the show

Powerback 185: Living in the Messy Middle Nov 16, 2023

Show notes

A lot of time, effort, emotion, feeling, logistics, and details go into making a decision, and then you finally land on it. You've chosen, you've decided, you're owning it. But everything around you is still reflecting the way that it has been, instead of the way that you envision it is going to be.
This, my friend, is what I like to call the Messy Middle. This is the space in between time where we're not where we want to be yet, but we've left the space that we once were in. And this often requires a whole new level of diligence, patience, and action.
So, in today’s Powerback® episode, I’m going to talk about the messy middle and give you some recommendations to help you navigate this in-between space while staying in your aligned self and vision.
We’ll go through:

Making aligned decisions and how that changes things
Notice how your emotions and your actions will try to show up
The power of the being still process
Connect with yourself and the bigger picture on a daily basis
Take one small intentional action that helps you move forward
Aligned action is also caring for yourself

Resources from this episode
1-1 Alignment Coaching - After 16+ years in business and working with hundreds of women + entrepreneurs, there’s one thing I know for sure: when you show up in life and business the way you want to, not the way you should, every ounce of success you desire shows up, rapidly. My coaching style combines energetic work with practical action. This isn’t a quick fix or hack – it’s the deeper work that creates forever impact. Together, we’ll make meaningful shifts, align with what you actually want, and simplify the way you build it.
Join The Gutsy Collective Inner Circle - Gain clarity and make gusty moves with the support and energy of like-minded women. Inside the group, you’ll find deeper connection, clarity, accountability, tools, and techniques to help you get out of your own way so that you can make shifts and move forward on your goals. I’ll see you inside!
OVERWHELM TO FOCUS - Mindset Class - December 7th - In this class, you’ll learn how to simplify your to-do’s and bring focus and clarity to your goals and ideas so you know where to focus your time and energy and take grounded, simple steps forward. Find other on-demand classes like this here.
If you're not sure where to start, here's a beautiful little quiz to help walk you through and guide you to your next step: TAKE THE QUIZ!
Connect with LauraAura
Facebook: @thatlauraaura
TikTok: @thatlauraaura
Instagram: @thatlauraaura
Website: LauraAura.com

Support the show

185: Becoming Your Own Version of Iconic with Jen Szpigiel Nov 14, 2023

Show notes

What if I told you that you can create a life and business that truly is as fulfilling as you imagined it to be? That you can be a great mom, partner, AND career-focused woman, curate your days, and experience freedom in your time, finances, and energy…
Not only is it possible, there’s even more greatness than you can imagine. Today, we’re talking with Jen from Becoming Iconic about creating your own freedom and becoming your own version of iconic.
In this episode, you’ll learn:

Jen’s hard-earned lessons from navigating life, family, and business
The importance of trust and letting go of your death grip on your business
Treat your business like your greatest love affair
Flip the switch on comparison
If it’s not enough for you now, it certainly won’t be enough at 7-figures either
Becoming Iconic and the freedoms Jen’s created
How you can create your own version of freedom
Your core pillars are the key to a sustainable successful business

Have you ever felt the presence of a woman who is so deeply connected to her own essence that it helped you realize what was possible? Jennifer is that woman and she’s sharing that power with leaders who know in their hearts that they’re meant for more. She is the Founder and CEO of Becoming Iconic Inc., where she uses her expertise as a Leadership Expert and Mentor to help online entrepreneurs grow profitable and aligned businesses that are rooted in integrity and purpose.
Resources from this episode
I would absolutely love and appreciate it if you could take a few minutes and go to Apple podcasts and leave a review of The Gutsy Podcast and some words of wisdom to let other women know what they can expect from the show.
Join The Gutsy Collective Inner Circle - Gain clarity and make gusty moves with the support and energy of like-minded women. Inside the group, you’ll find deeper connection, clarity, accountability, tools, and techniques to help you get out of your own way so that you can make shifts and move forward on your goals. I’ll see you inside!
OVERWHELM TO FOCUS - Mindset Class - December 7th - In this class, you’ll learn how to simplify your to-do’s and bring focus and clarity to your goals and ideas so you know where to focus your time and energy and take grounded, simple steps forward.
Connect with Jen Szpigiel
Instagram: @becomingiconic
Podcast: Becoming Iconic
Website: becomingiconic.co
Connect with LauraAura
Facebook: @thatlauraaura
TikTok: @thatlauraaura
Instagram: @thatlauraaura
Website: LauraAura.com

Support the show

Powerback 184: Rest, Handle, or Avoid? Nov 09, 2023

Show notes

What you put off today, you must handle or deal with tomorrow. That cycle continues until you choose to do something differently. Your choice is to pause and reconnect to handle the thing or to avoid it altogether.
So, if you tend to get overwhelmed by your to-do list or aren't really sure where to begin in the first place, today's Powerback® episode is going to help give you some clarity, some guidance and, honestly, a little swift kick in the mental ass to help get that shit done.
We’ll go through:

In EVERY situation you have a choice
Start by creating awareness and getting back into yourself
Option 1: Pause because sometimes you just need to rest
Option 2: Handle it by starting with tiny actions forward
5 things to help you overcome the overwhelm and get momentum
Option 3: Avoid it but don’t shame yourself for it

Resources from this episode
OVERWHELM TO FOCUS - Mindset Class - December 7th - In this class, you’ll learn how to simplify your to-do’s and bring focus and clarity to your goals and ideas so you know where to focus your time and energy and take grounded, simple steps forward.
You can check out the Facebook post I mentioned here.
Catch up with Powerback® Episode 182: Help - I keep falling into old habits! for a walkthrough of the Powerback® Process.
Join The Gutsy Collective Inner Circle - Gain clarity and make gusty moves with the support and energy of like-minded women. Inside the group you’ll find deeper connection, clarity, tools, and techniques to help you get out of your own way so that you can make shifts and move forward on your goals. I’ll see you inside!
Connect with LauraAura
Facebook: @thatlauraaura
TikTok: @thatlauraaura
Instagram: @thatlauraaura
Website: LauraAura.com

Support the show

184: Hustle-Free Ways to Market Your Business with Tara Reid Nov 07, 2023

Show notes

You’re trying all the marketing stuff… social media, email lists, SEO, reels, funnels… but something still feels like it’s missing. Marketing is a machine and it’s easy to get folded into ALL the things while seeing little to no results. Today, we’re chatting with Marketing Strategist Tara Reid about hustle-free ways to market and grow your business (even if you’re an introvert!).
In this episode, you’ll learn:

Burnout, accepting yourself and leaning into your strengths
How Tara grows her business without social media
Selling on autopilot with evergreen organic marketing
What an evergreen funnel looks like
4 Hustle-free ways to market your business
The power of having clarity and segmenting your list
When you’ve done all the things, but it’s not working
Balancing nurturing versus talking about offers

Tara Reid is a seasoned business and marketing strategist, renowned for her expertise in empowering entrepreneurs to build sustainable, evergreen marketing strategies. With over 17 years of online entrepreneurship experience, Tara is a trusted guide for heart-centered, introverted, and multi-passionate entrepreneurs seeking to achieve lasting success without compromising their authenticity.
Resources from this episode
Join The Gutsy Collective Inner Circle - Gain clarity and make gusty moves with the support and energy of like-minded women. Inside the group you’ll find deeper connection, clarity, tools, and techniques to help you get out of your own way so that you can make shifts and move forward on your goals. I’ll see you inside!
Tara’s recommended tools for evergreen marketing:

Hotjar - learn about how people are interacting with your website so you better understand what’s working and what’s not working.
ConvertBox - create automated, segmented, and targeted pop-ups (side-bar, top bar, and full pop-ups).
ThriveCart - create your evergreen funnels and host your digital products and courses all in one place.

Access Tara’s many freebies, including the How to Market Your Business as an Introvert Webinar she mentioned in this episode, here.
OVERWHELM TO FOCUS - Mindset Class - December 7th - In this class, you’ll learn how to simplify your to-do’s and bring focus and clarity to your goals and ideas so you know where to focus your time and energy and take grounded, simple steps forward.
Connect with Tara Reid
Facebook: TheIntrovertCoach
Podcast: Introvertpreneur
Website: thetarareid.com
Connect with LauraAura
Facebook: @thatlauraaura
TikTok: @thatlauraaura
Instagram: @thatlauraaura
Website: LauraAura.com

Support the show

Powerback 183: From "Should" to honoring your wants Nov 02, 2023

Show notes

Most people are living on autopilot, following what they should do, instead of tapping into honoring and acting on what they actually want and need instead.
Past circumstances, situations, people, and conversations have led you to believe what you should do. Those thoughts, feelings, and actions become beliefs, which become actions, which become subconscious standards. So, it’s really easy to forget or to stop and ask yourself, “What do I actually want or need in this situation?”
That's why today's Powerback® episode is about recognizing how many times we actually say and do what we “should” do, and learning how to recognize and lean into what we actually want instead.
We’ll walk through:

Notice the “should”s that pop up in your day with this challenge
The consequences of living through the “should”s
Start by honoring your wants in your micro-decisions
Harness the power of the pause
The incredible ripple effect of micro decisions where you choose you
Use the Powerback® Process to break the habit of using the word “should”

Resources from this episode
LAST CALL! Mind Fuckery: 5-day Live Workshop - Are you ready to learn how to quiet your mind and get out of your own way? Then be sure to register for the next session of the life-changing Mind Fuckery Workshop. The class will run from November 6 to November 10, from 7 to 8 PM EST and you can sign up here – registration closes on November 3rd.
The Membership for the Gutsy Collective Inner Circle is officially open! The Gutsy Collective is a community of driven, supportive women who are making gutsy moves in their lives, businesses, and inner selves by taking small steps toward a big future.
Inside the Inner Circle, you’ll find deeper connection, clarity, tools, and techniques to help you get out of your head and reconnect with yourself so that you can move forward on your goals, all while being supported by other like-minded women.\
Join The Gutsy Collective Inner Circle and I’ll see you inside!
Ready for positive change and craving some in-person support? I'm hosting mindset classes every single month now, register for upcoming live classes or catch up with past ones on-demand at lauraaura.com/learn
Connect with LauraAura
Facebook: @thatlauraaura
TikTok: @thatlauraaura
Instagram: @thatlauraaura
Website: LauraAura.com

Support the show

183: Trusting Your Spiritual Abilities with Sarah Martucci Oct 31, 2023

Show notes

Are you leaning into the feeling that you may have spiritual abilities and wondering how to differentiate between your mind and your intuition? Learning how to trust yourself starts with getting quiet and going within.
Today, we’re talking with Psychic Medium Sarah Martucci to learn how to trust your spiritual abilities and use them as a power source to make decisions to grow your life and business.
In this episode, you’ll learn:

How to build and grow your confidence
Quit letting your fear guide you, take a chance on yourself
Navigating the start of your journey with your spiritual abilities
How to start trusting your spiritual gifts and abilities
The power of integrating your intuition and abilities in business
What it looks like to choose yourself in your business

Sarah is a psychic medium, certified crystal healer, and paranormal investigator who offers mediumship and psychic readings, as well as house cleansing, paranormal investigations, and crystal prescriptions to get you back on track.
Resources from this episode
Catch up with Sarah’s first episode in The Gusty Podcast, still one of the top downloaded episodes: Episode 66: Learning Your 3 Spaces of Intuition with Sarah Martucci.
Ready to learn how to recognize & shift your resistance with some in-person support from me? Register for the upcoming SHIFT YOUR RESISTANCE - Mindset Class on November 2nd here.
Mind Fuckery: 5-day Live Workshop - Want to learn how to quiet your mind and get out of your own way? Register for the next session of the life-changing workshop. From November 6 to November 10, from 7 to 8 PM EST and you can sign up here – registration closes on November 3rd.
The Membership for the Gutsy Collective Inner Circle is a community of driven, supportive women who are making gutsy moves in their lives, businesses, and inner selves by taking small steps toward a big future.
Join The Gutsy Collective Inner Circle, I’ll see you inside!
Connect with Sarah Martucci
Facebook: @theofficialsarahmartucci
TikTok: @theofficialsarahmartucci
Instagram: @theofficalsarahmartucci
Website: sarahmartucci.com
Connect with LauraAura
Facebook: @thatlauraaura
TikTok: @thatlauraaura
Instagram: @thatlauraaura
Website: LauraAura.com

Support the show

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