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    Business

    The Go-Giver Podcast

    Would you like your business — and your life — to be a lot more fun, a lot less stressful, and a lot more profitable? Do you want to sell more, lead better, be more influential, and live a life of significance? In this show, based around the Five Laws of Stratospheric Success from the international bestseller, “The Go-Giver”, you’ll learn how to naturally create a life of joy and prosperity. Your host, Bob Burg, coauthor of “The Go-Giver” will share his insights and interview notables including today’s top entrepreneurs, business and thought leaders.

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    Latest Episodes:
    091 The Impeccable Customer Experience - Steve Dorfman Nov 14, 2017
    Show notes

    Service, Business, Customers, Relationships, Employees

    Summary

    Customer service is important, but the customer experience is really everything. We'll look at that in our Thought of the Day. And in our interview segment, we'll talk with Steve Dorfman, one of the foremost experts on how we can dramatically improve the customer experience … of our customers. That and more on today's show.

    Bob's Thought of the Day

    We'll explore:

    • Why consistently bad customer service can ruin a company while good customer service simply keeps that company in the game.
    • Specific ways that my favorite restaurant, The Juno Beach Cafe, provides an exceptional customer experience and retains a loyal customer base.
    • A special way that one of the waitpersons, Nancy, provides an exceptional customer experience to my Family each week.

    Interview with Steve Dorfman

    You'll discover:

    • Why the customer experience isn't likely to exceed the employee experience.
    • Examples of companies known for providing remarkable experiences for both employees and customers.
    • Why it's not the customer's responsibility to ensure a good customer experience.
    • How to know whether you have fallen victim to the mentality of blaming customers.
    • Why we must anticipate a customer's most important needs and do their critical thinking for them.
    • How to handle unmet customer expectations.
    • The importance of showing empathy to customers.
    • The LAST framework for handling a poor customer experience: listen, apologize, solve, thank.
    • How to reframe an apology as taking responsibility for what happened to the customer.
    • How technology and automation factor into the customer experience.
    • A compelling example of using hi-tech for the sake of hi-touch.

    Click to Tweet

    • The #customer experience isn't likely to exceed the #employee experience. @driventoexcel #business
    • Our customers didn't go to #Customer School. @driventoexcel #business
    • It's okay to go hi-tech for the sake of hi-touch ... but never at its expense. @driventoexcel #technology #business

    Interview Links

    DrivenToExcel.comFree Resource: Customer Experience Quick Tips of the Day. You can also access it by visiting http://bit.ly/2iYixjA or by texting CUSTOMERSERVICE (all one word) to 22828.Free Resource: 36 Customer Service Quotes

    Connect with Steve on Facebook

    Connect with Steve on LinkedIn

    Follow Steve on Twitter

    Resources

    Sell The Go-Giver Way Audio Program

    GoGiverSalesAcademy.com

    The Go-Giver Leader

    TheGoGiver.com

    GoGiverSpeaker.com

    Burg.com

    How to Post a Review


    090 You The Entrepreneur - Dorie Clark Nov 07, 2017
    Show notes

    Entrepreneurs, Business, Freedom, Discouragement, Income Streams

    Summary

    Even if you're not a business owner, you can still have an entrepreneurial mindset, which will serve you well. We'll look at that in our Thought of the Day. And in our interview segment, the always wise and relevant Dorie Clark will share wisdom from her newest book, Entrepreneurial You. That and more on today's show.

    Bob's Thought of the Day

    We'll explore:

    • How the 5 laws from The Go-Giver apply to employees within a corporate setting.
    • The one overarching reason why people buy from you as a sales professional or entrepreneur. Or, as an employee, why someone would hire you and keep you on.
    • Why you should think like an INtrapreneur--an ENtrepreneur within another person's company.

    Interview with Dorie Clark

    You'll discover:

    • How a wake-up call in 2001 helped Dorie learn the importance of developing multiple income streams.
    • The difference between making money FROM something and making money BECAUSE of something.
    • Why talent alone is not enough to become a successful entrepreneur.
    • How Dorie uses consulting, coaching, writing, speaking, and several other income streams to de-risk her business.
    • The inspirational story of Todd Herman, a youth sports coach who leveraged free speaking opportunities to exponentially grow his business.
    • How Antonio Centeno used the power of video to create a successful business based on information products.
    • Why targeting a niche can be an excellent business strategy.
    • How to deal with discouragement as an entrepreneur.
    • The importance of savoring the small wins.

    Click to Tweet

    • What @DorieClark says is the diff between making money *from* something and "because* of something. #business
    • The goal of #freedom is the independence to live your life as you'd like. @DorieClark #entrepreneurs
    • In this episode, @DorieClark reveals why many #entrepreneurs quit before they should…and what to do about it.

    Interview Links

    DorieClark.com Entrepreneurial You by Dorie Clark

    Reinventing You by Dorie Clark

    Stand Out by Dorie Clark

    Stand Out Networking by Dorie Clark

    Free Resource: Entrepreneurial You Self-Assessment WorkbookConnect with Dorie on Facebook

    Connect with Dorie on LinkedIn

    Follow Dorie on Twitter

    Follow Dorie on Instagram

    Resources

    Sell The Go-Giver Way Audio Program

    GoGiverSalesAcademy.com

    The Go-Giver Leader

    TheGoGiver.com

    GoGiverSpeaker.com

    Burg.com

    How to Post a Review


    089 Women Who Won - Bill Ellis Oct 31, 2017
    Show notes

    Women, Branding, Business, Fear, Confidence

    Summary

    With self-confidence, the stage is set for great accomplishment. We'll look at that in our Thought of the Day. And in our interview segment, Bill Ellis introduces us to some of the amazing fighters, overcomers, and achievers from his new book, Women Who Won. That and more on today's show.

    Bob's Thought of the Day

    We'll explore:

    • How confidence enhances all the wonderful talents, traits, and characteristics you possess in order to achieve or accomplish what you desire.
    • Why a person not as talented but confident in themselves is much more likely to achieve success than one who is very talented yet lacks confidence.
    • The difference between confidence and arrogance.

    Interview with Bill Ellis

    You'll discover:

    • What it means to be a fearless brand.
    • Why you can never eliminate fear, and how to use it to your advantage.
    • The importance of understanding your abilities and limitations.
    • Examples of women who have embodied passion, purpose, and persistence.
    • Why Maya Angelou is not only a bird uncaged but a "brand uncaged."
    • How the question "What did you fail at today?" creates the context for ultimate success.
    • Why you don't have to be a world icon or a legend to be a fearless brand in your own world.

    Click to Tweet

    • All of us have roadblocks and #limitations in life. @WCEllis #business
    • "What did you fail at today?" is a powerful question. @WCEllis reveals why in this episode.
    • In this episode, @WCEllis reveals how to become a #fearless brand. #branding #business

    Interview Links

    BrandingForResults.com Women Who Won by Bill EllisBill's Blog

    Connect with Bill on Facebook

    Connect with Bill on LinkedIn

    Follow Bill on Twitter

    Follow Bill on Instagram

    Resources

    Sell The Go-Giver Way Audio Program

    GoGiverSalesAcademy.com

    The Go-Giver Leader

    TheGoGiver.com

    GoGiverSpeaker.com

    Burg.com

    How to Post a Review


    088 Prosperity's Inside Game - David Neagle Oct 24, 2017
    Show notes

    Money, Success, Prosperity, Purpose, Attitude

    Summary

    Have you ever committed … self-sabotage? I sure have. We'll look at that in our Thought of the Day. And in our interview segment, David Neagle shows us how prosperity, in all its forms, is much more of an inside game than we might think. That and more on today's show.

    Bob's Thought of the Day

    We'll explore:

    • What I learned from the experience of sabotaging my own success at 18 years old… in front of 3,000 people.
    • An insightful quote from the great prosperity teacher, Bob Proctor: "Our mind is much like an internal automatic pilot that will bring us back on course when we experience behaviors and results that are outside of our belief system."
    • Why belief is the starting point for winning big—whether it's financially, physically, spiritually, mentally, emotionally, relationally, or in all the other ways in which success can be measured.

    Interview with David Neagle

    You'll discover:

    • The challenge of the "Financial Set Point."
    • Why most people don't believe they can turn their annual income into their monthly income.
    • Why it is easier to earn more money in a short period of time than earning a small amount of money in a long period of time.
    • David's definition of success: "The constant Expression and Progression of your Divine Purpose."
    • The importance of stepping into the purpose in front of you on a daily basis.
    • Why blame is such a destructive force.
    • The first step to making any significant change in your life.
    • Three small changes David made in his attitude, and how those changes helped him become more successful.

    Click to Tweet

    • We always have more than enough options to take us where we want to go. @DavidNeagle #success
    • #Responsibility is the first step in making any significant #change in your life. @DavidNeagle
    • In this episode, @DavidNeagle reveals how false needs keep us from our real needs.

    Interview Links

    DavidNeagle.com

    The Millions Within: How to Manifest Exactly What You Want and Have an EPIC Life! by David Neagle

    David's Blog

    Free Resource: Your 6-Step Guide to Overcoming Obstacles

    Connect with David on Facebook

    Follow David on Twitter

    Follow David on Instagram

    Resources

    Sell The Go-Giver Way Audio Program

    GoGiverSalesAcademy.com

    The Go-Giver Leader

    TheGoGiver.com

    GoGiverSpeaker.com

    Burg.com

    How to Post a Review


    087 The Recipe - Chef Charles Carroll Oct 17, 2017
    Show notes

    Cooking, Food, Greatness, Excellence, Choices

    Summary

    As human beings, it can be very easy to make bad choices. The key word, however, is "choices." And THAT is our responsibility. We'll look at that in our Thought of the Day. And in our interview segment, Olympic Culinary Gold Medalist, Chef Charles Carroll, will share some of the most important success lessons and correct choices for both young and old. That and more on today's show.

    Bob's Thought of the Day

    We'll explore:

    • What you can learn about making good choices from the television show "Law and Order."
    • How one bad decision or stupid choice can change your entire life.
    • The power of a caring adult to impact a young person who made a life-altering bad choice.

    Interview with Chef Charles Carroll

    You'll discover:

    • The premise of The Recipe, which Chef Charles co-authored with John David Mann.
    • Why anger is such a destructive force, even in the kitchen.
    • The difference between a cook and a chef.
    • Why you must preserve what is already great.
    • The power of paying attention to the details.
    • The principle of "mise en place" and how it applies to your life.
    • Why excellence does not equal greatness.
    • How to coach a negative person by helping them look for great things around them.

    Click to Tweet

    • If you're #angry, you're going to #cook angry. @ChefCarroll
    • You can #improve ANYTHING. And you should seek to improve EVERYTHING. @ChefCarroll #excellence
    • #Excellence is not greatness. #Greatness is excellence, plus honor. @ChefCarroll

    Interview Links

    ChefCharlesCarroll.com

    The Recipe by Chef Charles Carroll and John David Mann

    The Recipe Podcast

    Connect with Chef Charles on Facebook

    Connect with Chef Charles on LinkedIn

    Follow Chef Charles on Twitter

    Follow Chef Charles on Instagram

    Watch Chef Charles on YouTube

    Resources

    Sell The Go-Giver Way Audio Program

    GoGiverSalesAcademy.com

    The Go-Giver Leader

    TheGoGiver.com

    GoGiverSpeaker.com

    Burg.com

    How to Post a Review


    086 Business is for Kids - JJ Ramberg Oct 10, 2017
    Show notes

    Kids, Business, Entrepreneurship, Parenting, Success

    Summary

    How important is it for children to have an entrepreneurial mindset? We'll look at that in our Thought of the Day. And in our interview segment, noted entrepreneur, television host, and author, JJ Ramberg shows us that the business principles important to a 5th grader's business can benefit them for the remainder of their lives. That and more on today's show.

    Bob's Thought of the Day

    We'll explore:

    • The value of understanding business principles, whether you are an entrepreneur or an intrapreneur (working within another person's business).
    • Why childhood is an ideal time to learn entrepreneurial principles.
    • The value of experiencing both the rewards and the consequences of their actions and decisions … even for something like a lemonade stand.

    Interview with JJ Ramberg

    You'll discover:

    • Why teaching financial literacy to kids is so important.
    • The importance of understanding the value of a product or service.
    • Why JJ and her co-authors used a story format to teach the principles in their book.
    • How JJ used lessons learned from her business experience within the story.
    • Several powerful business lessons that can help create the environment for a lifetime of success.
    • What JJ hopes kids will take away from the book.
    • How the book is a microcosm of adult businesses.
    • How the Gumdrop plugin can save you money and help causes you care about.

    Click to Tweet

    • On this episode, @JJRamberg shares how her new book teaches #business principles to kids.
    • How can #parents teach kids to think like entrepreneurs? @JJRamberg shows you how in her new book. #business
    • A lesson @JJRamberg teaches in her new biz book for kids: If you make a #promise, you have to keep that promise. This was too long
    • A lesson from @JJRamberg's new biz book for kids: If U make a #promise, U have to keep that promise

    Interview Links

    The Startup Club by JJ Ramberg, Melanie Staggs, and S. Taylor

    "Your Business with JJ Ramberg" on MSNBC

    Connect with JJ on Facebook

    Connect with JJ on LinkedIn

    Follow JJ on Twitter

    Follow JJ on Instagram

    GoodShop.com

    GetGumdrop.com

    Resources

    Sell The Go-Giver Way Audio Program

    GoGiverSalesAcademy.com

    The Go-Giver Leader

    TheGoGiver.com

    GoGiverSpeaker.com

    Burg.com

    How to Post a Review


    085 Ballgames to Boardrooms - Taylor Scott Oct 03, 2017
    Show notes

    Leadership, Success, Sports, Perspective, Trust

    Summary

    Just how important IS trust to the success of an organization? We'll look at that in our Thought of the Day. And in our interview segment, Taylor Scott joins us with powerful leadership, business, and life lessons from … coaches. That and more on today's show.

    Bob's Thought of the Day

    We'll explore:

    • Why trust was a key leadership factor for Theo Epstein, the man who brought the Boston Red Sox their first World Series championship since 1918 and the Chicago Cubs their first one since 1908.
    • How operating without the—as Stephen M.R. Covey, author of The Speed of Trust, puts it—"low-trust tax" will positively impact your team.
    • An important reminder from Simon Sinek, author of Leaders Eat Last: "Trust is a biological reaction to the belief that someone has our well-being at heart."

    Interview with Taylor Scott

    You'll discover:

    • What it means to go "OneMoreStep" and how it opens up a whole different perspective.
    • The three pieces of advice Taylor received from his high school basketball coach--play hard, have fun, listen to your coaches--and how it changed his life.
    • How to "see where you are today" as a way to practice and improve every day.
    • The quickest way to become a leader among your peers.
    • How insecurity negatively impacts you as a leader.
    • Why Taylor believes the days of "building" character are over.
    • How to add value to others by finding ways to "be around the ball."
    • The advice Taylor's Mom gave him that changed his perspective.

    Click to Tweet

    Some of the most telling, character–revealing moments are when you realize you're wrong. @tscott1502 #perspective

    • Work on things today that turn your whole #perspective around. @tscott1502 #success
    • The quickest way 2 become a #leader among your peers is B the 1 person who always makes it all about their peers. @tscott1502

    Interview Links

    BallGamesToBoardrooms.com Ballgames to Boardrooms by Taylor ScottTaylor's Speaking Page

    Taylor's BlogConnect with Taylor on Facebook

    Connect with Taylor on LinkedIn

    Follow Taylor on Twitter

    Follow Taylor on Instagram

    Resources

    The Speed of Trust by Stephen M.R. Covey

    Leaders Eat Last by Simon Sinek

    Sell The Go-Giver Way Webinar

    GoGiverSalesAcademy.com

    The Go-Giver Leader

    TheGoGiver.com

    GoGiverSpeaker.com

    Burg.com

    How to Post a Review


    084 The Business of Writing - John David Mann Sep 26, 2017
    Show notes

    Writing, Books, Business, Entrepreneurship, Success

    Summary

    Regardless of your business, it must be approached as just that … a business. We'll look at that in our Thought of the Day. And in our interview segment, John David Mann is back with us, and he'll take that thought and compare it with the business of writing. That and more on today's show.

    Bob's Thought of the Day

    We'll explore:

    • A very important lesson from Michael Gerber, creator of the E-Myth books and programs: Having a successful business involves significantly more than just being good at the product or service aspect of it.
    • Why my friend Carol Roth, in her book The Entrepreneur Equation, encourages readers to question whether or not entrepreneurship and doing the "business part of the business" is for them.
    • The value of approaching every business, charity, or even a specific project with a business mindset.

    Interview with John David Mann

    You'll discover:

    • John's experience in the book business and how it relates to entrepreneurship.
    • Why every book is two things: the book itself, as well as a business.
    • Why John considers most of his books to be successes as books, but failures as businesses.
    • How getting 45 rejections from publishers led John into becoming a publisher.
    • The story behind John's new book (co-written with Chef Charles Carroll), The Recipe.

    Click to Tweet

    • A successful #book project is no different, in principle, from any other successful project. #business
    • Part of the path of an entrepreneur is knowing ahead of time that you're going to have to launch some ships that sink. @johndavidmann
    • You can't let your ego keep you from listening and making adjustments. #success #writing

    Interview Links

    JohnDavidMann.com John's BlogThe Recipe: A Story of Loss, Love, and the Ingredients of Greatness by Chef Charles Carroll and John David Mann

    John's previous appearance on Ep. 69 of The Go-Giver Podcast

    Follow John on Twitter

    Connect with John on Facebook

    Connect with John on LinkedIn

    Resources

    The E-Myth Revisited by Michael GerberThe Entrepreneur Equation by Carol RothSell The Go-Giver Way Webinar

    GoGiverSalesAcademy.com

    The Go-Giver Leader

    TheGoGiver.com

    GoGiverSpeaker.com

    Burg.com

    How to Post a Review


    083 The Sensational Life - Duane Cummings Sep 12, 2017
    Show notes

    Sales, Success, Character, Serving, Leadership

    Summary

    Success, it's often said, begins on the inside. Then it works its way outward where it eventually manifests. We'll look at that in our Thought of the Day. And in our interview segment, we look at this from the point of view of a man who absolutely changed himself from the inside out. He'll share terrific wisdom in this regard from his fantastic book. That and more on today's show.

    Bob's Thought of the Day

    We'll explore:

    • The importance of a key quote from the great success philosopher Jim Rohn: "Become a millionaire, not for the million dollars, but for what it will make of you to achieve it."
    • A universal law of life: We grow on the inside first, and that growth then manifests itself on the outside via the actual, tangible results.
    • Why the "how-to" aspect of sales will only get you partway to the magnificent success you have the ability to attain.
    • Why integrity and character are so vital for long-term, sustainable success.

    Interview with Duane Cummings

    You'll discover:

    • Duane's story of becoming the CEO of Leadercast.
    • How Duane's real-life experience of being fired was the basis for the story in the book.
    • Why you should be honest not only with others, but with yourself.
    • Why you need to understand your own beliefs before you can begin to change them.
    • Why it's important to look past a person's appearance and get to know their story.
    • How to develop the character traits of a sensational sales person.
    • The first step to make your dreams a reality.
    • Duane's plan for a 7-book series tracing the arc of his life.

    Click to Tweet

    • What have you done today that moved you closer to your #vision? @DuaneDCummings
    • If you make yourself valuable to others, your place in the market is virtually assured. @DuaneDCummings #sales
    • The harder I try to give myself away, the more I get filled up. @DuaneDCummings #sales

    Interview Links

    DuaneCummings.comLeaderCast.com

    The Sensational Salesman by Duane Cummings

    Book Duane to SpeakDuane's Blog

    Follow Duane on Twitter

    Follow Duane on Instagram

    Connect with Duane on Facebook

    Connect with Duane on LinkedIn

    Resources

    Sell The Go-Giver Way Webinar

    GoGiverSalesAcademy.com

    The Go-Giver Leader

    TheGoGiver.com

    GoGiverSpeaker.com

    Burg.com

    How to Post a Review


    082 Pursuing Our Potential - Mark Sanborn Sep 05, 2017
    Show notes

    Potential, Success, Purpose, Achievement, Passion

    Summary

    How important is pursuing our potential to living a happy, successful, and fulfilling life? We'll look at that in our Thought of the Day. Speaking of potential, in our interview segment, a man who is one of the world's foremost authorities in the area of personal development shows us how WE can close the gap from where we are … to where we can be. That and more on today's show.

    Bob's Thought of the Day

    We'll explore:

    • A powerful story from Hasidic Jewish teaching about living up to your potential.
    • How to measure your true success.
    • The reason why this story bothers me.

    Interview with Mark Sanborn

    You'll discover:

    • One of the most exciting things you can do every day.
    • Why you should not only look for ways to get ahead, but stay ahead.
    • The two paths to improvement.
    • The four areas of the Potential Matrix and how they determine your success.
    • Why reflection is so important to your long-term success.
    • What the stories of Marissa and Greg can teach us about the "inner" and "outer" dilemma.
    • 3 secrets to improving your performance.
    • The only thing that can prevent you from improving.
    • How Mark's "Five Friends" have helped him get better.
    • The biggest danger that any professional makes.

    Click to Tweet

    • Better always beats #best. @mark_sanborn #success
    • #Goals are a way of keeping score of progress, but #purpose is the reason people achieve. @mark_sanborn
    • On this episode, discover how the #Potential Matrix determines your #success. @mark_sanborn

    Interview Links

    MarkSanborn.comThe Potential Principle: A Proven System for Closing the Gap Between How Good You Are and How Good You Could Be by Mark SanbornThe Fred Factor by Mark Sanborn

    Fred 2.0 by Mark SanbornYou Don't Need A TITLE to Be a Leader by Mark SanbornMark's PodcastMark's BlogConnect with Mark on Facebook

    Connect with Mark on LinkedIn

    Follow Mark on TwitterResources

    Sell The Go-Giver Way Audio Program

    GoGiverSalesAcademy.com

    The Go-Giver Leader

    TheGoGiver.com

    GoGiverSpeaker.com

    Burg.com

    How to Post a Review


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