The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

Latest Episodes:

How Shifting Our Family Dynamic Dramatically Changed My Business Aug 17, 2023

Show notes

Annie Schuessler, a friend, a previous guest on the Get Paid Podcast, and also a client of mine, takes the reins for the interview today. Annie hosts The Rebel Therapist Podcast and helps therapists create their first online group program. She had me on her podcast to talk about a very specific family dynamic that changed between my husband and me that affected our entire family. And, it had a HUGE impact on my business. Not an easy adjustment, but one I want to speak candidly about with all of you who are striving to expand your businesses while fulfilling caregiving roles.

This Week on the Get Paid Podcast:

What it can mean to be the primary parent when building a business
The impact on creativity when you never really know when someone is going to need you
Starting a difficult conversation with my husband about roles when we're both entrepreneurs
The reaction when we finally made a list of our separate responsibilities
When you and your spouse have very different perspectives on your relationship
Why you should figure out your different needs when it comes to workflow and dealing with interruptions
Challenging internal pressure and bias about expectations put on women and mothers
What you need to know about Absolute FB Ads, my signature program that's only open about once a year

Connect with Annie

Connect with Claire:

Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it's time to go get yourself paid.

Paige Bowman: $200K from 1:1 Weight Loss Coaching Aug 10, 2023

Show notes

This Week on the Get Paid Podcast:

Going through years of school only to realize she didn't want to be a counselor after all
Deconstructing her own thinking about life coaching
How her educational pursuits in counseling and stint in the military resulted in her pursing weight loss coaching
Becoming a paid life coach for the first time
How she created a profitable model from 1:1 coaching
Detangling her worth from money
How she puzzled everything she was learning into her an effective weight loss framework that finally clicked
The power of small changes
To offer group coaching or not - we evaluate the pros and cons
Overcoming visibility jitters when it comes to expanding your online presence and business

Mentioned in this podcast:

Life Coach School Nicole Stork-Hestad - Money Coach Jody Morris

Connect with Paige:

Now, it's time to go get yourself paid.

Ashley Capps: Personal Styling and Shifting Business Models Aug 03, 2023

Show notes

In this episode, meet Ashley Capps, the visionary behind AC.Styles, a groundbreaking styling service that empowers everyone to look and feel their best. Forget the traditional stylists – AC.Styles offers a high-touch, virtual experience with a team of experts handling all the details.

Discover how Ashley transformed her in-person service into a global virtual offering. Learn the truth about styling, breaking the myth that it's only for the rich and famous. Uncover all her strategies to attract new clients through SEO, workshops, and cold emailing. And hear how she applied Get Paid Marketing ad strategies to attract new, ongoing business.

This Week on the Get Paid Podcast:

How Ashley figured out a styling business model that wouldn't completely bottleneck her revenue potential
Busting myths about who styling is and isn't for and how it all works
How Ashley tested virtual styling and found success even during the height of the Pandemic
Shifting from flat fees to a relationship-first approach that encourages repeat business and really loyal clients
Taking on marketing strategies such as SEO, blog posts, cold emailing, and hosting workshops to meet clients where they are, reducing the cost per acquisition significantly
Building a team of stylists and Ashley's really big vision for the future of styling businesses
All the stats on ads, and how what you show potential clients vs. say to them in your copy goes a long ways with certain businesses
How Get Paid Marketing came in and played a role in Ashley's ad confidence

Mentioned in this podcast:

Get Paid Marketing

Connect with Ashley Capps:

Now, it's time to go get yourself paid.

Amber McCue: $3 Million from 2 Businesses in 2 Industries Jul 27, 2023

Show notes

From single mom at the age of 18 to owning three companies that allow her to work from anywhere, anytime, Amber McCue has a talent for overcoming obstacles and helping others do the same. Amber runs her businesses from Africa, where she currently lives with her family. She can be found at ambermccue.com

This Week on the Get Paid Podcast:

The incredible level of profit Amber has grown her boudoir photography business
The keys and struggles of scaling that type of in-person business on a national scale
LivingSocial and how it impacted Amber's marketing
What on earth is "change management?"
Launching a second business in a new industry
Revenue and profit margins for both businesses
Can you scale an offer that includes a lot of 1:1 access to you?
Details of the "hotline" feature of Amber's coaching program, The Modern CEO (you might want to steal this for your group program)

Mentioned in this episode:

Free Class: The 2 Simple Ads that Fill Up Your Group Programs: clairepells.com/class
Three Boudoir
The Modern CEO program
Stay GoalDone
The Planathon

Connect with Amber McCue:

Now, it's time to go get yourself paid.

Real Advice About Ads and Funnels: Open Coaching Call Replay Jun 29, 2023

Show notes

"We made 20K from our new webinar funnel in the first month of running ads.

And now we see a clear path to a million dollars."

One of our Get Paid Marketing clients just gave us an update on the webinar funnel that we helped to rebuild.

I knew they had made sales but I had no idea that this completely automated webinar was responsible for $20K in revenue from a small ad spend!

On last week's Open Coaching Call, I lost track of the number of times I suggested someone create an evergreen webinar funnel.

"So free webinars still work??" someone asked.

They sure do.

In fact, someone who signed up for MY webinar from an ad converted to a paying customer WHILE watching the Coaching Call live!

If you've been trying to figure out how to scale your marketing and sales by using ads, you do NOT want to miss this episode where we published the entire replay of this no-pitch group coaching call.

There was also talk about:

Realistic expectations about selling high ticket offers
The fact that your business will not be the same in 3 years, and how that should impact your decision-making
Being upfront about your prices
Selling with or without sales calls
Hidden thought errors that are secretly sabotaging you

Mentioned In This Episode:

Book a call with me to chat about Get Paid Marketing: https://clairepells.com/call
My self-study ads course, Absolute FB Ads: https://clairepells.com/afa

4 Easy Ways to Improve Every Email You Send Jun 22, 2023

Show notes

If you're spending any energy on growing your email list, make sure people are actually opening and reading your emails! After all, most of the money you'll make in your coaching or product business will come from the emails that you send your audience.

In this episode, I walk you through some of the easiest tweaks you can make to your emails in order to get better open and click through rates.

Mentioned in this episode:

Free Class: The 2 Simple Ads that Fill Up Your Group Programs: clairepells.com/class
Convertkit Blog: What Apple's privacy changes mean for your deliverability
Eman Ismail's podcast, Mistakes that Made Me (the episode I mention is #13 with Laura Belgray
Tarzan Kay and her program Email Stars
Laura Belgray and her program Inbox Hero

Janae Young: Multiple 6 Figures While Still In College Jun 15, 2023

Show notes

Janae Young is a college admissions coach and senior at Stanford University studying Management Science and Engineering with a minor in Education. After witnessing a need in her community, she founded her company at 15 years old in Wilmington, NC to help high school students achieve personal and academic success. Over her last 6 years as an entrepreneur, Janae has coached hundreds of students around the world throughout the college application process to reach their dream schools including Stanford, Harvard, Cornell, UPenn, Columbia, Yale, Princeton, Dartmouth, and other top schools across the nation.

This Week on the Get Paid Podcast:

What motivated a 15 year old kid to start a business
The intense criticism Janae faced as a young entrepreneur
What year of high school you need to start preparing to apply for college if the Ivies are in your sights
How much revenue Janae's business brings in (even though she hasn't graduated from college yet)
Janae's systems for balancing keeping up with her studies and working on the business
Why 2023 is a "non-growth" year
"Sitting with my success"

Mentioned in this episode:

Free Class: The 2 Simple Ads that Fill Up Your Group Programs: clairepells.com/class

Connect With Janae:

Website: www.janaetutoring.com
Instagram: https://www.instagram.com/janaetutoring/
Facebook: https://www.facebook.com/janaetutoring1

Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes with an entrepreneur friend.

Now it's time to go get yourself paid.

Kimberly Reynolds: This Ex-Physician Charges $20K For Group Coaching Jun 01, 2023

Show notes

Dr. Kimmy is the go-to person for women doctors looking to hit their first $100k and deliver world class results with their own coaching programs. She is the esteemed founder and CEO of The Doctor Coach School™, specializing in high-ticket sales and high-impact coaching. Her expertise lies in helping her clients craft compelling program promises, effectively market their services to create a sense of safety and trust, and utilize their platforms and coaching containers to transform the beliefs of their audience. Dr. Kimmy firmly believes that if you can't guide someone towards a sale, you won't be able to inspire them to transform as a coach.

This Week on the Get Paid Podcast:

How Dr. Kimmy managed the disparity of medical school, having a baby, and being in a long-distance marriage.
Coming out of her shell to speak for herself and getting the appropriate treatment
Navigating the implicit bias of the medical system
The incident that led her into coaching and finding a life of purpose
Transitioning from coaching herself, getting coached, and coaching others
The journey of struggling to sell a $997 coaching program to seamlessly charging $20k
How Dr.Kimmy became a student of sales as a Doctor
Different waves of the COVID pandemic and how it affected businesses
Is a waitlist really necessary? Let's talk about it.

Mentioned in this podcast:

Connect with Kimberly Reynolds:

Now, it's time to go get yourself paid.

Ads For High and Low Ticket Offers [GPM Is Open 📢] May 22, 2023

Show notes

Let's look into what can be done if you see high ad costs, shall we? Facebook ads are a long game, and spoiler alert! Ad costs always go up.

In this episode, I will discuss how the Get Paid Marketing team and I assist our clients in improving their ads through creative tweaks and audience testing. Our goal is to help you achieve profitable results from your ads and determine whether ads are worth the investment.

And an important announcement: Applications for Get Paid Marketing are open today, May 22nd through 3pm Eastern on Thursday, May 25th. Listen to the episode to learn about the application process.

Mentioned in this podcast:

4 Jobs Your Evergreen Webinar Does on Autopilot

Now, it's time to go get yourself paid.

Jess Zeigler: "Is This a Hobby or a Business?" May 18, 2023

Show notes

A professional longarm quilter for the past 10 years, Jess Zeigler helps other quilters earn and launch real businesses through her online course, Rookie Season, and her membership, Longarm League. She and her husband Josh now work together in the business, supporting their family solely through the revenue generated from their various digital offers. Today we deep dive into Jess's journey from stay at home mom to quilting hobbyist to professional and how prioritizing her mental health and embracing uncertainty played a huge role.

Also, stick around toward the end to hear Jess get a real-time messaging session with Get Paid Marketing's conversion copywriter and messaging coach, Sarah Lucille.

This Week on the Get Paid Podcast:

Jess's journey of self-discovery as a stay-at-home mom and grappling with her identity
Unleashing her passion for a hobby without immediate plans for monetization
The struggles and drain of earning small commissions through a time-consuming quilting business model
How her first big $10k investment in a Longarm machine changed everything
What shifted when Jess tore it all down, started homeschooling, and prioritized therapy
Challenging societal beliefs ingrained by patriarchy and embracing a mindset focused on possibilities rather than limitations
When and why her husband left his 16 year high stress job in 2021 to be part of the business
Shifting her model to teaching and creating resources for Longarm quilters
Jess and Sarah Lucille dive into a mini messaging session, addressing the key paradigm shifts a really niche audience needs to make before buying
Jess's motivation for joining Get Paid Marketing and how it propelled her to take action and implement her ideas sooner.

Connect with Jess Zeigler:

Mentioned in this Episode:

GPM Waitlist

Now, it's time to go get yourself paid.

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