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    Business

    The Elite Nurse Practitioner Show

    No-Nonsense Business Advice for Entrepreneurial NPs

    The Elite NP Show is a podcast for go-getter NPs who are ready to break free from traditional roles and create thriving businesses. Listen to 1:1 interviews with entrepreneurial NPs who are establishing and growing their practices, and apply these valuable insights to your own professional journey.

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    Copyright: © 2022 The Elite Nurse Practitioner Show

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    Latest Episodes:
    Episode 220 - Creating a Practice That Fits Your Goals Jul 23, 2026
    Show notes

    In this episode, Justin sits down with Brittany, a nurse practitioner who's preparing to take the next step into practice ownership. Together, they discuss what it means to build a business intentionally, making decisions early on that can create more flexibility, sustainability, and long-term growth.

    Their conversation explores everything from selecting the right services and creating recurring revenue streams to developing a marketing strategy that aligns with both personal and professional goals. Justin also shares practical advice on keeping things simple in the beginning, avoiding common pitfalls, and building a practice that's designed to evolve over time rather than trying to do everything at once.

    Whether you're still planning your first practice or refining your vision before launch, this episode is a reminder that successful businesses aren't built overnight. They're built one thoughtful decision at a time.


    Episode 219 - The Power of Finding Your Niche Jul 16, 2026
    Show notes

    In this episode, Justin sits down with Breshelle, a family nurse practitioner who's turning years of clinical experience and hard-earned lessons into a focused vision for her next practice. After a previous business venture didn't go as planned, she's taking a new approach, building a practice centered on diabetes and metabolic health while leveraging the relationships and expertise she's developed throughout her career.

    Together, they explore what it really takes to build a niche practice, from identifying the right patient population and creating meaningful referral partnerships to developing a marketing strategy that doesn't rely solely on social media. Justin also shares practical advice on networking, overcoming rejection, and finding opportunities that may already exist within your professional circle.

    This conversation is also a reminder that success in practice ownership is rarely a straight line. Whether you're launching your first business or starting over with a new idea, this episode offers practical insights on building a practice that's focused, sustainable, and uniquely your own.


    Episode 218 - Expertise Creates Opportunity Jul 09, 2026
    Show notes

    In this episode, Justin sits down with Kara, a nurse practitioner with more than two decades of experience caring for patients with neurological conditions. As she prepares to launch her own business, they explore how years of specialized knowledge can become the foundation for something that reaches far beyond a traditional local practice.

    Together, they discuss the opportunities and limitations of building a highly specialized practice, the role of telemedicine, coaching, and educational content, and why consistency can be one of the most valuable marketing tools a provider has. They also talk about creating multiple revenue streams, building a business that isn't tied to every hour worked, and using today's success to invest in tomorrow's growth.

    If you've spent years developing expertise in a specific area of medicine, this episode offers an encouraging perspective on how that experience can become the foundation for a business that's both impactful and built for the long term.


    Episode 217 - From Nursing Professor to Practice Owner Jul 07, 2026
    Show notes

    In this episode, Justin sits down with Meg, a family nurse practitioner who has spent the past seven years teaching the next generation of nurses. Now, she's preparing for a new chapter, leaving academia behind to build a wellness and aesthetics practice that gives her more flexibility, independence, and time with her family.

    Together, they discuss how to make the transition into practice ownership, from choosing the right services and developing a pricing strategy to marketing in a small community and creating predictable recurring revenue. Justin also shares why starting with a focused set of high-value services can set the foundation for long-term success, while avoiding many of the expensive mistakes new practice owners often make.

    If you've ever wondered what it takes to leave the security of a traditional healthcare career and build something of your own, Meg's story is an encouraging reminder that with the right plan, your next chapter might be closer than you think.


    Episode 216 - Turning Experience Into Ownership Jun 25, 2026
    Show notes

    In this episode, Justin is joined by Misty Ford, a family nurse practitioner who has spent years building successful clinics for other providers and is now preparing to launch a wellness practice of her own.

    Together, they work through everything from choosing the right services and creating a brand that clearly communicates value, to finding effective ways to market the practice and connect with the right patients. They also discuss why focusing on complementary services, instead of trying to offer everything, can create a stronger patient experience and a more sustainable business.

    Whether you're preparing to open your first practice or refining your vision before launch, this conversation is full of practical ideas for building a business that's focused, memorable, and positioned for long-term growth.


    Episode 215 - Scaling Without Sacrificing Your Lifestyle Jun 18, 2026
    Show notes

    In this episode, Justin sits down with Joe, a psychiatric nurse practitioner who has built a thriving telehealth practice serving patients across Massachusetts. With a full caseload, strong patient retention, and a business he genuinely enjoys running, Joe is now focused on a different challenge: figuring out what comes next.

    Together, they explore strategies for scaling beyond the solo provider model, including hiring additional clinicians, creating concierge-style offerings, and introducing complementary services that can add value for patients while creating new revenue opportunities. They also discuss the realities of delegation, practice valuation, and what it takes to build a business that can continue growing without relying entirely on the owner's time.

    If you've already built a solid practice and are wondering how to create more freedom, more scalability, and more long-term opportunity, this episode offers a practical look at the decisions that can help get you there.


    Episode 214 - Building a Resilient Practice in a Changing Market Jun 04, 2026
    Show notes

    Episode 213 - Freedom, Flexibility, and Full-Time Success May 28, 2026
    Show notes

    In this episode, Justin sits down with Jennifer Jersan, a family nurse practitioner of 16 years and owner of Elevate HRT. After 16 years in the traditional primary care setting, Jennifer turned in her notice and is officially betting on herself full-time.

    On their conversation they talk through practical strategies for building momentum, creating a service model that fits both the provider and the patient, and keeping the process simple while laying the foundation for long term success. The conversation also touches on balancing career goals with lifestyle goals, and how small consistent steps can create meaningful growth over time.

    Whether you are a solo practitioner looking to scale, or an employee looking for the confidence to finally quit your day job, this episode is packed with the raw, common-sense business advice you need to grow a profitable, cash-based practice.


    Episode 212 - Starting Small and Growing with Purpose May 21, 2026
    Show notes

    In this episode, Justin sits down with Tawana to talk through the realities of stepping into private practice and building something from the ground up.

    Their conversation covers everything from choosing the right services and keeping startup costs manageable, to building confidence early on and avoiding the trap of overcomplicating the process. Justin and Tawana also dive into the bigger picture of what practice ownership can create long term, including more flexibility, independence, and control over your future.

    If you’ve been thinking about starting your own practice but keep waiting for the “perfect time,” this episode is a reminder that momentum starts with taking the first step


    Episode 211 - Turning Clinical Experience Into a Thriving Practice May 14, 2026
    Show notes

    In this episode, Justin sits down with Felicia, a nurse practitioner currently working in urgent care who is preparing to launch a wound care and foot care clinic. Together, they walk through key decisions around choosing a service area, office setup, and navigating cash versus insurance based models.

    The conversation also explores the long term opportunities that come with practice ownership, including creating more flexibility, building financial independence, and leveraging specialized clinical experience into a growing business.

    Overall, this episode offers a practical and encouraging look at how nurse practitioners can turn their experience into a focused and sustainable practice of their own


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