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    Business

    The Creative Edition Podcast

    The Creative Edition Podcast empowers creatives to discover, grow, and own their brand. The Creative Edition (formerly known as the Content Creatives Podcast) is hosted by Seattle content creator Emma Cortes Ellendt (@emmasedition). She shares influencer tips and lessons she’s learned navigating the influencer world. Emma dives into the tools and strategies to execute content creation for social media channels and to build your online community. She also invites guests, both in and outside the influencer industry to discuss their perspectives on the creator economy. Emma also talks about recognizing and asking for your value as a content creator. Emma also shares what it’s like being casted for influencer marketing campaigns as well as sales, business, and marketing best practices for creators.

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    Copyright: © 2021 Content Creatives Podcast

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    Latest Episodes:
    2021 Content Creatives Podcast Goals Jan 05, 2021
    Show notes

    Today we’re going to be sharing our 2021 goals for the Content Creatives Podcast. We’re so excited to launch into the New Year.
    Maddy and Emma share one goal they met in 2020. And they share four goals they want for the Content Creatives Podcast and their community.
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

    Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

    Follow the Content Creatives Podcast: @contentcreativespodcast
    Join the Content Creatives Podcast Facebook Group!


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    5 Budgeting Tips for Content Creators Dec 29, 2020
    Show notes

    Today we’re going to be sharing a few ways to budget as a content creator. Whether it’s your goal to take your side hustle full-time one day or to keep it a lucrative side hustle, this podcast episode is for you.
    Budget Tip 1: Define your blogging financial goals

    Do you have a monthly or annual goal you’d like to make from blogging?

    Even if you just started creating content on Instagram or on other social media channels, we recommend setting a high-level timeline for yourself and creating financial goals.

    Where do you want to be financially in 3 months, 6 months, 1 year, and 5 years?
    Budget Tip 2: Identify your monthly expenses

    Like any other business, blogging can quickly become expensive if you don’t know how much money you’re putting into it and not getting any returns.

    I would list out your expenses and identify what’s fixed costs (what you have to pay no matter what) and variable costs (expenses that are dependent and may not actually be spent).
    For the rest of the tips, listen in!
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

    Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

    Follow the Content Creatives Podcast: @contentcreativespodcast
    Join the Content Creatives Podcast Facebook Group!


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    How to Stay Motivated and Continue to Create Content for Your Passions Dec 16, 2020
    Show notes

    Today we’re going to be sharing a few tips on staying motivated and continuing to create content for your passions – especially during challenging or busy times .
    Our first tip to help you stay motivated is to: Set your overarching goals for your brand and business at the beginning of the year and continue to revisit them throughout the year.
    If you’ve defined success, then you’ve defined what direction you need to go. A lot of times, people lose motivation when they feel like they don’t have direction. So if you take the time to define what milestones you want to hit, you’ve created the space for you think about how to get there.
    Our second tip is to: Revisit why you’re passionate about creating content

    If you’re feeling like you’ve loss motivation, it might be helpful for you to take some time to reflect why you even started in the first place.

    · What did you find fun about creating content?

    · Did you love helping others find easy dinner recipes?

    · Did you enjoy sharing your beauty recommendations?
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

    Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

    Follow the Content Creatives Podcast: @contentcreativespodcast
    Join the Content Creatives Podcast Facebook Group!

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    Meet Tomi from @goodtomicha: How Tomi Started and Built Her Blog & Brand Dec 08, 2020
    Show notes

    Today we’re joined Tomi from @goodtomicha. Tomi is a lifestyle blogger based out of North Carolina. She shares fashion, beauty, pop culture, and is a skincare enthusiast.
    Tomi shares with us:
    1. What inspired you to create your blog and Instagram?

    • Did you have any sources of inspiration?
    • Did something or someone inspire you to take the leap?

    2. How did you select your blog and Instagram name?

    3. What resources did you use to start out?

    4. What’s one mistake you did early on your content creation career?

    5. When’s one thing you think you did well or did right early on your career?
    For the rest of the Tomi's interview and story, listen in!
    Follow Tomi's blog: https://www.goodtomicha.com/
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

    Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

    Follow the Content Creatives Podcast: @contentcreativespodcast
    Join the Content Creatives Podcast Facebook Group!


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    5 Ways to Reach New Instagram Followers Dec 01, 2020
    Show notes

    Today we’re going to be sharing a few ways to reach new Instagram followers. If you’re feeling stagnant on Instagram or you’re just getting started and you’re looking to build a community, this podcast episode is for you.
    Tip #1: Test out new features on Instagram (like Instagram reels)

    If you want to hit the explore page and reach new audiences, we recommend testing out new features Instagram rolls out. Reels doesn’t have to be over produced. You literally could create a 15 second video of your outfit, a meal that you’re about to eat, or a new place that you’ve explored.
    Tip #2: Collaborate with other content creators

    Here are a few ideas to collaborate with other content creators:

    1. Go Live with another content creator and talk about a shared topic or niche

    2. Do a fashion or style challenge: where you style the same item but in different ways. You can cross promote your photos/videos on Instagram stories

    3. Do a photo shoot challenge: where you come up with a creative concept together and share your own version of it + cross promote
    For the rest of the tips, listen in!
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

    Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

    Follow the Content Creatives Podcast: @contentcreativespodcast
    Join the Content Creatives Podcast Facebook Group!

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    Holiday Photo Shoot Bucket List Nov 24, 2020
    Show notes

    We're kicking off the holiday season with a holiday photo shoot bucket list! If you're looking to create holiday content soon, here are a few ideas you can create.
    Holiday Photo Shoot Idea #1: Cozy up in your car
    Whether you head out on a winter adventure or just pose in your driveway, you can create a cozy set up at the trunk of your car!
    Holiday Photo Shoot Idea #2: Under the Christmas Tree
    You can pose with your presents, wrapping paper, and ornaments.
    Holiday Photo Shoot Idea #3: Holiday flat lay
    Lay down with your bestie, your favorite holiday props, and pose!
    Holiday Photo Shoot Idea #4: Baking cookies
    You can grab cookie dough from the store, festive cookie cutters, and some flour for this holiday photo shoot idea.
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

    Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

    Follow the Content Creatives Podcast: @contentcreativespodcast
    Join the Content Creatives Podcast Facebook Group!

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    How to Find Brands to Work With as a MicroInfluencer Nov 17, 2020
    Show notes

    Today we’re going to be sharing a few tips on how to find brands to work with as a micro-influencer.
    Before we share the different ways to find brands to work with, we recommend creating a dream list of the brands you’d love to work with in the future.
    Think about your niche (or niches) and think about the brands that would align with your personal brand and your audience.

    Why should you first create a list of brands that you’d love to work with?

    · You start to do some research on what brands would fit your brand and your audience

    · You start to figure out what type of brand partner you want (small brand, start up brand, establish brand)

    · You start to think about what everyday brands you use in your life and the brands that you love
    The tips we cover in this episode include:

    1. One way to find brands to work with is to join influencer networks.
    2. You can pitch a brand directly.
    3. You can find brands to work with by leveraging your influencer work.

    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

    Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

    Follow the Content Creatives Podcast: @contentcreativespodcast
    Join the Content Creatives Podcast Facebook Group!

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    Emma takes Emma's Edition Full-Time! Nov 09, 2020
    Show notes

    Last month, Emma announced that she decided to take content creation full-time. In this episode, Emma answers:
    1. What led you to decide that it was time to jump into content creation?
    2. Did you apply for any jobs or did you know that you should just focus on Emma’s Edition?
    She also shares how she was financially, emotionally, and mentally ready to take Emma’s Edition full-time:
    1. She had met my 2019 financial goal of building a 6-month emergency fund

    Her side hustle (blogging) had allowed her to turn my 3-month emergency fund into a 6-month emergency fund.

    When she received that lay-off noticed, she knew she was going to be financially unaffected. she had automated my savings and she had a financial safety net to fall back on if needed.

    2. She had paid down my student debt (I have $8,600 to go woo!)

    She graduated in 2014 with $30,000+ in student loans. In the beginning of 2019, she still had $19,000+ of student debit I needed to pay off.

    She paid off just around $10,400 over the last year and half. She's confident that she can still work towards paying down my student debt – even with just her blogging income.
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

    Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

    Follow the Content Creatives Podcast: @contentcreativespodcast
    Join the Content Creatives Podcast Facebook Group!

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    5 Blogging Goals to Set for Yourself Nov 02, 2020
    Show notes

    Today we’re going to be sharing 5 blogging goals you can set for yourself. If you’re wanting to set new goals for your blog, brand, or business on social media, this podcast episode is for you.
    Blogging Goal #1: What do you want to do for your audience?

    How are you going to deliver value to them?
    How are you going to inspire them, motivate them, or educate them?

    If you have hopes of turning your blog or Instagram into your full-time career, you have to put your audience at the forefront. A lot of people miss that a lot of content creators solve a problem, provide information, or entertain their audiences. If you haven’t defined what you’re doing to do for your audience, that should be your first blogging goal you set.
    Blogging Goal #2: What skills do you want to learn as a blogger?

    Content creators, bloggers, Instagram/TikTokers, YouTubers, and more wear many different hats.

    If it’s truly your long-term goal to take content creation full-time, what skills do you need to learn to get there?

    Here are a few skills you might want to set goals for:

    · How to negotiate with brands

    · How to edit photos using photo shop or Adobe Lightroom

    · How to edit videos

    · The basics of SEO

    · How to utilize Pinterest

    · Writing/editing skills
    For the rest of the tips, tune into the episode!
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

    Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

    Follow the Content Creatives Podcast: @contentcreativespodcast
    Join the Content Creatives Podcast Facebook Group!


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    How to Get Noticed by Brands as an Influencer Oct 21, 2020
    Show notes

    Did you know that you can get a brands attention as a micro-influencer? You don’t need 100,000 or even 10,000 followers to get a brands attention. If you’re looking to get your favorite brand’s attention, this podcast episode is for you.
    Here are a few tips to help noticed by brands as an influencer:
    #1 Come from a clear point of view

    There’s millions of users of Instagram which means there’s a TON of content being posted and shared on a daily basis. If your goal is to get noticed by brands as an aspiring blogger, you have to figure out how you’re going to stand out.

    Our biggest piece of advice is to clarify your point of view is to start with a mission statement.
    Tip #2: You should already be a fan of the brand

    Over the past few years, we’ve learned that brands want to work with you if you’re already wearing or using their products and services.

    Brands love it when you’re already sharing what products you use or wear the most. It makes it easier for them reach out to you because they know your audience is used to seeing you talk about their brand and product.

    If you’re truly a fan of the brand, you should also be:

    · Tagging them on Instagram

    · Using their branded hashtags

    · And engaging on their account
    For the rest of the tips, tune into the episode!
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

    Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

    Follow the Content Creatives Podcast: @contentcreativespodcast
    Join the Content Creatives Podcast Facebook Group!


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


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