The Brands On Brands Podcast

Latest Episodes:

Your Brand is What People Say About You | Ep. 313 Jul 02, 2025

Show notes

In this episode of Brands On Brands, Brandon Birkmeyer explores the concept of building your personal brand by shaping the story others tell about you. While people will ultimately interpret your narrative on their own, you have the power to influence it. Brandon provides three actionable strategies:

Creating ENCOUNTERS by actively engaging with people
Building memorable EXPERIENCES through deliberate interactions, and
Leaving tangible EVIDENCE through online presence and follow-ups.

Looking for help on clarifying your message and creating more content? Set up a free 15-minute chat with Brandon and get your questions answered! www.brandsonbrands.com/chat

00:00 Introduction: The Power of Your Brand's Story

01:48 Welcome to the Show

02:04 Understanding Reputation Building

03:01 Three Key Strategies to Shape Your Story

04:04 Creating Encounters: Purposeful Places to Participate

08:22 Building Memorable Experiences

10:31 Leaving Evidence: Crafting Your Lasting Impression

12:59 Conclusion: Taking Charge of Your Reputation

This is the Brands On Brands Podcast with Brandon Birkmeyer

Don't forget to get your own personal branding scorecard at:

https://www.brandsonbrands.com/scorecard

CONNECT WITH ME

Connect with me on social media:

https://www.brandsonbrands.com/mylinks

READ MY BOOK - FRONT & CENTER LEADERSHIP

I launched a new book and author website. Check it out here.

https://www.brandonbirkmeyer.com/fcl

CHECK OUT MY COURSES

Get tactical trainings and access to one-on-one coaching!

https://www.brandsonbrands.com/courses

SUBSCRIBE TO THE NEWSLETTER

Get the latest news and trends on all things personal branding and the creator economy.

https://www.brandsonbrands.com/newsletter

Visual Branding and Storytelling with Sandra Chau (Rebroadcast) | Ep. 312 Jun 26, 2025

Show notes

Learn the concepts of visual branding, visual storytelling, and the strategies to help you get there. Today we are talking with Sandra Chau. She's a stylist and creative director, and she's known and respected for her minimalist design aesthetic. She founded the School of Visual Branding in 2018 and specializes in teaching entrepreneurs how to grow their online brands and increase their profit using visual strategy.

More from our guest at https://www.sandrachau.com or on Instagram @SandraChauDesign

This is the Brands On Brands Podcast with Brandon Birkmeyer

Don't forget to get your own personal branding scorecard and a free brand strategy call at:

https://www.brandsonbrands.com/scorecard

CONNECT WITH ME

Connect with me on social media:

https://www.brandsonbrands.com/mylinks

READ MY BOOK - FRONT & CENTER LEADERSHIP

I launched a new book and author website. Check it out here.

https://www.brandonbirkmeyer.com/fcl

CHECK OUT MY COURSES

Get tactical trainings and access to one-on-one coaching!

https://www.brandsonbrands.com/courses

SUBSCRIBE TO THE NEWSLETTER

Get the latest news and trends on all things personal branding and the creator economy.

https://www.brandsonbrands.com/newsletter

Behind The Scenes of Prerecording a Virtual Keynote Speech | Ep. 311 Jun 18, 2025

Show notes

In this episode of Brands On Brands, personal branding coach Brandon Birkmeyer shares his experience preparing a prerecorded virtual keynote speech for a large international conference. He discusses the challenges and lessons learned from experimenting with different presentation setups and overcoming obstacles in recording and editing. Brandon emphasizes the importance of experimenting with various formats, the role of continuous iteration in refining ideas, and how these practices contribute to better communication and creativity. Looking for help on clarifying your message and creating more content? Set up a free 15-minute chat with Brandon and get your questions answered! www.brandsonbrands.com/chat 00:00 Introduction and Keynote Experience 01:30 Setting Up for Success: Experimenting with Recording 03:28 Overcoming Technical Challenges 05:18 Editing and Enhancing the Presentation 07:10 Lessons Learned and Future Applications 08:12 The Power of Iteration 09:56 Conclusion and Final Thoughts

This is the Brands On Brands Podcast with Brandon Birkmeyer

Don't forget to get your own personal branding scorecard at:

https://www.brandsonbrands.com/scorecard

CONNECT WITH ME

Connect with me on social media:

https://www.brandsonbrands.com/mylinks

READ MY BOOK - FRONT & CENTER LEADERSHIP

I launched a new book and author website. Check it out here.

https://www.brandonbirkmeyer.com/fcl

CHECK OUT MY COURSES

Get tactical trainings and access to one-on-one coaching!

https://www.brandsonbrands.com/courses

SUBSCRIBE TO THE NEWSLETTER

Get the latest news and trends on all things personal branding and the creator economy.

https://www.brandsonbrands.com/newsletter

Memorable Personal Branding and Public Speaking with Lauren Davis | Ep. 310 Jun 11, 2025

Show notes

Building a Memorable Personal Brand with Lauren Davis. In this episode of Brands On Brands, we talk with Lauren Davis, founder of Lauren Davis Creative, about the essentials of personal branding and how to be more memorable.

We delve into the importance of personal branding, its impact on engagement, and turning visibility into lifelong client relationships. Lauren shares insights from her extensive experience working with speakers, giving actionable tips on being memorable online, during networking events, and from the stage.

Learn more about Lauren Davis at: https://laurendaviscreative.com

00:00 Introduction to Personal Branding with Lauren Davis

03:19 The Essence of Personal Branding

09:01 Visibility and Online Presence

15:40 Building Trust and Memorable Connections

27:01 Crafting Engaging Presentations

31:06 Analyzing and Improving Presentations

38:27 Tailoring Messages for Different Audiences

41:27 Networking and Personal Branding Tips

49:24 Final Thoughts and Encouragement

This is the Brands On Brands Podcast with Brandon Birkmeyer

Don't forget to get your own personal branding scorecard and a free brand strategy call at:

https://www.brandsonbrands.com/scorecard

CONNECT WITH ME

Connect with me on social media:

https://www.brandsonbrands.com/mylinks

READ MY BOOK - FRONT & CENTER LEADERSHIP

I launched a new book and author website. Check it out here.

https://www.brandonbirkmeyer.com/fcl

CHECK OUT MY COURSES

Get tactical trainings and access to one-on-one coaching!

https://www.brandsonbrands.com/courses

SUBSCRIBE TO THE NEWSLETTER

Get the latest news and trends on all things personal branding and the creator economy.

https://www.brandsonbrands.com/newsletter

Using AI to Create a LinkedIn Newsletter | Ep. 309 Jun 04, 2025

Show notes

In this episode of Brands On Brands, Brandon Birkmeyer discusses how he integrated ChatGPT and AI tools to create a unique and engaging newsletter. He explores the differences between his podcast content and the newsletter, explaining how he generates topics, curates content, and infuses his personal voice into the AI-generated framework.

Brandon also highlights the benefits of using LinkedIn to share newsletter content and the time-saving process he follows.

Looking for help on clarifying your message and creating more content? Set up a free 15-minute chat with Brandon and get your questions answered! www.brandsonbrands.com/chat

00:00 Introduction

00:53 Building a Unique Newsletter with AI

02:16 Leveraging LinkedIn for Newsletter Distribution

05:00 Creating Engaging Content with AI Assistance

08:55 Exploring Various Newsletter Topics

10:51 Encouragement and Final Thoughts

This is the Brands On Brands Podcast with Brandon Birkmeyer

Don't forget to get your own personal branding scorecard at:

https://www.brandsonbrands.com/scorecard

CONNECT WITH ME

Connect with me on social media:

https://www.brandsonbrands.com/mylinks

READ MY BOOK - FRONT & CENTER LEADERSHIP

I launched a new book and author website. Check it out here.

https://www.brandonbirkmeyer.com/fcl

CHECK OUT MY COURSES

Get tactical trainings and access to one-on-one coaching!

https://www.brandsonbrands.com/courses

SUBSCRIBE TO THE NEWSLETTER

Get the latest news and trends on all things personal branding and the creator economy.

https://www.brandsonbrands.com/newsletter

Tamsen Webster: Say What They Can't Unhear | Ep. 308 May 28, 2025

Show notes

Unlocking Persuasion with Tamson Webste. Today we speak with Tamsen Webster, author of Say What They Can't Unhear - The Nine Principles of Lasting Change.

Tamsen, a persuasive message design expert with over 25 years of experience, delves into the principles and processes that build lasting buy-in and change. The conversation covers ethical persuasion, overcoming resistance, and the importance of aligning capability and intent in messaging.

Learn more about Tamsen at: https://tamsenwebster.com

00:00 Introduction to Today's Guest: Tamsen Webster

00:20 Tamsen Webster's New Book

06:11 The Importance of Internally Motivated Change

12:30 Understanding Capability and Intent in Persuasion

22:12 The Role of Words in Effective Communication

26:00 The Power of Storytelling in Marketing

29:04 Historical Perspectives on Belief Systems

35:10 Effective Change Communication Strategies

42:25 Final Thoughts and Resources

This is the Brands On Brands Podcast with Brandon Birkmeyer

Don't forget to get your own personal branding scorecard and a free brand strategy call at:

https://www.brandsonbrands.com/scorecard

CONNECT WITH ME

Connect with me on social media:

https://www.brandsonbrands.com/mylinks

READ MY BOOK - FRONT & CENTER LEADERSHIP

I launched a new book and author website. Check it out here.

https://www.brandonbirkmeyer.com/fcl

CHECK OUT MY COURSES

Get tactical trainings and access to one-on-one coaching!

https://www.brandsonbrands.com/courses

SUBSCRIBE TO THE NEWSLETTER

Get the latest news and trends on all things personal branding and the creator economy.

https://www.brandsonbrands.com/newsletter

The Art of Storytelling for Personal Branding | Ep. 307 May 21, 2025

Show notes

The Art of Storytelling for Personal Branding. In this episode, we discuss the importance of storytelling as a crucial skill for personal branding. We talk about the impact of engaging stories in public speaking, book writing, and personal interactions and dive into insights on techniques like using dialogue and building suspense to captivate the audience.

00:00 Introduction and Personal Journey

00:55 The Power of Storytelling

01:26 Learning from the Experts

02:34 Crafting Your Story

03:40 Engaging Your Audience

05:13 Practical Applications of Storytelling

06:19 Conclusion and Call to Action

This is the Brands On Brands Podcast with Brandon Birkmeyer

Don't forget to get your own personal branding scorecard and a free brand strategy call at:

https://www.brandsonbrands.com/scorecard

CONNECT WITH ME

Connect with me on social media:

https://www.brandsonbrands.com/mylinks

READ MY BOOK - FRONT & CENTER LEADERSHIP

I launched a new book and author website. Check it out here.

https://www.brandonbirkmeyer.com/fcl

CHECK OUT MY COURSES

Get tactical trainings and access to one-on-one coaching!

https://www.brandsonbrands.com/courses

SUBSCRIBE TO THE NEWSLETTER

Get the latest news and trends on all things personal branding and the creator economy.

https://www.brandsonbrands.com/newsletter

Eric Girard: Building Trust and Reputation in Leadership | Ep. 306 May 14, 2025

Show notes

In this episode, we speak with Eric Girard, CEO of Gerard Training Solutions and author of the bestselling book, 'Lead Like A Pro.' (www.girardtrainingsolutions.com)

With over 30 years of experience in learning and development, Eric discusses his focus on new managers, the importance of empathy in leadership, and the role of trust in team dynamics. Eric shares insights from his book and offers actionable advice on how to build and improve management skills.

Get the first two chapters of Eric's book for FREE! Just email Eric at: eric@girardtrainingsolutions.com

00:00 Introduction and Guest Overview

00:19 Eric Girard's Background and Expertise

02:04 Diving into Leadership and Empathy

12:45 The Importance of Trust in Leadership

21:27 Eric's Journey to Writing 'Lead Like A Pro'

23:40 Transitioning to Entrepreneurship

35:18 Final Thoughts and Future Plans

This is the Brands On Brands Podcast with Brandon Birkmeyer

Don't forget to get your own personal branding scorecard and a free brand strategy call at:

https://www.brandsonbrands.com/scorecard

CONNECT WITH ME

Connect with me on social media:

https://www.brandsonbrands.com/mylinks

READ MY BOOK - FRONT & CENTER LEADERSHIP

I launched a new book and author website. Check it out here.

https://www.brandonbirkmeyer.com/fcl

CHECK OUT MY COURSES

Get tactical trainings and access to one-on-one coaching!

https://www.brandsonbrands.com/courses

SUBSCRIBE TO THE NEWSLETTER

Get the latest news and trends on all things personal branding and the creator economy.

https://www.brandsonbrands.com/newsletter

Harnessing the Power of Self Awareness | Ep. 305 May 07, 2025

Show notes

Harnessing Self Awareness for Personal Branding Success. In this episode of Brands On Brands, host Brandon Birkmeyer discusses the importance of self-awareness in personal branding. He reflects on his own experiences of discovering his extroverted nature and adapting his approach to connect better with people.

Listen in for valuable tips on using self-awareness to enhance your personal brand and improve your communication skills.

00:00 Introduction and Storytelling Insight

02:31 Understanding Self-Awareness

03:11 Leveraging Strengths and Adaptability

05:31 Balancing Communication Styles

08:14 Practical Tips for Self-Awareness

09:24 Conclusion and Final Thoughts

This is the Brands On Brands Podcast with Brandon Birkmeyer

Don't forget to get your own personal branding scorecard and a free brand strategy call at:

https://www.brandsonbrands.com/scorecard

CONNECT WITH ME

Connect with me on social media:

https://www.brandsonbrands.com/mylinks

READ MY BOOK - FRONT & CENTER LEADERSHIP

I launched a new book and author website. Check it out here.

https://www.brandonbirkmeyer.com/fcl

CHECK OUT MY COURSES

Get tactical trainings and access to one-on-one coaching!

https://www.brandsonbrands.com/courses

SUBSCRIBE TO THE NEWSLETTER

Get the latest news and trends on all things personal branding and the creator economy.

https://www.brandsonbrands.com/newsletter

Katie Brinkley: The Future of Social Media and Community | Ep. 304 May 06, 2025

Show notes

In this episode, we discuss the current landscape of community building and personal branding online. Our guest, Katie Brinkley, shares insights on how the pandemic has altered the way businesses and individuals interact on social media, highlighting the importance of injecting personality into branding to create a 'know, like, and trust' factor. She discusses strategies for maintaining meaningful engagement while avoiding burnout, and outlines her four-post strategy for effective social media content.

Katie Brinkley, author of The Social Shift, has been in the social media game since the days of Myspace. She brings corporate-level strategies to your business's marketing plan. There are a lot of social media channels out there and she's made it her mission to learn which channels you need to spend time for your business and how to make that platform work to bring in the right clients.

Learn more about Katie at: www.katiebrinkley.com

00:00 Introduction and Guest Welcome

00:40 The Importance of Community Building

05:04 Challenges of Social Media Burnout

09:27 Katie's Four-Post Strategy

16:54 Balancing Local and National Presence

19:18 The Power of Personal Branding

21:57 Podcasting and Networking

29:52 Writing 'The Social Shift'

35:05 Looking Forward in Social Media

36:51 Conclusion and Resources

This is the Brands On Brands Podcast with Brandon Birkmeyer