The Brands On Brands Podcast

Latest Episodes:

List Building for Podcasters | BBB 063 Sep 18, 2019

Show notes

This week, we have more systems, more processes, and more tools for podcasters to use to grow their audience and the business behind their podcast.

One of the tactics I'm a huge fan of is building your list of customers. Today we talk about how you can start figuring out how to leverage tools and systems to build awesome content that you can offer to your customers in exchange for their contact information.

That's what this whole thing is about. You need their contact information. And the way to get that is by providing some sort of value upfront.

If you want my tips to accomplish that, listen to the episode and download the step-by-step guide at:

www.brandonbrands.com/podguide

Thanks for listening. Remember to subscribe to the channel so you get the latest episodes each week downloaded straight into your listening app.

You are also welcome to connect with me directly by joining my Facebook group at:

www.brandonbrands.com/fb

Magical Marketing Systems with Brooke Sellas | BBB 062 Sep 16, 2019

Show notes

Brooke Sellas is the founder and CEO of digital marketing agency B Squared Media. If you find you're running into a brick wall with your company's social media or advertising strategy, B Squared is happy to take the wheel with their team of experts. Brooke also co-hosts the podcast Marketing Companion with Mark Schaefer, which covers a wide and informative variety of topics in the marketing world.

In this episode, Brooke discusses the marketing systems she and her team uses to help their clients, as well as explains how to carve out your niche on the web.

The Finer Details of This Episode:

How Brooke sought out and went about collaborating with Mark Schaefer.
What exactly are marketing systems, and why does Brooke think you should try implementing them into your own business.
When in doubt, document everything! You have no idea how much content you can wring out of answering all of the questions people might want to ask about your product.
Why templates are key to streamlining your work as a marketer and getting the most bang for your buck.
Some of the tools and content management systems Brooke uses in her marketing work.
What factors you should consider when seeking out a branding specialist for your own company.
Who is Brooke and B Squared Media's ideal client?
Why Brooke and her colleagues offer "customer care" as opposed to "customer service."
The reason Brooke went from thinking selling was more important than branding to the other way around.

Quotes:

"You wanna work smarter, not harder with your content."

"As an entrepreneur, anytime you can save time and save money, that's a golden ticket for a win."

"You need to be the Goldilocks of social media tools… go find out which is just right for you."

"No one can be your brand the way you can."

"How are you going to tie those efforts to actual business outcomes?"

"Really smart branding also sells without selling."

Guest Links:

B Squared Media - https://bsquared.media/

Get your free B Squared Media "swipe file" - https://bsquared.media/swipefile/

Marketing Companion podcast - https://businessesgrow.com/podcast-the-marketing-companion-2/

Brooke on Twitter - https://twitter.com/BrookeSellas

Brooke on LinkedIn - https://www.linkedin.com/in/brookebsellas

Visit Brandon's website at www.BrandsOnBrandsOnBrands.com

Join the Brand Growth Community on Facebook at www.brandonbrands.com/community

And please leave a rating and review on iTunes!

Podcasting Made Easy | BBB 061 Sep 13, 2019

Show notes

Five years ago was the best time to start a podcast. The next best time is now. Rocket your reputation, your network, your authority, your experience, your confidence, your community, and your leads all with podcasting.

Now I'm not going to tell you it's easy. It takes a lot of work to do it well and a lot of time to get it done. But the the rewards are worth the investment.

Today I'm excited to talk about what's been going on with my podcast, how I plan to help other's get their podcast started, and my goal to save people time on production and editing so that they can focus on promoting their show and growing their list.

I have some simple steps that I've shared out to promote new podcast episodes, but this is just a teaser. You are welcome to download it at www.brandonbrands.com/podguide

But the real value is in joining the list of subscribers so that as I drop the full length tutorials, templates, guides, and other resources, you'll have the first round access.

I also will be working with a select group of podcasters in a beta training program to build out the promotional muscles of your podcast. You can email at brandon@brandonbrands.com if you are interested in coaching.

For more access to me and my community, join the Brand Growth Community on Facebook at www.brandonbrands.com/fb

Please remember to subscribe, rate, and review the podcast if you find it valuable. Thanks!

#060 How to Start Your Personal Brand Business Sep 11, 2019

Show notes

In this episode, we talk about how to create a personal brand that supports your business, builds credibility, and generates leads. We dive into the specifics on creating content and building out your brand platform, and discuss the differences between social media and ownable media channels.

To learn more about personal branding and connect with Brandon directly, join the Brand Growth Community on Facebook. Go to www.brandonbrands.com/fb to find the group.

If you want to get started today, you can download Your Personal Branding Toolkit at www.brandonbrands.com/blogkit

Thanks for tuning in each week and don't forget to subscribe, rate, and review the show to show your support!

#059 Brittany Krystle | Beyond Personal Branding and Influence Sep 09, 2019

Show notes

Brittany Krystle is an expert in growing your personal brand. Between her courses and one-on-one coaching, she helps her clients develop an idiosyncratic brand that not only stands out from the rest but will draw the right kind of audience. In addition, Brittany chats with other major branding thought leaders on her Beyond Influential Podcast.

In this episode, Brittany explains how you can draw in the exact kind of crowd you need by narrowing your focus, compares the two key components of clarity, and discusses her own personal branding heroes.

The Finer Details of This Episode:

What inspired Brittany to help others spread their influence across LinkedIn?
The biggest lessons about personal branding that Brittany took away from working with Gary Vaynerchuk.
Why Brittany thinks of personal branding as an "insurance policy."
How clarity becomes a foundational pillar in all successful personal brands.
What you need to know about effectively niching down and drawing the crowd you want.
Brittany debunks some persistent myths about personal branding and explains why it's not selfish like some people think.
The reason Brittany thinks the relationship between branding and selling is a symbiotic one.
What other personal brands does Brittany look up to?

Quotes:

"If you have a job and you work for a living, you're monetizing your personal brand."

"Own your name before somebody goes and does it for you."

"The more you actually niche down and get specific, the easier it is to grow."

"It's not selfish if what you're putting out is of service to somebody."

"The more you speak up and use your voice, the more confident you get."

"Selling is the art of mixing branding and sales."

Mentions:

Gary Vaynerchuk

Guest Links:Brittany's homepage - https://www.brittanykrystle.com/

Beyond Influential Podcast - https://www.brittanykrystle.com/category/podcast/

Visit Brandon's website at www.BrandsOnBrandsOnBrands.com

Join the Brand Growth Community on Facebook at www.brandonbrands.com/community

And please leave a rating and review on iTunes!

#058 Freestyle Friday - How To Use Your Community To Find Your Niche Sep 06, 2019

Show notes

Have you found your niche? Should you have a niche? Is it possible to niche down too far? In today's episode, we discuss how you can leverage your community to discover what products you should build and how to niche down.

We also cover the balance between creating a niche product vs creating a niche personal brand. Sometimes you can find a way to keep your branding and content broader, while providing solutions to your community that solve problems at a more niche level.

If you are just getting started on your personal brand, you can download Brandon's Personal Branding Toolkit at www.brandonbrands.com/blogkit

To connect with Brandon directly, join his Facebook group, the Brand Growth Community, at www.brandonbrands.com/fb

As always remember to subscribe to the podcast, leave a rating and a written review, and tell your friends if you like what you are hearing!

www.brandsonbrandsonbrands.com

#057 Four Steps to Creating Killer Content For Your Business and Brand Sep 04, 2019

Show notes

Creating content is hard! Creating content that moves your business forward is even harder, but it can be done! In this weeks episode of Brands On Brands On Brands, we discuss four steps to create killer content that converts.

The four steps we dive into on the show are:

1. Choosing the right content formats

2. Creating consistency that you can count on

3. Content plan creation

4. Setting goals for your content

And if you like these tips and want to dive deeper into how to create content that drives leads, I'll be teaching a lesson this month live within my Facebook group, the Brand Growth Community. You can join today at www.brandonbrands.com/fb

If you'd are just getting started with creating content and want some tools to help get you started you can download my Personal Branding Toolkit at www.brandonbrands.com/blogkit

As always, thanks for listening and don't forget to subscribe to the podcast, leave a rating and review, and share it with your friends!

www.brandsonbrandsonbrands.com

#056 Brian Fanzo | The Next Generation of Live Branding Sep 02, 2019

Show notes

Brian Fanzo of iSocialFanz is a social media marketing expert, keynote speaker, evangelist for technology, and podcast host who travels across the United States, urging people to get out there, embrace social media, and show the world what they have to offer. He's also the host of the FOMOFanz Podcast and co-host of the Just Try This podcast with Amy Landino. Brian believes that social media is fair game for everyone and that you don't need to be an expert or thought leader to succeed online.

In this episode, Brian reveals what opened his eyes to video's potential, explains why he stresses authenticity in every avenue of your work, and discusses why we can't just blame technology for the world's problems.

The Finer Details of This Episode:

Why "Press the damn button" became Brian's rallying cry for his brand and how it reflects his skepticism toward perfectionism.
How livestreaming pushed Brian to embrace the medium of video for his work.
Why you need to get over your fear of putting out an unpolished rough draft of your work as quickly as possible.
The reason why focusing on a desired audience, rather than where you feel comfortable, leads so many storytellers astray.
The short- and long-term importance of authenticity in every possible interaction and presentation you're a part of.
How Brian earned the title of "Pager-Wearing Millennial" and why he's proud of it.
Brian's advice for listeners who are committed to a niche, and also why you shouldn't be afraid to keep your options open.
Brian explains why consistency is key to online success right now.
Why he doesn't think social media is the real cause of many ills in modern society.

Quotes:

"I like connecting great people with great people to do great things."

"I believe every person has a story to tell."

"We have to stop thinking as a marketer and start thinking as a storyteller."

"I can't say that I was passionate about every job that I've ever had, but I found a way to be passionate about the work I was doing."

"If you aren't real with who you are at your core, I truly don't believe building a community is possible."

"If we want the world to be more empathetic, we have to do it ourselves."

Mentions:

Fiverr

Guest Links:iSocialFanz - https://www.isocialfanz.com/

FOMOFanz Podcast - https://www.isocialfanz.com/fomofanz/

Just Try This Podcast - https://anchor.fm/just-try-this

Visit Brandon's website at www.BrandsOnBrandsOnBrands.com

Join the Brand Growth Community on Facebook at www.brandonbrands.com/community

And please leave a rating and review on iTunes!

#055 Freestyle Friday - Finding Time to Plan For Growth Aug 30, 2019

Show notes

This week we've been talking a lot about productivity and efficiency within our businesses. Brandon dives into some of the things he's doing right now to continue to make his business more efficient.

In trying to make better use of his time, Brandon has spent this week grounding himself in the priority projects that need to move forward to help grow the business.

Every Friday, continue to go behind-the-scenes with Brandon on his journey to build his brand.

To connect with Brandon and his community of entrepreneurs, marketers, and creators, go to www.brandonbrands.com/fb to join the Brand Growth Community on Facebook.

Please remember to subscribe, leave a rating and review, and share this show with your friends!

#054 Kickstart Your Personal Brand Today Aug 28, 2019

Show notes

In this episode, we discuss the easy ways anyone can get started today building their personal brand. Brandon shares the tips and tricks that helped him build his brand so that you can skip ahead and do the same thing much faster.

The theme this week was business productivity and efficiency. And the key to unlocking your efficiency is by starting today and leveraging the tools that can help you get started.

If you'd like to get Brandon's list of recommended tools, go to www.brandonbrands.com/blogkit and fill out the 2-second form to get your free download.

At that link you will also find the link to brandon's blog post that tell's his full story on how he got started.

As always, if you'd like to connect with Brandon as well as his community of entrepreneurs, you can join the Brand Growth Community on Facebook by going to this link:

www.brandonbrands.com/fb

Thanks for tuning in each week. Don't forget to subscribe to the podcast to get new episodes each week and leave a star rating and review.

www.BrandsOnBrandsOnBrands.com

Our TOPPODCAST Picks

Follow Us

Stay Connected

The Brands On Brands Podcast

Related Podcasts

Links

Stay Connected