The Boss Mom Podcast

Latest Episodes:

Episode 365: How Animals Saved My Life & Sanity w/Val Heart Nov 20, 2018

Show notes

Communicating with animals is something we think only very few people can do, but we all have the ability. How do we tap into that gift and come into collaboration and partnership with our pets? How do we create a better family communication structure with our animals and help our children communicate with them? What are the techniques we can use to communicate better with animals and people?

On this episode, I talk to The Real Dr. Doolittle, Val Heart about better communication and solving behavior problems collaboratively.

Animals are really like our angels, teachers, guides and healers. -Val Heart

3 Things We Learned From This Episode

Why animals are so important in our lives (03:24 - 03:55)

Animals serve a very important purpose in our lives. They are our angels, teachers, guides and healers. When we learn to recognize, respect and revere them for who they truly are, they help us become the best versions of ourselves.

Why we shouldn't treat animals like they need to be fixed (15:38 - 15:48)

When we come at something with the idea of trying to fix someone it sets us as an authority when we're actually supposed to be in partnership and on one even playing field.

How not to treat our animals like property we own (16:26 - 18:04)

It's easy to treat our animals like something we just own, but this is the wrong way to go about it. When we treat animals, or even other people like we own them or like they are a problem to be fixed, it immediately creates resistance and pushback. We're not owners, we're caretakers and guardians.

We all have the ability to talk with animals, and if we know how to tap into it, it would help even how we communicate with other people. When we communicate with animals, we have to approach animals from a neutral, witness, observer space. How we do this is to start by hearing the animal without judgement, evaluating the issue, taking action to change what's not working, relief and clearing resistance and teamwork and trust. If we want to communicate with our animals we have to see it, feel it and say it. This is a gift we've all been given and can start using now.

Guest Bio- Val Heart, aka The Real Dr. Doolittle is the world's leading animal whisperer. She is the CEO of Heart Communication Enterprises Inc, Founder of The HEART System™ for solving problems with pets. She is the bestselling author and a featured expert on ABC, NBC and Fox News, as well as in People Magazine, My S.A., and Great Day S.A. She solves problem with pets & teaches cat, dog, horse & animal communication. Val fell in love with horses when she was five years old and began her long term relationship getting to know and understand horses. Her work with horses led to intensive study in developing her gifts with animal communication and other supporting healing techniques. Go to https://www.valheart.com for more information.

Episode 364: Nurture Your Business: 5 Questions to Ask Before You Make Any Big Commitment Nov 15, 2018

Show notes

When we're trying to grow our businesses, it can feel like we need to invest in and buy #allthethings to get to that next level. Whether it's coaching or a course, it can be hard to commit to just one thing. How can we make sure we're investing only in what we need? What steps can we take to create decision confidence? On this episode, I talk about the 5 questions we need to ask ourselves in order to get clarity on what we should be investing money, time and effort in.

If you ask these 5 questions, you're going to have a more confident and easy time knowing what to invest in for your business so that you are investing in the right things. -Dana Malstaff

3 Things We Learned From This Episode

Sometimes it's the discomfort of putting money down on something that gets you to commit to the success of an investment.
Invest in something only when it makes sense for your business.
Think about your current resources and whether you are utilizing them to their fullest. That last thing you want to do is resource hop.
Ask yourself: What emotional, financial and environmental factors would ensure the success of the commitment? On the other hand, what emotional, financial and environmental factors would stop it from succeeding?

In order to invest in something that will actually help our business, we have to have a clear goal of what we want that thing to achieve. We need to know where we're most challenged in reaching that goal, and whether we're really maximizing on current resources. We also need to know the things that will fuel the success of this investment and the potential roadblocks we can plan to overcome. Remember, we also have to ask ourselves if we're willing to get uncomfortable in the commitment so that it actually works.

Episode 363: The Importance of Refilling Our Cups & Running Our Businesses On Systems w/Kelly Roach Nov 13, 2018

Show notes

As moms and entrepreneurs, one thing we're often guilty of is putting ourselves at the bottom of our long to-do lists. How does this negatively impact our kids and businesses? Why should we treat self-care as an urgent essential in our lives? Why are systems the only way we can grow a business that won't burn us out?

On this episode, business growth coach and author, Kelly Roach, shares the mindset shifts that changed her life and how to add systems and leverage into our businesses to give ourselves more freedom. .

Our kids don't listen to us—they model after us. And the best way to be a great mom is by being a happy person. -Kelly Roach

3 Things We Learned From This Episode

Life isn't perfect, but we can find beauty in it (04:23 - 04:53) The human experience is filled with crisis, turmoil, and juggling acts all mixed with the good stuff. You can find reason to be sad or wish your life was perfect, but you also have the opportunity to find the beauty in life and dig deep to make the best of it.

Put self-care in the "essential" category, not a luxury we can do without (08:28 - 09:15) Most of us categorize working out as a luxury, but we have to make the mindset shift that it is an essential. Kelly works out during the business day, and she considers training a business priority. Exercise is essential to our happiness, our health, and how we show up as parents and business owners.

Take care of the most precious asset in your business (12:27 - 13:14) It's no coincidence that the most successful online entrepreneurs are very healthy people. Because we are our personal brands, we are our most expensive assets. Anytime you're too tired or stressed to be productive, you are losing money in your business.

One of the biggest mistakes we make in life and business is not prioritizing our own self-care or having so much work on our plates that it leads to misery. There is nothing wrong with us asking for and getting help, and setting boundaries so we're healthier and happier. The best thing our kids can see is us at our very best. If we're miserable and frustrated, they will model themselves after that. If we want to instill the right habits into our kids, we have to prioritize our own self-care and build businesses that don't burn us out.

Guest Bio

Kelly Roach is a highly sought after business growth strategist on a mission to help 1,000,000 entrepreneurs launch and scale their dream business… without compromising their quality of life or going broke in the process. From NFL Cheerleader to Fortune 500 exec and now million dollar mogul, Kelly is the author of the #1 international bestselling book and the new book, Bigger Than You. Kelly has been featured in Inc, Forbes, Bloomberg Businessweek, and ABC Good Day.

Go to https://kellyroachcoaching.com/ to get a copy of the book or for more information and check out her podcast, Unstoppable Success Radio here https://kellyroachcoaching.com/podcasts/.

Episode 362: Nurture Your Business: How to Focus and Stop Getting Pulled In Too Many Directions Nov 08, 2018

Show notes

Staying focused is hard, especially when we start a business and have kids running around. Is focus something that can be maintained consistently? Why are we more focused on certain parts of the day or certain days of the week, and how can we leverage this? What actions can we take in our business to generate more income using the power of focus? In this episode, I talk about how to stop getting pulled in so many directions and focus on what's important for you and your business!

There is a cycle to our ability to stay focused. -Dana Malstaff

3 Things We Learned From This Episode

Focus is cyclical. As a consequence, we shouldn't blame ourselves for not being able to work at 100% all the time, because nobody can give their best nonstop. After a while, our focus and attention wear off.
Because focus comes and goes, we should find out the pattern. What parts of the day are we more likely to stay focused? What days of the week are we more productive?
Once we find out the answers to these questions, we can reschedule the work that needs the most focus on the days we do tend to be more focused. This tactic not only helps us get better at what we already do, but it also forces us to push unimportant tasks to the side.

Our business requires focus, but we can't stay focused if we're trying to do too many things at once. There are many things that could help our business grow, but we have to limit our options if we want to perfect what we're currently doing.

When we're laser-focused on one thing, that endpoint can generate more income than spreading our focus out across several areas.

Episode 361: Mindset, Limiting Beliefs & How We Can Remove Overwhelm By Delving into the Subconscious w/Tracy Bech Nov 06, 2018

Show notes

As entrepreneurs, we often feel like something is holding us back from getting to the next level. In a lot of the cases, it's our own minds and negative stories we tell ourselves about taking a certain action. How does the way we mentally and emotionally process a challenge or opportunity impact whether we execute on it or not? What can we do to start telling and believing a story that's more beneficial to us? On this episode, I talk to mindset mastery coach and consultant, Tracy Bech about how we create reality with our thoughts, and how to overcome the mental stumbling blocks in our businesses.

At some point you have to engage a certain mindset in order to deal with and process the opportunities and challenges you're presented with. -Tracy Bech

3 Things We Learned From This Episode

The real reason we struggle to take action (17:16 - 19:01) When we find ourselves not taking action on something, it's the thoughts we've attached to the task that prohibit us from doing it. There's something underneath we haven't voiced outwardly, our your subconscious is protecting us from whatever it is we don't want to experience. When we attach a negative story to taking that action, that's going to hold us back.
Why we shouldn't leave a decision open-ended (22:39 - 23:15) We need to put a finite amount of time on how much we're going to research and figure out before we make a decision. The more unmade decisions we have, the more stressed out and indecisive we're going to feel. Indecision stacks up which makes it chaotic and makes us feel like we have no control.
The science behind how our subconscious tells us things that aren't true (25:40 - 28:04) Human beings can only process so much data and information, and on a daily basis, we're inundated with so much of it. Our brains will start to generalize, distort and delete as much data as possible, and the stories we tell ourselves are a huge part of that. Once we believe the world is an overwhelming place, our minds will generalize and distort everything that happens to get to that conclusion, and they will delete anything that doesn't support that.

The challenges we face as business owners are often unique to entrepreneurship, we have to push through a lot of obstacles, and we have to do it with a brave face. When doing a certain task feels unbearable it tells us that there's something we're not expressing that's keeping us from doing it. In our subconscious we've planted a story about the task causing us to self-sabotage. In order to overcome, we have to remove the blinders we move through life with, and opt for a lens that's more optimistic and supporting of the goal we have for our businesses and lives. If we clean that up subconsciously, nothing will stop us.

Guest Bio-

Tracy is a mindset mastery coach, consultant and the founder of Good Path Consulting.

For more information, go to goodpathconsulting.com and follow @goodpathconsulting on Instagram.

Episode 360: Nurture Your Business: The 3 Keys to Pitching Yourself for Podcasts Nov 01, 2018

Show notes

Appearing on podcasts is a great way to establish ourselves as experts and land more clients by reaching people who are in need of our help. But what kind of podcasts should we pitch? How can we find our niche? What should a pitch look like? And should we spend time sending pitches ourselves? In this episode, Matt Johnson talks about how to find the right podcasts and write a pitch that gets noticed.

Everyone is pitchable for the right show. -Matt Johnson

3 Things We Learned From This Episode

Sometimes, being invited as a guest on a big podcast isn't as beneficial to our business as we would like. Because the audience is so wide, they all have different problems to solve.
When we focus on podcasts that are very niche, and everyone in the audience has a problem that we can solve, that's where we get the traction we need.
The best way make sure we actually get featured on a podcast is to find the right show. Finding the right niche makes it easier for us to come up with a story and have useful experiences to share on the podcast.

The process of discovering new podcasts and pitching takes quite a bit of time. This is why it's so important for us to have someone do the pitching for us so we can spend our time on higher value activities. Another shortcut to successful pitching is using pitching templates that are proven to work.

Guest Bio

Matt Johnson is a marketer, entrepreneur, musician, and podcast host/expert. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate new markets through podcasting.

Matt currently hosts and co-hosts niche business shows such as The YouX Podcast and Real Estate Uncensored. He also speaks to experts and entrepreneurs on how to turn a rockstar business into a YouX Machine. As a featured podcast guest he speaks to audiences around the US, Canada, and Australia.

Episode 359: How to Build a Scalable Business and Reach the Next Level w/Allison Maslan Oct 30, 2018

Show notes

Scaling our business doesn't mean we have to work more or try harder. Why do only certain types of businesses fit the scalable model? How we can take our current business and make it scalable? Why do the owners of bigger businesses step out of production, and what's their new role? In this episode, business owner, and Self-Made Magazine Top Entrepreneur, Allison Maslan talks about how to get to the next level.

Business owners are change makers. -Allison Maslan

3 Things We Learned From This Episode

We can't scale unless we put together a team (12:00-13:10)

Once we reach a higher level and we want to scale, we can't do everything by ourselves. If we do, we'll only end up burned out. We have to replicate what we do with a team. To do so, we need the right systems and processes, as well as competent people who are able to implement them.

Why people leave our team (16:00- 18:00)

The best way to keep turnover rates low and get the best from our team is to share our vision with them. If we can get our team excited about the work they're doing, they'll tell others about us and become more loyal and willing to walk the extra mile for us.

We need to say no to projects that aren't aligned with our vision (20:00-23:20)

Learn to say no to clients or activities that aren't priorities. It doesn't mean that we have to sacrifice things we want to do for our business, but it does mean we can't do it all right now. Adopting this attitude not only frees up our plate but it also helps us gain the respect of our clients.

We can't scale a business if our income is based solely on how much we get paid per hour for our services. We can transform our business from the 1 to 1 model to 1 to many. Instead of us serving one client at a time, we can hire other people who offer the same services and duplicate our efforts. With this model, we can step out of production and shift our focus to managing our team and working on our business instead of serving the client directly.

Guest Bio-

Allison Maslan is the CEO of Allison Maslan International and was recently named "One of the Top Women Entrepreneurs Who Inspire" by Self Made Magazine. Alisson built 10 successful businesses from scratch on her own and now makes it her mission to help others build their way to the top as well.

Her experience and mentorship often put her in the spotlight, as she was featured on ABC, CBS, NBC, and Fox.

You can find out more about Allison here.

Episode 358: Nurture Your Business: How to Prep Your Business for the Holidays Oct 25, 2018

Show notes

During the holidays, it's very easy for us to fall behind or work too much, but all of this can be prevented with a bit of planning. How do your industry and offerings determine how much time you should put into holiday promotions? What is the holiday revenue that you want? Why is it important to find out what our ideal clients do during this time of the year? In this episode, I talk about how to make the best out of the holidays by planning in advance.

In business owning, not all months and days are alike and not all industries are alike. -Dana Malstaff

3 Things We Learned From This Episode

Before we start planning for the holidays, we have to ask ourselves how important this time of the year is for us and our family. The more time we plan to spend with our family, the quicker we need to plan everything ahead.
Many of our buying decisions are cyclical, so we have to make sure we prepare our strategy before the holidays kick in. For example, if you have a fitness business, it's wise to launch a program that focuses on preventing weight gain before the holidays kick into gear.
The holidays don't always have to be about promotions. If our focus is consulting, for example, then list building and prospecting on social media might work best for our business model.

We have to think about our ideal client and ask ourselves what sort of buyer behaviors they have during the holidays. Are they more likely to buy our products during this time of the year? The answers to these questions will determine how much time we need to invest in our holiday promotions ahead of time.

Episode 357: The Power of Matched & Guided Accountability w/Charlena Smith Oct 23, 2018

Show notes

For many women, it feels like there are obstacles that stop them from getting to that next level and they desperately need someone to help them shed light on the path. Why isn't it the best strategy to make friends and family the people to hold us accountable? How can we start spending time in the activities that get us closer to our goals? On this episode, Optio founder, Charlena Smith shares overcoming her biggest challenge, and how that helped her find her passion and legacy.

If you put your mind to it and you create the right goals, have the right partner and the right attitude, you can break through a lot of glass ceilings. -Charlena Smith

3 Things We Learned From This Episode

One factor that leads to burnout (07:19 - 09:09 )

Charlena went through two difficult pregnancies, one of which turned into an illness that completely derailed her life. Even when she was going through it, she still struggled to tell her loved ones she needed help, and overwhelmed herself with tasks. This is something many moms struggle with, because we feel like we should be good at multitasking and working well under pressure but this can easily burn us out.

The nurturing mistake we make (09:18 - 10:06)

As women, we are naturally nurturers and we're wired to feel valued when we're nurturing, whether it's necessary or not. We always seek out ways to try and nurture, and very often we forget that it's about the end result. So if our children need to be fed, we don't necessarily have to do the cooking, we just have to make the food available.

How to find the right accountability partner (21:31 - 22:57)

One huge thing that holds us back from achieving our goals is having the wrong priorities. An accountability partner isn't just about reminding us what we need to get done, it's keeping us responsible to spending time in the right places. For this to be truly effective we need an outsider who can help us see those things and call us out on it when we're not.

Guest Bio-

Charlena is the founder of Optio an organization that empowers women to live their best, most inspired lives through Matched and Guided Accountability. Go to https://www.myoptio.org/ for more information.

Get $50 off your first month of Optio with the promo code BOSS MOM.

Episode 356: Nurture Your Business: How to Brainstorm Your Opt-in Oct 18, 2018

Show notes

Opt-ins have become very popular because they are a way for entrepreneurs to grow their email list and for consumers to get access to bits of free content. What are the two key things we should know before we do an opt-in? Where should our opt-in journey start? On this episode, I share a step-by-step roadmap for developing really good opt-ins, and outline some ideas to get you started.

When it's in writing, people don't read it in your tone. They read it in their tone, and their tone has baggage. -Dana Malstaff

Things We Learned From This Episode

Opt-ins aren't just random pieces of content— they represent relationships and opportunities.
Start with the thing you're actually selling. What is the final commit?
Ask yourself what people need to believe in order to make a decision and buy your product.
The best opt-in is something people can infuse into their daily habits and carry with them everyday.

Getting someone's email is like a first date: we have to make a great impression and present ourselves well. Our opt-ins are something we should be taking seriously. At the same time, we shouldn't take too long to put them out. You'd rather see the response and make changes, or leverage what's working, than to wait to make the right opt-in. We have to put the opt-in within a bigger context, which is the product we want them to buy from us. It's also critical that we're clear on what they need to believe, and find a way for our opt-in to become infused in their daily lives and give them a quick win.

Our TOPPODCAST Picks

Follow Us

Stay Connected

Related Podcasts

Links

Stay Connected