The Blogger Genius Podcast

Latest Episodes:

How and Why We Built MiloTreeCart for Bloggers Nov 23, 2022

Show notes

DON'T MISS THIS! Black Friday Special, purchase MiloTreeCart now and get over $1,000 in bonuses!

Today, I'm sharing my entrepreneurial journey with my husband, David, that started in 2009.

If you are wondering how we built the businesses we have— Catch My Party, our MiloTree Pop-Up App, and now MiloTreeCart, our payment tool for bloggers, this is the episode for you.

I tell the whole story of how all the businesses fit together. I share the lessons we've learned along the way, and how we think about building products today.

I also share the patterns I see that hold bloggers back, and how we hope to support them growing their income by selling digital products in 2023.

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Imagine a World Where You Could Sell Digital Products and Tap into a New Income Stream with Ease…

If you are interested in selling paid workshops, digital downloads, memberships, subscriptions, or coaching in under 10 minutes, get MiloTreeCart at our lifetime launch price of $349. Just a one-time payment.

MiloTreeCart is built for non-techies. No coding, design, or website needed. If you're a female creator, this is for you!

You get fill-in-the-blank sales pages, checkout pages, and payment collection, plus, a dashboard to manage your sales. Also, MiloTreeCart integrates with all major email service providers.

And of course, there's a 30-day no questions asked money back guarantee. We're only happy when you are!

Find out more about MiloTreeCart here!

Hosting Paid Workshops to Increase Your Income... Pow! Nov 16, 2022

Show notes

Hosting paid workshops to increase your income is a great way to get started selling digital products. A paid workshop is easy and fast to put together, and if you can solve a problem for your audience, it be very lucrative.

Today on the podcast I have wreath-maker, Etsy shop owner, blogger, and TikToker, Ashley Greenwood, from 3 Little Greenwoods, on the show to share how she built her Etsy shop, became a TikToker with over 40k followers, and has made close to $3,000 hosting paid workshops teaching crafters how to make seasonal wreaths.

In this episode, we discuss:

The economics of selling wreaths on Etsy
Burnout from making handmade goods
How to grow a following on TikTok
How to host paid workshops using MiloTreeCart and why it's fun
Building out more digital products to sell to your audience
And so much more!

If you plan to grow your income in 2023 by selling digital products to your audience, this is the episode for you!

Show Notes:

Subscribe to the Blogger Genius Podcast:

Other related Blogger Genius Podcast episodes you'll enjoy:

Imagine a World Where You Could Sell Digital Products and Tap into a New Income Stream with Ease…

MiloTreeCart is built for non-techies. No coding, design, or website needed. If you're a female creator, this is for you!

You get fill-in-the-blank sales pages, checkout pages, and payment collection, plus, a dashboard to manage your sales. Also, MiloTreeCart integrates with all major email service providers.

And of course, there's a 30-day no questions asked money back guarantee. We're only happy when you are!

Find out more about MiloTreeCart here!

How the New Google Update Can Get You More Traffic! Nov 09, 2022

Show notes

Ready to find out how the new Google Update can get you more traffic? I have SEO, Steve Wiideman, back on the show to share what the update is all about, and how it could change your content strategy.

I always love the way Steve breaks things down for non-techies like me.

Here's what Steve and I discuss in the episode:

What exactly is the Google Helpful Content Update
Why your content needs to be focused on solving your visitors' problem
Why you want to study the search results for the keyword you want to rank for
How to use Google Search Console to improve your posts
How to monitor your posts and readjust when necessary
And so much more!

Steve is excited about this update, because he thinks if you can master what Google has explicitly said it's looking for, you can do well with growing your traffic.

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Imagine a world where growing your social media followers and email list was easy…

If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you.

Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we'd love to help you with MiloTree. And I will see you here again next week.

Create an Easy Passive Income Stream With These 10 Tips Nov 02, 2022

Show notes

Let 2023 be the year of passive income. In this podcast episode with Morgan Nield, we talk about how to create an easy passive income stream with these 10 tips.

I define passive income as "making money while you sleep."

This is why I'm such a big fan of bloggers selling digital products (ebooks, guides, templates, workshops, courses, etc.) because these products can be a great way to start building consistent passive income online.

Morgan and I talk about how she teaches people to create quick and easy online courses.

Many of you know, I'm not a fan of people spending lots of time creating online courses and classes because there they take a lot of resources upfront, and you don't know if they will pay off.

Morgan and I, however, see eye to eye on how she teaches course-building. Her strategy is all about:

Validating your course idea before you create anything
Preselling your course
Building off of where you find traction
Getting feedback from your customers
Avoiding shiny object syndrome
Giving your customers a quick win
And much more!

If you're looking to tap into new passive income ideas in 2023, I think you'll find this episode unbelievably valuable.

Show Notes

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Imagine a world where growing your social media followers and email list was easy…

#249: Grow Your Blog By Niching Down Oct 26, 2022

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Did you know you could build a better blog by niching down?

Today, on the Blogger Genius Podcast, I'm interviewing Kate Shungu, from the blog, Gift of Hospitality.

It took Kate a couple of tries to find her niche but once she did, she was able to explode her growth.

Kate ultimately pivoted her food blog to: "vintage recipes for the modern cook." Having such a good niche gave Kate directions.

And what she's found is the constraints of not being able to write about everything has helped her. And as a busy mom, not having to do everything, has made her blogging life easier.

If you are wondering whether niching down can help you achieve your blogging goals, this episode is a must!

Show Notes

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Imagine a world where growing your social media followers and email list was easy…

#248: Sell Anything With This Email Sequence Oct 19, 2022

Show notes

Kate Doster, email marketing specialist, share how to sell anything with this email sequence. You'll want to have notebook handy.

Kate breaks down how to lead your potential customer on a journey as you speak to their needs, share the benefits of your product, talk to your potential customers' objections, answer their frequently asked questions, and ultimately get the sale.

In this episode Kate talks about:

Why email performs better than social media for sales
Why we value what we pay for
Why moms struggle with selling
Why we want to mirror our customers' lives back to them in what we write
Why you want to offer money back guarantees
And so much more!!

If you are looking for an email sales sequence that converts, this is it! Copy this sequence!

Show Notes

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Women Aren't Bad at Technology, Technology is Bad for Women

Hello, my friends. Welcome back to the Blogger Genius Podcast. I am your host, Jillian Leslie. I have been building blogs and businesses online since 2009 when David, my husband and I started Catch My Party. And since then, we've launched our MiloTree pop-up app.

And now, MiloTreeCart, which is the easiest way for you female creators to sell digital products to your audience, like digital downloads, or workshops or memberships, coaching courses, you can do it all with MiloTreeCart. It's so interesting.

I was on a bunch of coaching calls this week, and I kept hearing a theme. Women telling me they were bad at tech. And I want you to know I feel that way sometimes about myself. But the truth is, I think tech is bad at us. I don't think that tech pros are building platforms, tools for females, for women.

And guess what we are because I understand what it's like to be a creator wearing so many hats having to manage so many platforms. So, our philosophy is always how can we get you up and selling within 10 minutes with sales pages that are seriously fill in the blank.

This is where you get to put B- work to the test, go start putting products up and seeing if your audience wants to buy them. And we listened to you because you said you wanted a lifetime deal one time payment. That's it, you own it forever.

You can buy MiloTreeCart right now for our introductory price. At $349. We offer a 30-day no questions asked money back guarantee. So, there is no risk, head to milotreecart.com to sign up and to no longer feel that you are bad at technology.

Other Blogger Genius Podcast Episodes You'll Like:

Imagine a world where growing your social media followers and email list was easy…

#247: Why Memberships Are Such Good Business Oct 12, 2022

Show notes

This week on The Blogger Genius Podcast, I have Lisa Princic, membership coach, on the show to talk about why memberships are such good business.

What makes a membership a good business model:

Good source of recurring revenue
If you can scale your number of members, you can grow your income without doing more work
If you can create community, you can build a unique experience for your members and they are less likely to leave
Memberships are ever-changing and "alive," unlike courses which can feel stale quickly
Memberships don't have to be expensive to set up. You can use MiloTreeCart to collect payments, then host your membership in a private Facebook group, in a Slack channel, on Discord, or on Notion.

If you are looking for a new revenue stream, and you like connecting with people, definitely consider launching a membership.

Show Notes

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Hello, my friends. Welcome to the Blogger Genius Podcast. As many of you know, I am your host, Jillian Leslie, I'm so super happy to be here. I create businesses on the internet. I've been a blogger since 2009. And I love sharing information tips and tricks to help you grow your own blogs and businesses.

This week has been really fun and exciting. I led another paid workshop, this time on how to build your digital product empire with MiloTreeCart, which is the payment tool that we've created. It was great.

I went step-by-step explaining what digital products were; why they are so valuable, how to come up with an idea how to create your sales page, get out there and sell and how we support you in that whole process.

The thing I explained, having now done this podcast for four years, the most successful bloggers, I interview are ones who are selling products to their audiences. And that's why I want to inspire everybody to do that.

Now, if you missed it and want to catch the replay, you can buy it for $10. Go to empire.milotreecart.com and there will be some special bonuses in there. So, it might be worth it.

And the reason I charge is because I know if you pay me $10, you're going to show up differently, you will be more inspired, you will take it more seriously.

So again, if you want the replay, just go to empire.milotreecart.com. I think it'll give you a really good foundation on what to build, why to build it and how to do it successfully.

Other Blogger Genius Podcast Episodes You'll Like:

Imagine a world where growing your social media followers and email list was easy…

#246: How to Grow a Seven Figure Business Without Burning Out Oct 05, 2022

Show notes

Episode Summary:

Today, I'm talking to business coach, Rick Mulready, about how to have success as an online entrepreneur or blogger. Rick says you need to start where you want to go and work backwards. For Rick, this was to make $1 million. If you know that the riches are in the niches, it's important to focus on creating specific content (blog posts, social media posts, a podcast, etc.) that attracts your ideal customers to you.

Other strategies Rick recommends:

Test your ideas regularly to make sure what you are offering is what your audience wants
Interview your past clients to get their feedback and insights
It's not enough to just have a great product or service; you also need to have the right mindset and be able to deal with failure productively

If you want to grow a successful blog or business, without burning out, this episode has some great nuggets of wisdom.

Come to My Digital Product Live Training on Oct. 6th at 1pm CT

Before I launch into the episode, I need to ask you a question. Are you feeling burnout? Are you feeling like you are a slave to the algorithms and they're constantly changing.

And it gives you anxiety then please come to my workshop on October 6, where I'm going to show you how easy and necessary it is for you to build your digital product empire even if you have no idea what to sell.

My goal with the workshop is to show you how to use social media and Google to your advantage. So, you can make more money by selling your expertise directly to your audience. And once you get it going, there's no ceiling to this new way to monetize. So, put your financial fate back into your own hands.

I'm going to show you how. This is especially for bloggers who feel like they are running themselves ragged. Head to empire.milotreecart.com and sign up $10, October 6, 1pm Central Time and I can't wait to see you there.

Show Notes:

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Imagine a world where growing your social media followers and email list was easy…

#245: 9 Secrets to Write Successful Blog Posts Sep 28, 2022

Show notes

In today's episode, Jessica Holmes, from the dessert blog, Sweetest Menu, shares her 9 copywriting secrets to write successful blog posts.

Before becoming a professional food blogger, Jessica was a copywriter, so she knows what she's talking about.

In the episode, we discuss:

How Jessica finds the most engagement by sharing her baking "fails" with her audience
How she doesn't always rely on keyword research when deciding what recipes to create
How she is uncomfortable with people thinking of her as an influencer
And why she thinks writing is one of the most important, but most overlooked, skills a successful blogger needs

If you want to write better blog posts, that your readers will enjoy, definitely listen to this episode.

Also, because I am #buildinginpublic, I wanted to give you an update on MiloTreeCart.

This is the payment tool we've just rolled out to help you bloggers and creators sell digital products to your audience with ease. So, these are things like digital downloads, and paid workshops and memberships and coaching and courses.

And I'm excited to announce that I am hosting a paid workshop for $10 on Zoom on October 6 at 1pm Central Time.

And I am going to show you how to build your digital product empire because the goal is to find something that connects with your audience, where they will pay you for whatever this product is.

And then you stack products on top of it. So, if you have an audience I recommend you start directly to them or you are leaving money on the table.

So, please sign up, go to empire.milotreecart.com and I will be offering MiloTreeCart at a very discounted price. And if you buy it, you will get your $10 back. So again, empire.milotreecart.com .

Show Notes:

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#244: Why You Want a Strong Personal Brand! Sep 21, 2022

Show notes

Today, I'm talking about why you want a strong personal brand. Gone are the days when you can hide behind your blog, and just show off your beautiful photos.

And this is why I have Christine Gritmon on as my guest. She is a personal branding expert.

As you'll see, Christine has a very strong personal brand herself that involves lipstick and nails.

She's all about tying in your brand with who you are authentically Introvert? No problem. Cheese lover? No problem. Details like this can help you stand out from the crowd and create a strong brand.

We talk about:

How a personal brand helps you get noticed in your niche
How using feedback from the people around you can help you figure out what makes you unique
How a little bit of branding goes a long way
How authenticity is key
And why you want to tell you audience upfront what they should expect from you

I think you'll find Christine a lot of fun, and full of great ideas! For those of you worried that you're going to have to dance to get noticed, you're in for a happy surprise!

Start Selling Digital Products with Ease! Get MiloTreeCart for Our $39 Lifetime Deal.

Before we launch into today's episode, because I'm building and sharing as we build, I wanted to give you an update on MiloTreeCart.

For those of you who don't know, MiloTreeCart is this new payment tool that David, my husband and I have launched and it is to help you bloggers and creators sell digital goods to your audiences. If you have an audience remember, there is money to be made by solving problems and selling these solutions to your people.

So, these are things like digital downloads, eBooks, guides, templates, it's paid workshops, memberships, courses, coaching, any kind of digital product you can think of. We have been listening to many of you who have given us feedback.

And what you've been asking for is a lifetime deal. You pay us one time $349. And you get to use MiloTreeCart forever. No ongoing monthly fees. And we offer a 30 day, no questions asked money back guarantee because we want you to love this, we want you to use it to make a ton of money and change your life.

And we are there every step of the way to help you. If this sounds good to you, please head to milotreecart.com and sign up. And if you do, I would love to get on a call with you to help you grow your digital product empire.

Show Notes:

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Other Blogger Genius Podcast Episodes You'll Like:

Imagine a world where growing your social media followers and email list was easy…

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