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    Business

    The Artificial Intelligence Show

    The Artificial Intelligence Show (formerly The Marketing AI Show) is the podcast that helps your business grow smarter by making AI approachable and actionable. The AI Show podcast is brought to you by the creators of the Marketing AI Institute, AI Academy for Marketers, and the Marketing AI Conference (MAICON). Hosts Paul Roetzer, founder and CEO of Marketing AI Institute, and Mike Kaput, Chief Content Officer, break down all the AI news that matters and give you insights and perspectives that you can use to advance your company and your career. Join Paul and Mike on The AI Show as they work to accelerate AI literacy for all.

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    Copyright: © All Rights Reserved 2023

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    Latest Episodes:
    #212: Musk v. OpenAI Trial Begins, OpenAI-Microsoft Partnership, Big Tech Earnings & Anthropic Eyes $900B Valuation May 05, 2026
    Show notes

    Elon Musk's federal trial against OpenAI opened this week, and he admitted under oath that xAI distills OpenAI's models. That's just where Episode 212 starts.

    Paul and Mike cover the full story: the Musk-OpenAI trial and its implications for every company built on ChatGPT, the abrupt rewrite of the Microsoft-OpenAI partnership and the removal of the AGI clause, blockbuster Big Tech earnings (Google Cloud up 63%, Azure AI at $37B run rate), an AI agent that wiped a startup's entire production database in nine seconds, Anthropic eyeing a $900B valuation, a real and growing populist AI backlash, and a powerful segment on former Senator Ben Sasse's terminal cancer diagnosis and what his parting words on AI and Congress mean right now.

    Show Notes: Access the show notes and show links here

    AI-Pulse Survey: Fill out this week’s AI-Pulse Survey here.

    Timestamps:

    00:00:00 — Intro

    00:04:45 — Elon Musk vs. OpenAI Trial Begins

    00:14:49 — OpenAI and Microsoft Revise Their Partnership

    00:30:33 — Big Tech Earnings

    00:39:39 — Anthropic Eyes $900B Valuation

    00:43:53 — Trump's Anthropic Reversal and Mythos Fight

    00:52:48 — Agents Gone Wrong

    00:56:47 — Myths We Tell Ourselves About AI and Jobs

    01:06:15 — Why Shopify CEO Tobi Lutke Says “Saying The Thing Matters”

    01:11:20 — AI's Public Backlash Problem

    01:15:16 — AI Use Case Spotlight

    01:22:59 — AI Academy Spotlight

    01:25:58 — Ben Sasse's Parting Words on AI

    01:31:56 — AI Product and Funding Updates

    This episode is brought to you by AI Academy by SmarterX.

    AI Academy is your gateway to personalized AI learning for professionals and teams. Discover our new on-demand courses, live classes, certifications, and a smarter way to master AI. Learn more here.

    Visit our website

    Receive our weekly newsletter

    Join our community:

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    Register for a free webinar

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    Enroll in our AI Academy


    #211: GPT-5.5, ChatGPT Workspace Agents, The Messy Reality of Agents & Google Cloud Next Apr 28, 2026
    Show notes

    Three major AI companies launched agent products in the same 48 hours. The announcements were confident. The questions enterprises actually have remained mostly unanswered.

    OpenAI dropped GPT-5.5 and Workspace Agents in ChatGPT. Google rebranded its entire enterprise AI stack as the Gemini Enterprise Agent Platform at Cloud Next '26. Microsoft made Copilot agentic across Office. Meta got caught planning to track employee keystrokes for AI training data and cut 10% of its workforce in the same breath. Plus Jeff Dean on AGI timelines, the SmarterX State of AI for Business report built in a day, Apple's CEO transition, and a full rapid-fire round.

    Show Notes: Access the show notes and show links here

    AI-Pulse Survey: Fill out this week's AI-Pulse Survey here.

    Timestamps:

    00:00:00 — Intro

    00:06:45 — GPT-5.5 Launches

    00:17:28 — Workspace Agents in ChatGPT

    00:27:13 — Agent Usage: Separating Fact from Fiction

    00:46:31 — Google Cloud Next '26

    00:55:07 — Meta's AI Employee Surveillance + Layoffs

    01:03:46 — Apple Leadership Transition

    01:09:59 — AI Use Case Spotlight

    01:16:28 — AI Academy Spotlight

    01:21:41 — AI Product and Funding Updates

    This week’s episode is brought to you by MAICON, our 7th annual Marketing AI Conference, happening in Cleveland, Oct. 13-15. The code POD100 saves $100 on all pass types.

    For more information on MAICON and to register for this year’s conference, visit www.MAICON.ai.

    Visit our website

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    #210: Stanford 2026 AI Index, OpenAI Internal Shakeups, What Agents Mean for Business, Claude Design & Dwarkesh vs. Jensen Apr 21, 2026
    Show notes

    OpenAI is "deeply unfocused," says one of its own early investors. And that's only one of many threads pulling at the company this week.

    Paul and Mike dig into OpenAI's reorg, IPO drama, and valuation pushback, Stanford's 2026 AI Index, the real implications of AI agents in the enterprise, Tim Cook's Apple exit, Anthropic's White House thaw, the Dwarkesh-Jensen Huang debate, Claude Design's launch, and rapid-fire updates across Claude Opus 4.7, Cerebras, Harvey Agents, and more.

    Show Notes: Access the show notes and show links here

    AI Pulse Survey: Fill out this weeks AI Pulse Survey here

    Timestamps:

    00:00:00 — Intro

    00:05:41 — The 2026 AI Index Report

    00:19:10 — OpenAI Shifts and Shakeups

    00:34:27 — The Business Implications of Agents

    00:50:56 — Apple’s Tim Cook Stepping Down

    00:54:11 — Anthropic Launches Claude Design, Targets Canva and Figma

    01:01:26 — Anthropic's Possible Reconciliation with the White House

    01:06:02 — Dwarkesh vs. Jensen

    01:15:08 — Gen AI Traffic Share

    01:17:36 — AI Use Case Spotlight

    01:25:20 — AI Academy Spotlight: AI for Manufacturing

    01:30:05 — AI Product and Funding Updates

    This episode is brought to you by AI Academy by SmarterX.

    AI Academy is your gateway to personalized AI learning for professionals and teams. Discover our new on-demand courses, live classes, certifications, and a smarter way to master AI. Learn more here.

    Visit our website

    Receive our weekly newsletter

    Join our community:

    Slack Community

    LinkedIn

    Twitter

    Instagram

    Facebook

    YouTube

    Looking for content and resources?

    Register for a free webinar

    Come to our next Marketing AI Conference

    Enroll in our AI Academy


    #209: Claude Mythos, Project Glasswing, Claude Code Leak, OpenAI Raises $122B & the End of Middle Management Apr 14, 2026
    Show notes

    An Anthropic AI model powerful enough to trigger emergency government briefings. A source code leak. A $122 billion OpenAI funding round. A Ronan Farrow exposé. Physical attacks on Sam Altman. Paul and Mike are back with two weeks of AI news and the analysis you need to make sense of it all.

    Show Notes: Access the show notes and show links here

    Timestamps:

    00:00:00 — Intro

    00:05:44 — Claude Mythos and Project Glasswing

    00:32:03 — Claude Code Leak + Anthropic Subscription Shakeup

    00:42:35 — Major OpenAI Updates

    00:59:30 — AI for Writers Summit

    01:01:41 — Mercor Breach

    01:06:25 — Karpathy's LLM Knowledge Bases Go Viral

    01:10:20 — AI and Jobs Update

    01:19:34 — AI and Politics Update

    01:25:32 — HubSpot Shifts to Outcome-Based AI Pricing

    01:30:51 — SmarterX AI Use Case Spotlight

    01:36:25 — AI Academy Spotlight

    01:40:23 — AI Product and Funding Updates

    This episode is brought to you by AI Academy by SmarterX.

    AI Academy is your gateway to personalized AI learning for professionals and teams. Discover our new on-demand courses, live classes, certifications, and a smarter way to master AI. Learn more here.

    Visit our website

    Receive our weekly newsletter

    Join our community:

    Slack Community

    LinkedIn

    Twitter

    Instagram

    Facebook

    YouTube

    Looking for content and resources?

    Register for a free webinar

    Come to our next Marketing AI Conference

    Enroll in our AI Academy


    #208: Q1 Trends Briefing - Model Release Frenzy, AI Lobbying, Anthropic v. U.S. Government, and the Rise of OpenClaw Apr 07, 2026
    Show notes

    150+ stories distilled into 10 trends: ranked, contextualized, and ready to make your head spin.

    In this special episode, Paul and Mike distill 150+ topics from 12 weekly episodes into 10 ranked trends. From the nonstop model release frenzy and OpenClaw's rise to AI-driven layoffs going mainstream and a cultural "vibe shift" around AGI, this episode is your fastest path to catching up on everything that mattered in the last three months.

    We will be back with regular weekly news episodes April 14th.

    Show Notes: Access the show notes and show links here

    Timestamps:

    00:00:00 — Intro

    00:05:14 — The Model Release Frenzy

    00:11:20 — Big AI Becomes Big Lobbying

    00:16:15 — Anthropic vs. the U.S. Government

    00:22:37 — The Rise of OpenClaw

    00:28:32 — Enterprise AI Adoption: The People Problem

    00:36:22 — SaaSpocalypse

    00:43:11 — Labs Pivot to AI Agents

    00:50:58 — AI-Driven Layoffs Go Mainstream

    00:55:54 — We’re Seeing More Move 37 Moments

    01:02:38 — The Vibe Shift

    This episode is brought to you by AI Academy by SmarterX.

    AI Academy is your gateway to personalized AI learning for professionals and teams. Discover our new on-demand courses, live classes, certifications, and a smarter way to master AI. Learn more here.

    Visit our website

    Receive our weekly newsletter

    Join our community:

    Slack Community

    LinkedIn

    Twitter

    Instagram

    Facebook

    YouTube

    Looking for content and resources?

    Register for a free webinar

    Come to our next Marketing AI Conference

    Enroll in our AI Academy


    #207: OpenAI vs. Anthropic Feud, Claude Mythos Leak, Brutally Honest CEOs & Data Center Moratorium Mar 31, 2026
    Show notes

    Five companies are about to decide the future of the economy, geopolitics, and your career… and two of them have been locked in a deeply personal feud since 2016.

    This week, Paul and Mike dig into a Wall Street Journal investigation tracing the OpenAI vs. Anthropic rivalry back to broken promises and a San Francisco group house, explore what Anthropic's accidentally leaked "Mythos" model means for cybersecurity and the next leap in AI capability, react to Uber's CEO admitting AI will replace 70-80% of human work, and unpack nearly $300M in political money now flowing into AI deregulation. Plus: agent security risks, Apple's Siri overhaul, a new SmarterX use case spotlight, and an AI Academy deep dive on AI for Sales.

    Show Notes: Access the show notes and show links here

    Click here to take this week's AI Pulse.

    Timestamps:

    00:00:00 — Intro

    00:03:15 — AI Pulse Survey Results

    00:05:30 — OpenAI vs. Anthropic

    00:26:02 — Details Leak on Anthropic’s New Hyper-Powerful Model

    00:35:34 — Brutally Honest CEO Perspectives on AI

    00:48:29 — Anthropic Granted Preliminary Injunction in Fight Against the Pentagon

    00:51:06 — This Week in AI Politics

    00:56:55 — AI Agent Nightmares

    01:02:15 — Apple's AI Reboot

    01:05:21 — SmarterX Use Case Spotlight

    01:17:53 — AI Academy Spotlight

    01:22:59 — AI Product and Funding Updates

    This episode is brought to you by AI Academy by SmarterX.

    AI Academy is your gateway to personalized AI learning for professionals and teams. Discover our new on-demand courses, live classes, certifications, and a smarter way to master AI. Learn more here.

    Visit our website

    Receive our weekly newsletter

    Join our community:

    Slack Community

    LinkedIn

    Twitter

    Instagram

    Facebook

    YouTube

    Looking for content and resources?

    Register for a free webinar

    Come to our next Marketing AI Conference

    Enroll in our AI Academy


    #206: Building AI Councils That Work, Motivating Passive Adopters, Why Pilots Stall, and Amazon’s AI Slowdown Mar 26, 2026
    Show notes

    Not a single company leader Paul has spoken with is fully prepared for what AI is about to do to their workforce. In this AI Answers episode, Paul and Cathy work through 15 real questions from a recent Scaling AI class, covering everything from the AI divide inside companies to why most AI strategies fail before they start.

    Topics include job displacement and underemployment, why enterprises handed AI to IT and get stuck, the automation-vs-augmentation spectrum by seniority level, what knowledge work looks like in three years, and why showing a skeptical CEO results beats showing them prompts every time.

    00:00:00 — Intro

    00:06:09 — Is Amazon slowing its AI rollout a sign of maturity?

    00:08:58 — Are large enterprises structurally disadvantaged in the AI era?

    00:12:14 — Who owns the AI adoption and data readiness problem?

    00:14:56 — Is there a growing AI divide between power users and everyone else?

    00:21:16 — What AI take do most people disagree with?

    00:22:47 — Can companies automate too much too fast?

    00:26:19 — Does automation eventually take over or do we land in the middle?

    00:28:24 — What does the average knowledge worker's job look like in three years?

    00:35:02 — What are companies still getting wrong about AI strategy?

    00:36:27 — How should leaders should decide what matters versus what’s noise?

    00:40:21 — What separates AI councils that drive progress from ones that don't?

    00:41:47 — Where is governance necessary and where does it get in the way?

    00:45:17 — Should you show leadership the AI system or the results?

    00:47:19 — What's the no-brainer AI use case most companies still haven't tried?

    00:49:36 — Why do people wait to be told how to use AI instead of experimenting?

    Show Notes: Access the show notes and show links here

    This episode is brought to you by AI Academy by SmarterX.

    AI Academy is your gateway to personalized AI learning for professionals and teams. Discover our new on-demand courses, live classes, certifications, and a smarter way to master AI. Learn more here.

    Visit our website

    Receive our weekly newsletter

    Join our community:

    Slack Community

    LinkedIn

    Twitter

    Instagram

    Facebook

    YouTube

    Looking for content and resources?

    Register for a free webinar

    Come to our next Marketing AI Conference

    Enroll in our AI Academy


    #205: AI Labs Refocus on Agents and Enterprise, Trump’s New AI Framework, Meta’s Rogue Agent & What 81,000 People Want from AI Mar 24, 2026
    Show notes

    Claude Code didn't just change one company's trajectory, it triggered a chain reaction across every major AI lab. In this episode, Paul Roetzer and Mike Kaput break down how OpenAI, Google, Meta, xAI, and Microsoft are all scrambling to catch up in the agent and enterprise race, and why the next three to six months could look radically different from anything we've seen.

    In rapid fire: Microsoft shakes up Copilot leadership, a Meta AI agent goes rogue and causes a security breach, the Anthropic-Pentagon legal battle intensifies, Google DeepMind proposes 10 traits for measuring AGI, and more.

    Show Notes: Access the show notes and show links here

    Click here to take this week's AI Pulse.

    Timestamps:

    00:00:00 — Intro

    00:04:04 — AI Pulse Survey Results

    00:05:50 — AI Labs Refocus on Agents and Enterprise

    00:29:07 — New Polling on AI and Trump National AI Framework

    00:45:46 — Company Transformation with AI (Offsite Recap)

    00:59:52 — Nadella Takes Over Microsoft Copilot

    01:06:06 — Meta's Rogue AI Agent

    01:10:01 — Anthropic vs. Pentagon Continues

    01:14:42 — DeepMind’s New AGI Scorecard

    01:18:40 — What 81,000 People Want from AI

    01:26:01 — AI Academy Spotlight

    01:30:47 — AI Product and Funding Updates

    This episode is brought to you by AI Academy by SmarterX.

    AI Academy is your gateway to personalized AI learning for professionals and teams. Discover our new on-demand courses, live classes, certifications, and a smarter way to master AI. Learn more here.

    Visit our website

    Receive our weekly newsletter

    Join our community:

    Slack Community

    LinkedIn

    Twitter

    Instagram

    Facebook

    YouTube

    Looking for content and resources?

    Register for a free webinar

    Come to our next Marketing AI Conference

    Enroll in our AI Academy


    #204: AI Answers - What Should Stay Human, AI Pricing vs. Labor Cost, Leapfrogging Digitalisation, Getting Legal On Board & Do Reasoning Models Actually Reason? Mar 19, 2026
    Show notes

    Billable hours are in the past, human creativity gets its strongest case yet, and Paul explains what happens when ten AI agents start collaborating like a marketing team. Paul and Cathy tackle 16 real questions on career pivots into AI, the risks of over-reliance on productivity gains, enterprise training personalization, labor replacement pricing, whether AI actually reasons, and what leaders should do with the time AI is giving back.

    00:00:00 — Intro

    00:05:05 — How do you transition into AI without a coding background?

    00:06:03 — What are the best AI skills to learn while job searching?

    00:08:56 — Should consultants bill for time spent experimenting with AI?

    00:11:44 — How do we make sure AI productivity isn't quietly weakening our thinking?

    00:14:17 — What's the best reframe for creatives who see AI as a threat?

    00:19:04 — How do you wrangle a Wild West AI free-for-all at your company?

    00:20:45 — How do you personalize AI training at the enterprise level?

    00:23:41 — How do you get legal stakeholders to enable AI adoption instead of blocking it?

    00:28:06 — How will AI adoption pick up in traditional industries like manufacturing?

    00:31:24 — Can companies behind on digitalisation leapfrog ahead with AI?

    00:34:33 — Will AI companies eventually price based on the labor they replace?

    00:37:55 — What is a swarm of agents and why does it matter?

    00:43:34 — Do reasoning models actually reason or just predict the next word?

    00:46:54 — Should AI companies be regulated to preserve diversity of thought?

    00:49:34 — If AI can solve advanced math, why can't it solve technological unemployment?

    00:52:40 — How do we make sure AI gives us time back instead of just more work?

    Show Notes: Access the show notes and show links here

    This episode is brought to you by Google Cloud:

    Google Cloud is the new way to the cloud, providing AI, infrastructure, developer, data, security, and collaboration tools built for today and tomorrow. Google Cloud offers a powerful, fully integrated and optimized AI stack with its own planet-scale infrastructure, custom-built chips, generative AI models and development platform, as well as AI-powered applications, to help organizations transform. Customers in more than 200 countries and territories turn to Google Cloud as their trusted technology partner.

    Learn more about Google Cloud here: https://cloud.google.com/

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    #203: Anthropic vs. Pentagon Round 3, NYT AI vs. Humans Writing Test, Atlassian’s AI-Era Layoffs & Grammarly's Expert Cloning Scandal Mar 17, 2026
    Show notes

    Anthropic has filed two federal lawsuits to block the Pentagon's supply chain risk designation and the back-and-forth on X between the Pentagon CTO and AI policy experts is revealing what this fight is really about. Paul and Mike unpack the politics, the implications, and why a deal is inevitable.

    Then: 86,000 people took the NYT's AI writing quiz and most preferred the machine. Paul shares his human-to-machine writing scale and asks the question that actually matters: not whether AI can write, but when should we let it? Plus Atlassian's 1,600 AI-driven layoffs, Amazon's AI-caused outages, McKinsey's chatbot getting hacked in two hours, and more.

    Show Notes: Access the show notes and show links here

    Click here to take this week's AI Pulse.

    Timestamps:

    00:00:00 — Intro

    00:03:11 — AI Pulse Survey Results

    00:07:48 — Anthropic vs. Pentagon Round 3

    00:30:02 — New York Times Releases Controversial "AI Writing Quality" Quiz

    00:46:18 — Atlassian Layoffs and Job Loss Dashboard

    00:58:49 — Adobe CEO Stepping Down

    01:07:14 — Amazon AI-Related Outages and Engineering Struggles

    01:14:28 — McKinsey AI Chatbot Hacked

    01:19:49 — AI Politics Update

    01:24:06 — Grammarly AI "Expert Review" Controversy

    01:30:51 — Andrej Karpathy's Autoresearch Agent

    01:34:47 — AI Product and Funding Updates


    This week’s episode is sponsored by our 2026 State of AI Report.

    This year, we’re going beyond marketing-specific research to uncover how AI is being adopted and utilized across the organization, and we need your help to create the most comprehensive report yet.

    It’s a quick seven-minute lift. In return, you’ll get the full report for free when it drops, plus a chance to win or extend a 12-month SmarterX AI Mastery Membership. Go to smarterx.ai/survey to share your input. That’s smarterx.ai/survey


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    Looking for content and resources?

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    Enroll in our AI Academy


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