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    Business

    The Art of Online Business

    Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.

    Join fellow online course creators and coaches as we dive into things like 
    • sales and marketing optimization, 
    • and systems and processes
    • funnels and of course
    • Facebook & Instagram ads for seamless scaling!

    Hosted by Kwadwo – sounds like  [QUĀY.jo] – a  & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.

    Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.

    You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.

    Hit “Subscribe” and let’s gooooo!

    Advertise
    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Jeff Lerner's Journey: Holistic Transformation on the Way to Building a $200 Million Empire Aug 05, 2024
    Show notes

    Jeff Lerner, the founder of Entre Institute, talks about life, online business, and everything in between. Jeff shares insights from his journey, touching on the importance of personal growth and holistic transformation in achieving business success.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help
    • Listen to episode 746 where Rick talks about passing the baton to me and his new direction
    • Listen to episode 720 to get to know Kwadwo
    • Watch the episode with Mike Dillard on how Jeff set up his biz
    • Get the Your Personality Tree book

    ‍‍ ‍‍

    Watch Jeff's next episode "Building a Meaningful Life Beyond Money"


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Jeff’s Links:

    • DM Jeff on Instagram
    • Get Jeff’s free worksheets
    • Subscribe to Jeff Lerner’s YouTube channel
    • Listen to Jeff Lerner’s Unlock Your Potential podcast
    • Watch the episode with Mike Dillard on how Jeff set up his biz
    • Get Jeff’s book: Unlock Your Potential

    Increase Your Student Success with a Community Powered Course With Jordan Godbey Aug 02, 2024
    Show notes

    Jordan Godbey, from Growth Community, discusses the transformative power of adding a community aspect to your online courses. Jordan shares his expert insights on designing, building, and launching successful online communities that enhance learning and increase course completion rates.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help
    • Get the Growth Community Launch Roadmap
    • Get the 10k/month Community Course

    ‍‍ ‍‍


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Jordan’s Links:

    • Visit Jordan’s website: https://growthcommunity.co
    • Growth Community Launch Roadmap
    • 10k/month Community Course

    Increasing Your Visibility Through Partnerships with Linda Sidhu Jul 31, 2024
    Show notes

    Linda Sidhu, the quiz queen and genius behind Mixer Mind talks about her path to building trust through partnerships. She also gives a sneak peek into creating meaningful connections to boost your visibility. She shares why investing in relationships with mentors, clients, and peers can skyrocket your business growth.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help
    • Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
    • Listen to episode 720 to get to know Kwadwo.
    • Join the Mixer Mind waitlist

    ‍‍ ‍‍


    Listen to Linda Sidhu’s previous episode: From Roller Skating in Paris to Community Building Success with the Quiz Queen Linda Sidhu


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Linda’s Links:

    • DM Linda: https://www.instagram.com/iamlindasidhu/
    • Join the Mixer Mind waitlist
    • Take Linda’s Quiz

    From Roller Skating in Paris to Community Building Success with the Quiz Queen Linda Sidhu Jul 29, 2024
    Show notes

    Linda Sidhu, the Quiz Queen and creator of the MixerMind.
    Joining her MixerMind has easily been the second highest ROI business activity that I've done in 2024.
    Linda is a master at using personality quizzes to generate leads and building vibrant communities through meaningful connections. We chat about her journey, her unique approach to creating impactful community spaces, and how these strategies can elevate any business.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help

    ‍‍ ‍‍ ‍‍

    • Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
    • Listen to episode 720 to get to know Kwadwo.
    • Listen to the next episode with Linda Sidhu

    ‍‍ ‍‍

    Watch the episode "Increasing Your Visibility Through Partnerships with Linda Sidhu"


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Linda’s Links:

    • DM Linda: https://www.instagram.com/iamlindasidhu/
    • Take Linda’s Quiz

    Avoid The Biggest Meta Ads Mistakes Course Creators Are Making This Summer Jul 26, 2024
    Show notes

    I cover two groups of mistakes:
    1) what to avoid if you're outsourcing your Facebook ad management and
    2) for those of you managing your own ads, five tactical mistakes to avoid.
    Plus, get ready for a crucial tip on why consistent lead generation is a must!


    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help
    • Click here to watch this episode on YouTube


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel

    Use YouTube to Funnel High-Quality Leads to Your Business with Melissa Mitchell Jul 24, 2024
    Show notes

    Melissa Mitchell shares why a YouTube channel is essential for driving organic, high-quality leads and shares her expert strategies to make your channel a success. We unpack how to get started, optimize your content, and leverage YouTube's unique benefits to fuel your sales funnel.


    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help
    • Find out How Melissa Mitchell Built Her YouTube Marketing Empire


    • Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
    • Listen to episode 720 to get to know Kwadwo.
    • Listen to the previous episode with Melissa Mitchell
    • TubeBuddy
    • VidIQ
    • YouTube Fast Track Formula Toolkit
    • Learn more about the Lead Flow Formula inside Melissa’s Sold Out YouTube System


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Melissa’s Links:

    • DM Melissa: https://www.instagram.com/wandermintcreative/
    • Sold Out YouTube System - make YouTube the biggest money making asset in your business

    How She Built Her YouTube Marketing Empire with YouTube Strategist & Coach Melissa Mitchell Jul 22, 2024
    Show notes

    Melissa Mitchell, the brain behind Wandermint Creative, shares how she built her YouTube marketing empire and how it fuels sales funnels with top-notch leads.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help

    ‍‍ ‍‍

    • Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
    • Listen to episode 720 to get to know Kwadwo.
    • Listen to the next episode with Melissa Mitchell
    • TubeBuddy
    • VidIQ
    • YouTube Fast Track Formula Toolkit

    ‍‍ ‍‍

    ‍‍ ‍‍

    Watch the episode Use YouTube to Funnel Great Leads to Your Business with Melissa Mitchell


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Melissa’s Links:

    • DM Melissa: https://www.instagram.com/wandermintcreative/
    • Sold Out YouTube System - make YouTube the biggest money making asset in your business

    Don't Wait Until the Last Minute to Run Meta Ads Jul 19, 2024
    Show notes

    Learn why starting your Facebook ads right before a launch is a big no-no, just like rushing off in a cold Michigan winter without warming up your car. I discuss the three major pitfalls of last-minute ad campaigns and how they can lead to high stress and low profits.
    I share a better strategy for using Facebook ads effectively to ensure your launches are smooth and successful. Plus, I touch on why nurturing leads well before your launch can save you a lot of headaches and boost your profits.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help
    • Click here to watch this episode on YouTube

    ‍‍ ‍‍

    ‍‍ ‍‍

    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel

    Become the Go-To Industry Authority In Your Niche by Going on a Podcast Tour with Natalie Koussa Jul 17, 2024
    Show notes

    Natalie Koussa, a podcast tour strategist who helps her clients shine in their industry by mastering podcast tours, breaks down how to become the only choice for your audience and shares her secrets on creating a successful podcast tour.
    We also get into the nuts and bolts of handling rejections and making your message resonate with potential clients.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help

    ‍‍ ‍‍ ‍‍

    ‍‍ ‍‍

    Get to know Natalie in the episode 'Before We Hit Record With Natalie Koussa, Podcast Tour Strategist & Message Mixologist’


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Natalie’s Links:

    • Connect with Natalie on Instagram
    • Listen to Pod Damn - a free private podcast to help you turn your message into a movement, with a "so good it shakes up your industry" Podcast Tour

    Get to Know Natalie Koussa, Podcast Tour Strategist & Message Mixologist Jul 15, 2024
    Show notes

    I chat with Natalie Koussa, a podcast tour strategist who helps clients stand out by guesting on podcasts, lots of podcasts. We're getting personal, sharing our journeys, and uncovering the ins and outs of podcast tours—why they're game-changers for sales and influence.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help

    ‍‍ ‍‍ ‍‍

    • Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
    • Listen to episode 720 to get to know Kwadwo.

    ‍‍ ‍‍

    Watch the episode "Become the Go To Industry Authority In Your Niche by Going on a Podcast Tour with Natalie Koussa"


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Natalie’s Links:

    • Connect with Natalie on Instagram
    • Listen to Pod Damn - a free private podcast to help you turn your message into a movement, with a "so good it shakes up your industry" Podcast Tour

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