The $100 MBA Show

Latest Episodes:

MBA1626 Are You Taking Enough Risks? Oct 01, 2020

Show notes

Playing it safe isn’t that…safe.

If you’re stuck in habitual patterns — because they’ve worked ok so far — that’s not stability. That’s stagnation.

Today, we discuss how to tell if you’re too comfortable in your comfort zone. Are you trying new things? Are you innovating?

If not, the competition will.

Tune in, and learn how and why to experiment and look for new paths — even if you like the paths you’re used to. “Risky” doesn’t have to mean dangerous or irresponsible. And remember: not taking risks is a risk of its own. Click Play!

SUBSCRIBE

YouTube | Apple Podcast | Spotify | Podcast Feed

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1625 Q&A Wednesday: How long should my YouTube videos be? Sep 30, 2020

Show notes

YouTube: if you think your business can ignore it, think again.

It’s Q&A Wednesday, and we’ve got a listener looking for some YouTips, if you will. Because YouTube is so much more than a place to watch cat videos. It’s a social platform, an ad-revenue generating machine, and…a powerful search engine.

In other words, treat YouTube like you treat its owner, Google — like it can make or break your business.

Today, we’ll borrow some advice from a true YouTube expert (don’t worry, we’ll tell you who), and help you figure out what metrics matter — and how to nail them. Click Play!

Backlinko

Storyblocks

To submit your questions, visit 100mba.net/q.

SUBSCRIBE

YouTube | Apple Podcast | Spotify | Podcast Feed

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1624 Must Read P2- Creativity, Inc. by Ed Catmull Sep 29, 2020

Show notes

But wait, there’s more!

From the company that brought you incredible stories like Finding Nemo comes another inspiring tale — how one business did things differently, and it worked. This is part 2 of our 2-part review of Ed Catmull’s Creativity, Inc.

Go back and listen to Part 1, if you haven’t.

In this episode, we’ll discuss the book’s takes on planning strategies, fear, failure, and how to truly lead a team of empowered, independent, motivated employees.

It was a long road to Woody and Buzz. But like so many business stories, the journey was just as incredible as the destination. Click Play!

Creativity, Inc. by Ed Catmull

Discover all our must-read book reviews at https://100mba.net/bookreviews.

SUBSCRIBE

YouTube | Apple Podcast | Spotify | Podcast Feed

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1623 Must Read P1 – Creativity, Inc. by Ed Catmull Sep 28, 2020

Show notes

This book is so good, we had to review it twice.

Creativity, Inc., from the co-founder of Pixar, is packed with incredibly valuable lessons for any business leader (or anyone who wants to be one).

In the first part of this 2-part review, we’ll discuss Ed Catmull’s take on team-building, cultivating creativity, creating a company culture, and leadership. The author’s take on these things will surprise you — and inspire you.

Hear what it took to build one of the greatest story-telling businesses in history. Learn how you can apply the same principles to your story. Click Play!

Creativity, Inc. by Ed Catmull

Discover all our must-read book reviews at https://100mba.net/bookreviews.

SUBSCRIBE

YouTube | Apple Podcast | Spotify | Podcast Feed

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1622 How To Negotiate Any Big Expense + Free Ride Friday Sep 25, 2020

Show notes

Tough times? Tight budget?

Let’s make some room on that balance sheet.

Today, we explain how to save money by renegotiating some of your biggest expenses. It’s an obvious strategy, but too few entrepreneurs try it. You could be paying less to suppliers, vendors, contractors, and others. So why not ask?

Remember: your business is valuable to them — and there’s leverage in that.

We’ll discuss the approach you can take (and exactly what you can say) to bring your monthly bills down. In the end, your success is their success, too. Use that! Click Play!

EasyCourse

SUBSCRIBE

YouTube | Apple Podcast | Spotify | Podcast Feed

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1621 Is Paid Advertising Bad For Your Business? Sep 24, 2020

Show notes

The biggest problem with paid ads? They cost money.

And sometimes, they cost more than they’re worth.

Today, we explore the ROI on paid ads — whether they’re on social platforms like Facebook, search engines like Google, or content spaces like YouTube. If you’re not careful, what looks like a smart move can be nothing but a money pit.

Depending on the business, ads can be a major drag.

Paid advertising is not your only option. If you’re not tracking and controlling the cost per acquisition of every new customer, your ads may be killing your bottom line. Don’t waste your money — Click Play!

SUBSCRIBE

YouTube | Apple Podcast | Spotify | Podcast Feed

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1620 Q&A Wednesday: What’s the best mic for podcasting? Sep 23, 2020

Show notes

Podcasting: it’s a lot better with the right equipment.

It’s Q&A Wednesday, and we’re helping one listener choose a crucial piece of gear: the mic! We’ve been doing this for a while — this is episode 1,620 — so we’ve tried quite a few.

The mic we use isn’t the most expensive one, but it does everything a podcaster needs. But more importantly, we control the space we record in.

That has a much bigger impact on sound quality than anything else.

Learn how to get the most professional sound, whatever the budget. Whether you’ve got a full studio to work with, or nothing but a closet, your podcast can sound awesome. Click Play!

TroyStudio Sound Recording Box

AudioTechnica ATR2100

Shure SM7B

Zoom H4N

To submit your questions, visit 100mba.net/q.

SUBSCRIBE

YouTube | Apple Podcast | Spotify | Podcast Feed

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1619 Should You Charge For Shipping? Sep 22, 2020

Show notes

Did Prime ruin the whole shipping thing?

It’s a fundamental e-commerce question. So many businesses lose money — or tighten their margins — by absorbing excessive shipping costs.

You don’t have to be one of them!

Today, we explain why shipping should actually be a revenue generator, not an expense. WIth our intrepid host Omar’s experience in e-commerce, this episode lays out the reality of shipping costs and their effect on purchasing habits.

Spoiler alert: shipping is rarely a deal-breaker.

Learn what works best in shipping policy, and get the best deal for your business and your customers. Click Play!

SUBSCRIBE

YouTube | Apple Podcast | Spotify | Podcast Feed

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1618 Guest Teacher – Domenic Aversa – How to Navigate the World of High Risk Lending Sep 21, 2020

Show notes

Is your business in trouble? Don’t make it worse.

There are financial predators out there targeting distressed companies. Don’t let your business fall victim! If you’re in a tight spot, you have to know who to accept help from — and what to expect.

Fortunately, we know an expert on all that.

Domenic Aversa specializes in getting companies through tough times. Today, he’s here to tell you what the predators — and scavengers — look like, so you can see them coming.

If you’re like countless businesses out there reeling from the current economic climate, all might not be lost. But before you take a helping hand, make sure the other hand isn’t holding a knife. Click Play!

Corporate Undertaker

Corporate Undertaker: Business Lessons From the Dead and Dying by Domenic Aversa

SUBSCRIBE

YouTube | Apple Podcast | Spotify | Podcast Feed

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1617 How Saying “No” Can Make Your Business More Profitable + Free Ride Friday Sep 18, 2020

Show notes

Few words are more powerful than “no.”

But you have to know how to use that power wisely.

As your business grows, the “no’s” become more frequent, and more important. Every “yes” is a “no” to something else — which means you need to master your priorities.

Today, we discuss how to be properly selective, and more discriminating in what you say “yes” to. We’ll explore the different kinds of no’s — internal and external — and get a handle on how to wield them effectively.

Opportunity costs are still costs! Learn what that means — Click Play!

EasyCourse

Essentialism: The Disciplined Pursuit of Less by Greg McKeown

SUBSCRIBE

YouTube | Apple Podcast | Spotify | Podcast Feed

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.