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    Business

    Starting a Counseling Practice Success Stories

    Join Kelly Higdon and Miranda Palmer of zynnyme Private Practice Experts as they speak with successful practice owners about how they created lives and businesses they love. Whether you’re new to private practice or already successful and looking to expand, you’ll find plenty of stories to get motivated and start designing the practice of your dreams!

    • Learn about our LIFETIME program for current and aspiring practice owners: https://bit.ly/LearnAboutBusinessSchool

    • Check out how YOU can be featured on the podcast (or even have us on yours!): https://www.zynnyme.com/podcast

    Advertise

    Copyright: ℗ & © 2019 Starting a Counseling Practice with Kelly + Miranda from ZynnyMe

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Struggling in Private Practice: Business School Q&A Mar 17, 2022
    Show notes

    You weren’t taught how to run a business in grad school, and many of us finish without even knowing what we don’t know! But you still set out to build a business that’s right for you, and now you’re feeling stuck and don’t know what went wrong.

    So, you may be thinking: Why aren’t people staying? Are my fees too high? What am I missing? Maybe private practice isn’t right for me.

    We spoke with inspirational members of Business School for Therapists who’ve been there, done that! Whether you’re just starting to feel like you don’t know where to turn or you’ve been struggling for a long time, you’ll find some answers to help you get unstuck!

    ---

    Join the FREE Private Practice Community: classroom.zynnyme.com/share/DCZS57H6dbE8S_GZ

    Learn more about Business School for Therapists: news.zynnyme.com/bootcamp/

    Website: zynnyme.com

    Blog: zynnyme.com/blog

    Facebook: facebook.com/kellyandmiranda

    Instagram: instagram.com/zynnyme/

    LinkedIn: linkedin.com/company/2456942/

    Pinterest: pinterest.com/zynnyme/

    Mentioned in this episode:

    Register Now - Therapists choose your pay: The fee formula every therapist needs no matter how you get paid


    Starting a Private Practice: Business School Q&A Mar 17, 2022
    Show notes

    There’s no one-size-fits-all approach to starting a private practice, and we’re here to help no matter what your journey looks like. Whether you have no previous business experience or if this is your third business, you can find value in this Starting a Private Practice Q&A.

    In the Q&A, you’ll meet some amazing Business School for Therapists alumni and get answers to your burning questions about what to expect in the program!

    ---

    Learn more about Business School for Therapists: news.zynnyme.com/bootcamp/

    Website: zynnyme.com

    Blog: zynnyme.com/blog

    Facebook: facebook.com/kellyandmiranda

    Instagram: instagram.com/zynnyme/

    LinkedIn: linkedin.com/company/2456942/

    Pinterest: pinterest.com/zynnyme/

    Mentioned in this episode:

    Register Now - Therapists choose your pay: The fee formula every therapist needs no matter how you get paid


    Overcoming Fears and Trusting The Process with Karen Mar 15, 2022
    Show notes

    Karen, a clinical psychologist in Cape Cod, had worked in the public sector for years and loved every second of it. She loved the predictability and the regular paycheck but this would change abruptly.

    Her health began to deteriorate to the point she could no longer hold a regular 9-5 position or work under fluorescent lighting. She began to lose self-confidence as she was forced to live off of disability for two years. But, Karen didn't lose hope and still felt she had work to do. With uncertainty, she made the jump into private practice

    After joining zynnyme’s Business School for Therapists, Karen was able to overcome her fears, work around her illness, and trust the process. She is now coaching, running her own clinic, and evaluating for a school district while managing her chronic illness.

    Don’t miss Karen’s story about how she moved forward with unpredictability.

    Interested in joining Business School for Therapists? Click here to see when we open our waitlist!

    If you'd like to join us on Starting a Counseling Practice, request to be a guest here!

    Mentioned in this episode:

    Register Now - Therapists choose your pay: The fee formula every therapist needs no matter how you get paid


    Successful Practice Discussion Panel Mar 15, 2022
    Show notes

    From the outside, just owning a business can look like success. But from the inside, your relationships may be deteriorating, you may not be making enough to sustain yourself, or you may be managing a heavy caseload.

    Success can vary from person to person and change over time. Kelly and Miranda discuss their definition of business success: When your practice has great clinical outcomes AND you have a great income. One isn’t sacrificed for the other. And even as a successful business owner, you can still dive deep into your marketing, finances, and processes to improve your business!

    This episode features successful Business School for Therapists members sharing their personal stories of expanding their practices after joining. Guests share why they joined, what they implemented, and what they refined after reaching success in practice.

    ---

    Join the FREE Private Practice Community: classroom.zynnyme.com/share/DCZS57H6dbE8S_GZ

    Learn more about Business School for Therapists: news.zynnyme.com/bootcamp/

    Website: zynnyme.com

    Blog: zynnyme.com/blog

    Facebook: facebook.com/kellyandmiranda

    Instagram: instagram.com/zynnyme/

    LinkedIn: linkedin.com/company/2456942/

    Pinterest: pinterest.com/zynnyme/

    Mentioned in this episode:

    Register Now - Therapists choose your pay: The fee formula every therapist needs no matter how you get paid


    Burnt Out Therapists: Learn How to Heal & Recover from Burnout Mar 12, 2022
    Show notes

    You’ve been running a marathon since March 2020 and still haven’t stopped. Some of us were even feeling this way BEFORE the global pandemic. Bubble baths and vacations aren’t going to heal us individually and collectively. So, what’s the REAL reason for our burnout?

    You've been supporting clients through a collective trauma that you, too, have been experiencing. In this experiential, trauma-informed training, we look at how to find the rest, rejuvenation, and reset you've been searching for but can't seem to find.

    This training is dedicated to all the therapists feeling burnt out. You’re not called to this work to be a martyr — you’re here to change people’s lives and create a fulfilling practice!

    Learn more about Business School for Therapists: https://news.zynnyme.com/bootcamp/

    Mentioned in this episode:

    Register Now - Therapists choose your pay: The fee formula every therapist needs no matter how you get paid


    Speaking Your Truth and Investing in Yourself: Websites for Therapists with Jackie Mar 12, 2022
    Show notes

    Jackie worked in a state agency office doing work that left her feeling unsatisfied. As the only sex therapist in the state, she advocated for her sex therapy work but wasn't helped with promoting her business. As the agency suggested working with trauma patients, a group she didn't have experience with, she started feeling trapped and unfulfilled. She knew the only way to align herself with her work was to enter private practice.

    As she grew in confidence with herself, she built her practice from scratch one step at a time. With the help of Business School for Therapists, Jackie gained community help and business insight to grow her practice with various services.

    ---

    Websites for Therapists: Your Checklist to DIY or Outsource a Client-Generating Website: zynnyme.com/blog/websites-for-therapists-checklist

    Learn more about Business School for Therapists: news.zynnyme.com/bootcamp/

    Website: zynnyme.com

    Blog: zynnyme.com/blog

    Facebook: facebook.com/kellyandmiranda

    Instagram: instagram.com/zynnyme/

    LinkedIn: linkedin.com/company/2456942/

    Pinterest: pinterest.com/zynnyme/

    Mentioned in this episode:

    Register Now - Therapists choose your pay: The fee formula every therapist needs no matter how you get paid


    Building a Business Bigger Than a Lemonade Stand: Websites for Therapists with Jeanetta Mar 11, 2022
    Show notes

    Jeanetta didn’t have a set schedule before starting her practice. As a contractor, she would travel the world and go wherever she was needed. But she didn’t feel she was honoring herself or her worth. Jeanetta struggled choosing between continuing down a path she didn’t enjoy versus pursuing what she really wanted to do. Now, as a therapist, she feels grounded and continues to grow a practice that meets her lifestyle and needs.

    When starting her practice, Jeanetta felt her initial website was a work in progress. She wasn’t sure who she was trying to reach, but after she enrolled in Business School for Therapists, she improved her online presence, found her ideal client, and learned how to build a business that’s not a lemonade stand.

    During the interview, Jeanetta and Miranda talk about how to develop a high-converting website, what decisions saved Jeanetta money, and surprises when building a business.

    Visit Jeanetta's website for more resources and her services: https://www.crowncounselingandconsulting.com/


    ---

    Websites for Therapists: Your Checklist to DIY or Outsource a Client-Generating Website: zynnyme.com/blog/websites-for-therapists-checklist


    Learn more about Business School for Therapists: news.zynnyme.com/bootcamp/

    Website: zynnyme.com

    Blog: zynnyme.com/blog

    Facebook: facebook.com/kellyandmiranda

    Instagram: instagram.com/zynnyme/

    LinkedIn: linkedin.com/company/2456942/

    Pinterest: pinterest.com/zynnyme/

    Mentioned in this episode:

    Register Now - Therapists choose your pay: The fee formula every therapist needs no matter how you get paid


    Ditching Some (or All) Insurance as a Private Practice Owner Mar 11, 2022
    Show notes

    In 2021, insurance companies made around 30 BILLION DOLLARS in profits! And do therapists on insurance panels see similar figures? Not even close.

    Accepting insurance brings a third party into the therapeutic relationship. Insurance companies can determine medical necessity or if they’ll cover diagnosis. As a therapist on panels, you agree to rates for services and abide by contracts. But sometimes things aren’t clear in the fine lines. Insurance companies can request your notes, issue clawbacks, and take hours to contact.

    Making therapy accessible doesn't have to mean subsidizing insurance companies who are already making billions in profit. Find the balance on when to say "YES" and when to say "NO" to insurance contracts. This free training is all about supporting therapists who want to shift their relationship with insurance panels!

    Learn more about Business School for Therapists: https://news.zynnyme.com/bootcamp/

    Mentioned in this episode:

    Register Now - Therapists choose your pay: The fee formula every therapist needs no matter how you get paid


    How to Know When Group Practice is Right for You: A Conversation with Lauran Mar 10, 2022
    Show notes

    Handling 54 clients may seem impossible, but Lauran continues to add to the caseload as she expands her business into a group practice. How do you know if group practice is right for you? Are you ready for that type of responsibility? What are those next steps?

    Lauran originally joined Business School for Therapists as she launched her solo practice and continued to use the material as she transitioned into her group practice. Before her practice, she worked as a program director and loved helping others while being part of a team. As she grew her practice and her waitlist, she began taking the next steps to transition into group practice.

    During the interview, Lauran and Miranda talk about signs you’re ready to jump into group practice, what Lauran constantly uses from Business School, and how outcomes training improved her clinicians’ work efficiency.

    Visit Lauran's website for more resources and her services: https://www.mindfullivingcounselingservices.com/


    ---

    Learn more about Business School for Therapists: news.zynnyme.com/bootcamp/

    Website: zynnyme.com

    Blog: zynnyme.com/blog

    Facebook: facebook.com/kellyandmiranda

    Instagram: instagram.com/zynnyme/

    LinkedIn: linkedin.com/company/2456942/

    Pinterest: pinterest.com/zynnyme/

    Mentioned in this episode:

    Register Now - Therapists choose your pay: The fee formula every therapist needs no matter how you get paid


    How to have a group practice that pays you and your employees well! Mar 10, 2022
    Show notes

    Have you thought about transitioning into group practice? It may seem so easy: hire another clinician, see more clients, and instantly increase your revenue. Or it may feel daunting: you’ve heard nightmare stories of group owners normalizing intense work hours, being available 24/7, and bringing in minimal profits, even with a high gross.

    After seeing the numbers they work with, it may feel intimidating. You think: I was never taught this in graduate school. You might feel embarrassed asking for help to understand the numbers or even ignore them altogether.

    But there’s a better way to a profitable practice that takes care of your clinicians, your clients, and YOU!

    Check out this FREE training for therapists to learn how you can have a group practice that pays you and your employees well!


    Learn more about Business School for Therapists: https://news.zynnyme.com/bootcamp/

    Mentioned in this episode:

    Register Now - Therapists choose your pay: The fee formula every therapist needs no matter how you get paid


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