Start With A Win

Latest Episodes:

How to Build Confidence with Dr. Ivan Joseph Sep 20, 2023

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At times do you feel you have Imposter Syndrome? Do you lack self-confidence?

In this episode, Dr. Ivan Joseph dives into the importance of self-confidence, its impact on success, and how to overcome self-doubt. He shares his personal journey of building self-confidence, and we explore how it applies to both high-performance athletes and business leaders. Emphasizing the significance of mindset, purpose, cohesion in teams, and the value of learning from mistakes.

Whether you're an athlete, an entrepreneur, or just someone looking to boost your self-confidence and achieve your goals, you won't want to miss this insightful conversation. Join us as we uncover the keys to self-confidence and personal success.

Dr. Joseph is the Vice President, Student Affairs at Wilfrid Laurier University. In this senior role, he heads the university’s effort to promote interconnectedness and belonging among a diverse student body. He is also an internationally renowned speaker, author, performance coach, consultant, and educator, and His TEDx talk, “The Skill of Self-Confidence,” has over 26 million views and was named by Forbes as one of the 10 Best TED Talks. Ivan has focused his research and leadership on understanding how self-confidence and cohesion drive performance.

01:09 Success begins and ends with…

03:43 Why are we afraid to swing at the plate?

05:09 Is self-confidence and humility the same?

08:19 When you have doubt, you are doing this!

09:37 Increase your self-confidence.

13:34 What do you need for team-building?

16:27 No negativity, do this instead…

18:04 Get to the next reflection, don’t stop at the first!

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How to UNLEASH your POTENTIAL with Jeff Lerner - Part 2 of 2 Sep 13, 2023

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Part 2

Description/Main Topics/Connect

If you missed part 1, please go back and listen, there are great insights on how to unlock your potential and find your personal and business success.

Do you want to learn how to move from the minimum necessary to the maximum possible?

In this episode, part 2, Jeff discusses his journey as an entrepreneur, his experiences during the 2008 recession, and how he managed to overcome challenges.

The conversation delves into the concept of "maximum possible" in entrepreneurship, encouraging listeners to explore their true purpose and potential. Emphasizing the importance of accountability, using psychological principles of persuasion to drive positive behavior and productivity. Adam and Jeff touch on the difference between staying busy and being truly productive in the entrepreneurial world.

The podcast aims to inspire and educate listeners on achieving success, both personally and professionally by unlocking your potential.

In 2008, Jeff Lerner faced adversity but turned his life around. He founded three multimillion-dollar businesses, found happiness in remarriage, got into great shape, and became a father to four. He credits his unique "ENTREpreneurial" life system. In 2019, he launched ENTRE Institute, which enrolled over 250,000 students in four years, becoming a leader in online education. He expanded with a podcast, "Unlock Your Potential," and a bestselling book in 2022. Today, he manages ENTRE, various ventures, podcasts, writing, speaking, and family life while maintaining his fitness and piano playing.

01:21 What is maximum possible?
02:16 Minimal necessary!
05:01 Retirement?!?!
08:42 How to create your purpose?
13:13 The A word!
18:48 Busy vs productive
20:39 Value daily deposits & NAP
23:33 Consistent daily routine!

www.jefflernerofficial.com

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Notes from part 1:
Do you want to unlock your potential and find your personal and business success?

Adam welcomes guest, Jeff Lerner, in this episode they delve into Jeff's journey, the importance of a mindset shift from traditional employment to entrepreneurship, and how his life operating system, with its three pillars (the three P's, three legs of successful action, and three phases of legacy), has enabled him to achieve significant success in business and life. The discussion also emphasizes the significance of personal beliefs, autonomy, and the need for individuals to understand the trade-offs between freedom and financial security in the pursuit of their goals.

In the upcoming second part of the series, Jeff will further discuss how to move from the minimum necessary to the maximum possible and the role of ambition in achieving success.

02:03 It’s true, you make your bed, you sleep in it…
05:13 Failed a dozen times and kept going.
08:50 The three Ps of success
13:20 The three legs of successful actions
14:33 The three phases of legacy
16:36 The fourth P
19:01 Where are people breaking the most in the process?

Networking Never Sleeps - Why should you network? Quick Win! Aug 18, 2023

Show notes

In this short quick win, Adam discusses why networking works. It works because when you stay top of mind, you are first in line. Not just for you but for your entire network. When you are top of mind, people remember you and talk about you to THEIR network, thus spreading your business message.

Always be networking! Networking never sleeps!

That's your quick win for the day!

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How to Grow a Franchise Business Aug 09, 2023

Show notes

Today, we talk to Jack and Meghan, two executives with Hand & Stone Massage and Facial Spa, a fast growing franchise business with over 500 units across the US and Canada.

They dig deep into how to gain customers, establish a strong community brand, and build a business for long lasting results. If you want to learn how leaders grow businesses, this is a great episode for you!

Jack: Jack’s background includes 30 years in the franchising industry, 15 years in the health and wellness industry, and seven years with Hand & Stone. He believes this is a marketer’s nirvana – the brand positioning aligns perfectly to consumer sentiment, a great corporate team at every level that all share the same passion for the brand, and awesome franchisees who not only bring forward awesome concepts but execute on the plans they develop to perfection.

Meghan: Beginning her journey with Hand & Stone as a Spa Associate in their flagship store in 2007 Meghan, now SVP Franchise Operations where she leads a team of 17 passionate professionals that are dedicated to supporting their franchisees. She is humbled to work alongside such talented business owners and team members. Meghan is also pursuing her MBA to further her career at Hand & Stone.

Main Topics and Connect

03:40 Business is about what or who!

07:17 Magic of the franchise world

09:04 How they get consumers to be undistracted

11:18 Community connection

15:17 How should a franchisee be spending their time

19:52 Best practices in marketing & operations

24:30 Coffee and what at the end of the day!

https://handandstone.com/

https://www.handandstonefranchise.com/

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Secrets of a Franchise CEO with Jeremy Morgan Jul 05, 2023

Show notes

Adam talks to Jeremy Morgan, CEO of WellBiz Brands. They discuss the secrets to being a successful multi-brand CEO as well as how to run a small business effectively with highly engaged employees. This leads to exceptional customer experience! Listen to this episode for some of those great secrets that Jeremy shares.

Jeremy Morgan is the Chief Executive Officer for WellBiz Brands, Inc, the nation’s premiere franchisor of five beauty and wellness franchise brands: Drybar®, Amazing Lash Studio®, Radiant Waxing™, Elements Massage® and Fitness Together®. With nearly 900 locations, 350,000 members and $600 million of system-wide sales across the portfolio, WellBiz Brands builds profitable businesses by catering to the needs of the affluent female consumer.

Jeremy began his tenure at WellBiz as the as the CEO for Elements Massage, where he worked diligently to support and build relationships with over 250 Elements Massage franchise owners, a community of 4,000 massage therapists, and over 120,000 members nationally. As a result, he led Elements Massage to achieve its most successful year in performance in 2018, as measured by studio revenue, client growth and customer satisfaction. Due to his open leadership style, he was recognized with a 91% Glassdoor CEO approval rating from the Elements system.

Previously, Jeremy was a Senior Vice-President of Marketing and Consumer Insights for Smashburger, and the CEO of Tava Kitchen.
In addition to his professional achievements, Jeremy is an active member of the community and supports Colorado Succeeds Board of Advisors, The Denver Boys and Girls Club, The Denver Chamber of Commerce and Duke Alumni Committee Denver, and is a member of the Kellogg Alumni Club of Colorado. Morgan was a member of the Denver Chamber of Commerce 2015 Leadership Denver Class, was recognized by the Denver Business Journal as a member of the 2018 40 Under 40 class of leaders, and is an active member of Young Presidents’ Organization (YPO).

Main Topics

03:10 How does a CEO divide his time with multiple brands?
06:26 Brands are unique, here is what it takes to run a brand.
09:25 What does customer experience mean to you?
11:49 The number one challenge in a small business!
13:35 Best First Day Ever?
17:05 Can you transfer culture from HQ to the franchisees?
19:53 Best piece of advice

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Quick Win: Have you ever said "I didn't have time?" Here's what that means... Jun 23, 2023

Show notes

Quick Win! Have you ever said "I didn't have time?" Sorry, but that's a copout. What you are truly trying to say is that you didn't make the time. We all have the same amount of time.

Quick Win - Best way to make meetings productive. Jun 09, 2023

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What's the best way to get things done in a meeting? Adam discusses his process for making meetings productive in this Quick Win. Here's a clue - it begins with A. Check it out for a quick WIN!

What is Franchising with Dr. Ben Litalien Part 1 of 2 Jun 07, 2023

Show notes

Guest Intro/Bio

Dr. Ben Litalien is the Founder & Principal of Franchise Well, a consulting practice dedicated to the improvement and enhancement of franchising. He is also on staff at Georgetown University in Washington, DC where he created and teaches the Franchise Management Certificate program for franchise professionals from across the country and around the world. He is also an Adjunct Associate Professor at University of Maryland Global Campus where he teaches Entrepreneurship, Small Business Management and Venture Planning in their online undergraduate program.

Ben’s three-decade career in franchising includes building multiple franchise concepts to scale and running ExxonMobil’s U.S. franchising program, where he developed a pipeline of 1,000 locations in less than five years. He is involved in the development of social franchising across the globe including JIBU, a network of retail water store franchises in eight East Africa countries where he serves as a founding board member. Ben’s consulting clients include IKEA, RE/MAX, Snap-on Tools, Brain Balance and eXp Realities new co-work concept SUCCESS Space.

Ben is a recognized speaker on "Franchise Development" and "Franchising for Good" and is a Contributor for Forbes.com on franchising. Ben completed his doctoral program at the University of Maryland Global Campus and received his CFE (“Certified Franchise Executive”) designation from the International Franchise Association in 2003. Ben and his wife Raeann have been married for 37 years and they live in Fredericksburg, Virginia. They have three grown children and four grandsons. He is an avid golfer and fly fisherman.

Main Topics – Part 1

03:07 What is a franchise, it started in the middle ages!

05:21 A franchisee has two clear competitive advantages over the franchisor

07:56 Franchising terms

11:00 What are the requirements to file an FDD?

14:14 Difference between Franchisee (zee) and a Franchisor (zor)

17:20 Franchise fees?

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Consistently Building Trust with Jeremy Ryan Slate - Part 2 May 12, 2021

Show notes

This episode is the conclusion of Adam’s interview with Jeremy Ryan Slate. We pick back up in the conversation on building trust and why brands aren’t able to establish their presence. Jeremy says that people forget about public relations until something goes wrong, and they suddenly want to make sure that everyone knows all of the good things about them to offset the bad. PR should be integrated into daily, weekly, and monthly rhythms within the business so that leaders always have open lines of communication with their customers. This approach allows brands to proactively answer objections and solve problems before customers even get to that point in the process.

This presence and communication is epitomized by overdelivering in every customer exchange, focusing on building relationships rather than closing transactions, and eventually creating brand evangelists that will be the best PR you can hope for. Many businesses strategize their communications months in advance and try to be on all of the social media platforms. However, over-planning can take the spontaneity out of interacting with customers in real-time on the platform(s) that best fits your niche. Jeremy encourages leaders and entrepreneurs to focus on doing one thing well and stay in their niche and then expand your footprint as your business grows and your team expands.

To sum up this two-part conversation, Jeremy breaks down his recommended action items for those people looking to start something new, particularly a podcast:

Find out what’s out there already
Articulate how you are different
Research the influencers in that space
Curate your audience based on the audiences of those influencers
Focus on one platform at a time
Interview people in the niche
Get interviewed by people in the niche

Connect with Jeremy:

https://www.jeremyryanslate.com/

https://twitter.com/JeremyRyanSlate

https://www.linkedin.com/in/jeremy-ryan-slate-bb7b284a

https://www.instagram.com/jeremyryanslate/?hl=en

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Pursuing Brilliance with Jeremy Ryan Slate - Part 1 May 05, 2021

Show notes

Our guest on this episode of the Start With A Win podcast is Jeremy Ryan Slate, host of the “Create Your Own Life” podcast, self-proclaimed nerd, and opinion leader who prides himself in building trust. Perhaps the most unique thing about Jeremy is that he and his wife have a pet pig who used to live indoors but was evicted to live an outdoor existence when their first (human) child was born.

Jeremy was introduced to podcasts by one of his college professors. When his initial attempts at teaching and sales after college didn’t pan out, he launched a podcast himself as a way of manifesting the life he wanted to have. The show had immediate success, so Jeremy decided to jump right in and utilize the opportunity in front of him and see where it would lead. Throughout his 850+ episodes since 2013, Jeremy has interviewed professional athletes, entrepreneurs, members of the military, and many other high-achievers, and he has noticed a few similarities between them. First, most of them experienced and overcame adversity, viewing it as an opportunity for growth. And second, they were committed to continued learning through training programs, mentorship, apprenticeship, and an internal curiosity.

While Jeremy was forming his personal brand through his podcast, he struggled to define how he wanted to be known. In hindsight, his advice to others going through this process is to let people know how you are different, have courage, and learn from your failures. From a tactical standpoint, Jeremy recommends extending the experience of the content you’re creating by implementing strategies to repurpose it for different channels. He also says that every landing page should have a Getemails.com code and a Facebook Pixel embedded into it so that you can collect email addresses and have the ability to retarget ads to website visitors. When it comes to developing new content ideas, one of his suggestions is to write down a list of all of the objections you receive and start producing content to address those objections. This approach provides value, answers the concerns, and builds trust.

Join us on the next episode for the conclusion of our conversation with Jeremy Ryan Slate!

Links:

“Positioning” by Jack Trout and Al Ries: https://www.amazon.com/Positioning-Battle-Your-Al-Ries/dp/0071373586

Connect with Jeremy:

https://www.jeremyryanslate.com/

https://twitter.com/JeremyRyanSlate

https://www.linkedin.com/in/jeremy-ryan-slate-bb7b284a

https://www.instagram.com/jeremyryanslate/?hl=en

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