Social Media Marketing Podcast

Latest Episodes:

Facebook Ads: Creative Ways to Attract Prospects and Customers Jul 07, 2017

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Do you advertise on Facebook? Are your ads converting? In this episode, I interview Zach Spuckler, a Facebook ads expert and host of the Heart, Soul & Hustle podcast, a show about generating more leads, sales, and conversions. Show notes: https://www.socialmediaexaminer.com/257 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Creating Advanced Facebook Custom Audiences Using Google Tag Manager Jun 30, 2017

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Are you looking for advanced ways to build Facebook audiences for retargeting? Do you know you can combine Google Tag Manager with Facebook Pixel Events?

In this episode, I interview Chris Mercer, an analytics expert who specializes in helping marketers measure and optimize their marketing.

Show notes: https://www.socialmediaexaminer.com/256

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Live Video Strategy: How to Create a Show That Engages Jun 23, 2017

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Interested in broadcasting live video? Have you considered starting a live video show?

In this episode, I interview Luria Petrucci, a live video expert. She's the host of a live show dedicated to helping businesses produce professional live streams.

Show notes: https://www.socialmediaexaminer.com/255

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Social Customer Care: Apps and Processes for Success Jun 16, 2017

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How does your business respond to customer concerns and inquiries? Do you have a social customer care plan in place?

In this episode, I interview Dan Gingiss, author of Winning at Social Customer Care, head of global social media at McDonald's, and host of the Focus on Customer Service podcast.

Show notes: https://www.socialmediaexaminer.com/254

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Video Retargeting for Live Video and Beyond Jun 09, 2017

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Do you post videos on Facebook? Have you tried retargeting your live and uploaded videos? T

In this episode, I interview Amanda Bond, who's known as the "Ad Strategist" specializing in Facebook ads. Amanda also advises top social pros and has taught the ADdicted Facebook Ads course.

Show notes: https://www.socialmediaexaminer.com/253

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Influencer Marketing: How to Scale Your Social Media Exposure Jun 02, 2017

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Wondering how to increase your business's reach on social media? Have you considered partnering with an influencer?

In this episode, I interview Neal Schaffer, author of three social media books. He teaches social media strategy at Rutgers University.

Show notes: https://www.socialmediaexaminer.com/252

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Local Social Media Marketing With Facebook and Instagram May 26, 2017

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How do you promote your business locally? Are you using Facebook and Instagram?

In this episode, I interview Bruce Irving, the host of the Smart Pizza Marketing podcast, where he helps local pizza restaurants master marketing.

Show notes: https://www.socialmediaexaminer.com/251

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Ads Strategy: How Marketers Can Win With Facebook May 19, 2017

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Do you use Facebook ads? Want to make them more effective?

In this episode, I interview Nicholas Kusmich, author of Give: The Ultimate Guide to Using Facebook Advertising to Generate More Leads, More Clients, and Massive ROI.

Show notes: https://www.socialmediaexaminer.com/250

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Video for Marketers: Strategy for Future Success May 12, 2017

Show notes

Do you create videos for your business? Wondering how to best leverage your videos on Facebook?

In this episode, I interview Jay Baer, a digital marketing and social media strategist. He authored a book about social care, and also hosts the Social Pros Podcast and the Jay Today show.

Show notes: https://www.socialmediaexaminer.com/249

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Google Analytics and Social Media: What Marketers Need to Know May 05, 2017

Show notes

Do you track the return on your social media activity in Google Analytics? Want to discover some valuable shortcuts?

In this episode, I interview Annie Cushing, Google Analytics expert and chief data officer at Outspoken Media digital marketing agency.

Show notes: https://www.socialmediaexaminer.com/248

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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