Social Media Marketing Podcast

Latest Episodes:

Facebook Ad Custom Audiences: Retargeting Those Who Know You Nov 17, 2017

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Want to create Facebook custom audiences that move people into your sales process? Looking for tips on using new Facebook custom audience options?

In this episode, I interview Amanda Bond, a leading Facebook ad strategist. She's a regular correspondent on the Social Media Marketing Talk Show.

Show notes: https://www.socialmediaexaminer.com/276

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

YouTube Pre-Roll Ads: How to Acquire Customers With Video Nov 10, 2017

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Want your ads to drive more sales? Interested in the benefits of YouTube pre-roll ads?

In this episode, I interview Billy Gene Shaw, a Facebook and YouTube marketing expert. His agency helps businesses acquire customers.

Show notes: https://www.socialmediaexaminer.com/275

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Facebook Algorithm Explained for Marketers Nov 03, 2017

Show notes

Want to maximize the reach of your Facebook posts? Wondering how the Facebook relevance score and boosting posts can help?

In this episode, I interview Dennis Yu, a Facebook ads expert and CTO of BlitzMetrics: a business that's part school and part agency for social marketers.

Show notes: https://www.socialmediaexaminer.com/274

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How Social Media Has Evolved and Where It Is Headed Oct 27, 2017

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Want to prepare for emerging social technologies and marketing tactics? Wondering how to reach your audience as algorithms change?

In this episode, I interview Brian Solis, a digital analyst and futurist at the Altimeter Group. He's considered one of the founding fathers of social media marketing.

Show notes: https://www.socialmediaexaminer.com/273

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chatbots: Marketing Automation via Messenger Oct 20, 2017

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Wondering how chatbots can improve open and click-through rates on Facebook? Want to build funnels into your chatbot messaging?

In this episode, I interview Andrew Warner. When Andrew was younger, he built a company to $30 million in annual sales. Today, Andrew is the founder of a site and podcast focused on tech startups.

Show notes: https://www.socialmediaexaminer.com/272

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to Get Leads and Customers at Events Oct 13, 2017

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Wondering how taking part in live events can help your business? Interested in tips on networking and sponsorships for events?

In this episode, I interview Emily Crume and Demian Ross from our biz dev division at Social Media Examiner. Each has been attending events for years with an eye on prospecting.

Show notes: https://www.socialmediaexaminer.com/271

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Creating Short, Snackable Videos for Instagram and Beyond Oct 06, 2017

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Wondering how to film and edit compelling 60-second videos? Want your videos to boost social media engagement?

In this episode, I interview Lindsay Ostrom, founder of PinchofYum.com and author of the Tasty Food Photography ebook.

Show notes: https://www.socialmediaexaminer.com/270

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

YouTube Remarketing: How to Retarget People on YouTube Sep 29, 2017

Show notes

Want your YouTube ads to convert? Looking for effective ways to build remarketing audiences for your ads?

In this episode, I interview Brett Curry, CEO of OMG Commerce and a YouTube ads expert. He authored "The Ultimate Guide to Google Shopping" for Shopify.

Show notes: https://www.socialmediaexaminer.com/269

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Product Evangelism: How to Evangelize and Create Advocates Sep 22, 2017

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Want to create an intensely loyal fan base for your product? Wondering how a product evangelist can help?

In this episode, I interview Guy Kawasaki, the chief evangelist at Canva, a brand ambassador for Mercedes, and formerly the evangelist for Apple Computer.

Show notes: https://www.socialmediaexaminer.com/268

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to Work With YouTube Influencers Sep 15, 2017

Show notes

Want your ads to reach an enthusiastic niche audience? Have you considered collaborating with YouTube video influencers?

In this episode, I interview Derral Eves, one the world's top YouTube video marketing experts. He's consulted with many of the world's largest YouTube channels and is the founder of an industry conference for video creators, agencies, and brands.

Show notes: https://www.socialmediaexaminer.com/267

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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