Small Farm Nation

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**Small Farm Nation**

Farming | Farm Life | Homesteading | Self-Reliance

Latest Episodes:

Farm Marketing – Active vs. Latent Customer Needs May 26, 2021

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Biggest Mistakes with Farm Websites May 20, 2021

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7 Winter Farm Marketing Tips Dec 26, 2020

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So it’s December and we’re winding down the farm season. Let's take advantage of this time to focus on one of the most strategically important areas of our business—of any business. And that is marketing. In this episode I'll walk you through 7 Farm Marketing tasks you can perform this winter to get your farm in great shape for next year.

How to Tackle Farm Price Objections: Farm Podcast Oct 10, 2020

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We all know that sustainably produced food is more expensive than supermarket food, so how do we explain that when challenged? This week I want to discuss a challenge that many small farmers face. It’s one that they seem to all dread and it puts them on the defensive. It’s the whole issue of defending why their products cost so much. Or, at least seems to cost so much.

How to Create an Email List for your Farm Oct 10, 2020

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One of the challenges I hear most often expressed from small farmers (really any small business, actually), is how difficult it is to create an email list of potential customers. In this episode, we'll discuss three keys to putting your list-building efforts on autopilot so you can grow your email list.

THE FARM ONE-PAGE BUSINESS PLAN TEMPLATE Oct 13, 2019

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Okay, so it’s strategy week here on the Small Farm Nation podcast. And nothing says “strategy” more than business planning, so that’s the focus this week. Now, the first thing you're told to do when starting a business is to write a business plan. But should you? Do traditional business plans help? Or is there a better way. Yes, there is a better way, and in this episode I'll walk you through how to create an actionable one-page business plan.

8 Logo design mistakes Oct 06, 2019

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What do most people think of when they think of branding? They think of logos. In fact, many people think that their logo is their brand. And you can’t have a great brand without a super cool logo design, can you? Today, I’m gonna tell you the mistakes you’re making with your farm logo design and what you really should be doing, instead.

Learn to become a farm entrepreneur Sep 29, 2019

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What can you do if you have a business but you’re not a natural entrepreneur? In this farm podcast, I’m gonna show you how to stop working ON your business rather than being a slave to it so you can avoid burnout and realize your entrepreneurial dreams. And I've got a special, awesome download to help you do just that.

Why You Must Create a Great Farm Brand Aug 04, 2019

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Is branding important for your farm business? Let’s start with what I mean by the word “brand” because it’s a word that we hear often, but we may not understand the meaning. I mean, what does the word “brand” mean anyway?

7 Habits of Successful Farm Marketers Jul 07, 2019

Show notes

So what’s the secret to marketing farm and local food products? Today, I’ll tell you, and set you on a solid foundation for marketing your farm and/or food products. Because, if we produce great food and farm products and there’s no one to buy it, what’s the point?

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