Shifting Focus with John Bunn

Latest Episodes:

469. Film and Fable | What Happens When You Stop Saying Yes to Everything Jun 22, 2026

Show notes

The Shifting Focus Experience - https://john-bunn.com/the-shifting-focus-experience

For Jack and Alyssa of Film & Fable, it led to shooting 57 weddings in a single year, traveling nonstop, building a destination wedding brand, and eventually discovering what kind of business they actually wanted to build.

In this episode of Shifting Focus, we dive into the real story behind Film & Fable. We talk about the early hustle years, finding their ideal clients, refining their brand, navigating life as new parents, charging higher prices with confidence, and learning that success isn't about saying yes to everything. It's about building a business that aligns with the life you want to live.

This conversation is packed with practical wisdom for wedding filmmakers, photographers, and creative entrepreneurs who are trying to find clarity in their business and create a brand that feels intentional.

Connect with Jack & Alyssa

Website:

https://www.filmandfable.com/

Instagram:

https://www.instagram.com/filmandfableco

Join The Exposure Triangle

https://theexposuretriangle.com/

🎧 Listen to the podcast on your favorite platform: https://bit.ly/4owsWiM

📱 Instagram:

John Bunn - http://bit.ly/2AYTiE2

John Bunn Films: https://bit.ly/43S3866

Get in Touch:

✅ Brand deals, promotions, podcast info, etc., email john@johnbunnfilms.com

👋 Join My Circle Community: https://shifting-focus-with-john-bunn.circle.so/

Sponsors and Affiliates:

⭐️ Bride and Groom Video - John's Personal Editor for Video: https://bridengroom.video/johnbunn/ - $100 off the first project of $400, promo code JOHNBUNN100

⭐️ Get 1500 Free Edits with Imagen.ai: https://imagen-ai.com/?ref=johnbunn

⭐️ Vidflow - Deliver your films and photos with the best - Try it free here https://signups.vidflow.co/ref/johnbunn

⭐️ Musicbed - The Best Place to License Music: https://bit.ly/45HQjhC - 14 day free trial

⭐️ Inly - CRM for creatives: https://bit.ly/41Akxkf - 10% off with promo code JOHN

⭐️ Lemlii - CRM for creatives: https://bit.ly/45rhAnl Promo Code - JohnBunn25 (25% off any plan for 12 months)

⭐️ Multiply Media - https://bit.ly/46OdZCe - 15% off with promo code JOHNBUNN

⭐️ PlotLine Pro - AI Powered, Story First Filmmaking Tool - 3 Free days - https://www.plotline.pro/?via=john

⭐️ Spingle - AI culling and editing - https://bit.ly/4m80XnZ - 2 week free trial

⭐️ Honeybook - CRM for creatives: https://bit.ly/4lmrKvf - 30% off

⭐️ Gamut - Color Presets and LUTs: https://gamut.io/product/luxe/?gamut=johnbunn

⭐️ Flodesk - Emails Made Easy: https://bit.ly/4md3ltE - 50% off

The Shifting Focus Experience 10/27 and 10/28 - http://john-bunn.com/the-shifting-focus-experience

Starting a wedding filmmaking business during a global pandemic sounds a little crazy.

CHAPTERS

00:00 Introduction to Jack and Alyssa

04:50 Starting a Business During a Pandemic

07:43 The Hustle of Wedding Videography

10:44 Navigating Early Challenges and Learning

13:47 The Impact of Family on Business Decisions

16:52 Refining Their Brand and Clientele

19:51 Finding Their Unique Style and Process

22:41 Building Core Values and Ideal Clientele

25:39 Evolving Business Strategies and Pricing

28:25 The Importance of Community and Mentorship

35:57 Overcoming Pricing Mindset Hurdles

37:15 Building Confidence in Pricing

39:39 Finding the Right Market Position

41:43 The Evolution of Business Confidence

43:11 Current Business Landscape and Future Goals

46:40 Balancing Family Life and Business

52:00 Advice for New Entrepreneurs

55:18 The Heart of Service in Business

#weddingvideography #weddingphotography #shiftingfocuspodcast

468. Why We All HATE Outsourcing Our Edits Jun 15, 2026

Show notes

Shifting Focus Experience 10/27 & 10/28: https://john-bunn.com/the-shifting-focus-experience

John Bunn Films Experience: https://johnbunn.bridengroom.video/

In today's Episode, I break down something that I think most of us struggle with... OUTSOURCING. Not just our edits, but outsourcing in general. Buying back your time is so important to your business health, mental health, and creative health. Most of us have the wrong idea of what outsourcing is, so in today's episode I break down my thoughts.

👋 Join My Circle Community: https://shifting-focus-with-john-bunn.circle.so/

🎧 Listen to the podcast on your favorite platform: https://bit.ly/4owsWiM

📱 Instagram:

John Bunn - http://bit.ly/2AYTiE2

John Bunn Films: https://bit.ly/43S3866

Get in Touch:

✅ Brand deals, promotions, podcast info, etc., email john@johnbunnfilms.com

Sponsors and Affiliates:

⭐️ Bride and Groom Video - John's Personal Editor for Video: https://bridengroom.video/johnbunn/ - $100 off the first project of $400, promo code JOHNBUNN100

⭐️ Get 1500 Free Edits with Imagen.ai: https://imagen-ai.com/?ref=johnbunn

⭐️ Vidflow - Deliver your films and photos with the best - Try it free here https://signups.vidflow.co/ref/johnbunn

⭐️ Musicbed - The Best Place to License Music: https://bit.ly/45HQjhC - 14 day free trial

⭐️ Inly - CRM for creatives: https://bit.ly/41Akxkf - 10% off with promo code JOHN

⭐️ Lemlii - CRM for creatives: https://bit.ly/45rhAnl Promo Code - JohnBunn25 (25% off any plan for 12 months)

⭐️ Multiply Media - https://bit.ly/46OdZCe - 15% off with promo code JOHNBUNN

⭐️ PlotLine Pro - AI Powered, Story First Filmmaking Tool - 3 Free days - https://www.plotline.pro/?via=john

⭐️ Spingle - AI culling and editing - https://bit.ly/4m80XnZ - 2 week free trial

⭐️ Honeybook - CRM for creatives: https://bit.ly/4lmrKvf - 30% off

⭐️ Gamut - Color Presets and LUTs: https://gamut.io/product/luxe/?gamut=johnbunn

⭐️ Flodesk - Emails Made Easy: https://bit.ly/4md3ltE - 50% off

#weddingvideography #weddingphotography #shiftingfocuspodcast

467. Miranda Anderson on Building a Premium Photography Brand Jun 08, 2026

Show notes

Shifting Focus Experience - October 27 & 28 - https://john-bunn.com/the-shifting-focus-experience

What does it actually take to build a photography brand that consistently attracts premium clients?

In this episode of Shifting Focus, I sit down with wedding photographer Miranda Anderson to talk about the decisions, risks, and strategic moves that helped her grow from second shooting weddings to building a highly sought-after photography business.

We discuss the power of social proof, how one wedding can completely change the trajectory of your career, why networking still matters more than most people realize, and how small improvements compounded over time can create massive growth.

If you're a photographer, filmmaker, planner, or creative entrepreneur looking to elevate your work and attract better opportunities, this conversation is packed with practical takeaways you can apply immediately.

Early Access Photographer Profitability Model : https://mirandandersonphoto.myflodesk.com/pricingmodel

Connect with Miranda Anderson

Website: www.mirandanderson.com

Instagram: www.instagram.com/mirandaanderson

Join The Exposure Triangle: www.theexposuretriangle.com