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    TV & Film

    Shifting Focus with John Bunn

    Shifting Focus (Formerly How To Film Weddings) with John Bunn is the podcast for wedding photographers, videographers, planners, and industry pros who feel STUCK in the middle market. If you’re tired of chasing trends and ready to focus on what really moves the needle—branding, pricing, mindset, and building relationships that lead to real growth—you’re in the right place.

    With nearly two decades of experience and a background in educating tens of thousands through courses, masterminds, and one of the top wedding podcasts in the world, John brings a clear, approachable voice to the conversations that matter. Every episode is packed with honest insights, practical strategies, and real stories from leaders who’ve built something that lasts. If you’re ready to shift your focus and grow your wedding business with intention, this show is for you.

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    Latest Episodes:
    269. Step Up Your Consultation Calls In 2023 // How To Film Weddings Apr 24, 2023
    Show notes

    In this week's episode of the How To Film Weddings podcast, Nick and John share their best tips and tricks on how to step up your consultation calls in 2023. They discuss the importance of building trust, guiding couples through the process, and personalizing your approach to meet each couple's unique needs.

    Bonus: Visit completeweddingvideography.com to sign up for a free section of the course!


    268. How To Add Conflict To Your Wedding Films with Hello Tomorrow // How To Film Weddings Apr 17, 2023
    Show notes

    The greatest stories have conflict...but how do you include conflict in your storytelling when a wedding day is supposed to be the happiest day of someone's life? This week on the How To Film Weddings podcast we're pumped to have Hello Tomorrow back on the show again to break down some advanced storytelling techniques that will absolutely improve your wedding films. Want a deeper dive into storytelling? Check out Hellow Tomorrow's, The Story: A Masterclass for Wedding Filmmakers HERE: Use Promo Code HTFW for 10% Off


    267. Should you pay for the new Instagram verification? // How To Film Weddings Apr 10, 2023
    Show notes

    Instagram just rolled out a new paid verification program...is it worth $15/month for a blue checkmark? This week on the How To Film Weddings podcast John and Nick share the details of the new verification program, what the process was like for them to get verified, and whether or not it's a good decision for wedding videographers.


    266. Creating Deeper Wedding Films with Cine Garden Film Co. // How To Film Weddings Apr 03, 2023
    Show notes

    If you've ever felt like you're just scratching the surface and not telling deep enough stories in your wedding films, then this episode is for you! This week John and Nick sit down with Adalenne and Rob of Cine Garden Film Co. They share their journey getting started and the fear they shared leaving their full-time careers, how they use story sessions to get deep with their couples, and how they dig deeper than most filmmakers during the inquiry process.


    265. Do You Need a Website In 2023?? // How To Film Weddings Mar 27, 2023
    Show notes

    Is social media enough? Austin Blanchard of The Creative Studio and HTFW website guru says, "Absolutely not." This week on the How To Film Weddings Podcast Austin breaks down why you need a website to connect with your ideal client, and how we can help you get on the right track with our brand-spanking new website templates! Go to https://howtofilmweddings.com/shop to check them out and learn more!


    264. Using Sound To Tell Your Story with Multiply Media // How To Film Weddings Mar 20, 2023
    Show notes

    One of the most consistent things we see across all the great filmmakers that we've interviewed on this show is their ability to use sound to tell a story. Whether it's sound design or understanding music theory, the best of the best use their audio to elevate their films. This week Nick sits down with Multiply Media, one of the best in the game when it comes to sound, to share their heart and love for music, sound, and some amazing new things they're working on.


    263. How To Turn Hard Work Into Success w/ The Crakes \\ How To Film Weddings Mar 13, 2023
    Show notes

    We're all about working smarter and not harder, but of everyone that we've interviewed on this podcast, not a single one of them has found success without putting in the work. On this week's episode of the How To Film Weddings podcast Nick flies solo and interviews Logan and Davidson of The Crakes, a photo and video team located in Austin, TX. The Crakes share their journey as a husband and wife team and what it's taken for them to find success in the wedding video world.


    262. Finding Your Inner Creativity with Stanton Giles // How To Film Weddings Mar 06, 2023
    Show notes

    This week on the How To Film Weddings Podcast we're thrilled to have the incredibly talented Stanton Giles joining us on the show. In this episode, we'll be discussing the importance of finding your inner creativity as a filmmaker and exploring the different ways you can tap into it to create truly unique wedding films. John and Nick will be picking Stanton's brain on his creative process and discussing the ways they find inspiration when filming weddings. This episode is perfect for anyone looking to take their filmmaking skills to the next level and create truly creative wedding films.


    261. How To Find the Best Second Shooters with Second Society // How To Film Weddings Feb 27, 2023
    Show notes

    Ever struggled to find high-quality second shooters to work with you? How do you find someone that you can trust? How do you find someone that uses the same type of gear that you use? If you're lucky enough to have friends in the industry they're probably busy shooting their own weddings. If you've ever had any of these questions, this episode of the How To Film Weddings podcast is for you. John is flying solo this week interviewing Jimmy Lick of Second Society as he shares the story behind this awesome resource for wedding filmmakers and how you can use it to make your life easier.

    Use promo code HTFW20 for 20% off your membership at http://www.secondsociety.io/


    260. The Truth About the Luxury Wedding Market with The Level Up Co // How To Film Weddings Feb 20, 2023
    Show notes

    If you've been in the wedding film industry for any length of time you've probably set your sights on working in the high-end luxury market. This week John and Nick chat with Taylor Petrinovich and Kelley Gilster of The Level Up Co. Taylor and Kelley are all about helping filmmakers level up their businesses and their craft, so they can make more and work less. LEVEL UP gives aspiring filmmakers every tool needed to confidently enter the luxury market. Learn the ins and outs of the luxury market, how to align your brand within it, and become fully prepared to take your business from mainstream to luxury. Learn more here:

    Website: https://thelevelupco.com/ Podcast: https://thelevelupco.com/podcast-1 YouTube: https://www.youtube.com/@thelevelupco Freebie "Wedding Planner Communication Guide": https://thelevelupco.com/planner-communication-freebie

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